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    Featured in Technology
    Abu Dhabi to host the first Amazon UNIVERSITY Esports Masters in the MENA Region

    ■ Universities from KSA, UAE, Egypt, and Morocco will participate in a live event hosted by Pixel Gaming in the UAE capital city, from July 14-17 ■ Students will compete in League of Legends and VALORANT, and the winners will share the total prize pool of $10,000   Dubai, UAE, May 17, 2022 - Amazon UNIVERSITY Esports Masters MENA Series (Amazon UEM) is officially kicking off its first edition in the history of this region with a live event to be hosted by Pixel Gaming headquarters (Al Quana Shopping Center, Abu Dhabi), from July 14th-17th. University teams from KSA, UAE, Egypt, and Morocco will participate in the event taking place in the UAE capital city.   These countries have shown rapid growth and high demand for modern games, and are steadily becoming some of the best markets to support and ......read more

    Lenovo Combines Stealth with Apex Performance in the Latest Legion 7 Series Gaming Laptops

    • The new generation of Lenovo Legion Slim 7i and 7 are the world’s most mobile 16-inch gaming laptops1 • The new Lenovo Legion 7i and 7 are the world’s most powerful 16-inch gaming laptops2     May 17, 2022 – Lenovo announced today its latest generation of stylish and savage gaming laptops: the Lenovo Legion 7i and 7 (16”, 7) portable powerhouses, and the thin and light Lenovo Legion Slim 7 and 7i (16”, 7) laptops. Sitting at the apex of gaming performance, the new Lenovo Legion 7i and 7 are now the world’s most powerful 16-inch gaming laptops.2 And joining the 16-inch QHD gaming category are Lenovo Legion’s thinnest and lightest gaming laptops yet – the new Lenovo Legion Slim 7i and 7 – now available in a taller 16:10 display for when productivity ......read more

    Wisdom for a Better Life Technology Paving the Way to a Better Life for All

    Today, technology plays a pivotal role in the way people work, play, learn and live. To ensure that everyone, regardless of age, disability or lifestyle, can reap the benefits of the latest advancements, leading tech companies are developing new solutions to make their sophisticated products more accessible.  Here’s a closer look into how inclusive technology is paving the way to a better life for all.  Making Things Easier with Universal Design: Sometimes, it’s not the software design that presents an obstacle for the user, but the design of the hardware itself. In recognition of the everyday hurdles that “appliance architecture” can create for certain users, the concept of Universal Design has emerged. For instance, the “SideKick” pedestal washer from LG, which can be used instead of a ......read more

    Sony Re-Writes the Rules with their newest Industry-Leading Noise Cancelling Headphones – Introducing the WH-1000XM5

    • Immerse yourself in your sound and nothing else thanks to the new WH-1000XM5’s industry-leading noise cancelling  with eight microphones and Auto NC Optimiser • Experience exceptional sound quality and industry-leading call quality  that can be tailored to your world • Enjoy super comfortable wearing and all-day listening with a new design and up to 30 hours battery life    Dubai, UAE - 13 May 2022 – Sony today announced the newest edition of its award winning 1000X series – the WH-1000XM5 wireless, noise cancelling headphones. This new model brings a whole new immersive, distraction-free sound experience to its users and thanks to the implementation of new technologies, they elevate the already industry-leading noise cancelling and audio quality on the WH-1000XM4, to a ......read more

    Saif Nabeel Joins Pubg Mobile Musical Line—Up with a New Original Track and Music Video

    Celebrating the fans in the region, PUBG MOBILE proves to be bigger than just a game with another key celebrity collaboration from the region Al Riyadh – May 13, 2022 – PUBG MOBILE continues to celebrate fans in the region and collaborates with one of the most prominent stars in the Arab World – Saif Nabeel, for an exciting music video launching on the 13th of May. This one-of-a-kind collaboration introduces a new, edgy side of the popular artist in the action-packed PUBG MOBILE music video. After a month of celebrations, including a special appearance during the PMSC 2022 – Ramadan Edition, partaking in an exciting in-game event during the Holy Month, as well as the launch of exclusive game items and giveaways, the celebrations continue in the Middle East with the roll-out of the original track ......read more

    HONOR Confirms Launch HONOR X9 5G in Saudi, the first 5G X Series with very Aggressive Pricing

