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    Featured in Technology
    Leap Further Ahead with HUAWEI Mate 40 Series: Huawei Unveils the Most Powerful Mate Line-up Ever

    Dubai, United Arab Emirates, 24 October 2020:   Huawei Consumer Business Group (BG) bolstered its product line-up with the advanced HUAWEI Mate 40 Series, the latest revolutionary flagship smartphones that empower users to leap further ahead. Showcasing the pinnacle of Huawei technology, the new Series reinforces Huawei’s dedication to innovation and its unrelenting determination to create the best Mate ever.  The HUAWEI Mate 40 Series has the Mate Series DNA at its core. Over the last eight years, there have been 10 outstanding generations of Mate Series devices and now the latest flagship smartphones take Mate to new heights with the best technology in the industry. From powerful performance to unique user interactions, everything about the HUAWEI Mate 40 Series has been fine-tuned to provide the most ......read more

    Etisalat Group Reports a 6% Increase in Consolidated Net Profit for Q3 2020 to AED 2.4 Billion

    Abu Dhabi, 22 October 2020:  Etisalat Group today announced its consolidated financial statement for the Q3 2020 ending 30th September 2020. Q3 Financial Highlights and Key Developments    • Aggregate subscriber base reached 149 million; representing Year over Year increase of 1%. • In Q3 2020, consolidated revenues reached AED 13.0 billion, while consolidated net profit after Federal Royalty amounted to AED 2.4 billion, an increase of 6% compared to same period last year.  • In the third quarter, Consolidated EBITDA amounted to AED 6.9 billion, representing an increase of 2% year over year and resulting in EBITDA margin of 53% • Etisalat subscribers can now access 5G fixed networks for the first time from their homes in UAE • Etisalat partnered with Ericsson to ......read more

    Stay Ahead of the Game with HONOR Smartphones

    Optimize Next Mobile Gaming Match with Premium Features from HONOR   United Arab Emirates,  October 21, 2020:    With UAE mobile users increasing their time on their devices, research show that the most popular type of apps in the MENA region are online and mobile games.  As the MENA region is home to the world’s most active gaming community, reports estimate that the MENA gaming market will be worth US$6billion by 2021 . With the Middle East seeing a surge in mobile gaming it is no wonder consumers are looking for a mobile device to match their gaming enthusiasm.  Global technology brand, HONOR, understands that elevating users’ game-play experience and performance so they can enjoy and gain a competitive edge has become a priority. HONOR devices offer intelligent software ......read more

    Make Family Meals Easier, Faster and Healthier With NeoChef™

    LG’s Advanced Microwave Ovens Bring Convenience and Creativity into the Kitchen   United Arab Emirates,  October 21, 2020:   As homeowners strive to maintain a work-life balance, preparing meals which are not only tasty, but are also healthy remain a top priority. Yet, finding the time to make such dishes can often be a struggle. Designed to make cooking faster and more enjoyable are LG’s NeoChef microwaves offer a host of smart features to enable even amateur chefs the opportunity to create healthy dishes in less time. Even Heating and Defrosting When heating food in a microwave oven, common pain points include users finding their items hot in the center and cold on the outside, or one side heated more than another. In a conventional microwave, this temperature difference can amount to a ......read more

    Samsung Electronics Becomes Top Five in Interbrand's Best Global Brands 2020

    Samsung ranked 5th place with brand value of USD 62.3 billion, a twelvefold increase from its initial evaluation in 2000     United Arab Emirates,  October 20, 2020:   Samsung Electronics announced today that it has become number five in the Best Global Brands 2020 list announced by Interbrand, a global brand consulting company, with its largest-ever brand value of USD 62.3 billion.     Despite the challenging business environment brought on global companies by COVID-19 in 2020, Samsung saw a 2% rise in brand value from USD 61.1 billion in 2019 to USD 62.3 billion this year. Samsung ascended to the global top five in three years after reaching number six in the list of Best Global Brands 2017.    The company has been recording consistent growth in terms of brand value ......read more

    How Smart Assistants Enhance Convenience and Connected Living

    HONOR Devices Simplify Daily Tasks with Huawei Assistant    United Arab Emirates,  October 19, 2020:  Intelligent virtual assistants (IVA) have seen tremendous growth as AI technology has enhanced its application across devices. The functionality offers accessibility and unrivaled convenience that have helped drive its success in the market.  Reports estimate that the global IVA market reached a value of US$ 2.75 Billion in 2019 , showing the increasing interest and value for this artificial intelligence.   In HONOR’s Intelligent Living report, it looked at how smart assistants play the role of interfacing with users across multiple touchpoints in the digital ecosystem. Smart assistants must be able to communicate across devices, mobile apps and cloud services to provide actionable ......read more

    du Announces Pre-Orders for iPhone 12 Pro and iPhone 12 Pro with 5G

    UAE customers can now place orders for the best iPhone ever with the powerful A14 Bionic, all-new design with Ceramic Shield, pro camera system and the biggest Super Retina XDR display ever on an iPhone Dubai, UAE, 17 October 2020: du, from Emirates Integrated Telecommunications Company (EITC), is bringing the iPhone 12 Pro and iPhone 12 to the UAE, with pre-orders starting from October 16 at 4pm to October 23 at 8am. Featuring the most 5G bands on any smartphone, iPhone 12 models offer the broadest 5G coverage worldwide. UAE customers can now enjoy the device’s next-generation capabilities on du’s faster and more reliable 5G network. With a beautiful all-new design, iPhone 12 models feature an unparalleled new camera systems, edge-to-edge Super Retina XDR displays for a more immersive viewing experience, the ......read more

    Samsung Announces Availability of the Galaxy S20 FE Across the UAE

    The Galaxy S Series has delivered premium smartphone experiences for over a decade and the latest addition to the category has been created based on the feedback of Samsung enthusiasts Dubai, UAE, 17 October 2020:  Samsung Gulf Electronics today announced that the all-new Galaxy S20 Fan Edition (FE), the latest premium flagship smartphone, is now available for purchase in Samsung brand stores and authorized retailers  across the UAE. Created in line with Samsung users' recommendations, the Galaxy S20 FE comprises many features synonymous with the Galaxy S20 Series and a design that offers an entirely new look and feel - at an accessible price point.  “Here at Samsung, we have always been driven by our vision to inspire our customers with innovative technologies, products, and designs that enrich their lives ......read more

