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    Featured in Technology
    WWE Superstars Mark Launch of 2K Battlegrounds by Highlighting Passion for Gaming

    United Arab Emirates,  September 20, 2020:  To coincide with the release of WWE 2K BattleGrounds, two WWE Superstars - Xavier Woods and Tyler Breeze - have been speaking about their love of gaming.   Launched last week, WWE 2K BattleGrounds, which is available on PlayStation, Xbox and PC, features a roster of more than 70 WWE Superstars and Legends.   Woods and Breeze have been competing on various video games for many years, and such is their passion for gaming both men host their own dedicated YouTube channels in relation to the subject.   Woods, part of three-man tag team The New Day, is the host of UpUpDownDown, a gaming-specific YouTube channel which boasts over 2 million subscribers, and he details how his project came to fruition.   “When I got into wrestling at 17 the culture was a ......read more

    Sony Middle East & Africa Introduces Alpha 7C Camera and the Zoom Lens, the World's Smallest and Lightest Full-frame Camera System'

    New HVL-F28RM Compact Flash is also Announced   Dubai, UAE, 20 September 2020:  Sony Middle East & Africa announced several additions to their impressive imaging lineup — the Alpha 7C full-frame camera (model ILCE-7C), the FE 28-60mm F4-5.6 (model SEL2860) zoom lens and HVL-F28RM flash.  The Alpha 7C is the world’s smallest and lightest   full-frame body with uncompromising performance, featuring advanced AF (autofocus), high-resolution 4K video  capabilities and more. When paired with the world’s smallest and lightest  FE 28-60mm F4-5.6 standard zoom lens, this versatile combination delivers an experience unlike any other, maximising portability and versatility without sacrificing any of the power of full-frame imaging. The HVL-F28RM flash allows users to broaden their ......read more

    Mobily Trial 5G on 800/1800MHz Band using Ericsson Spectrum Sharing in Saudi Arabia

    • Mobily and Ericsson test 5G on low band for extended 5G coverage • Ericsson Spectrum Sharing will support Mobily in expanding 5G coverage    September 17, 2020:  Mobily has teamed up with Ericsson (NASDAQ: ERIC) to trial 5G on 800/1800 MHz band using Ericsson Spectrum Sharing. The trial showed 5G capabilities in a real-world environment over a live network, including tests on speed and latency.   Ericsson Spectrum Sharing allows both 4G and 5G to be deployed in the same band and on the same radio through a software upgrade – instantly allocating spectrum between the two mobile technologies based on user demand on a one millisecond (ms) basis. The award-winning solution will allow Mobily to efficiently manage 4G and 5G traffic in its network thereby enhancing coverage, performance, ......read more

    Lenovo Introduces Laptop Sleeve Personalization for UAE Customers

    New tool empowers users to display their creativity and individual style   United Arab Emirates,  September 17, 2020:  Lenovo today announces the launch of its ‘Be Unique’ campaign, leveraging an in-house built AI engine and online platform to create bespoke laptop sleeves for Lenovo Yoga devices.  Lenovo’s ‘Be Unique’ campaign falls into the brand’s newly inaugurated ‘Experience Smarter’ platform which aims to deliver smarter experiences to consumers across Lenovo’s product portfolio for work, studying, gaming and content creation. Lenovo has uncovered growing demand for more unique, personalized products and experiences. Focusing on Lenovo’s creative-centric Yoga sub-brand, the company’s new campaign builds on the stylish nature of Yoga ......read more

    Philips Launches New Innovations to Help People Stay on Top of Their Health

    • Health-at-home accelerates and is here to stay – vulnerability of our health makes people feel the pressing need for preventative care and healthy living  • Philips introduces connected solutions that offer insights and empower people to make personalized, healthy lifestyle choices  • COVID-19 pandemic accelerates digitalization to meet the urgent need to stay (virtually) connected to caregivers     United Arab Emirates,  September 17, 2020:  Royal Philips (NYSE: PHG, AEX: PHIA), a global leader in health technology, today presented new approaches to health and healthcare, and the shift to health-at-home, at its virtual consumer health press event. Against the backdrop of COVID-19, the need for consumers to stay as healthy as possible is more relevant than ever. At ......read more

    Sony Middle East & Africa Introduces Alpha 7C Camera and the Zoom Lens, the World's Smallest and Lightest Full-frame Camera System

    New HVL-F28RM Compact Flash is also Announced   Dubai, UAE, 16 September 2020:   Sony Middle East & Africa announced several additions to their impressive imaging lineup — the Alpha 7C full-frame camera (model ILCE-7C), the FE 28-60mm F4-5.6 (model SEL2860) zoom lens and HVL-F28RM flash.  The Alpha 7C is the world’s smallest and lightest   full-frame body with uncompromising performance, featuring advanced AF (autofocus), high-resolution 4K video  capabilities and more. When paired with the world’s smallest and lightest  FE 28-60mm F4-5.6 standard zoom lens, this versatile combination delivers an experience unlike any other, maximising portability and versatility without sacrificing any of the power of full-frame imaging. The HVL-F28RM flash allows users to ......read more

    OPPO Set to Launch Its All-New Groundbreaking Reno4 Series in the Middle East this Month

    • UAE Consumers are urged to join the virtual launch event and “Own The Night” with the new OPPO Reno4 Series • Design-led series packs a punch with 5G and innovative offerings for a smartphone camera     Dubai, United Arab Emirates, 16 September 2020 – Global technology brand, OPPO, is set to launch the all-new Reno4 Series, together with its latest OPPO Enco wireless headphones in the Middle East later this month. Living up to its mission of elevating life through technological artistry, OPPO’s new range of products promises to not only deliver exquisite design and innovation but also to enable a connected lifestyle through the power of 5G for more and more users.    Consistent with OPPO’s aspiration to elevate user-centric experience, the Reno4 Series has ......read more

    Updates to HarmonyOS 2.0, EMUI 11 and HMS will Empower Smarter All-Scenario Experiences

    United Arab Emirates,  September 16, 2020:   At this month’s Huawei Developer Conference 2020, the global technology brand announced major upcoming updates for HarmonyOS 2.0, EMUI 11 and HMS (Huawei Mobile Services). These improvements will empower global developers and ecosystem partners to provide enhanced and innovative user experiences for users.  HarmonyOS 2.0: Officially Open Source with Mobile HarmonyOS Beta Available to Developers by Year End Huawei announced its all-scenario experience operating system, HarmonyOS, back in 2019. Since then, a robust line-up of devices has been developed for the system, facilitating quick device discovery, instant connection, hardware collaboration, and resource sharing between multiple smart devices. The newly announced HarmonyOS 2.0, is bringing a comprehensive ......read more

