GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Others

 
  Share

OMA Emirates, a provider of cutting edge technology for the payment industry is set to announce the launch of its new multi-loyalty scheme ‘Benefits Beyond' at Cards & Payments Middle East 2016 on May 31 – June 1 at Dubai International Convention and Exhibition Centre. The company has been making strong strides in developing their portfolio of retail solutions that has stemmed from the tremendous research an experience they have in the payment industry.

Benefits Beyond is a Business-to-Business-to-Consumer loyalty program that enables retailers to collect to enroll for a co-branded loyalty program and analyze customer data and the supply chain data including distributors, dealers, and sales agents. It helps in developing targeted communication programs that will boost the revenue of retailers. The most critical feature of the program is that it allows customers to use the card across multi-stores to accumulate as well as redeem points.

“We have made strong investments in our research and development and over the years our in-depth knowledge of the industry has driven us to look beyond our existing product portfolio while making a conscious effort to make inroads into the IT services sector. We aim to provide value additions that will enable our customers to not only streamline IT processes but to also provide them platforms that will help them work closely with their customers and build on their loyalty programs. Our Benefits Beyond loyalty scheme has been designed to bring on a range of merchants under one umbrella and in turn help customers avail of the points across multi channels and locations,” said Niranj Sangal, Group CEO, OMA Emirates Group.

The loyalty scheme is built on the OMA Retail Suite which lays the foundation to connect the member retailers through a fully automated ERP system and represents an ecosystem of web portals and Windows, Android application.  The highly scalable solution is built for both large and small organizations and is capable of being used across business sectors.

“What is exciting for the customer is that they are now not limited to availing of their loyalty points in one store or location, but now have the advantage of using the card across all the merchants who will be a part of the program. This could span across branded stores, supermarkets, airlines and even avail of their points at places of entertainment. It can also be utilized to make bill payments as well as top up air time,” added Sangal.

The common branded card, 'Benefits Beyond‘ also works e-purse wallet (prepaid) that allows consumers to add money to the wallet to use along with loyalty points in real time across the OMA Emirates network of over 10000 POS terminals.

Benefits Beyond has been specifically designed to be white labelled to help large organizations create their personalized customer loyalty programs. Simultaneously it reaches out to smaller retailers who can now begin their loyalty program without the burden of large budgets. The cards include multi-features that make it extremely easy to use and include Smart Cards, Magnetic Stripe as well as Contactless options.

At Cards & Payments Middle East, OMA Emirates will be represented by senior executives who will assist customers and demonstrate some of the key solutions that the company has developed for the payment industry. OMA Emirates will be located at stand J50. 



Posted by : GoDubai Editorial Team
Viewed 10535 times
Posted on : Monday, May 30, 2016  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story :
Next Story :
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
Aigner Aprilia
'Tis the Season to Gift and Glow' With Foreo Holiday Gift Sets
Look after your body & enjoy nourished skin from Local, Homegrown Company, The S...
Foreo Expects a Record Sale for Black Friday
Steve Madden set to arrive in Dubai to kick off brand's 30th Anniversary Celebration
Dubai Fitness Challenge Continues to Inspire the City
Time for tennis - Ugo Humbert joins Rado YoungStars
China's Latest Moves in Ip Protection Leads to Unprecedented Legal Judgement for...
Dine With Your Favourite Plus Ones at IKEA
Tag Heuer Equips Iconic Monaco Wristwatch With Avant-garde in-house Manufacture ...
Karama gets crowned. Once more.
PCFC discusses wider horizons for trade and logistic services with Dubai busines...
Al Tayer Motors launches the new Maserati Quattroporte SQ4 Zegna PELLETESSUTA™ a...
Al-Futtaim Malls Wins Big at RECON MENA
Al Tayer Motors Opens Magnificent New Maserati Showroom In Dubai
Monochromatic Denim
American Eagle Launches It's Holiday'19 Collection
The "Karl Legend" Collection
Hamdan bin Mohammed leads first Dubai Run on Sheikh Zayed Road featuring 70,000 ...
Stack It Up With Shack Stack Now in the UAE! Shake Shack is All About Upping the...
Steve Madden Celebrates Brand's 30th Anniversary In Dubai
National Geographic Abu Dhabi Provides an Unprecedented Look into Makkah's Spraw...
Emirati Musicians, International Composers & the Royal Philharmonic Orchestra in...
The perfect Watch from Beach to Tux
Accor's role as Makkah's leading pilgrim hospitality services provider showcased...
Massive Diabetes Awareness and Management Drive in Ras Al Khaimah to screen thousands
P&O Marinas and Fabulous Yachts Announce the 3rd Edition of the International S...
Humans in Space Symposium discusses what it takes to be an astronaut
September Air Freight Volumes Remain Weak
Parmigiani Fleurier Tonda Chronor Slate
Medeor Hospital, Dubai gives new life to a 63-year-old patient in the UAE by rem...
Experience Some of Dubai's Most Opulent Accommodation at La Riviera Apartments
Ahmad Bin Shafar welcomes President of ASHRAE
SmartCrowd, MENA's Only Regulated Real Estate Investments Platform Graduates fro...
Astronaut Christina H. Koch Shares for the first-time photo of Hazzaa AlMansoori...
Italy's Leading Energy Innovators Calls to Create Partnerships at ADIPEC 2019
du completes world's highest peak 5G standalone throughput over a single 100MHz ...
JYSK Has You Covered For The Festive Season
Union Coop Releases the instant Electronic Share Trading Update
Discover GROHE's latest innovations and digitally enhanced products at Dubai Des...
Arabian Automobiles Nissan to light up Dubai International Motor Show with innov...
Lenovo's ‘Remove-IT Program' Aims to Reduce Electrical and Electronic Waste in t...
Deerfields Mall is Back With Its Third Season of Farmers Market
Twenty Italian Luxury Artisanal Interior Brands Participate in Downtown Design
Rivoli Group Announces Winners of the Third Qualifier Tournament for Omega Natio...
Redefine Your Winter Wardrobe with REDTAG!
Metito's policy on water reuse identified as ‘progressive and disruptive' by gl...
Etihad Airways and Pia Relaunch Codeshare Partnership
Beyond Compare: Craft and Culture Combine in Luxurious New Pen Collection
‘Carpet of Tolerance' created by Hands and Senses revealed at Downtown Design, Dubai