    Reduce Food Waste With a Smart Refrigerator

    Intelligent Features from LG InstaView Maintain Freshness for Longer     United Arab Emirates,  October 14, 2020:  While more people are cooking at home, trying out new recipes and spending greater time enjoying meals with family, there is a prevalent issue taking place in the kitchen. And that is food waste. As more people choose grocery shopping over ordering meals in an effort to save money and eat healthier, food is still finding its way into the waste bin. According to the United Nations, about 1.3 billion tons of food is wasted each year globally, equivalent to one third of all the food produced for human consumption. The amount of food wasted is more than enough food to feed all the hungry people in the world, more than 800 million mouths.  As World Food Day aims to raise awareness about the ......read more

    Samsung's Twin Cooling Plustm Refrigerator: How Families Are Benefitting From a Flexible and More Dynamic Kitchen

    United Arab Emirates,  October 14, 2020:  The profile and popularity of Samsung's innovations continue to evolve across the GCC. Brand enthusiasts are increasingly eager to acquire the latest releases at every opportunity, products that comprise next-generation technologies and deliver new value. At Samsung, our mission to excite, delight, and empower you goes beyond the world of entertainment and professional life. Besides smartphones, TVs, tablets, and wearables, another area that also garners vast attention and interest is our home appliances segment. One of the standout highlights from this category that has attained widespread approval is our range of Twin Cooling PlusTM refrigerators, which have succeeded in rejuvenating kitchens and empowering people in several areas relating to cooking. One of the most important ......read more

    Upscale Laptop Security with Enhanced Protection on the HONOR MagicBook Series

    HONOR PC Prioritizes Privacy with Smart Features   United Arab Emirates,  October 14, 2020:   As nationwide remote working has surged across the UAE, cybersecurity threats have increased as hackers take advantage of vulnerable devices. Laptop cameras are particularly susceptible and perhaps one of the most invasive forms of hacking. According to a survey conducted by HP  , the awareness of webcam hacking is high, with 79 percent of respondents understanding their privacy could be compromised via their laptop’s webcam. The majority of those surveyed physically cover their laptop webcams with tape, post-it stickers, or pieces of paper in order to feel more secure.  As cybersecurity continues to remain a top concern for laptop users, global technology brand, HONOR, has developed enhanced technological ......read more

    Huawei Launches the HUAWEI FreeBuds Pro in the UAE

    Iconic. Smart. Comfortable. The world's first dynamic noise cancellation True Wireless Stereo earphones are set to redefine noise cancellation and are available in stores from October 22nd, 2020 United Arab Emirates,  October 14, 2020:   Huawei Consumer Business Group (BG) today announced the launch of its latest flagship True Wireless Stereo (TWS) earphones, the HUAWEI FreeBuds Pro in the UAE. HUAWEI FreeBuds Pro is the world’s first intelligent dynamic noise-cancelling earphones and this year’s flagship among Huawei’s audio products, further establishing Huawei as a pioneer and innovator in the TWS earphones field. The new earphones deliver exquisite craftsmanship, long-lasting comfort, intelligent dynamic active noise cancellation, long-lasting battery life and a wide range of smart interaction ......read more

    Realme Launches 7-series 65W Fastest Charging Phone in UAE

    The realme 7 Pro can charge up to 13% in just three minutes and 100% in only 34 minutes, making it the world’s fastest charging smartphone among its peers. Dubai - October 13, 2020: Realme, the fastest charging smartphone in the world, launched its 7-series dynamic smart phones in the UAE. realme offers unparalleled excellence and breathtaking design with its two new smart devices -- 7 and 7 Pro – with the brand’s key focus on catering to the needs of the younger generation and professionals. The devices are manufactured with trendsetting technology that is distinctive in the market.   The new range of realme brings spotlight on the trendy devices loaded with attractive features to provide seamless experience to the youth.  The rapidly growing smartphone brand brings groundbreaking products that ......read more

    SITA Partners With Jordan's Ministry of Digital Economy and Entrepreneurship to Develop Young Talent

    United Arab Emirates,  October 11, 2020:   Jordan’s Ministry of Digital Economy and Entrepreneurship (MODEE) has signed an MoU with SITA, the global IT provider for the air transport industry, to support the employment of new graduates in Jordan.  The agreement aligns with MODEE’s training and employment program that aims to secure jobs for young graduates specializing in IT and Telecommunications. The partnership is also in line with SITA’s vision to expand its Amman office and grow its global operations team. Currently 68 IT experts support over 300 airports and airlines across the world from the SITA Support Centre based in the city.  “This partnership will aid our ongoing efforts to provide jobs opportunities to young graduates in Jordan with leading international companies while ......read more

    LG Empowers UAE Businesses to Accelerate Air Solutions Agenda

    Company’s Sees Growth Across Air Conditioning and Air Purification Portfolio in 2020   United Arab Emirates,  October 11, 2020:   As the pandemic unfolded, the need for more advanced air solutions was quickly recognized by businesses the world over, with organizations accelerating their efforts to install new heating, ventilation and air conditioning (HVAC) technologies at unprecedented speed and scale.  With physical spaces now either fully open, or experiencing phased re-openings, from major transport hubs, hotels and entertainment venues, to offices and schools – three common challenges remain: operating efficiently, maintaining comfortable environments and instilling a sense of confidence for people to return.  As a market leader in air solutions, LG Electronics (LG) continues to ......read more

    Samsung's Uniquely Designed TV Products Portfolio Enhances Consumers' Lifestyles

    United Arab Emirates,  October 10, 2020:  Samsung’s latest lifestyle TVs have been developed to offer heightened elements of elegance and beauty. Unlike conventional TVs, each product of new range blends effortlessly into all surroundings, adding an artistic component and extra dimension never before seen in households through exquisite and incomparable design. Lifestyle and design have emerged as a way of life for today’s consumers, a concept that has brought increased demands for new products that complement the needs of users.  Through creativity, intuitiveness, and the latest technology innovations, Samsung’s engineers developed three next-generation lifestyle TVs that, while different in their own unique way, provide exactly that on every occasion. Here, we explore why The Sero, The Serif, and The ......read more