    HONOR X9 5G comes with an innovative 66W HONOR SuperCharge technology and class-leading 120Hz HONOR FullView Display    Riyadh, KSA 12th May 2022: Global technology brand HONOR announced the upcoming launch of the HONOR X9 5G. The HONOR X9 5G is the latest and best addition to of HONOR’s reliable X Series, further expanding the brand’s product portfolio to bring HONOR’s powerful technology to more users than ever before. Backed by HONOR’s major technical innovations, the HONOR X9 5G boasts 66W HONOR SuperCharge technology, industry leading slim and narrow bezels, and is one of the first smartphones in the industry to be powered by the Snapdragon® 695 5G Mobile Platform. HONOR X9 will be available soon in two versions – 4G and 5G – in Saudi markets with exciting ......read more

    POCO Reaches New Heights with the Apex Flagship POCO F4 GT

    Introducing to the UAE also POCO Watch for an immersive and premium user experience   Dubai, UAE: May 10th 2022  – POCO, a popular technology brand among the world's young techies, launches in the UAE its latest flagship POCO F4 GT smartphone, heralding the apex of power, along with POCO Watch - the brand’s first-ever AIoT products.    Living up to its potential, POCO F4 GT delivers an impressively apex performance with a flagship 4nm Snapdragon® 8 Gen 1 processor, backed by a sophisticated LiquidCool Technology 3.0, a flat AMOLED display with 120Hz refresh rate, magnetic pop-up triggers, and topped off by 120W HyperCharge. In addition, the new POCO Watch, which has more than 100 fitness modes built in, a 24-hour heart rate tracker and a battery life of up to 14 days, is designed ......read more

    Lenovo Unveils New Yoga PCs to Empower Consumers to do more, their way

    ● At the pinnacle of portable performance, the new seventh generation of the Yoga Slim premium clamshell laptop line offers power, flexibility, and collaborative features as well as the smart adaptive performance of Lenovo’s X Power paired with the brilliant visuals of Lenovo’s PureSight Display ● Designed for the modern home, the new Yoga AIO 7 has an easily adjustable screen hinge and endless device-to-device collaborative options for a hybrid lifestyle ● Thanks to Lenovo’s CO2 Offset Service, carbon emissions of the new Yoga PCs are offset from production through to the average lifecycle of the device across Europe, Middle East and Africa   May 10, 2022 – Lenovo has unveiled today the next generation of premium, ultra-slim Windows 11 Yoga laptops featuring:  ● ......read more

    Western Digital Details Mission to Unlock the Potential of Data

    Company Unveils New Flash and HDD Offerings Inspired by All of the Ways People Use Data   Al Riyadh - May 10, 2022 – What’s Next Western Digital Event – At its What’s Next Western Digital event held today at the Ritz-Carlton San Francisco, Western Digital Corp. (NASDAQ: WDC) detailed its mission to unlock the potential of data by harnessing the possibility to use it. In a series of keynotes delivered by company leaders, Western Digital also unveiled breakthrough HDD and Flash innovations inspired by the ways individuals and businesses use data to create what’s next.    In his opening remarks, David Goeckeler, CEO of Western Digital, expressed his belief that as the only company in the world to run industry-leading HDD and Flash technology franchises, Western Digital is strongly ......read more

    PUBG MOBILE Launches Second Collaboration with Global Sensation ‘Baby Shark'

    PUBG MOBILE and Pinkfong Baby Shark are once again partnering to launch exclusive Baby Shark-themed items in-game and release a new music video that brings the fun of Baby Shark to one the world’s most popular mobile games.   AlRiyadh – 9th May 2022– Today PUBG MOBILE is launching its second exciting partnership with Pinkfong Baby Shark, one of the most influential pop culture icons behind the most-watched YouTube video of all time. This time around, players can get their hands on a variety of different Baby Shark-themed cosmetic items, as well as enjoy an all-new music video featuring PUBG MOBILE and Baby Shark’s airdrop-hunting team!     Between May 9th and June 2nd, players will be able to grab a number of new exclusive Baby Shark items, from a motorcycle and parachute to helmets ......read more

    5 Types of Photography Styles to Master

    Creativity is in the eye of the beholder, capture your type of photos with Sony Middle East & Africa   Dubai, UAE:  5th May 2022 – Budding photographers, this is your time to experiment with the various genres of photography to find your niche. Once you’ve found what you enjoy, hone your skills towards that genre and excel in it.    With so many different genres of photography to choose from, here are the 5 types of photography styles to master. Most importantly, when it comes to any kind of photography, a sturdy camera, a set of lenses, and a dash of creativity and patience will come in handy to shoot outstanding photos.    #1 Portrait photography: Capturing fun elements in the most natural state Portrait photography is a common genre among photographers that capture an ......read more

