Swatch takes off to the Rio 2016 Olympic Games

Dubai, UAE, June 9, 2016:   Everybody knows that Swatch loves to party, and there's a big one coming up soon in Rio de Janeiro, Brazil. Jumping the gun in the race to get there, Swatch has created an exuberant, color-happy collection for the Rio 2016 Olympic Games. For the opening day parades there are dotty streamers on a bright New Gent (DOTS IN RIO, SUOW128) and a vibrant, fun POP (POPTABON, PNZ100) you can wear anywhere. For the games and races there's a rugged Chrono Plastic (RIO ALL AROUND, SUSN100) with loopy, interlocking colored rings. Water-sports fans from around the world can choose a brilliant blue and yellow Scuba Libre (INFRARIO, SUUS102), and for everyone heading to Brazil this summer: a Gent (CARTOLINA, GS147) packed like a postcard with spectacular scenery. But with sun, sand and stadiums all set for the fun, why wait for summer? Start the party now!