    Galaxy Note20 Series: Five Outstanding Features Sure to Boost Creativity

    United Arab Emirates,  October 08, 2020:  The Galaxy Note20 Series has made a big impact on the smartphone market since its recent arrival. After months of anticipation and excitement among Samsung enthusiasts, the capabilities of these incredible next-generation devices have been explored in their entirety across the GCC since the regional launch. The latest additions to the popular Note series, the Galaxy Note20 and Galaxy Note20 Ultra 5G, have followed in the footsteps of their predecessors and exceeded expectations, enjoying commercial and critical success, delivering new meaning to smartphone experiences, and enhancing user interactions with the Galaxy ecosystem.  At Samsung, we understand that technology is an enabler to increase productivity, improve performance, to demonstrate creative potential. And this is ......read more

    With a Sleek Ultra-Light Design and Multi-screen Collaboration, the New HUAWEI Matebook X Changes How You Multi-Task

    UAE Pre-orders for the new flagship laptop start on October 8th, 2020 and include free gifts worth 1,299AED At its best technology is a trusted companion that can bring us better efficiency and help us be more productive. That is why having the right tool is key. The new HUAWEI MateBook X showcases Huawei’s artistry and top-notch technology. Weighing only 1Kg, Huawei’s latest Most Elegant Thin & Light Laptop is not only Ultra-light and thin but it also comes with a stunning 3K HUAWEI Infinite FullView touchable display, smart multitasking features, solid performance and so much more! Consumers do not have to wait long to enjoy these powerful features and technology either as the            HUAWEI MateBook X is available for pre-order in the UAE from October 8th, 2020 for 5,499AED. The ......read more

    New and Exclusive NeckDoctor Products Launch for Laptops in the UAE Stand More, Sit Less

    United Arab Emirates,  October 07, 2020:  NeckDoctor, the original ergonomic monitor arm company launches two unique new products in the region. NeckDoctor for Laptops, the Portable Ergonomic Laptop Stand Desk Workstation and NeckDoctor for Laptops-L, the Height Adjustable Ergonomic Laptop Standing Desk Workstation offering high-quality solutions for office and home to prevent improper sitting postures that strain the muscles and connecting tissues around the neck, head, back, spine and shoulder. Founder Tarun K. Balani, & CEO – NeckDoctor, “Sedentariness begins with redesigning our workspace and rethinking how we function within that space. Thus, the first step toward solving the sit or stand dilemma is develop a healthy, balanced approach, combining periods of seated work with periods of standing work ......read more

    Young Professionals Achieve Cross Device Compatibility with HONOR Magic-link 2.0

    Seamless Connectivity for the Modern Multitasker   United Arab Emirates,  October 05, 2020:   For the young professional, working on multiple projects is common practice. Meaning this modern multitasker is always searching for ways to increase productivity, streamline tasks and improve their focus. With an arsenal of intelligent devices, this digital consumer expects seamless connectivity to enhance workflow. Global technology brand, HONOR, has invested in ways to address this growing need with a unique operating feature as part of its all-scenario intelligent ecosystem strategy.   The innovative HONOR Magic-link 2.0 lets HONOR and Huawei smartphones connect with the HONOR MagicBook laptop with one simple tap. This function supports fast transfer of pictures and videos and the cross-platform ......read more

    New Stop for Tech Lovers: Sony MEA Opens Second UAE Store at Mall of the Emirates

    Sony MOE will offer complete digital imaging products and solutions, including latest range of headphones, for tech savvy customers in the UAE  5 October 2020 - Dubai, UAE: UAE tech savvy customers can check out the latest digital imaging products and headphones at the second Sony branded store located in the Mall of the Emirates (MOE).  Formerly branded as the Kansas store, Sony MOE will offer the latest range of industry leading Alpha mirrorless cameras, lenses and fixed lens compact series cameras. The new store will also offer a photoshoot section where customers can test and experience the latest Sony cameras.  A section at the new store will be dedicated to Sony’s latest range of headphones, including the new WH-1000XM4 noise cancelling, among others.  As part of the opening, Sony MOE will ......read more

    Realme to Launch 65W Fastest Charging Smart Phone 7 Series Soon in UAE

    Dubbed the fastest charging smart phone in the world, the new range brings spotlight on the young and trendy with devices loaded with seamless experience and top-end features Dubai – October 5, 2020:   Realme, the rapidly emerging smartphone brand in the world, is all set to launch its vibrant new realme smartphone 7 series in the UAE. The brand targets the younger demographic that is increasingly conscious for value-for-money products with top-end features and seamless experience. In just two years’ development, realme has entered 61 markets on five continents bringing together a combination of forward thinking technology and trend setting design, till now realme’s global user base has grown up to 45 million. Dubbed the 65W fastest charging smart phone in the world, realme brings trend-setting ......read more

    Huawei Announces New Most Elegant, Thin and Light HUAWEI MateBook X in the UAE

    The new flagship laptop is available for pre-orders from October 8th, 2020 and gives UAE users a smarter way to work with Multi-Screen Collaboration and an immersive viewing experience Dubai, UAE, 30 September 2020:  Huawei Consumer Business Group (CBG) today announced in the UAE the HUAWEI MateBook X, the latest addition to the HUAWEI MateBook line-up, transforming how consumers can work in this new era of mobile productivity. Featuring the series’ signature aesthetics, the HUAWEI MateBook X launches with significant enhancements to portability due to its Ultra-light and thin body that weighs just 1kg. It is packed with innovations for an immersive experience like the 3K Infinite FullView display with full touch screen and latest 10th generation processors and an overall smart experience with Multi-Screen Collaboration as ......read more

    First Look: HONOR Watch GS Pro

    Unveiled at IFA 2020 the new smartwatch comes with enhanced GPS technology and weather alerts   United Arab Emirates,  September 30, 2020:  Global smartphone brand HONOR announced earlier this month the launch the HONOR Watch GS Pro. For adventure lovers to fitness enthusiasts, this smartwatch makes outdoor training and pursuing fitness goals more productive and with more style. The announcement was made at the 2020 IFA technology conference and is part of the brand’s unwavering commitment to helping consumers live a truly smart, productive and healthy life.  HONOR has witnessed immense growth in the wearables sector and continues to reinvent its offerings to keep up with the ever-changing needs of consumers. Whether that is taking adventures to greater heights or helping users achieve fitness goals, ......read more