    Breathe Clean Air with LG

     LG PuriCare Lineup Delivers Personalized Fresh Air Anywhere at Home Dubai, United Arab Emirates, May, 5, 2022 – 23 million people suffer from asthma worldwide. World Asthma Day is observed every May to spread awareness and care around the globe about the causes and effects of asthma. LG Electronics’ (LG) all-in-one home air solutions are well-designed to deliver the utmost care to those who suffer from asthma and seek a healthier, cleaner lifestyle. Developed to adhere to the needs of people’s at-home lifestyles, the LG air solutions are air purifiers, fans, and heaters. LG air purifiers offer personalized comfort that make any indoor beneficial and pure to its surroundings.   LG’s lineup of PuriCare™ air care solution is certified asthma & allergy friendly because it is ......read more

    Samsung Internet 17.0 Puts Privacy and Security Front and Center

    The official version of Samsung Internet 17.0 is now ready for download on Google Play or Galaxy Store  May 5, 2022 – Samsung Electronics Co., Ltd. officially released Samsung Internet 17.0 today , an upgrade that brings user-centric privacy and security features to the browser. The latest version includes Smart anti-tracking and HTTPS priority access set as defaults, with new ways of web authentication. The overall user experience has also been enhanced, with drag and drop tabs, and additional language options for translation to meet a wide variety of user needs. “With each new generation of Samsung Internet, we have committed to engineering a superior browsing experience that never compromises on privacy or security,” said Heejin Chung, Head of Web R&D Group at Mobile eXperience Business, Samsung ......read more

    Your top 6 Eid El Fitr Gifts from Samsung

    As Eid El Fitr is now fast approaching, customers are searching for the perfect gift for their family. Holding a special place in our calendar, this occasion is all about showing gratitude, appreciation and sharing with loved ones. Samsung is happy to propose a selection of six innovations on this meaningful occasion, ensuring Eid El Fitr this year, lives long in the memory: The Frame Calling out all the creatives of the family! The Frame is a perfect for all who love art and take pride in experiencing a beautiful home interior. If your family does too, The Frame is another standout choice as a gift this Eid El Fitr. A TV when it’s on Art when it’s off, The Frame upgrades any home appearance by acting as both a TV and vessel into the world of art. Because of its frame-like design, TV becomes a part of your personal ......read more

    Samsung Partners with Microsoft to Enhance user Experiences

    Dubai, UAE – April 29, 2022:  Samsung Gulf Electronics Co., Ltd. announced its partnership with Microsoft to extend Microsoft 365 subscription opportunities to its customers upon purchasing the latest addition to the Galaxy Portfolio, the Galaxy S22 Ultra and the Galaxy Tab S8 series, now with storage options on OneDrive amounting to 1TB. The partnership reinforces the brand’s mission to continue delivering the best services to its customers.  Osman Albora, Head of Mobile Experience Division, Samsung Gulf Electronics said, “Our longstanding partnership with Microsoft is a token to our common goal to breaking the barriers of innovation and enhancing customer experiences throughout. I am delighted to be announcing this new offer which is a reflection of our common efforts with Microsoft. Together, we have ......read more

    Lenovo Launches Versatile Yoga Tab 13 in the UAE

    Premium tablet features large 2K display, immersive Dolby Atmos audio and Wi-Fi 6 certification for supercharged entertainment and productivity ..Only Android Tablet With HDMI port for Extended / Second Screen   Dubai, United Arab Emirates, 28 April, 2022 – Lenovo has today announced the launch of its Yoga Tab 13 in the UAE, delivering a supercharged audio-visual experience in a sleek and elegant form factor. The introduction of the company’s latest premium tablet offering comes during a time in which more consumers are investing in portable devices to enhance the hybrid worlds of work, learning and play.  An Entertainment Powerhouse The Lenovo Yoga Tab 13 features a large 13-inch 2K display with 400 nits of brightness and 100 percent sRGB color gamut. The panel is also powered by Dolby Vision® HDR, ......read more

    Sony Middle East & Africa Introduces New FE 24-70mm F2.8 GM II, the World's Smallest and Lightest F2.8 Standard Zoom Lens

    Newest G Master™ Series Lens in Sony’s Mirrorless E-mount Lineup with Industry-leading Optical Design, Unique Actuator Technologies, Advanced Autofocus and More.   Dubai, UAE - 28, April 2022 – Sony Middle East & Africa announced the 67th lens in its mirrorless E-mount lineup – the highly-anticipated, FE 24-70mm F2.8 GM II (model SEL2470GM2). Sony developed the world’s lightest F2.8 standard zoom lens1 using its leading lens technology to deliver stunning resolution and beautiful bokeh known to Sony’s “G Master” series. The FE 24-70mm F2.8 GM II is one of the most versatile lenses in the line-up and was created for photographers, videographers, and hybrid content creators.    “Six years have passed since Sony released the first 24-70 mm F2.8 G ......read more

