|All set to wow
By William Faria
Why not take full advantage of the free time in the weekend by doing something new? How about involving the entire family in your weekend stress relief and ease boredom programme? Perhaps a visit to Ras Al Khaimah’s mega theme park WOW RAK is what you are looking for. This 120-acre multipart entertainment venue at the Khor Qurm region in RAK is the largest theme park in the Middle East region.
As you approach the picturesque emirate of Ras Al Khaimah with its mountainous landscape, you will notice white-coated huge peak-shaped structures with man-made glacier type formations in the backdrop of Khor Qurm, and then you drive straight to the breath-taking family entertainment venue.
Summers in Ras Al Khaimah will no longer be the usual hot and sweaty experience for fun lovers, as the emirate is all set to start operating its mega theme park ‘WOW RAK’ featuring a host of unique attractions, including the world’s largest man-made waterfalls. This park will be the epicentre for entertainment, leisure and recreation which will make available many unique attractions for the first time in the region. The foundation stone was laid in August, 2006 by Sheikh Saud Bin Saqr Al Qasimi, Crown Prince and Deputy Ruler of Ras Al Khaimah.
The project is part of the Polo RAK Amusements LLC, a joint venture of Polo Amusements from India, jointly with the local investors represented by RAK Investment Authority and RAK Properties PJSC. Polo Amusement owns and operates two of India’s leading water and amusement parks under the brand name of Fun n Food Village and is developing another Water Park in Uzbekistan.
Balwant Singh, Managing Director and CEO of the Polo RAK JV & Santokh Singh Chawla Jt Managing Director, Polo RAK Amusements LLC, jointly spoke to Panorama, saying that ‘enduring guest experiences’ is what makes Iceland water Park different from other parks around the world. The Concept of Ice Land Water Park was conceived to offer enduring guest experiences with a unique theme creating an urge to visit ‘Some thing new and some thing different’.
Talking of future plans, the duo said the project is being developed in three phases. The Iceland water park being the first phase is scheduled to open its doors to public on Sept. 29. The second phase to be completed by autumn 2011 would include a shopping mall and a 180-room chalet type resort facility. In the third and final phase, the Planet Earth theme park would be developed and made open for the public by autumn 2012.
The Ice land Water Park is one of the landmark projects in Ras Al Khaimah that is expected to attract a large number of visitors to the emirate.
WOW RAK as a destination is being positioned as one of the premium attractions for both residents and tourists. “It will be the gateway to Ras Al Khaimah that would support the large development of hotels coming up in the Emirate,” says Santokh.
The Ice Land leverages the amazing occurrence of snowfall on the Hajar Mountains and the phenomena of global warming to formulate a story line for Ice land. The theme draws inspiration from the concern of global warming, the two brothers explain.
As the story goes, with the effect of global warming, a clan of Penguins lost their home in the Arctic, drifted along the oceans and found a new home along the coast of Jazeera Al Hamra. So Ice Land is all about setting up a new home-land for the Penguins. The overall theme depicts the Arctic life and revolves around Snow Mountains and penguins.
Developed as a family aquatic centre, Ice Land offers a mix of traditional and unique water park attractions distinctive by their ‘guest experience’ and variety. The legendary experiences at the Ice Land Water Park start with the Penguin Falls, which stands 120 feet tall with 500,000 litres of water cascading down its slopes every minute, qualifies to be the world’s largest manmade water fall. Amongst its unique offerings, Iceland offers for the first time ever ‘Aqua Soccer’ for a sensational soccer game in the rain, Tundra baths the Coral Reef offering a real life snorkelling experience in a swim through aquarium. Excitement comes in the form of the Penguin Bay, that accomodates the world’s largest dance floor with the new concept of the ‘Rain dance’ every day, on a floor measuring 60,000 sq feet, including an assortment of showers measuring 60, 000 sq feet and the Rock hoppers Den as the centre stage, all fully equipped with 100,000 watts of music power and theatre lighting. The Kids Cove offers a time to remember for children as an exclusive kiddies play area with more than 12 miniature slides and attractions just for them.
What’s more besides the water park enthusiast, the Iceland water park also caters to the visitors with a wide selection of food and beverage options in the form of platter foods, a food court and a gourmet restaurant. “The food Court with 700 umbrella-shaped covers, would offer Arabic, Italian, Indian, Asian cuisine and international fast foods and a dedicated vegetarian counter,” concludes Balwant.