Marc Jacobs proudly announces the launch of his Namesake Cosmetics Line

MARC JACOBS PROUDLY ANNOUNCES THE LAUNCH OF HIS NAMESAKE COSMETICS LINE, MARC JACOBS BEAUTY. THE BREAKTHROUGH BRAND DEBUTS WITH 120 PRODUCTS NOVEMBER 16, 2013 - EXCLUSIVELY AT SEPHORA, DUBAI MALL.

AS WITH HIS FASHION, MARC'S RULE-BREAKING CREATIVITY IS AT THE HEART OF HIS MAKEUP VISION. FOR MARC, IT'S ABOUT THE SPIRIT OF YOUTH, CONFIDENCE AND EXPERIMENTATION.  HE INSPIRES YOU TO PUSH THE BOUNDARIES AND CREATE YOUR OWN STYLE.  SO INDULGE IN THE IMPECCABLY-EXQUISITE TEXTURES, TAKE LIBERTIES WITH PROVOCATIVE SHADES, AND PLAY WITH DARING DESIGNS. 

MARC REDEFINES BEAUTY AS IMPERFECTLY PERFECT. “I SEE BEAUTY IN MANY THINGS AND I AM ATTRACTED TO ALL SORTS OF IMPERFECTION, TO STYLE, TO CONFIDENCE OR EXPERIMENTATION. IT'S UNEXPECTED AND SURPRISES YOU.”

INSPIRATION STEMS FROM THE SPIRIT OF “THE GIRL” AND HER MAKEUP RITUAL.  “I THINK THE IDEA OF TRANSFORMING INTO THIS PERSON YOU WANT TO BE, IS A LOT OF FUN…IT'S THIS IDEA OF A YOUNG WOMAN ENJOYING CREATING HER LOOK, GETTING READY FOR HER NIGHT OUT, OR HER NIGHT AFTER HER NIGHT OUT.”

MARC JACOBS BEAUTY IS AN ASSORTMENT OF 16 INNOVATIVE COMPLEXION AND COLOR COSMETICS, AND FOUR CHIC AND LUXURIOUS MAKEUP BRUSHES.

THE COLLECTION IS SPLIT INTO FOUR DISTINCT CATEGORIES:

• SMART COMPLEXION
• BLACQUER
• COLOR-FULL
• BOY TESTED. GIRL APPROVED.

THE CATEGORIES ARE DEFINED IN FURTHER DETAIL IN THE BELOW APPENDIX.
 
SMART COMPLEXION: TOMORROW'S TECHNOLOGY TODAY

• GENIUS GEL SUPER-CHARGED FOUNDATION (215 AED) FEATURES BEST-IN-CLASS GEL PERFORMANCE WITH FIRST-TO-MARKET BUOYANCY GELTM TECHNOLOGY. THIS ANTI-AGING FOUNDATION PROTECTS AND HYDRATES SKIN WITH COCONUT WATER EXTRACTS.  BUILDABLE FROM NATURAL TO FULL COVERAGE, THE MULTI-TASKING FORMULA TRANSFORMS YOUR SKIN TO ITS IDEAL RADIANCE AND CLARITY. AVAILABLE IN 16 SHADES. BEST APPLIED WITH THE FACE I (215 AED) LIQUID FOUNDATION BRUSH.
• REMEDY CONCEALER PEN (165 AED) WITH EXCLUSIVE, ANTI-AGING REMEDY COMPLEXTM.  THIS ALL-IN-ONE ERASER, CORRECTOR AND BRIGHTENER IS THE PERFECT FIX FOR FLAWS OR THE AFTERMATH OF LAST NIGHT. THE PATENTED PALLADIUM TIP COOLS AND SMOOTHES SKIN ON CONTACT. AVAILABLE IN 7 SHADES, PLUS 1 UNIVERSAL BRIGHTENER (BRIGHT IDEA) AND 1 UNIVERSAL CORRECTOR (STAND CORRECTED).
• PERFECTION POWDER FEATHERWEIGHT FOUNDATION (215 AED) FEATURES A PATENTED FORMULA. THIS BREAKTHROUGH, ULTRA-LIGHTWEIGHT POWDER FOUNDATION DIFFUSES FLAWS, INSTANTLY BRIGHTENS AND REMOVES SHINE. IDEAL FOR ALL-DAY WEAR OR MID-DAY TOUCHUPS. AVAILABLE IN 10 SHADES. BEST APPLIED WITH THE FACE II (215 AED) SCULPTING FOUNDATION BRUSH FOR A SEAMLESS LOOK.