    Nigma Galaxy wins 2022 PUBG MOBILE STAR CHALLENGE – RAMADAN EDITION

    With a prize pool of $100,000 Al Riyadh, Saudi Arabia – 26th April 2022 - PUBG MOBILE today announced crowning Nigma Galaxy the title of 2022 PUBG MOBILE Star Challenge Arabia – Ramadan Edition champions. Nigma Galaxy from Iraq managed to secure the grand prize after winning with a massive score of 201 points in a fierce battle during the final. Cryptic Esports from Morocco secured second place with 168 points, and Yalla Esports from UAE came in third place with 159 points. The tournament’s MVP is the player ID7 from Rico Infinity team, who secured incredible 32 eliminations. All 16 teams share prize pool of $100,000, with the winning team taking home $35,000. 2022 PUBG MOBILE STAR CHALLENGE Arabia - Ramadan Edition is a four-day competition, which took place from April 21st to April 24th, featuring 16 ......read more

    Discover LG's Top-Notch Gaming Arsenal to Battle Friends this Ramadan

    Players elevate their gaming environment through LG’s UltraGear Monitors DUBAI, UAE, 25 APRIL 2022 – Ramadan is known as the occasion people unwind with more time spent reconnecting with family and friends, also causing an increase in social gatherings. Ramadan is known for its late nights which gives the night owls the opportunity to engage with others more often, including gamers who get to spend more time online. With that said, LG Electronics (LG) has the perfect line up of products to elevate gamers experience this Ramadan. LG UltraGear Monitors have been known to deliver sublime gaming environments and the freedom to enjoy them anywhere this Ramadan.   LG UltraGear Monitor LG’s UltraGear Gaming Monitor is a powerful gaming display monitor with high performance features to amplify any gaming ......read more

    Huawei Consumer BG Enters Enterprise Market, with New Lineup of Office Products

    Dubai, UAE - April 25, 2022: Huawei Consumer BG will now enter the enterprise market officially, serving government and enterprise customers, as well as individual consumers. The announcement was made by Richard Yu, Huawei's Executive Director, Consumer BG CEO and Intelligent Automotive Solution BU CEO, at the Huawei Business Product Launch Event. Mr. Yu noted that Huawei would use its hardware and software ecosystems as dual pillars, to support a growing range of versatile office products that work seamlessly with a wide range of smart devices, including laptops, desktops, monitors, tablets, accessories, Visions, and wearables. These new office solutions will address the following key domains: government, education, health care, manufacturing, transportation, finance, and energy. Rollout of comprehensive enterprise-centric ......read more

    On Earth Day, Samsung Reaffirms its Commitment to Recycling across the UAE

    Now expanding to 18 Samsung Authorized Service Centers, the Recycling Program allows customers to recycle their unused and/or old phones  Dubai, UAE, 22 April 2022: Samsung Gulf Electronics today announced its expansion plans into 18 new Samsung Authorized Service Centers, including three in the UAE; three in Qatar; and six for each of Oman and Kuwait as part of the brand’s Recycling Program and broader ESG initiatives. Samsung is partnering with Enviroserve to reduce the impact on environment by promoting the culture of recycling, inciting customers to bring their unused and/or old phones for recycling instead rather than placing them in landfill sites with hazardous materials. As part of its ESG initiatives, Samsung continues to expand its recycling program into more locations. On this year’s Earth Day and for ......read more

    du Holds Ramadan Sports Tournament for its Employees

    Dubai, UAE, April 21st, 2022: Supporting the spirit of togetherness and community that Ramadan represents, du, from Emirates Integrated Telecommunications Company (EITC), has successfully concluded its special Ramadan Sports Tournament on April 19 at Brighton College in Dubai. The tournament featured various sporting activities, including football, badminton and padel tennis. Winners and runner ups were awarded medals by Fahad Al Hassawi. CEO at du. As a leading organisation, du has always stressed the importance of health and fitness and facilitated events that inspire team members to engage in an active lifestyle. Aligning with the telco’s #RamadanInYou campaign, the Ramadan Sports Tournament was a creative way to become a stronger and healthier group and celebrate the Holy Month with vigour and high spirits.  