    Huawei is Set to Dramatically Alter the Entry Level Smartphone Segment with the Launch of HUAWEI Y9a in the UAE

    The new addition to the Y series boasts a solid 64MP quad camera and a 40W HUAWEI SuperCharge and is available for pre-order on September 17th     United Arab Emirates,  September 15, 2020: Huawei today announced the launch of the HUAWEI Y9a, the new entry level smartphone that is designed for photography and Super performance. Offering a SuperCamera experience with a 64MP Quad Camera, 40W HUAWEI SuperCharge, large storage and a sleek design with good value for money, the HUAWEI Y9a promises to be the perfect choice for consumers at every age. Capture something fun and explore more with the HUAWEI Y9a. The stunning smartphone comes in three stylish colour options including Midnight Black, Space Silver and Sakura Pink. It is available for pre-order from September 17th, 2020 in the UAE, ......read more

    HONOR Magic Earbuds: Control at Your Fingertips

    Enjoy A Seamless Music Experience with Intuitive Touch Controls   United Arab Emirates,  September 15, 2020:    Rise is demand for wireless earphone has grown substantially across the Middle East in recent years. As young consumers manage multiple electronic devices that require audio connectivity the appeal of wireless audio cannot be matched. The convenient, simple, and minimalistic design of wireless earbuds are ideal for  fitness enthusiasts, music lovers, college students, and professionals.   Living in a digital world, users are striving to achieve maximum convenience with their everyday gadgets.  Wireless touch controls, seamless connectivity, and quick sound pairing have become vital necessities to enjoy being hands-free and cord-free.  With a vision to create an intelligent ......read more

    UAE Ranks First on Regional Level's ICT Indicators in Global Innovation Index 2020

    Abu Dhabi, 14 September 2020:  The UAE maintained its Arab and regional leadership in a number of ICT related indicators, according to the Global Innovation Index Report 2020, which included results related to Global Competitiveness indicators for ICT sector.   According to the report, the UAE ranked first on the Arab and regional level in information and communication technologies (ICTs) pillar, ICT access indicator, and ICT use indicator. The UAE also ranked first in the Arab region in Generic top-level domains (gTLDs), and in Country-code top-level domains (ccTLDs) (.ae). This reflects the UAE’s efforts in enforcing the digital transformation embodied by the government’s directions towards being one of the leading countries in the world.    Dr. Ahmed bin Ali, Group Senior Vice President, Corporate ......read more

    HyperX Releases First Arabic Layout Keyboard, Alloy Origins Core Tenkeyless RGB Mechanical Gaming Keyboard

    Dubai, UAE, September 13th, 2020:   HyperX, the gaming division of Kingston Technology Company, Inc., today announced that the HyperX Alloy Origins™ Core featuring HyperX Red mechanical switches will be their first keyboard available in Arabic layout.   Alloy Origins Core keyboard is built for performance and longevity with a shorter actuation point and 80 million click rating. It maximizes desktop real estate with a space-saving tenkeyless layout for ultimate mouse movement. The keyboard features RGB exposed backlit keys for brighter illumination with radiant lighting effects and five adjustable brightness levels to enhance gaming, day or night. For added durability, stability and flexibility, Alloy Origins Core is built with a full aircraft-grade aluminium body and the USB Type-C to USB Type-A keyboard ......read more

    Huawei Announces New Developer Technologies Capable of Smarter All-Scenario Experiences

    United Arab Emirates,  September 13, 2020:  Huawei Developer Conference 2020 (Together) was held last Thursday at Songshan Lake. In the keynote speech, Huawei announced major upcoming updates for HarmonyOS 2.0, EMUI 11, HMS(Huawei Mobile Services), HUAWEI HiLink, and HUAWEI Research. These improvements will empower global developers and ecosystem partners to provide enhanced and innovative user experiences for users. At the event, Huawei also unveiled six new products that will contribute to Huawei’s all-scenario experience – HUAWEI MateBook X, HUAWEI MateBook 14, HUAWEI WATCH GT 2 Pro, HUAWEI FreeBuds Pro, HUAWEI WATCH FIT and HUAWEI FreeLace Pro. During the three days, Huawei will bring together developers from around the world through various exciting activities, including Lakeside Talks, Tech. Sessions, Tech. ......read more

    New Bose Frames — New for Sports, New for Style

    Premium Sunglasses and Premium Audio in One Revolutionary Wearable    United Arab Emirates,  September 12, 2020:   Bose today announces three new Frames — each combining the protection and style of premium sunglasses with the functionality of premium headphones in one revolutionary wearable.  The new Frames Tempo delivers the best performance in the Frames line-up and is engineered specifically for outdoor workouts — like biking, running, and climbing. The Frames Tenor and Soprano are for everyday use with improved style, design, and acoustics over the original. Both feature Bose’s proprietary Open Ear AudioTM Technology and the tiniest, thinnest, most invisible Bose speaker systems ever. The result is a breakthrough in mobile audio: immersive sound from eyewear — not ......read more

    Ericsson Joins 450 MHz Alliance to Strengthen Critical Communications

    United Arab Emirates,  September 12, 2020:  Ericsson has joined the 450 MHz Alliance to support critical mobile communications networks for industries such as public safety and utilities that require secure and resilient wide-area coverage. Traditionally regarded as a niche band, 450MHz spectrum has grown in relevance to the mission-critical networks market in recent years. The 450MHz band addresses critical network users’ needs with a wider reach at a reasonable cost. The 450MHz Alliance is an industry association that represents the interests of industries that recognize the potential of 450MHz spectrum. Its members include communications service providers and equipment manufacturers and companies representing multiple industries. BENEFITS OF 450MHz In addition to security and resilience, other ......read more

