'Trade The Tongs' says Luke Hersheson, Co-Founder & Creative Director of Celebrity Hairdressers, Hershesons

Trade the Tongs 
We're on a break, says Stylist, Luke Hersheson 

Dubai, UAE, September 8, 2016:   Put a pause on your relationship with your hair tongs recommends Luke Hersheson Co-Founder and Creative Director of celebrity hairdressers Hershesons, because right now there's fresher, cooler ways to create new hair textures – flat waves, s-bends, curls – that will give hairstyles a more modern edge.

“Tongs were a great way to give a haircut a current, undone finish, but now this approach itself feels a little dated, a bit done. At Hershesons we're trading tongs (just for now!) with new styling techniques that can be created in the salon or at home. We're using straighteners and quick and easy DIY tricks to give women new styling options and a cool end look.”

“I also think it's interesting,” adds Luke, “to put the round barrel brush aside for the moment. Instead use your fingers as your hairbrush to take your style in a new direction. I never panic if I leave my brushes behind because your fingers make great styling tools.”

The Bed Braid – I Woke Up Like This
This styling technique takes minutes to achieve a slept-in, shaggy bend in the hair. Part the hair in two and braid very loosely, securing with Hershesons Clear Snagless Headbands (AED 60). Clamp Hershesons Ionic Professional Straighteners (AED 695) over the braids from top to bottom – just once. Spray the braids liberally with hairspray, remove hairbands and rake through the hair with your fingers.  

The S-Bend
Divide dry hair into small sections. Create a series of ‘S' shaped bends in each section of the hair. Clamp a straightener over each ‘S' to set the shape flat. Repeat across each hair section. Finish by using the fingers to slightly pull out each section and separate the bend.

The Kink – The Desk To Dancefloor Do
AM: Wash hair and blast with Hershesons Ionic Professional Hairdryer (AED 795) so it's 90% dry. Braid the hair loosely – one braid for super loose waves – two for tighter waves. Spray braid(s) with hairspray to set. Then let the hair dry naturally all day. PM: Un-braid, comb hair through with fingers and and style as you like or leave loose. 

The Retro Wave
Shelley Brook, Stylist at Hershesons has resurrected her diffuser and is encouraging clients to embrace the natural movement in their hair. “Ditch the hairbrush altogether” Shelley recommends. “Spritz the roots of your hair with a sea salt spray, tip your head upside down and use your fingers with the diffuser to dry the hair. This technique will bring out the natural kink in your hair and create a very effortless, uncontrived texture”.

The Kit
Titanium Ionic Professional Straighteners (AED 695) / Ionic Professional Hairdryer (AED 795) / Clear Snagless Hairbands (AED 60).
   

UK celebrity hairdressers Hershesons believe that with the right tools and tricks, every woman can create cool, current styles at home. 

Luke Hersheson, Co-Founder and Creative Director of Hershesons, travels the globe shooting with the world's top models and getting A-list celebrities red carpet ready. Finally revealing the secrets of his kit bag, Hershesons hair apothecary is a pioneering range of hair-must haves that are used every day by Luke and his team in the salon, on shoots and at shows.

Hershesons products are available exclusively at Sephora across the GCC and from Sash Spa in Bahrain. Online purchases can be made from www.basharacare.com and www.beautysolutions-me.com.