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    Sony Products to Gift Loved-Ones during this Year's Eid Al-Fitr

    Dubai, UAE – 20, April 2022 – Looking for the perfect gift to mark the end of Ramadan? Here are the gift ideas from Sony Middle East & Africa’s latest products.    Sony LinkBuds: Never Off The brand new truly wireless LinkBuds are the perfect gift for your Gen Z kids. Featuring a unique open ring design with audio transparency, the LinkBuds link online and offline worlds for a ‘Never Off’ wearing experience. Powered by sensor and spatial sound technologies, the LinkBuds is creating new sound experiences such as AR gaming, new work from home experiences, sound AR navigation, and quick access to music. Priced at AED 849, Sony LinkBuds are available at Sony Boutique Store at The Dubai Mall and Sony MOE at Mall of the Emirates.    Sony WF-C500: Small Size, Big Sound The ......read more

    Kris Gopalakrishnan invests in Resorcio for a 8.19% stake

    Dubai: April 20, 2022: Kris Gopalakrishnan, co-founder of Infosys, invested in a 8.19% stake in Resorcio, a multilingual content aggregator start-up based in Trivandrum, Kerala, India.  The investment has been made through the family office, Pratithi Investments. Resorcio is conceptualized as an e-commerce platform enabling the creation, sharing and monetisation of knowledge. The platform supports multi-lingual content, across a plethora of subjects in various formats. In less than 5 months since its launch, Resorcio has clocked over 2 million unique visitors from across the globe. “Resorcio is an important step towards revolutionizing the growing demand for quality content. Irrespective of the field, the content market place has undoubtedly witnessed an upsurge. In a short span, Resorcio has emerged as a digital space for ......read more

    Zamzam.com Signs MoU with AlBirr Society in KSA

    The agreement will see the online portal provide IT development services to the charitable association Riyadh, KSA, 19 April 2022:  Zamzam.com, the online portal facilitating Umrah booking services in the region, announced the signing of a Memorandum of Understanding (MoU) with AlBirr Charitable Society in Makkah Al Mukarramah. The MoU aims to help develop the Information Technology Unit at the association and was signed by the CEO of Zamzam.com, Mr. Omar Siraj Akbar, and Mr. Hisham Abderrahman Shilly, Vice Chairman of the Board of the AlBirr Charitable Society in Makkah Al Mukarramah. As part of its commitment to the Kingdom’s Vision 2030 to provide support to the society, and within the framework of its Corporate Social Responsibility (CSR)  initiatives, Zamzam.com joins hands with the first charitable ......read more

    Samsung Launches M8 Smart Monitor Across the UAE

    Dubai, UAE April 18, 2022:  Samsung Gulf Electronics today launched the M8, its latest addition to the Smart Monitor series across the UAE. The all-in-one screen caters to modern consumers’ lifestyles, merging the benefits of a smart TV with those provided by a monitor. The Smart Monitor M8 is the must-have item for the new era of hybrid work and streaming content. As versatile as it is powerful, the 2022 Smart Monitor M8 comes packed with enhancements that address consumers’ evolving needs. Featuring an upgraded, stylish design, the new M8 delivers Samsung’s iconic slim design with UHD resolution and a SlimFit cam. “I am delighted to be announcing the availability of our new addition to the Smart Monitor portfolio in the UAE. The M8 is packed with innovation, merging essential capabilities all into ......read more

    LG Releases Preliminary Earnings for First-Quarter 2022

    April 18, 2022:   LG Electronics Inc. (LG) today announced its preliminary earnings results for the first quarter of 2022.LG reported revenues of KRW 21.1 trillion in the first quarter of 2022, 18.5 percent higher than the same quarter the previous year. Operating profit for the first quarter was KRW 1.9 trillion, 6.4 percent higher than the same quarter the previous year. These figures are the tentative consolidated earnings based on K-IFRS provided as a service to investors prior to LG Electronics’ final earnings results including net profit. Details regarding each division which will be announced officially later this month.