    Featherweight X1 Nano is Lightest ThinkPad™ Ever1

    Dubai, UAE, September 29, 2020 – Lenovo™ is very excited to unveil the latest addition to our premium X1 portfolio, ThinkPad™ X1 Nano. The lightest ThinkPad ever at just 1.99 pounds1 (907g) breaks new ground for performance and functionality in an incredibly featherweight package. Lenovo’s first ThinkPad based on Intel® Evo™ platform2 and powered by 11th Gen Intel® Core™ processors, the X1 Nano delivers supreme speed and intelligence3 while maintaining outstanding battery life4. Stunning visuals are delivered through a narrow bezel 13-inch 2K display with a 16:10 aspect ratio, and four speakers and four 360-degree microphones enhance the audio-visual capabilities. For a truly immersive user experience, the X1 Nano supports Dolby Vision and Dolby Atmos®. State of the art connectivity is ......read more

    Other Top Stories from Technology
     
    Huawei Announces New Developer Technologies Capable of Smarter All-Scenario Experiences

    United Arab Emirates,  September 13, 2020:  Huawei Developer Conference 2020 (Together) was held last Thursday at Songshan Lake. In the keynote speech, Huawei announced major upcoming updates for HarmonyOS 2.0, EMUI 11, HMS(Huawei Mobile Services), HUAWEI HiLink, and HUAWEI Research. These improvements will empower global developers and ecosystem partners to provide enhanced and innovative user experiences for users. At the event, Huawei also unveiled six new products that will contribute to Huawei’s all-scenario experience – HUAWEI MateBook X, HUAWEI MateBook 14, HUAWEI ......read more

    New Bose Frames — New for Sports, New for Style

    Premium Sunglasses and Premium Audio in One Revolutionary Wearable    United Arab Emirates,  September 12, 2020:   Bose today announces three new Frames — each combining the protection and style of premium sunglasses with the functionality of premium headphones in one revolutionary wearable.  The new Frames Tempo delivers the best performance in the Frames line-up and is engineered specifically for outdoor workouts — like biking, running, and climbing. The Frames Tenor and Soprano are for everyday use with improved style, design, and ......read more

    Ericsson Joins 450 MHz Alliance to Strengthen Critical Communications

    United Arab Emirates,  September 12, 2020:  Ericsson has joined the 450 MHz Alliance to support critical mobile communications networks for industries such as public safety and utilities that require secure and resilient wide-area coverage. Traditionally regarded as a niche band, 450MHz spectrum has grown in relevance to the mission-critical networks market in recent years. The 450MHz band addresses critical network users’ needs with a wider reach at a reasonable cost. The 450MHz Alliance is an industry association that represents the interests of industries that ......read more

    Algerian Side INFINITY Reigns Supreme in Free Fire Arab Tribal Tournament

     More than one million viewers witness the Semi-Final and Grand Final matches live on Facebook and YouTube   Dubai, 9 September 2020: INFINITY from Algeria came out on top to win the second edition of the Free Fire Arab Tribal tournament which was watched live online by more than one million people.  In the Grand Final, INFINITY’s Medien Bakour (INF.9tl), Bahi Sehar (INF.Kapablo), Bendjebara Abdennour (INF Abdou BN), Allouche Mohamed Abderrahmane (INF R3B) and Adem Hadjaissa (INF HARACHI) were at the top of their game to defeat Tunisia’s Team ......read more

    Lenovo's New Legion PCs and Desktops Launch in the UAE

    Latest Legion lineup delivers ultimate gaming immersion, backed by upgraded cooling technology and reimagined keyboard   Dubai, UAE, September 7, 2020:  Lenovo today announces the local availability of its latest Legion PCs and desktops, enhanced by new gamer-inspired features to give players a competitive edge. At the heart of the upgraded lineup of PCs available in Saudi Arabia are key features including Lenovo’s Legion TrueStrike keyboard and Legion Coldfront 2.0 technology. The TrueStrike keyboard has been designed with professional gameplay and typing ......read more

    TCL Launches its Latest QLED TV Lineup to Deliver Unique Imagery and Acoustic Performance

    7 September 2020 - Dubai, United Arab Emirates:   TCL, one of the leading players in the global TV industry and a leading consumer electronics company, today launched its new TCL QLED TV model, C815 to the United Arab Emirates customers. TCL’s much-anticipated QLED TV portfolio themed, “Beyond Your Imagination”, continues to raise the bar for imagery and audio-visual experience, delivering pure and rich colors with exceptional acoustic performance.  “With the help of deep supply chain vertical integration, TCL has been committed to Quantum Dot ......read more

    Sony Middle East & Africa Announces New LA-EA5 Lens Adaptor for A-Mount Lenses

    New Adaptor Enables Advanced Autofocus Capabilities When Attaching A-mount Lenses to Latest E-mount Bodies    Dubai, UAE, 7 September 2020:  Sony Middle East & Africa announced the new LA-EA5, a 35mm Full-frame A-mount lens adaptor that allows users to easily pair advanced E-mount camera bodies  with A-mount lenses1. Using the new LA-EA5 A-mount adaptor, users can now access the acclaimed autofocus and high-speed shooting capabilities found in Sony’s latest E-mount camera bodies1 with A-mount SSM (Super Sonic wave Motor) and SAM (Smooth Autofocus Motor) ......read more

    New LG Cinebeam Projector Elevates Home Movie Viewing to New Heights

    Regardless of How Bright the Room or Dark the Scene, LG CineBeam 4K  UHD Laser Projector Delivers the Ultimate Home Cinematic Experience   United Arab Emirates,  September 06, 2020:  The newest LG CineBeam 4K UHD Laser projector (model HU810P) from LG Electronics (LG) is designed to deliver an authentic movie theater experience to consumers in the comfort of their own homes. The latest innovation in LG’s popular high-resolution projector lineup, this projector offers features and technologies that make it the perfect choice for movie lovers and families who ......read more

    Cyber-attacks are the New Norm and Ransomware is on the Rise

    By: Ehab Halablab, Regional Sales Director – Middle East at A10 Networks Last year ransomware made a comeback, as worldwide mobile operators made aggressive strides in the transformation to 5G, and GDPR achieved its first full year of implementation. The industry saw some of the largest fines ever given for massive data breaches experienced by enterprises. As the spike in demand for ransomware-as-a-service tools in underground forums, coupled with the anonymity offered by the dark web, the surge in these types of cyberthreats should not be a surprise. This year ransomware will ......read more