    Algerian Side INFINITY Reigns Supreme in Free Fire Arab Tribal Tournament

     More than one million viewers witness the Semi-Final and Grand Final matches live on Facebook and YouTube   Dubai, 9 September 2020: INFINITY from Algeria came out on top to win the second edition of the Free Fire Arab Tribal tournament which was watched live online by more than one million people.  In the Grand Final, INFINITY’s Medien Bakour (INF.9tl), Bahi Sehar (INF.Kapablo), Bendjebara Abdennour (INF Abdou BN), Allouche Mohamed Abderrahmane (INF R3B) and Adem Hadjaissa (INF HARACHI) were at the top of their game to defeat Tunisia’s Team Remind. Team Remind from Tunisia were the runners-up in the tournament while Hooliganz_TM also from Tunisia claimed third-place finish in the event, which competed with 144 teams from across the Middle East and North Africa (MENA) region. INFINITY is ......read more

    Lenovo's New Legion PCs and Desktops Launch in the UAE

    Latest Legion lineup delivers ultimate gaming immersion, backed by upgraded cooling technology and reimagined keyboard   Dubai, UAE, September 7, 2020:  Lenovo today announces the local availability of its latest Legion PCs and desktops, enhanced by new gamer-inspired features to give players a competitive edge. At the heart of the upgraded lineup of PCs available in Saudi Arabia are key features including Lenovo’s Legion TrueStrike keyboard and Legion Coldfront 2.0 technology. The TrueStrike keyboard has been designed with professional gameplay and typing productivity in mind – offering 100 percent anti-ghosting, sub-millisecond response times and soft-landing switches for precise and tactile operation.  Evolving Legion’s flagship cooling technology, Legion Coldfront 2.0 now enables ......read more

    TCL Launches its Latest QLED TV Lineup to Deliver Unique Imagery and Acoustic Performance

    7 September 2020 - Dubai, United Arab Emirates:   TCL, one of the leading players in the global TV industry and a leading consumer electronics company, today launched its new TCL QLED TV model, C815 to the United Arab Emirates customers. TCL’s much-anticipated QLED TV portfolio themed, “Beyond Your Imagination”, continues to raise the bar for imagery and audio-visual experience, delivering pure and rich colors with exceptional acoustic performance.  “With the help of deep supply chain vertical integration, TCL has been committed to Quantum Dot Display Technology since 2014. With the exciting momentum driven over the years, now it’s the perfect time to introduce TCL QLED TVs to more consumers in different parts of the world. With exceptional color performance powered by Quantum Dot Display ......read more

    Sony Middle East & Africa Announces New LA-EA5 Lens Adaptor for A-Mount Lenses

    New Adaptor Enables Advanced Autofocus Capabilities When Attaching A-mount Lenses to Latest E-mount Bodies    Dubai, UAE, 7 September 2020:  Sony Middle East & Africa announced the new LA-EA5, a 35mm Full-frame A-mount lens adaptor that allows users to easily pair advanced E-mount camera bodies  with A-mount lenses1. Using the new LA-EA5 A-mount adaptor, users can now access the acclaimed autofocus and high-speed shooting capabilities found in Sony’s latest E-mount camera bodies1 with A-mount SSM (Super Sonic wave Motor) and SAM (Smooth Autofocus Motor) lenses , as well as A-mount lenses that do not have internal focus motors.  When used with the Alpha 7R IV  or Alpha 66003, high-speed continuous shooting with AF/AE tracking  at up to 11 fps  is possible with SSM/SAM lenses and ......read more

    New LG Cinebeam Projector Elevates Home Movie Viewing to New Heights

    Regardless of How Bright the Room or Dark the Scene, LG CineBeam 4K  UHD Laser Projector Delivers the Ultimate Home Cinematic Experience   United Arab Emirates,  September 06, 2020:  The newest LG CineBeam 4K UHD Laser projector (model HU810P) from LG Electronics (LG) is designed to deliver an authentic movie theater experience to consumers in the comfort of their own homes. The latest innovation in LG’s popular high-resolution projector lineup, this projector offers features and technologies that make it the perfect choice for movie lovers and families who are entertaining at home. In addition to its cinematic quality picture, this model offers easy and convenient access to movies released direct to streaming services via compatibility with popular content streaming apps. LG CineBeam 4K UHD Laser ......read more

    LG's Advanced Refrigerators Deliver Smarter Culinary Life and More Hygienic Food Management

    New Units Being Unveiled at IFA 2020 Keep Groceries Fresher  Even Longer Meaning Fewer Trips to the Supermarket United Arab Emirates,  September 02, 2020:  LG Electronics (LG) is helping consumers realize their dream kitchens with the unveiling of new refrigerator models at IFA 2020: improved InstaView™ Door-in-Door™ refrigerator with UVnano, updated LG Fridge and Freezer pair and latest InstaView ThinQ™ refrigerator. Adding to an already comprehensive list of features, these new kitchen appliance models demonstrate LG’s commitment to giving consumers more choice and helping them to live their best hygienic, culinary lives. LG’s newest kitchen innovation uses the power of light to improve health and hygiene. LG InstaView Door-in-Door refrigerator with UVnano utilizes ultraviolet LED ......read more

    HONOR Confirms IFA 2020 Attendance

    August 31, 2020: Global technology brand, HONOR, has announced it will be part of the IFA 2020 Special Edition in Berlin on September 4.  Under the theme Expand Your Smart Life, HONOR will be launching a portfolio of products including smart wearables, personal computers, and tablets. The new lineup will feature the latest preeminent technology for today’s digital consumer.  HONOR’s 1+8+N IoT strategy, which refers to an ecosystem integration of one smartphone, eight categories of additional connected products and a wide offering of third-party linked devices that create an intelligent and fully immersed experience. As a young and disruptive tech brand, HONOR pioneers the chic lifestyles of a tech-native generation who want to be themselves. With a purpose to provide an unforgettable experience in ......read more

    Samsung Introduces Brand New Suite of Galaxy Devices in the UAE to Enhance Work and Play Experiences

    • The new devices seamlessly integrate with the wider Galaxy ecosystem to reimagine customer experiences on every occasion    • The Galaxy Note20 is the most powerful note series seamlessly connecting with the Galaxy ecosystem to navigate the rapidly changing world     Dubai, UAE 26 August, 2020: Samsung Gulf Electronics today announced the availability of new power devices, which have enhanced the Galaxy ecosystem and together form the brand’s new suite of flagship devices. The highly anticipated range will now be available in the UAE, and will consist of the Galaxy Note20 and Galaxy Note20 Ultra, the most powerful Note series ever; Galaxy Tab S7 and S7+, the next generation of versatile tablets; Galaxy Watch3, the latest and most advanced edition to the wearables segments; Galaxy Buds ......read more

