Philip Stein Expands Presence in the UAE; New Boutique Opens in Iconic Yas Viceroy Abu Dhabi

Luxury brand’s unique timepieces and wellness accessories are available in the new Philip Stein boutique, now open in Abu Dhabi’s iconic F1 hotel

Dubai, UAE, November 17, 2016:  With ambitious plans to expand it’s presence in the UAE and the GCC at large, Philip Stein, one of the world’s leading Swiss watch and jewellery manufacturers, has opened an exclusive boutique at the Yas Viceroy Abu Dhabi, an architectural triumph nestled in the center of Yas Island. Spanning the Yas Marina Circuit, the famous racetrack for Formula 1 legends, this is Philip Stein’s second boutique in the GCC.

Set to open on 21stNovember 2016, the prestigious brand has built a global following for its wellness products, which blends elite craftsmanship with pioneering technology.

‘Philip Stein is seeing steady growth in the region, and a store in Yas Viceroy Abu Dhabi would match the uniqueness of the brand’, comments Dambir Chadha, chairman of Precious Times, the sole distributor for Philip Stein in 41 countries as well as in the Middle East. Philip Stein products will be made available in standalone boutique as well as the hotel spa.

“The exciting launch of the region’s second ever Philip Stein store within Yas Viceroy Abu Dhabi is symbolic of our grand vision for this unique brand,” adds Chadha. “Abu Dhabi is one of the world’s top luxury destinations so it is fitting that Philip Stein’s second standalone boutique in the GCC is located within this iconic property, which has come to embody exclusivity and status,” Chadha adds.  

Incorporating a Natural Frequency Technology (NFT) disc, each piece channels natural and beneficial frequencies towards the wearer’s body to help counter the potentially harmful exposure of modern technology. Philip Stein’s watches and bracelets are designed to help wearers feel more focused and less stressed, while the highly acclaimed Sleep Bracelets encouraged optimal sleep patterns so wearers awake feeling refreshed and alert.

The boutique will sell the majority of the Philip Stein collection - primarily the higher-end ranges. Currently sold in more than 60 point of sales in the UAE, which primarily comprise of Damas, Al Futtaim and various 5-star hotel properties, following the Burj Al Arab boutique, the brand is set to strengthen its presence yet further within UAE by opening a second boutique in a prime location within one of the country’s prominent hotel’s.

The Philip Stein boutique in Yas Viceroy opens on 21st November 2016 and is located on the ground floor next to the Origins restaurant.