    LG's Advanced Refrigerators Deliver Smarter Culinary Life and More Hygienic Food Management

    New Units Being Unveiled at IFA 2020 Keep Groceries Fresher  Even Longer Meaning Fewer Trips to the Supermarket United Arab Emirates,  September 02, 2020:  LG Electronics (LG) is helping consumers realize their dream kitchens with the unveiling of new refrigerator models at IFA 2020: improved InstaView™ Door-in-Door™ refrigerator with UVnano, updated LG Fridge and Freezer pair and latest InstaView ThinQ™ refrigerator. Adding to an already comprehensive list of features, these new kitchen appliance models demonstrate LG’s commitment to giving ......read more

    HONOR Confirms IFA 2020 Attendance

    August 31, 2020: Global technology brand, HONOR, has announced it will be part of the IFA 2020 Special Edition in Berlin on September 4.  Under the theme Expand Your Smart Life, HONOR will be launching a portfolio of products including smart wearables, personal computers, and tablets. The new lineup will feature the latest preeminent technology for today’s digital consumer.  HONOR’s 1+8+N IoT strategy, which refers to an ecosystem integration of one smartphone, eight categories of additional connected products and a wide offering of third-party linked devices ......read more

    Samsung Introduces Brand New Suite of Galaxy Devices in the UAE to Enhance Work and Play Experiences

    • The new devices seamlessly integrate with the wider Galaxy ecosystem to reimagine customer experiences on every occasion    • The Galaxy Note20 is the most powerful note series seamlessly connecting with the Galaxy ecosystem to navigate the rapidly changing world     Dubai, UAE 26 August, 2020: Samsung Gulf Electronics today announced the availability of new power devices, which have enhanced the Galaxy ecosystem and together form the brand’s new suite of flagship devices. The highly anticipated range will now be available in the UAE, and ......read more

    Huawei is Set to Dramatically Alter the Wearables Market with the Introduction of the New HUAWEI WATCH FIT in the UAE

    The new fashionable watch boasts a 1.64-inch Stylish HD screen, 10 days battery life and a myriad of health and fitness features  United Arab Emirates, August 26, 2020:    Huawei has today announced the launch of its latest fitness watch, HUAWEI WATCH FIT. Huawei’s first ever smart sports watch with a stylish large HD rounded rectangular face and a 10 day battery life, the HUAWEI WATCH FIT helps users in keeping track of their health with  scientific health tracking features and encourages them to get into new forms of exercise through a variety of animated ......read more

    Calling All Gamers: Last Chance to Meet the Region's Leading Gaming Talent at the Oppo Gaming Challenge

    The OPPO Gaming Challenge is on until August 29th at Mall of Emirates as part of Dubai Summer Surprises Dubai, August 26, 2020:  As part of OPPO’s partnership with Dubai Summer Surprises, the global smartphone brand has seen an incredible response from the gaming community at its Gaming Challenge at Mall of the Emirates.  With four days remaining of the challenge, gaming aficionados have the chance to meet and play against some of the region’s leading gaming talent such as Ahmed Al Nasheet (@dvlzgame), Amr Nassouhy (@nsoo7y) and Hussain Yousuf Anwar ......read more

    Huawei Themes Store brings Modesh and Dana to users in the UAE

    UAE, Dubai – 25 August 2020:  Consumers in the UAE can enjoy and experience the amazing new Modesh and Dana themes that are now free to download from the Huawei Themes Store. This rollout has been done in collaboration with to bring more joy and excitement to the users.  Available on all Huawei and HONOR devices supporting EMUI 10 and EMUI 9, users can enjoy a variety of themes from the Huawei Themes store that embody the joyful character, Modesh, along with his new friend, Dana, who has been officially introduced as one of DSS’ biggest surprises and Modesh’s ......read more

    Samsung and Schoolvoice Sign a MoU to Ensure Effective Distance Learning in the UAE

    Dubai, United Arab Emirates, August 20, 2020:  Samsung Gulf Electronics today announced that a Memorandum of understanding (MoU) has been signed with Schoolvoice, the UAE-pioneered EdTech and a digital platform designed for schools to optimize communication and engagement within their community, to guarantee the continuity of effective distance learning. The news aligns with the UAE government’s directives to ensure rapid response in dealing with the impact of the outbreak on the education sector and keep pace with the changes imposed by the pandemic. The signed MoU aims to ......read more

    Enjoy Superior Sound Wherever and Whenever with Sony's Latest EXTRA BASS™ Wireless Speakers, Now Available in the UAE

    SRS-XB43, SRS-XB33 and SRS-XB23   • Enhanced sound quality with the newly developed X-Balanced Speaker Units on the SRS-XB43, SRS-XB33 and SRS-XB23 • No limits to enjoying your music with water proof, dust proof and shock proof  design  • The new line-up features a fresh design, including the SRS-XB23’s new compact, lightweight and easy to carry design   Dubai, UAE, 20 August 2020:   Sony Middle East and Africa refreshed its EXTRA BASSTM wireless speaker line-up with the addition of the SRS-XB43, SRS-XB33 and SRS-XB23. ......read more

    Infonas Takes Network Management to the Cloud with Ciena

    Cloud-based customer services drive reliability and operational efficiency   DUBAI, United Arab Emirates, August 19, 2020:   Infonas, a leading global telecommunications service and cloud provider in the Middle East, has selected software and services from Ciena (NYSE: CIEN) to expand its network capabilities and meet increasing demand for high performance connectivity. To serve its growing customer base of government, private and public sector customers that require high bandwidth services with zero downtime, Infonas is leveraging Ciena’s Hosted Manage, Control and ......read more

    Ensuring Reliable Network Connectivity with High Availability Load Balancing

    By: Adil Baghir, Technology Consultant Lead, Middle East & Africa at A10 Networks The load balancer market is expected to grow to US$ 5billion by 2023, and trends such as mobile broadband, multi-cloud and hybrid cloud, virtualisation, remote working, and bring your own device (BYOD) have helped to fuel this growth. The result is that tremendous pressure is being placed on IT departments to ensure high availability for mission-critical applications such as ERP, communication and collaboration systems, and virtual desktop infrastructure (VDI). The need for high availability High ......read more

