Cocobum Brings World's Hottest Swimwear to the UAE

Luxurious, cute, and accessible.

Dubai, UAE, December 13, 2018:   Opening the doors to the world's hottest range of luxury swimwear is Cocobum, the UAE's new exclusive, multi-brand online boutique, founded by Dubai-based Belgian sisters, Charlotte and Cyrielle Verstuyft, which launched in November 2018. In a country blessed by year-round sunshine, upon establishing Cocobum this dynamic duo set out to help UAE women in their hunt for the perfect swimwear pieces, from scores of sought-after international names not yet readily accessible in the region. Offering same-day delivery within the Emirates and a stunning poolside showroom in Jumeirah Dubai, Cocobum also welcomes clients after appointment to touch, feel and try on the collections in an on-point summer setting prior to purchase.

Cocobum presents beautiful resort wear and playful poolside accessories from some of the world's coolest niche brands. Inspired by sparkling coastlines and the sun-drenched beach lifestyles of Ibiza, Tulum, Miami, and Amalfi coasts, Cocobum not only stands for that stylish jet-set summer, but it is rooted in the brand philosophy that all women deserve to glow and feel comfortable in their own skin, and perfectly fitting, trendy swimwear, all year round.

“The Middle East fashion scene has rapidly evolved in recent years to become home to many internationally recognised luxury fashion brands. And while the UAE and greater region have been bubbling away like a melting pot of international fashion influences, luxury labels, local designers and fashionistas, there are still many brands with huge international followings, especially swimwear labels, that have yet to establish their presence here. Our mission with Cocobum is therefore to be the ultimate online swimwear destination in the region that provides seamless access to leading international brands, as we believe every woman deserves to enjoy her time in the sun in a flawless piece of swimwear that compliments her natural beauty and style,” Charlotte and Cyrielle said. 

Cocobum showcases more than forty internationally popular labels including Australia's Bond Eye and Peony Swimwear, USA's For Love & Lemons and Germany's Sommer Swim to name but a few. Founders Charlotte and Cyrielle travel the world to hand select brands which reflect the Cocobum mission: bringing luxury to all tastes and body types. They say their focus is, and will always be, on constantly updating Cocobum’s swimwear wardrobe with the latest collections from the most on-trend swim and resort wear brands. Cocobum is ultimately for the women who dare to be different, love to express their femininity, with confidence, and sometimes, show their cute side too.

Cocobum Dubai Showroom Address: Villa 123, Al Manara Street, Jumeirah, Dubai - United Arab Emirates