    Huawei is Set to Dramatically Alter the Wearables Market with the Introduction of the New HUAWEI WATCH FIT in the UAE

    The new fashionable watch boasts a 1.64-inch Stylish HD screen, 10 days battery life and a myriad of health and fitness features  United Arab Emirates, August 26, 2020:    Huawei has today announced the launch of its latest fitness watch, HUAWEI WATCH FIT. Huawei’s first ever smart sports watch with a stylish large HD rounded rectangular face and a 10 day battery life, the HUAWEI WATCH FIT helps users in keeping track of their health with  scientific health tracking features and encourages them to get into new forms of exercise through a variety of animated fitness courses and workout modes.  Available from September 3rd, 2020, Huawei’s latest fitness watch ushers in a new era of smart wearables, challenging users to style up their fitness as they reframe their outlook on their own performance ......read more

    Calling All Gamers: Last Chance to Meet the Region's Leading Gaming Talent at the Oppo Gaming Challenge

    The OPPO Gaming Challenge is on until August 29th at Mall of Emirates as part of Dubai Summer Surprises Dubai, August 26, 2020:  As part of OPPO’s partnership with Dubai Summer Surprises, the global smartphone brand has seen an incredible response from the gaming community at its Gaming Challenge at Mall of the Emirates.  With four days remaining of the challenge, gaming aficionados have the chance to meet and play against some of the region’s leading gaming talent such as Ahmed Al Nasheet (@dvlzgame), Amr Nassouhy (@nsoo7y) and Hussain Yousuf Anwar (@h.messi.10). Furthermore, participants can compete for the ultimate prize of a final match with Manny (@manny), a UK-based YouTuber and streamer who rose to prominence after featuring regularly alongside his brother Tobjizzle and the rest of the Sidemen in ......read more

    Other Top Stories from Technology
     
    The New HUAWEI Matepad Flagship Tablet Series Allows You to Rethink Creativity, Productivity and Entertainment in Style

    Dubai, United Arab Emirates, June 17, 2020:   Creativity is the driving force that turns ideas into reality and nowadays, technology helps us explore our imaginations further, allowing us to look at the world in new ways. This is where the latest flagship tablet- the HUAWEI MatePad Series - comes into play. The HUAWEI MatePad Pro 5G and the HUAWEI MatePad help users rethink creativity, thanks to their unique branding and visionary Seamless AI Life ecosystem. The tablets epitomize Huawei’s excellence when it comes to innovations. The HUAWEI MatePad Pro 5G brings smart and ......read more

    HONOR Confirms Upcoming Launch of the HONOR 9A in UAE

    Dubai, United Arab Emirates, June 17, 2020:   Global smartphone brand HONOR, today confirmed the upcoming launch of HONOR 9A in the UAE. The latest addition to the innovative HONOR series, HONOR 9A brings advanced technology, offering upgrades across the battery life, storage and photography. The new model provides an all-round functionality and convenience to everyday life enabling users to experience an unprecedently smooth and smart-life journey. HONOR 9A aims to provide users an exceptionally long-lasting 5000mAh battery for a worry-free day outdoors without an external ......read more

    Four of the Best Father's Day Gift Ideas

    Dubai, United Arab Emirates, June 17, 2020:   Finding a gift that will demonstrate your affection and appreciation for your dad on father’s day is a tradition that Samsung is always happy to be a part of. Here, we have curated four high tech products that will certainly bring joy and excitement on this special occasion: Galaxy S20 series Comprising 5G capabilities and next-generation AI camera technologies, the Galaxy S20 series has been met with unanimous acclaim from consumers and everyone associated with the smartphone industry. Whether it be the S20, S20+, or S20 ......read more

    LG Appliances Help You Achieve A Better Work-life Balance at Home

    Dubai, United Arab Emirates, June 17, 2020:    Maintaining a safe and clean home is never easy, but it can be especially difficult when the whole house is full all day, every day. This leaves parents taking on all respects of homemaker tasks. Balancing work commitments and the kids’ educational needs, with keeping things clean, making meals and washing dishes has become the new normal in many households across the Gulf and around the world.  Reduce the stress and time taken up by household chores with intelligent assistance from LG Electronics (LG). A company that ......read more

    Emirates Post Reinstates Postal Services to India

    Launches saver bundles to India offering safe, cost-effective shipment options for businesses and individuals     Dubai, United Arab Emirates, June 16, 2020:     Emirates Post has re-started operations to India, providing a cost-effective option to UAE residents and businesses to ship goods to the world’s seventh largest economy. The move marks the continuance of all services - Economy Mail, Standard Mail, Registered Mail, Standard Packets, Standard Parcels and Express Parcels - after a period of limited operations in the wake of restrictions ......read more

    Dubai-based Photographers Offer Free Photo Sessions to People Who Have Lost Their Jobs during COVID-19

    Project Impression Session offers a free portrait session from a safe distance for the Dubai community!     Dubai, United Arab Emirates, June 15, 2020:   While many people in Dubai are cooped up at home in order to help minimize the spread of COVID-19, local photographers, Ales Vyslouzil and Tara Atkinson,  want to give them a break from the stress and anxiety many are feeling. Project: Impression Session is a collaboration between these two long-time friends.    Ales Vyslouzil and Tara Atkinson want to help people in their own way, by ......read more

    Next-Generation Experiences With the Galaxy S20: Why the Device is Perfect for Gaming, Streaming, and Audio

    Dubai, United Arab Emirates, June 14, 2020:   Samsung's unwavering ambition to continuously innovate and deliver smarter, connected experiences for consumers has been known to the world for quite some time. The recent introduction of the brand's next-generation devices, the Galaxy S20 series, represented the latest significant step forward, bringing the future to the present with the integration of 5G to the S20 lineup. Communication experiences have been dramatically enhanced – much more personalized and much more interactive.  Whether it be the Galaxy S20, ......read more

    Smart Technology Will Be Fundamental for Airlines to Safely Return to the Skies in the Coming Weeks

    Flexible border solutions and low-touch experiences to aid compliance and confidence in travel Dubai, United Arab Emirates, June 11, 2020:   SITA, the technology provider for the air transport industry, today sheds new light on how technology is helping airports and airlines safely resume operations and help implement new hygiene measures to restore passenger confidence after a lengthy shutdown due to the COVID-19 pandemic.  Speaking after the Aviation Week webinar event Sebastien Fabre, Vice-President Airline & Airport, SITA said: “The past few weeks have seen ......read more