    Healthcare Facilities to Experience Vast Change Post-pandemic

    HVAC Systems to Reflect Changing Space and Management Needs for New Normal   United Arab Emirates, August 18, 2020:  The pandemic has overwhelmed every sector, yet none more so than healthcare. According to an IBISWorld report, in Australia, less than 20% of public hospitals are equipped with a specialized Intensive Care Unit (ICU), required for managing the welfare of the most critically-ill patients. NHS England also confirmed that up to 20% of affected patients in several hospitals caught COVID-19 at the hospital, while being treated for other diseases. The pandemic has ......read more

    Al-Futtaim Technologies Receives Cisco Gold Partnership Certificate

    Dubai, August 17, 2020:  Al-Futtaim Technologies has announced that it has been awarded Cisco’s Gold Partnership Certification making it one of only six companies in the UAE that has received this prestigious recognition.  As part of the certification process, the Al-Futtaim company had to meet the rigorous standards set forth by Cisco in networking competency, service, support and customer satisfaction. The process also included a third-party audit that validates a partner’s technology skills, business practices, customer satisfaction, presales and post-sales support ......read more

    Industry-Leading TV and Audio Products From LG Win Big at 2020 Eisa Awards

    Led By OLED TV’s Ninth Straight Win, LG’s Innovative  Home Entertainment Products Take Prestigious Awards   DUBAI, August 16, 2020 — LG Electronics (LG) continues its long history of success at the EISA Awards with four of LG’s innovative home entertainment solutions being honored for superior performance, outstanding design and maximum usability this year. Organized by the Expert Imaging and Sound Association (EISA), the world’s largest consumer electronics editorial organization, recognition at this year’s competition went to LG OLED TV ......read more

    Mindware Signs Distribution Agreement with Keysight Technologies

    DUBAI, UAE, 16th August, 2020 – Mindware, one of the region’s leading Value Added Distributors (VADs), today announced that it has signed a distribution agreement with Keysight Technologies, Inc. (NYSE: KEYS), a leading technology company that helps enterprises, service providers and governments accelerate innovation to connect and secure the world. As per the agreement, Mindware will offer Keysight’s Network Applications & Security group’s entire portfolio of network testing, visibility and security solutions through its expansive network of channel partners to ......read more

    Kodak Alaris to Host Webinar ‘Covid 19: Impact, Trends, and The Way Forward'

    DUBAI, UAE, 13th August, 2020 – Kodak Alaris has announced that it will host a series of dynamic webinars from August through to October 2020 for organizations in the Middle East, Turkey, Africa and Russia (METAR) region. The first of the five free webinars, entitled ‘Covid 19: Impact, Trends, and The Way Forward’ will take place on Wednesday, August 26, 2020 at 3:00pm Gulf Standard Time (GST). Experts from the company will discuss the effects of the pandemic in the business sector and educate regional organizations on how to leverage everything from Work from Home (WFH) ......read more

    Mindware Blends Technology from Microsoft and Riverbed to Deliver Powerful WAN-Op and Application Acceleration Solutions to Regional Enterprises in the Middle East

    DUBAI, UNITED ARAB EMIRATES, 12th August, 2020 — Mindware, a leading regional IT value-added distributor, today announced that Middle East organizations can now leverage the proven ROI benefits of WAN optimization and application acceleration technology through a new bundle incorporating industry-leading solutions from Microsoft and Riverbed®. By blending Riverbed® SteelHead™ WAN optimization and Riverbed® SaaS Accelerator with Microsoft Azure and Microsoft 365, Mindware will introduce regional enterprises from all industries in the Middle East to a powerful ......read more

    Nutanix Hybrid Cloud Infrastructure Now Available on Amazon Web Services

    DUBAI, UAE, 11th August, 2020 - Nutanix (NASDAQ: NTNX), a leader in enterprise cloud computing, today announced general availability of Nutanix Clusters on AWS, extending the flexibility and ease of use of the company’s hyperconverged infrastructure (HCI) software, along with all Nutanix products and services, to bare metal Amazon Elastic Compute Cloud (Amazon EC2) instances on Amazon Web Services (AWS). With this announcement, Nutanix delivers hybrid cloud infrastructure — one that allows businesses to accelerate their digital initiatives and optimize spending, priorities further ......read more

    Combat Indoor Air Pollution With Intelligent Air Purification

    LG PuriCare helps Eliminate Allergens for a Cleaner Home Air Environment    DUBAI, UAE, AUGUST 10, 2020 – Air quality is a topic which has fast become important to everyone. People are more concerned about the air they breathe, but it’s not just the air outside that they should think about. Keeping tabs on indoor air quality is important to maintain a healthy at home environment. However, it is a hard issue to tackle, unlike smog or dust outside, homeowners are not able to see the visible consequences of poor indoor air quality.  Things like chemicals from ......read more

    The Best Just Got Better – Sony Middle East & Africa Announces WH-1000XM4 Industry-Leading Wireless Noise Cancelling Headphones WH-1000XM4 in Black and Platinum Silver

    • Superior sound with Industry-leading Noise Cancellation  • Enjoy less noise and even purer sound with smart listening technology that automatically personalises your experience  • Practical, comfortable and stylish with up to 30 hours battery life   Dubai, UAE, 8 August 2020 – Sony Middle East & Africa today announced the WH-1000XM4, the 4th generation over-ear wireless noise cancelling headphones in Sony’s award-winning 1000X family. The latest headphones offer all the much-loved technology from the hugely popular WH-1000XM3, ......read more

    Pre-Orders for Samsung's Galaxy Note20 and Galaxy Note20 Ultra Now Open in the UAE

    The highly anticipated release of Samsung’s newest flagship devices is nearing closer and Samsung is happy to provide consumers with pre-order opportunities   Dubai, UAE – 6 August 2020: Samsung Gulf Electronics today announced that pre-orders for the Galaxy Note20 and Galaxy Note20 Ultra have started in the UAE from August 5TH until August 20th, and will be available only at Samsung brand shops and authorized online and offline retail stores.   Premium in design and elegant in appearance, the Galaxy Note20 and Galaxy Note20 Ultra are available with Mystic ......read more