BLACQUER: INVENTED FOR BLACKEST, SHINIEST BLACK

• MAGIC MARC'ER PRECISION PEN EYELINER (145 AED) IS A WATERPROOF LIQUID LINER IN A SHADE SO INTENSELY BLACK, IT'S BLACQUER. THE CALLIGRAPHY-SHAPED PEN ENHANCES EASE OF USE, WHILE GIVING YOU AN EXPERTLY PRECISE LINE EVERY TIME.
• LASH LIFTER GEL VOLUME MASCARA (145 AED) IS A REVOLUTIONARY MASCARA CONTAINING E-LASH-TIC LASH™ TECHNOLOGY THAT WORKS LIKE SPANDEX TO MAKE LASHES LIFTED, CURVACEOUS AND VOLUMINOUS. NO LASH CURLER NEEDED. IT OFFERS EXTREME WEAR THAT'S FLAKE-PROOF, RUN-PROOF, LIFE-PROOF. YET, WASHES OFF WITH WARM WATER. AVAILABLE IN BLACQUER, THE BLACKEST BLACK.
• HIGHLINER GEL CRAYON (100 AED) IS AN INNOVATIVE WATERPROOF PENCIL EYELINER. THE TRANSFORMATIVE GEL FORMULA ALLOWS THE RICHEST PIGMENTS AND THE SMOOTHEST APPLICATION FOR INTENSE COLOR. AVAILABLE IN BLACQUER AND 5 UNIQUE SHADES.

COLOR-FULL: UNEXPECTED COLOR RANGE ENVISIONED BY MARC

• LUST FOR LACQUER LIP VINYL (140 AED) IS AN EFFERVESCENT, PLUMPING LIPGLOSS WITH ULTIMATE SHINE. COLOR-DRENCHED (FULL) OR WITH LIGHT-HEARTED (SHEER) COLOR, THIS CHAMPAGNE-GRAPE INFUSED FORMULA SATISFIES YOUR LIPGLOSS CRAVING.  AVAILABLE IN 12 MUSIC-INSPIRED SHEER AND FULL SHADES, EACH WITH PATENTED PADDLE APPLICATORS.
• LOVEMARC LIP GEL (150 AED) IS A HIGHLY PIGMENTED, GELLIFIED LIPSTICK WITH SLEEK, HYDRATING SHINE.  ENOUGH TO MAKE YOU FALL IN LOVE, THIS HABIT-FORMING FORMULA GENTLY PLUMPS WITH UNIQUE 3-D OPTICAL VOLUMIZERS. AVAILABLE IN 16 VIVID SHADES, EACH INSPIRED BY MARC'S FAVORITE MOVIES.
• SHAMELESS BOLD BLUSH (165 AED), INSPIRED BY MARC'S “SHAMELESS” TATTOO.  THIS PATENTED POWDER BRINGS UNPRECEDENTED VIBRANCY TO YOUR CHEEKS.  IT EXCITES WITH PURE, UNADULTERATED COLOR.  AVAILABLE IN 9 ORIGINAL SHADES.  BEST APPLIED WITH THE BLUSH (190 AED) ANGLED BLUSH BRUSH.
• STYLE EYE-CON NO. 3 AND NO. 7 PLUSH SHADOW (190 AED AND 265 AED) ARE RICHLY PIGMENTED SHADOW PALETTES WITH THE CREAMIEST FINISH.  COLOR HARMONIES FEATURE SHIMMERING METALLICS, BUTTERY MATTES AND LUSTROUS SHEENS.  STYLE EYE-CON NO.3 IS AVAILABLE IN SIX SKU'S, WHILE NO.7 IS AVAILABLE IN FOUR. PALETTE NAMES INSPIRED BY THE SPIRIT OF “THE GIRL”.
• O!MEGA BRONZE PERFECT TAN (230 AED) IS A SUPER-SIZED BRONZER WITH A UNIQUE RADIANT-MATTE FINISH.  AVAILABLE IN TANTRIC, A UNIVERSAL SHADE THAT INSTANTLY BEAUTIFIES SKIN. BEST APPLIED WITH THE BRONZE (285 AED) BRONZER BRUSH.
• ENAMORED HI-SHINE LACQUER (100 AED) IS A SUPERIOR NAIL POLISH WITH UNPRECEDENTED SHINE.  THE PLASTICIZED, WET-LOOK FINISH MIRRORS 30 COATS OF LACQUER.  PATENTED FORMULA.  AVAILABLE IN 24 SHADES, INCLUDING JEZEBEL AND SHINY - SEEN ON MARC JACOBS FALL 2013 RUNWAY.