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    Samsung's Galaxy S22 Series Premium Camera is Built to Make Every Moment Epic

    Today, consumers don’t just expect their smartphones to do a lot — they need their smartphones to do it all. They want to capture, explore and communicate with the world at their fingertips. Those experiences increasingly revolve around video — powered by premium camera capabilities. From streaming the latest shows, to communicating on video chat, to capturing high-res content of friends and family, video has become central to consumers’ daily lives. In fact, in 2022, video on smartphones is expected to account for 79% of all mobile traffic .  We all want the best when it comes to creating, viewing, and connecting with video. That means premium cameras, superfast connectivity, long-lasting batteries, and innovative new ways to share — everything the Galaxy name is known for — to make mobile ......read more

    Gaming Enthusiasts in KSA Can Play Call of Duty to Win in New LG OLED Competition

    Over 700 Participants Are Invited to Compete in the Week-Long Competition, Offering Premium Prizes from LG to Both Winners and Viewers of the Game   JEDDAH, 13 April 2022 – LG Electronics (LG) announces the beginning of its exciting new LG OLED gaming tournament, where players from all over Saudi Arabia will have the chance to compete in 128 teams of six in a bid to win the grand prize. This tournament follows LG’s latest gaming competition, Spot of Triumph, where over 7,000 Saudi gaming enthusiasts had the chance to participate in a month-long series of gaming battles and challenges to win the top prize.   In its upcoming OLED gaming competition, LG has partnered with STC play for Call of Duty to present participants with six stages of single elimination, search & destroy games that run from the ......read more

    Pro Vision Gaming: nubia Releases REDMAGIC 7 PRO for International Markets

    Dubai - April 13, 2022 – nubia released the international version of the REDMAGIC 7 PRO. For a truly ultra-clear display, the REDMAGIC 7 PRO is the "Pro Vision Gaming'' smartphone that challenges the limits of gaming smartphones, making it a beast for gaming and entertainment.   The REDMAGIC 7 PRO is equipped with Red Core 1, a dedicated gaming chip, the latest Snapdragon 8 Gen 1, a powerful 960 Hz multi-finger touch sampling rate: nubia's signature ICE 9.0 multi-dimensional cooling system with a built-in turbofan, and a large 5000 mAh dual-cell battery. The global version of the REDMAGIC 7 PRO is available to purchase from April 27, 2022, with an early bird offer from April 22, 2022.   The Pro Vision Gaming device is available in two models: Supernova with 16GB RAM + 512GB memory, symbolizing ......read more

    Sony World Photography Awards announces OVERALL WINNERS 2022

    PROFESSIONAL, OPEN, STUDENT AND YOUTH WINNERS ANNOUNCED     © Adam Ferguson   The World Photography Organisation is delighted to announce the overall winners in the prestigious Sony World Photography Awards 2022. The acclaimed photographer Adam Ferguson (Australia) has won the Photographer of the Year title and accompanying $25,000 (USD) cash prize and a range of Sony digital imaging kit. Also announced are the ten category winners alongside 2nd and 3rd place of the Professional competition as well as overall winners of the Open, Student and Youth competitions.    Winners are revealed in a celebratory announcement video featuring interviews and reactions from winning photographers, available to view via worldphoto.org/ceremony-2022   The Sony World Photography Awards 2022 ......read more

    Samsung Launches ‘Share The Goodness' Ramadan Campaign For A More Meaningful Holy Month

    Dubai, UAE, 12 April 2022: As Muslims around the world celebrate Ramadan and the values it instils, Samsung Electronics is launching its ‘Share the Goodness’ Ramadan campaign, which aims to inspire people to do better, enable a more meaningful season, and highlight the goodness that Samsung’s ecosystem of products offers to consumers.  Shafi Alam, Head of Direct to Consumer Business & Corporate Marketing at Samsung Gulf Electronics said: “Samsung is always happy to be contributing to meaningful events, a brand tradition carried throughout its history. This time around, we expect our exclusive offers to seamlessly enhance Ramadan celebrations, for families and individuals participating in the valuable moments of  community building on this Holy Month.” Samsung is always keen to provide ......read more

    Capture treasured Ramadan moments with the WIKO T3

    Riyadh, KSA - 12, April 2022: As families spend more time with loved ones during the Holy Month of Ramadan, allow the WIKO T3 to capture these treasured moments in stunning detail. Ramadan is a time of self-reflection, caring for others and creating new memories with the ones we love most. Whether that is for a Iftar meal with old friends or enjoying the atmosphere of an evening stroll through a souk, these are special memories that should be saved forever. Fortunately, the WIKO T3 is capable of doing this in superb detail with its powerful Triple AI camera setup, immersive display and large battery that allows users to take photos, surf the internet or watch their favourite Ramadan TV shows for longer.   But there is so much more to discover with the WIKO T3. Let’s take a closer look. Powerful 48MP ......read more