    HONOR 2020 H1 Business Achievements in International Markets

    HONOR Successfully Expand International Business into PC and Wearable category, Experience Consistent Growth in Russia and Made Solid Progress in Sales and User Registration at HIHONOR.com    August 06, 2020:  Huawei, has announced its business results for the first half of 2020. The company generated CNY454 billion in revenue during this period, representing a 13.1% increase year-on-year, with a net profit margin of 9.2%[1]. Huawei's carrier, enterprise, and consumer businesses achieved CNY159.6 billion, CNY36.3 billion, and CNY255.8 billion  in revenue, ......read more

    Samsung Launches Galaxy Watch3 and Galaxy Buds Live

    Stay productive, connected, and healthy in this new era with Samsung’s newest Galaxy wearables   Dubai, UAE – August 6, 2020:  Samsung Electronics Co., Ltd announced today at Unpacked the launch of Galaxy Watch3 and Galaxy Buds Live. Galaxy Watch3 is a next-generation smartwatch that combines timeless craftsmanship with cutting-edge health and wellness features. Galaxy Buds Live are the newest shape of true wireless earbuds, boasting a stylish and ergonomic design paired with premium audio technology.  Galaxy Watch3 and Galaxy Buds Live are convenient tools ......read more

    OPPO Partners With Inspiring UAE Talent to Launch Find More Campaign

    Launching in August, OPPO’s Find More campaign encourages the UAE to push boundaries and explore more possibilities   Dubai, United Arab Emirates, 05 August 2020 – Global smartphone brand OPPO has partnered with three Find More Explorers – award-winning content creator, YouTuber and online personality EMKWAN, Nayla al-Kaaja, the first female film director-producer in the UAE and renowned photographer Jumanah Jolie – to create a video series aimed at inspiring the people of the UAE to continue pushing their boundaries of creativity, deliver content that ......read more

    Intelligent Air Filtration to Keep Items Fresher for Longer

    LG Prioritizes Health and Wellness with Smart Features in its InstaView Refrigerators   DUBAI, UAE, AUGUST 5, 2020 – The environment inside the refrigerator can often be overlooked, as families fall into a pattern where they assume their fridge health is guaranteed. However, factors such as germs and poor circulation can not only create unpleasant odors but also affect the longevity and freshness of food.  The refrigerator keeps food for the family, so it must be extremely hygienic, but bacteria and odor easily build up inside the refrigerator, and it is not easy or ......read more

    Why LED Technology is The Future of Indoor Digital Signage

    Flexible and Efficient Use of Signage to Market Directly with Customers    Dubai, United Arab Emirates, August 04, 2020:  Across the MEA region, indoor display advertising has become one of the most traditional yet highly effective ways to advertise new products, help customers navigate a store and reinforce a brand’s identity.  When compared to any other form of indoor signage, LED has proven to be more efficient, valuable, and useful for diverse indoor applications. LED Signage is becoming more attractive to business owners who are looking for digital ......read more

    Nutanix Named a Leader in Hyperconverged Infrastructure by Prominent, Independent Research Firm

    DUBAI, UAE, 3rd August, 2020 - Nutanix, Inc. (NASDAQ: NTNX), a leader in enterprise cloud computing, today announced today announced it has been named a Leader in The Forrester Wave™: Hyperconverged Infrastructure, Q3 2020, published by Forrester Research, Inc. The report evaluated 11 HCI vendors on Current Offering, Market Presence, and Strategy, and Nutanix was positioned as a leader with among the highest scores across these three categories. Nutanix believes these results are consistent with additional independent market research from other firms, all of which conclude that Nutanix ......read more

    Sony Middle East & Africa Announces ‘Ready for PlayStation®5' for current BRAVIA™ TVs

    Dubai, United Arab Emirates, 3 August 2020:  Sony Middle East & Africa today announced a lineup of its current BRAVIA TVs are officially ‘Ready for PlayStation®5’. The new ‘Ready for PlayStation 5’ tagline has been created in partnership with Sony Interactive Entertainment (SIE) to make it easier for consumers to select the optimum TV in preparation for the highly anticipated launch of PlayStation 5 (PS5™), the next-generation game console releasing this holiday season.   The first ‘Ready for PlayStation 5’ TVs from Sony ......read more

    LG Announces Second-Q2020 Financial Results

    Resilient Company Weathering Storm of Global Public Health, Economic Crises   Dubai, United Arab Emirates, August 01, 2020:   LG Electronics Inc. (LG) second-quarter 2020 financial results were affected significantly by the worldwide impact of the pandemic. Consolidated revenue of KRW 12.83 trillion (USD 10.51 billion) was 17.9 percent lower than the same period of 2019, while operating profit of KRW 495.4 billion (USD 405.65 million) declined 24.1 percent from last year’s record second-quarter operating income. The resilient company managed its supply chain and ......read more

    Why the United Arab Emirates' Esports Industry is Thriving

    In Dubai and Abu Dhabi, there is one industry whose snowballing popularity is rapidly drawing attention: eSports. As detailed by gamesradar.com, it is a form of competition that uses video gaming as its medium and it is on the rise across the world. However, nowhere has its ascendancy been more meteoric in recent months than the United Arab Emirates. Let's take a look at the factors driving this trend and what these might mean for the future. A growing industry Source: Pixabay As ardent gamers can attest, Dubai’s eSports scene is already noteworthy, with ......read more

    Red Hat Launches Advanced Connectivity Integration for Event-driven, Kubernetes-based Applications

    Dubai, UAE 29th July 2020: Red Hat has launched Integration  -a comprehensive set of integration and event processing technologies for creating, extending and deploying container-based integration services across hybrid and multi-cloud environments. As an agile, distributed and API-centric solution, Red Hat Integration enables organizations to connect and share data between applications and systems required in a digital world.   The world of enterprise IT has seen a massive shift over the last decade as cloud computing has changed the way we work and do business. Today, ......read more

    International Friendship Day: How to Stay Connected With Your Friends Using the Galaxy S20 Series

    Dubai, United Arab Emirates, July 29, 2020:   International Friendship Day is a celebration that marks close association and camaraderie between people. Thanks to the advancements made in smartphone innovation and technology, keeping in touch with friends is easy, convenient, and enjoyable in modern day society. Rather than writing letters like the old days or sending emails and text messages at the end of the 20th century, we can now seamlessly speak to friends and family living on the other side of the world in-person through our mobile screens without being interrupted. Here, we ......read more