    New Aruba Managed Services Provider Program Supports Evolving Customer Consumption Models

    DUBAI, UAE, 11th June, 2020 — As the financial impact of COVID-19 forces many companies to reconsider their approach to pursuing digital transformation, Aruba, a Hewlett Packard Enterprise company, has launched a new program to help channel partners offer a managed service alternative to implementing IT network solutions. The Aruba Managed Services Provider Program enables partners to quickly evolve their Network as-a-Service (NaaS) practice with Aruba’s robust cloud-managed network solution for superior service and customer experience. Available as of May 1, the program ......read more

    The Beat goes on as Sony Middle East & Africa Launches the New WH-CH710N Noise Cancelling Headphones in the UAE

    Dubai, UAE, 11th June 2020:  Sony Middle East & Africa introduced the latest addition to its wireless noise cancelling headphones range in the UAE, the WH-CH710N, providing perfect hassle-free headphones for life on-the-go.  “We are proud to deliver Sony’s latest audio innovations, created with our great customers in mind,” said Takakiyo Fujita, Managing Director, Sony Middle East & Africa. “These new models offer more ways to experience Sony’s EXTRA BASS™ and noise cancelling technology.”   Cancel Out the World with ......read more

    Technology, Digital Strategies Will Power MEA's Recovery and Create New Economies

    • Investment in digital transformation and innovation will account for 30% of all IT spending in Middle East, Turkey and Africa (META) by 2024 • IoT spending to increase six-fold to reach $17B by 2023 and AI to double by $600 million      Dubai, UAE, 11 June 2020:  With investments in transformative agenda expected to peak over the next four to five years, over 2,000 technology leaders from across the Middle East and Africa came together online to discuss how technology can be best used to help organizations adapt to and grow in today’s ......read more

    Bentley Systems' Year in Infrastructure 2020 Conference is Going Digital!

    10 June, 2020 – Bentley Systems, Incorporated, a leading global provider of comprehensive software and digital twins services for advancing the design, construction, and operations of infrastructure today announced that its annual infrastructure event, the Year in Infrastructure 2020 Conference, is “going digital.” This new digital format will bring together, now for a broader global community, the thought leadership, networking, and learning content that Bentley conference attendees have come to expect. The virtual Year in Infrastructure 2020 Conference provides ......read more

    HONOR Announces Availability of Sleek and Lightweight MagicBook 14 Laptop in the Kingdom of Saudi Arabia

    Offers 10-hour battery life and compact design for creators on-the-go at the unbeatable price of  2399 SAR   KSA, June, 10:   Global technology brand HONOR today announced the availability of the new HONOR MagicBook 14 in the Kingdom of Saudi Arabia. The new and powerfully compact laptop caters to young people on-the-go with a thin and lightweight design, equipped with up to 10-hour of battery life, FullView display with maximized screen-to-body ratio, powerful core for ultra-fast performance and enhanced graphics, as well as smart interconnectivity between ......read more

    Introducing Aruba ESP, the Industry's First Cloud-Native Platform Built for the Intelligent Edge

    DUBAI, UAE, 10TH June, 2020 – Aruba, a Hewlett Packard Enterprise company (NYSE: HPE), today introduced Aruba ESP (Edge Services Platform), the industry’s first AI-powered, cloud-native platform that predicts and resolves problems at the network edge before they happen. Built on AIOps, Zero Trust network security, and a Unified Infrastructure for campus, data center, branch and remote worker locations, Aruba ESP delivers an automated, all-in-one platform that continuously analyzes data across domains, ensures SLAs, identifies anomalies and self-optimizes, while seeing and securing ......read more

    HONOR's Powerfully Compact Laptop for On-The-Go Professionals Coming Soon to the UAE

    Dubai, UAE, June 10, 2020 – The colossal growth in demand for smart devices, including laptops, indicates a shift towards consumers embracing a more “always-on” digital lifestyle. In response to the need for portability and multi-device connectivity, global technology brand HONOR introduces, for the first time, a product from HONOR’s PC category for UAE audiences. Designed for on-the-go professionals and students who need a powerful laptop to take them from day to night, the all new HONOR MagicBook 14 boasts a thin, lightweight notebook with up to 10-hour battery ......read more

    Dynabook Adds Affordable and Attractive Satellite Pro C50 to Notebook Range

    • Thinner and more modern look and feel, without premium price tag  • Lowest priced laptop in dynabook range • Business tasks and collaboration made easy with solid range of performance, connectivity, and security features   9 June 2020, Dubai, United Arab Emirates – Today, Dynabook Europe GmbH announces the launch of the Satellite Pro C50, a budget-conscious business laptop that has been carefully engineered to provide users with all the tools needed for a productive working day. Equipped with a variety of performance, connectivity and ......read more

    LG Begins Rollout of 2020 TV Lineup Spearheaded by Award-winning Oled TVs

    Art-Inspired OLED Models and Expanded 8K Lineup Provide  Outstanding Picture and Sound Quality for a Viewing Experience Second to No    Dubai, United Arab Emirates, June 09, 2020:   LG Electronics (LG) has announced the rollout of its stellar 2020 TV lineup, led by new OLED models including the art-inspired GX Gallery series, real 8K ZX models and 4K Ultra HD TVs. The undisputed world leader in OLED TVs, LG is taking the viewing and gaming experience into exciting, new territories, starting later this month in the Middle East.   Consumers will ......read more

    A10 Networks Delivers Highest Performance DDoS Protection, HTTP/3 and QUIC Protection

    DUBAI, UAE, 8TH June, 2020: Fueled by massive IoT botnets and new reflected amplification exploits, Distributed Denial of Service (DDoS) attacks continue to grow in size and sophistication and have broken the 1 Tbps barrier. The current pandemic has only increased the threat as cyber attackers find new targets in healthcare, government, online gaming and remote working services. Service providers, MSSPs and enterprises require a new generation of DDoS protection technology to protect their networks. To respond to this threat, A10 is offering a leap forward for service providers with DDoS ......read more