    Samsung Equips the Museum of the Future With smart VRF Systems

    Designed to circulate continuous flows of cooling vertically, Samsung's VRF systems set to provide higher energy efficiency, individualised control and installation flexibility  Dubai, UAE - 8 March 2022: Samsung Gulf Electronics equipped the Museum of the Future with Variable Refrigerant Flow (VRF) systems. VRF systems deliver world-class energy efficiency and an unmatched Energy Efficiency Rating (EERa), and actively support the national sustainability goals by acting as the backbone of the recently opened museum. The Samsung VRF system was implemented across the operation area in the building with connected individual thermostats and building management system (BACnet) to facilitate and fasten cooling deliveries in real-time. As well as being the largest and most compact DVM system, the Samsung VRF system is also ......read more

    Why the HONOR X8 has the Best Camera Features for Night Owls

    Intelligent AI and Revolutionary Technology Bring Evening Shots to Life The evening can offer an intimate splendor for night owls. From special dining occasions, evening walks or desert adventures, there are many moments the nighttime presents. However, capturing these special memories can often be challenging, with cameras don’t have as much light to work with often unable to snap the moment properly. Some of the common of night photography includes photos that are blurry due to a slow shutter speed, grainy, or dark if your camera can't compensate for the low light. Global technology brand, HONOR, is tackling these challenges with the HONOR X8. Whether camping in the desert or enjoying the evening in the city the HONOR X8 has the latest camera features for nighttime photography. The smart device offers a ......read more

    Lenovo Commits to Hiring 12,000 R&D Professionals, and Outlines Vision to Achieve Net-Zero by 2050

    April 5th, 2022 – At Lenovo’s annual company kick-off to mark the start of Lenovo’s financial year, Chairman and CEO, Yuanqing Yang, set out the company’s bold vision for the year ahead. This includes building on its recent commitment to double investment in Research and Development (R&D) and announcing that the Group will hire 12,000 R&D professionals around the world over the next three years, as well as setting a vision to achieve net-zero by 2050*. The intensified commitment to innovation, underpinned by Environmental, Social, Governance (ESG) commitments, comes as Lenovo continues its transformation from a devices company to a global technology powerhouse that also includes services and solutions.  Lenovo’s CEO outlined the Group’s mission for the year ahead to build new growth ......read more

    Morocco's Mces Africa Esports Reigns Supreme in Free Fire Arab League Season 5

    Dubai, 5 April 2022: Free Fire Arab League Season 4 champions MCES Africa from Morocco overcame stern competition from the best teams in the Middle East and North Africa (MENA) region to win the fifth edition of the Free Fire Arab League.    In the Grand Final stage which saw the 12 qualified teams from across the MENA region go head-to-head, MCES Africa rose to the occasion to get their hands on the winning trophy.   As well as winning a share of the USD $60,000 prize money, MCES Africa also qualified directly to the Free Fire World Series Final Stage while the runner up All Stars Esports  will play in the Free Fire World Series Play-ins, with both representing the MENA region in the international competition in May.   All Stars Esports team, and All Star team whose players come from across different ......read more

    Samsung M8 Smart Monitor Now Available for Pre-Orders on Samsung.com

    The new stylish smart monitor series combines stunning picture quality with intuitive usability features Dubai, UAE – April 4,  2022 – Samsung Gulf Electronics today announced that its latest Smart Monitor series, the M8, is now available for pre-order in the UAE exclusively on Samsung.com. The Smart Monitor M8 earned CES Innovation Awards Honoree from the Consumer Technology Association (CTA) in recognition of a wide array of its display technologies. And, from April 4th to 17th, customers who pre-order the M8 will receive a six-month OSN subscription , a one-year subscription to Microsoft Office as well as an AED400 discount and 5x Samsung rewards points. As versatile as it is powerful, the 2022 Smart Monitor M8 comes packed with enhancements that cater to consumers’ evolving needs. Featuring an upgraded, ......read more

    Samsung and Western Digital Begin Far-reaching Collaboration to Drive Standardization of Next-generation Storage Technologies for Broader Ecosystem Support and Customer Adoption

    Companies to first lead standardization of Zoned Storage technology; Cooperative efforts include developing and promoting hardware specifications and software application models to build a robust ecosystem Kingdom of Saudi Arabia – April 4, 2022 – Samsung Electronics Co., Ltd. and Western Digital (Nasdaq: WDC) have announced that they have signed a memorandum of understanding (MOU) for a unique collaboration to standardize and drive broad adoption of next-generation data placement, processing and fabrics (D2PF) storage technologies. The companies will initially focus on aligning their efforts and creating a vigorous ecosystem for Zoned Storage solutions. These steps will enable the industry to focus on countless applications that ultimately create greater value for customers. This marks the first time that both Samsung ......read more

