Latest Evian Elie Saab Limited Edition 2014 Bottles Available at Fashion Forward

Dubai, 14 October 2013: evian® is delighted to announce the avant-premiere of its limited edition glass bottle designed by ELIE SAAB, a joint celebration of both brands' pursuit of purity in design, during the four-day Fashion Forward Season 2 happening at Madinat Jumeirah.

With a common theme of purity, the bottle is decorated with a signature ELIE SAAB lace pattern and is now available for sale at the Fashion Forward. Exclusively available are the limited edition bottles in fine dining coffrets which include drinking glasses that also carry the same pure and premium design elements.

The new limited edition bottle dons a delicate white lace design, applied with architectural accuracy, bringing added refinement to the clean lines of the bottle's silhouette. The final bottle design symbolizes the immaculate craftsmanship, and the mutual sophistication that both ELIE SAAB and evian® are renowned for.

The partnership between evian® and ELIE SAAB is the latest to follow six years of evian® associating itself with international fashion brands.

Visitors at the show will see the new limited edition bottles displayed as a chandelier while the lovely coffrets are available for purchase at The Garden's cashier.

'We are delighted to share the new Elie Saab limited edition bottles to the visitors of Fashion Forward who will be the first to own the highly-elegant bottles – as stand alone or in coffret that is a coveted collectors' item,” says Renaud Marchand, Middle East Zone director for evian, Volvic Export of Danone – responsible for bringing evian to the region. “The new creation provides a unique design that elegantly underlines evian's purity, while capturing how unique and precious the evian water is.'

The ELIE SAAB for evian® bottle will be available in two sizes in the Middle East: 75 cl and 33 cl, and will be available in the region in selected restaurants, exclusive retailers and gourmet stores from the end of this month.

PURITY

• ORIGIN evian® was born in the heart of the French Alps. A unique protected site, thousands of years old, surrounded by mountains and glaciers.
• A LONG JOURNEY A journey of over 15 years, protected by impermeable rocks, during which evian® water acquires its unique constant mineral composition.
• NATURALLY PURE Naturally filtered by glaciers sands, evian® water emerges as pure as Nature crafted it.

DESIGN

• ELEGANCE A naturally gifted designer, Elie Saab has distinguished himself by creating timeless, elegant dresses that are a celebration of the feminine silhouette.
• CRAFTSMANSHIP Using the finest fabrics and intricate embellishments, each creation is a masterpiece of sublime beauty.
• A VISION The delicate ELIE SAAB lace and the refined silhouette of the evian® bottle combine to create a common vision of purity.