    Intelligent Functionality at the Forefront of HONOR 9X PRO

    Upgraded HONOR smartphone is the all-rounder for extraordinary user experience   Dubai, UAE, June 8, 2020 –  Performance is at the heart of every HONOR device, which is why the HONOR 9X PRO packs only the most relevant hardware and software upgrades that answers to users’ smartphone habits, challenging the smartphone industry with its latest technology.   Featuring the 48MP Triple Camera, 6.59” HONOR FullView Display and the state-of-the-art 7nm Kirin 810 AI Chipset, the all-inclusive smartphone embodies the dynamic and ambitious spirit of ......read more

    Nutanix Signs Alpha Data as Master Partner in the UAE

    DUBAI, UAE, 7th June, 2020 - Nutanix, Inc. (NASDAQ: NTNX), a leader in enterprise cloud computing, announced that it has signed Alpha Data, a leading solutions provider in the Middle East, as a ‘Master Reseller Partner’ in the United Arab Emirates (UAE). As part of the agreement, Alpha Data is authorized to purchase products and services from Nutanix distributors and carry out implementations of the vendor’s market-leading multi-cloud infrastructure solutions across the UAE. Nutanix will assist Alpha Data in developing and certifying its staff to provide design, ......read more

    Samsung Galaxy S20 series exceeds expectations of UAE consumers

    5G capabilities and next-generation AI camera technologies have been a revelation since the introduction of the Galaxy S20, S20+, and S20 Ultra to the market in February 2020   Dubai, United Arab Emirates, June 04, 2020:    Today, Samsung Gulf Electronics reaffirmed the tremendous response and reception that the Galaxy S20 series has culminated in the period since its launch earlier this year. The February 2020 introduction of the highly anticipated series, which comprises the Galaxy S20, S20+, and S20 Ultra, was widely hailed as the beginning of an exciting new chapter ......read more

    Emirates Post Resumes Postal Services to Pakistan

    Dubai, United Arab Emirates - 3 June 2020:   Emirates Post has announced the resumption of all mail, packets and parcel services to Pakistan, providing the UAE’s Pakistani community as well as businesses a cost-effective channel to the high-volume market. Pakistan is one of Emirates Post’s key markets in South Asia, accounting for nearly 80 tons of postal material in 2019.   “Pakistan is one of our busiest markets, and we are thrilled to reinstate services, following a temporary suspension due to the COVID-19 crisis. The Pakistani community is an ......read more

    Elevate Fashion Shots with the Latest Additions to HONOR's 9X Series

    Savor every look with the HONOR 9X PRO and 9X Lite   Dubai, United Arab Emirates, June 03, 2020:   Smartphones are easily the best way to capture an outfit of the day, but not all phone cameras are created equal. Effective lighting, stabilization, and resolution can all have an impact on how the final look ends up on your social feed. Capture the perfect look with ease thanks to intelligent photography features from the new HONOR 9X series.  Embracing evolution in the smartphone industry and transformation in user preferences, HONOR ups the ante with the HONOR ......read more

    Aruba Unveils New Secure AI-Powered Solutions and Vision for the Reimagined Workplace

    DUBAI, UAE, 2nd June, 2020 – Aruba, a Hewlett Packard Enterprise company (NYSE: HPE), today unveiled a suite of innovative workplace solutions and a new vision for three return to work scenarios – returning to the office and venues, working from home, and ultimately, the office reimagined. With Aruba’s AI-powered, cloud-native networking solutions as their foundation, each scenario provides pragmatic steps organizations can take today to expedite business recovery and implement contact tracing and touchless solutions that enhance the health and wellness of employees and ......read more

    The Legend Continues: Xiaomi Unveils Redmi Note 9 Pro and Redmi Note 9

    Also announcing Mi Note 10 Lite    1st June 2020, Dubai, United Arab Emirates:  Today Xiaomi announced three new smartphones, Redmi Note 9 Pro, Redmi Note 9 and Mi Note 10 Lite. Redmi Note 9 Pro and Redmi Note 9: The legend continues Redmi Note series has been offering some of the most incredible mid-range smartphones on the market, with over 110 million1 Redmi Note units sold across the globe. Together with the recently launched Redmi Note 9S, the new Redmi Note smartphone lineup continues to flaunt cutting edge design and innovation without the flagship price ......read more

    LG Licenses Robot Vacuum Cleaner Patents to Miele

    License Agreement Covers Numerous Technologies  Currently Found in LG’s CordZero and HOM-BOT Vacuums   Dubai, United Arab Emirates, June 01, 2020:   LG Electronics Inc. (LG) and Miele & Cie. KG (Miele) have entered into a long-term patent license agreement covering robot vacuum cleaner technologies. The terms of the agreement will allow Miele to produce and sell robot vacuum cleaners using patented technologies developed by LG R&D. The license agreement includes the use of LG’s patented induction signal guide and infrared-induced signals ......read more

    Emerson Launches Modular Industrial Displays to Minimize Lifecycle Cost in Industrial Applications

    RXi industrial displays are vivid, responsive and modular, delivering high performance even in harsh and difficult operating environments May 31, 2020 - Emerson has released the new portfolio of RXi industrial display and panel PC products for monitoring, visualizing and enhancing everyday production processes in life sciences, metals and mining, power and water, and manufacturing and machinery. A modular design is foundational to the industrial display platform, enabling users to select the right configuration based on application needs and minimizing lifecycle cost through flexibility, ......read more

    Sony Middle East & Africa Introduces New Digital Camera ZV-1, designed for Vlogging in the UAE

    New Video-Forward Design and Compact Body Packed with Advanced Imaging Technology and Easy-to-Use Functionality      Dubai, UAE, 31 May 2020 – Sony Middle East & Africa has announced the new pocket-sized digital camera ZV-1 a lightweight, compact “all-in-one” style solution will be available in the UAE in July 2020. Designed from the ground up for content creators and vloggers, the ZV-1 combines easy-to-use features with uncompromising imaging technology, making this the perfect tool for any content creator at all skill ......read more

    Aruba Expands Instant On Portfolio to Support Small Business Continuity and Rapid Capacity Expansion

    DUBAI, UAE, 31st May, 2020 – Aruba, a Hewlett Packard Enterprise company (NYSE: HPE), today announced the expansion of the Aruba Instant On product family to include a new series of switches that enable small businesses to deploy a unified, high-speed network that is easy to set-up, manage and maintain. Whether deployed as part of a business continuity strategy or connectivity upgrade project, the new Aruba Instant On 1930 Series of smart-managed switches seamlessly integrate with existing Instant On indoor/outdoor access points (APs), and can be centrally managed with the Instant On ......read more