    Highly Anticipated Sony Alpha 7S III Combines Supreme Imaging Performance with Classic “S” Series Sensitivity

    New Alpha 7S III Empowers Creators with 4K 120P  Video, 10-bit 4:2:2 Recording, 15+ Stop Dynamic Range , Improved AF Performance and More       • Brand new 12.1-megapixel (approx., effective) back-illuminated full-frame Exmor R™ CMOS image sensor and a newly developed BIONZ XR™ image processing engine with eight times more processing power  and significantly reduced rolling shutter effect  • Ultra-high sensitivity with ISO4 range expandable from 40 – 409600 , and improved image quality by approximately 1 stop noise ......read more

    Six of the Best Tech Gifts This Eid

    Dubai, United Arab Emirates, July 28, 2020:  Eid Al Adha is synonymous with jubilant celebrations, a time for families and friends to come together and treat those closest to them with special gifts. Samsung is presenting a selection of its most popular and innovative products, which will inspire you to buy outstanding gifts for this occasion.  Change the way you experience the world The Samsung Galaxy S20 Series is shaping the future of communication, and someone dear to you can experience the many delights for themselves. Comprising unprecedented 5G and AI camera technology, ......read more

    Ooredoo Qatar and Ericsson reach new heights in 5G

    • Ooredoo and Ericsson achieve a record throughput of more than 4 Gbps using the latest Ericsson Radio System products  • Successful trial shows how Ericsson AIR 6449 can use increased bandwidth for future 5G capacity demands • New record achieved in a successful trial ahead of a major international sporting event Qatar will be hosting in the run-up to 2022   July 27, 2020:  Ooredoo Qatar and Ericsson (NASDAQ: ERIC) have successfully trialed 200MHz mid-band spectrum and achieved a record system throughput of 4.2 Gbps using the latest Ericsson Radio ......read more

    Say Yes to Music and No to Sweat with Sony MEA's New Truly Wireless WF-SP800N Sport Headphones

    Dubai, UAE, 27 July 2020 – Sony Middle East & Africa announced the WF-SP800N sport headphones, its newest wireless noise canceling model, are now available in the UAE. Designed for an active lifestyle, the WF-SP800N is perfect for any activity, whether it be running for the train or on the treadmill. This powerful sport headphone enhances music experiences with a secure fit, IP55 rating for water and dust resistance and long battery life.   “With the perfect combination of noise canceling and sweat resistance, these headphones help any athlete or those with ......read more

    MoU Between RIPE NCC and CITC Set to Foster Internet Development in Saudi Arabia and Middle East Region

    Agreement focuses on capacity building to support development of the Internet via trainings, meetings and workshops Partnership also highlights collaboration in the academic sector and Internet measurement tools 23 July 2020: The Réseaux IP Européens Network Coordination Centre (RIPE NCC) and the Communication & Information Technologies Commission (CITC), the Kingdom of Saudi Arabia, have signed a Memorandum of Understanding (MoU) to work towards a stable and innovative Internet in the Kingdom of Saudi Arabia (KSA) and the Middle East Region. The MoU highlights collaboration in ......read more

    Introducing the Lenovo Legion™ Phone Duel

    Lenovo™ brings speed and smarter features to new 5G1 mobile gaming phone Dubai, UAE, July 23, 2020 – The mobile gaming scene is heating up with a bigger selection of titles and 5G1 enabling super-fast speeds in more places for all-out gaming adrenaline. If your smartphone isn’t packed with enough power for modern mobile gaming, you deserve a better handheld Android™ gaming experience. Enter Lenovo Legion. Three years after the launch of our gaming sub-brand, Lenovo introduces the Lenovo Legion Phone Duel—the powerful, immersive and fast-charging ......read more

    Enjoy Seamless Remote Working Experiences With the Galaxy S20 Series

    Dubai, United Arab Emirates, July 23, 2020:   Remote working has come to the forefront of business operations and practices across all sectors in recent months, emphasizing the vital role that technology plays in today’s society. Seamless experiences are essential to success while working from home, something continuously provided with the Galaxy S20 series. Comprising enhanced features and next-generation capabilities, the Galaxy S20, S20+, and S20 Ultra each enables users to communicate and fulfill tasks and responsibilities efficiently and effectively from home, setting the ......read more

    Ready for Next-Gen Consoles: Sony Middle East & Africa Reimagines Home and Gaming Entertainment With the X90h 4k Smart TV

    • The X90H series runs on Sony’s powerful 4K HDR Processor X1™ so gamers and gaming enthusiasts can have smooth and responsive experience • The X90H meets all home entertainment needs in one screen: it supports 4K and 120 FPS gaming while delivering an immersive viewing experience for streaming and broadcast • Available in four screen sizes: 85”, 75”, 65” and 55”   Dubai, United Arab Emirates, July 22, 2020:  Responding to the rapid growth of gaming in the region, Sony Middle East & Africa has pitched its X90H HDR ......read more

    LG Introduces World's First 4k Ips 1ms GTG Monitor for Unsurpassed Gaming

    Uncompromising and Bold, New UltraGear Model Has It All: 4K Resolution,  Lightning Speed, Superior Color Reproduction, NVIDIA® G-SYNC™ Compatible   DUBAI, July 22, 2020 — LG Electronics (LG) is bringing new meaning to immersive gaming with its new UltraGear™ (model 27GN950), the world’s first 4K IPS 1 millisecond Gray-to-Gray (GTG)1 gaming monitor.    A 2020 CES Innovation Award and Red Dot Design Award winner, the 27-inch model more than lives up to UltraGear’s name and reputation for gaming excellence and is a worthy ......read more

    HUAWEI Launches the New HUAWEI FreeBuds 3i Earphones in Kuwait

    The new accessible earphones provide an ultimate noise cancellation experience thanks to the Triple mic call noise reduction Kuwait, 22 July 2020:  Huawei announced today the launch of the HUAWEI FreeBuds 3i, offering a premium ultimate noise cancellation experience with excellent sound and seamless connectivity at a more affordable price point. Featuring a new closed fit in-ear design and Active Noise Cancellation technology, HUAWEI FreeBuds 3i offer an incredible immersive audio experience, whatever the surroundings at a more accessible price. Users can enjoy music to the ......read more

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