MAX&Co. TEAMS UP WITH DESIGNER SAMI MIRÓ FOR A NEW &Co.LLABORATION: BECOMING UNDONE

"There's a woman who can do it all inside each of us — a woman who is entrepreneurial, intelligent, poised, healthy, and social. That woman is you, that woman is me, and that woman is MAX&Co." – Sami Miró

MAX&Co. is delighted to announce the latest chapter in its &Co.llaboration series – in which designers and artist are invited to collaborate on limited-edition capsules – joining forces with Sami Miró for SS26. 

Sami Miró is the designer, creative director, and founder of the Los Angeles based brand Sami Miro Vintage.

The &Co.llaboration, Becoming Undone, is inspired by the multifaceted woman inside each of us: entrepreneurial, intelligent, poised, active, and social. 

She embodies the same spirit of curiosity and courage that defines both MAX&Co. and Sami Miró.

Sami's love for complex women coupled with her interest in deconstruction, is merged with MAX&Co.'s impeccable Italian craftsmanship for this capsule. 

Inspired by the inner beauty of garments through the unseen details revealed in the process of creation and refinement, this collection tells the story of today's renaissance woman through: deconstructed tailoring, raw edges, exaggerated silhouettes, and exposed seams that fuse utility with femininity.

Juxtaposing MAX&Co.'s legacy of workmanship and Sami Miró's distinct approach to challenging traditional design, every piece is both multipurposeful and expressive — inviting you to create looks

that are mixed and matched or worn monochromatically, taking you seamlessly from day to night.

Wardrobe staples – the blazer, jeans, cotton tees and sweatshirts – are versatile, and elevated with thoughtful details. This collection is a celebration of bold femininity, individuality, and the beauty found within.

"My experience of coming to Italy and working with the MAX&Co. family has been life-changing.

It's been an incredible journey for me as a designer who is not formally trained, who does things her own way,  and who goes against the grain. 

To have my unique perspective not only accepted but celebrated by the MAX&Co. family — with its rich history in fashion — has been an experience I will never forget." – Sami Miró

The capsule will be available in store from February at Dubai Mall and Mirdif City Centre, offering fashion enthusiasts the opportunity to experience this unique fusion of Italian craftsmanship and contemporary design firsthand.