    LG Joins Hedera Governing Council to Accelerate Innovation and Adoption of Public DLT Globally

    Joining the Steering Committee Allows LG to Go Beyond Blockchain to  Usher in the Next Era of Fast, Fair and Secure Applications    Dubai, United Arab Emirates, May 31, 2020:    LG Electronics Inc. (LG) and Hedera Hashgraph, an enterprise-grade distributed ledger platform, today announced that LG has joined the Hedera Governing Council. The Council, designed to enable the most decentralized governance model for a public ledger, will comprise up to 39 global organizations from a diverse array of industries and geographies.  LG  is the ......read more

    Sony Middle East and Africa and Gearbox team up to offer rental services of latest digital imaging products in the UAE

    • All Sony’s digital imaging equipment is disinfected with isopropyl pads       Dubai, United Arab Emirates, May 28, 2020:  Jason Rego, Senior Manager- Digital Imaging, Sony Middle East and Africa with the Gearbox team. Sony Alpha Cameras and Lenses than can now be rented from Gearbox online   Dubai, UAE, 28 May 2020 - Sony Middle East & Africa has partnered with Gearbox, a market leader in photography and prosumer videography rental, to provide amateur and professional photographers in the UAE with integrated online access to hire ......read more

    Tips for Keeping Your Smartphone Clean

    Dubai, United Arab Emirates, May 28, 2020:   Just as thorough hand washing and other hygienic practices have become key aspects of our daily lives, keeping our smartphones clean should also form a key part of our self-sanitation routines given just how much we interact with our mobile devices.   So, how exactly can you continue to use your smartphone and stay hygienic? Read on for some suggestions as to how you can effectively and safely clean your smartphone.     Why Do You Need to Clean Your Smartphone? According to a study by global consultancy firm Deloitte, ......read more

    HONOR MagicBook Series is Perfect for Fashion Forward, Design Conscious Individuals Across the Middle East

    HONOR’s new sleek and lightweight laptop comes with a powerfully compact package   MAY 27, 2020:  Global technology brand HONOR continues to strengthen its 1+8+n IoT strategy by bringing the HONOR MagicBook series to the Middle East. An ecosystem that integrates one smartphone, eight categories of additional connected products and a wide range of third-party linked devices, the launch of HONOR MagicBook Series in UAE is a milestone to reinforce the brand’s commitment to creating an all-scenario intelligence.    Catered to young people on-the-go, ......read more

    Ericsson's USA 5G Factory: Staffed by Professionals – Trained by VR

    Dubai, United Arab Emirates, May 27, 2020:    Puff: Ericsson's USA 5G Smart Factory in Texas is one of the most advanced manufacturing complexes in the world. When it launched earlier this year its engineering professionals were trained with almost no face-to-face interaction. By utilizing the power of virtual reality (VR) in the months prior to opening, new Ericsson employees were able to learn directly from peers in the company’s Tallinn smart factory, 8,000 km away. Top image: Mediabank ID Number: 109983 Body copy: Ericsson’s new USA 5G ......read more

    How Do You Rely on Your Smartphone in the UAE During the New Normal?

    Dubai, United Arab Emirates, May 27, 2020:   We are experiencing life in the UAE like never before under the new normal. Working remotely and staying at home due to social distancing rules has helped us to become closer with our immediate families. It also means we cannot meet our friends and loved ones like we used to. But just because we are physically apart from extended family and friends, it doesn’t mean that we have to be away from them completely. This is where modern technology and the latest smartphones can step in and help us be more connected than ever. Now you can ......read more

    Kingston Technology Ships 7.68TB Capacity for Industry-Leading High-Performance Data Center SSDs

    • DC500R and DC450R SATA SSDs Now Available Up to 7.68TB • DC1000M 7.68TB U.2 NVMe PCIe SSD Coming Soon   Dubai, United Arab Emirates, May 27, 2020:  Kingston Digital, Inc., the Flash memory affiliate of Kingston Technology Company, Inc., a world leader in memory products and technology solutions, today began shipping the 7.68TB* model of the Data Center 500R (DC500R) and 450R (DC450R) SATA SSDs. The DC1000M 7.68TB U.2 NVMe ships in June. The SSDs provide additional storage and implement strict QoS ensuring predictable IO and low latency for data centers using ......read more

    DNS Evolution Critical to the Adoption of 5G and Next Generation Network Technologies, Infoblox Research Finds

    DUBAI, UAE, 27th May, 2020 – Infoblox Inc., the leader in Secure Cloud-Managed Network Services, today announced new research that identifies the challenges Communication Service Providers (CSPs) face in transitioning to distributed cloud models, as well as the use cases for Multi-access edge computing (MEC), 5G New Radio (NR), and 5G Next Generation Core (NGC) networks. The report, titled “DNS and the Edge: The Evolution will be distributed” was conducted by Heavy Reading and surveyed communication service providers around world to understand the role that DNS plays in ......read more

    Celebrate EID with Special Offers on HONOR Smartphones

    Dubai, United Arab Emirates, May 23, 2020:   Celebrate Eid with intelligent gifting from global technology brand HONOR. Offering the latest next-generation technology at an irresistible price, users can be rewarded with coveted upgrades across photography, design and performance with the HONOR 9X PRO.    Perfect for gifting friends and family members in Eid, the latest devices from HONOR offer the best cutting-edge technology. The newest addition to the immensely popular X series, the HONOR 9X Pro can capture unforgettable Eid moments through the 48MP Triple Camera ......read more

    du Keeps Loved Ones and Families Connected During Eid Al Fitr With World Calling Pack

    du home customers can receive up to 2000 landline minutes per month and free unlimited internet calls for just AED 99/month   Dubai, UAE, May 23 2020:  du, from Emirates Integrated Telecommunications Company (EITC), has revealed that the World Calling Pack is now available for all du home customers ahead of Eid Al Fitr. As part of du’s commitment to ensure everybody remains connected with friends and loved ones at home and abroad, the latest initiative provides users with up to 2000 minutes per month to call one international destination of their choice. In addition to ......read more

    Samsung Brings Unparalleled Offers to Tech Enthusiasts This Eid

    Samsung reaffirms its commitment to continuously present users with new and exciting opportunities   Dubai, UAE – 21 May 2020:  Samsung Gulf Electronics has illustrated its determination to please and excite consumers with a unique opportunity to purchase a variety of products this Eid. Samsung is eager to once again contribute to the annual festivities, and a multitude of incredible offers are now available on products that promise to present users with heightened elements of excitement and satisfaction.   Catered to exceed customer demands across multiple ......read more

    LG to Further Diversify TV Production

    Two Lines from Gumi, Korea to be Relocated to New Asia Hub Indonesia, Increasing Capacity by 50 Percent   DUBAI, May 21, 2020 – At a time when many other manufacturers are cutting back, LG Electronics (LG) is expanding its TV business with an eye on further diversifying its production footprint and stepping up capacity. The key component of this strategy will be LG’s Cibitung facility in Indonesia which will become the company’s new regional hub, taking over two of the six production lines currently running at in Gumi, South Korea. The move is expected to boost ......read more

    Sony Middle East & Africa Launches New Compact 4K Handycam® Camcorder with Advanced Image Stabilisation Technology in the UAE

    Dubai, United Arab Emirates, May 20, 2020:   Sony Middle East and Africa unveiled a new 4K  Handycam® in the UAE, featuring an acclaimed in-built gimbal mechanism, Balanced Optical SteadyShot™ technology, for capturing smooth, natural and high-quality video footage. The FDR-AX43 has been developed for content creators and vloggers who want their footage to demonstrate a refined quality that will stand the test of time.   FDR-AX43 with ECM-B1M and GP-VPT1 The FDR-AX43 implements some of Sony’s most advanced imaging technologies including ZEISS® ......read more

    Lenovo's Tech Gift Guide

    Dubai, United Arab Emirates, May 19, 2020:   Whether consumers are looking to gift a loved one this Eid, spoil their dads for Father’s Day or even treat themselves to a new device, Lenovo shares its advanced tech solutions designed to boost connectivity, enhancing efficiency and keep users entertained throughout the year and beyond.   Lenovo Legion Y740  Offered in both 15.6 and 17.3-inch formats, Lenovo’s Legion Y740 laptops feature an all-aluminium chassis and advanced hardware from Intel® and NVIDIA® to deliver high-performance gaming ......read more

    New Tool Can Turn 50 Hours of Thermowell Design Time Into 15 Minutes

    Emerson’s Rosemount Thermowell Design Accelerator eliminates the largest pain point of temperature process design – manual thermowell iterations – significantly increasing operational efficiencies and cost savings May 19, 2020 – Emerson introduced the Rosemount™ Thermowell Design Accelerator, a free online thermowell design tool that eliminates manual thermowell iterations facing process design engineers when sizing thermowells. It is easy to use and intuitively guides users through complex projects, saving hours of wasted labor and resources. Users will be ......read more

    Indosat Ooredoo selects Ericsson Operations Engine

    • Deal will provide nationwide AI-driven managed services and network automation for Indosat Ooredoo in Indonesia • Indosat Ooredoo to launch Ericsson Operations Engine in July 2020   • Solution will deliver operational, energy, cost efficiency and strengthened network capabilities to Indosat Ooredoo   Dubai, United Arab Emirates, May 19, 2020:   Ericsson (NASDAQ: ERIC) has been selected by Indonesian communications service provider Indosat Ooredoo (IDX:ISAT) to provide AI-powered data driven and customer-centric managed network operations ......read more

    At Home with Galaxy: Tips to Help You Stay Entertained

    When spending a lot of time inside, having the right tools around to keep you productive, active and – last but not least – entertained is key.   Dubai, United Arab Emirates, May 18, 2020:   While staying active should be a mainstay of everyone’s daily routine, it’s important to enjoy some downtime every now and then and relax with your favorite TV show, game or movie. Read on for some simple tips to making your content-watching and gaming sessions all the more enjoyable. Superior Streaming There’s nothing more satisfying than ......read more

    Sony's Range of BRAVIA Android TVs Delivers Immersive Viewing Experience With the Smartest, Most Intuitive Arabic Voice Search

    Smart TVs designed to support 23 languages including Arabic   Dubai, UAE, 18 May 2020:  Sony Middle East & Africa has announced that users can enjoy a personalized experience by using the voice search in their own language on the award-winning BRAVIA Android TVs.   Sony’s voice-activated TVs provide a smarter viewing experience. TV owners can now talk to the remote control in Arabic to search content, stream shows, play songs and check the weather by simply speaking in Arabic to the microphone of their smart remote. Viewers can also talk directly to ......read more

    Al Zahia Supports Underprivileged Families With Electronic Tablets for Remote Learning

     450 e-learning devices donated to disadvantaged families across Sharjah.  Electronic tablets will assist students receiving home schooling.   Underlines Al Zahia’s commitment to support the Sharjah community through the provision of quality, accessible education.   Sharjah, UAE, 13 May 2020: Sharjah Holding PJSC — a strategic partnership between Majid Al Futtaim Properties and Sharjah Asset Management — is providing 450 new electronic learning tablets to underprivileged families across the emirate. The devices will be donated by Al ......read more

    Dynabook Refreshes Portégé X Series With Latest Intel® Core™ Processors and Privacy Features

    • Collection of three lightweight, thin, high-performance laptops  • Updates to Portégé X30-G, Portégé X40-G and Portégé X50-G include 10th Gen Intel® Core™ Processors, optional vPro™ technology, Wi-Fi 6 and new security features • Refreshed series also meets Microsoft’s Secured-core PC requirements   13 May 2020, Dubai, UAE – Dynabook Europe GmbH today announces the launch of the refreshed Portégé X Series, which includes the 13.3-inch Portégé X30-G, 14-inch Portégé X40-G and 15.6-inch Portégé X50-G¹. Powered by Intel® ......read more

    du Customers Benefitting From the Fastest Fixed Broadband Services in the Gulf Region

    du’s fixed broadband network offers average speeds of 130 Mbps – 30 percent higher than the UAE’s average of ~ 100 Mbps * Dubai, United Arab Emirates, May 13, 2020:    du, from Emirates Integrated Telecommunications Company (EITC), has announced it is providing the fastest fixed broadband services in the Gulf region. As part of the Telecommunication Regulatory Authority's (TRA) initiative to ensure seamless continuation of distance learning and working, average fixed broadband speeds have already been increased to 100 Mbps across UAE. Based on du's ......read more

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