    Discover the #RamadanInYou: du Launches New Campaign to Connect and Inspire Local communities in the UAE

    • du is celebrating Ramadan this year under the theme #RamadanInYou. • du will connect, encourage and inspire the local community to become a force for good and making meaningful social contributions   Dubai, UAE - April 4,  2022: du, from Emirates Integrated Telecommunications Company (EITC), today announced its brand new campaign to honour its community during the Holy Month of Ramadan. This year, du is celebrating Ramadan under the theme #RamadanInYou. This is In line with the core values that symbolize the Holy Month, to share, express kindness and empathy and encourage actions of generosity that showcase the importance of a closer local community.    Fahad Al Hassawi, CEO, du, said: “The core values that stand at the heart of the Holy Month of Ramadan demonstrate the importance ......read more

    Other Top Stories from Technology
     
    Samsung launches Galaxy A53 5G in the UAE

    Dubai, UAE – 1st April 2022 – Samsung Gulf Electronics today launched the Galaxy A53 5G, to deliver a complete package of the latest Galaxy innovations. Powered by a brand-new processor, coupled with Galaxy’s signature AI camera, expansive and smooth display and two-day battery life,1 the new Galaxy A53 features 5G connectivity, defense-grade security, an eco-conscious, stylish and slim design and advanced connected experiences. “It is a pleasure to announce the launch of Galaxy A53 5G, featuring the latest innovations to enable exceptional user experiences in the ......read more

    HONOR X8: A Truly Immersive Visual Entertainment Experience

    Comes with Super Narrow Bezels and Remarkable Screen-to-body Ratio for an Immersive Entertainment Experience With mobile content continuing to surge thanks to the rapid growth of mobile video consumption over the past two years, today’s entertainment-hungry generation now demand more screen space so they can watch, view, read and enjoy more of the things they love, all from the comfort of their smartphones. Ultra slim bezels, a feature historically reserved for flagship smartphones is preferred and has become popular, bringing users more screen space without compromising on ......read more

    Samsung's Trade-in Offers for the Galaxy S22 Series Now Available Ccross the UAE

     Customers can save up to AED 3,300, towards their new Galaxy by swapping up to three existing devices   Dubai, UAE – March 29, 2022 – Samsung Gulf Electronics announced that the trade-in initiative is up and running until July 31st for all UAE consumers wishing to purchase the brand-new Galaxy S22 Series. Customers can now save up to AED 3,300 on their Galaxy S22, Galaxy 22+, or Galaxy S22 Ultra by trading their current smartphone, smartwatch, or tablet from any brand. Those wishing to try this option to purchase a new Galaxy smartphone can trade-in as many as ......read more

    Vodafone Oman brings 5G Indoors with Ericsson Multi-Band Radio Dot System

    • Vodafone Oman and Ericsson successfully deploy Ericsson’s award-winning 5G multi-band Radio Dot System at the Vodafone Experience Hub in Mall of Oman and at the Vodafone Oman headquarters offices • Ericsson’s state-of-the-art multi-band Radio Dot 4475/Indoor Radio Unit (IRU) 8848 and advanced software features will offer subscribers a superior 5G indoor experience • The commercial deployment is the first in the Middle East for the specific band combination of Band 41 (2600MHz) and Band 3 (1800 MHz) using Ericsson Radio Dot 4475   Vodafone Oman and ......read more

    Unbox & Discover 2022: Teaser

    Ahead of the livestream broadcast of their 2022 Unbox & Discover event, Samsung Electronics has released a brief preview of the event in the form of a teaser video. Take a look at the video below for a sneak peak into how Samsung is set to redefine the role of the screen on March 30, along with the new viewing experiences set to be heralded by the all-new Neo QLED 8K lineup.  Be sure to tune in to Samsung’s Unbox & Discover 2022 event on either Samsung Newsroom or Samsung.com on March 30 at 6 p.m. UAE time to learn more about the future of the screen experience. ...read more

    Samsung Launches ‘Green Repair Campaign' to Provide Customers with Sustainable Experiences

    New repair options are now available for TV panels and mobile phone screens as part of the brand’s imminent strategy to reduce e-waste Dubai, UAE – 24 March 2022: Samsung Gulf Electronics today announced the ‘Green Repair Campaign’ to benefit all customers in the UAE with a new sustainable service designed to reduce e-waste with TV panel repairs and screen repairs for mobile phones. In this way, Samsung continues to vouch for a more sustainably future with timely support for consumers through eco-conscious solutions and exclusive benefits to spearhead product ......read more

    Xiaomi 12 Series Redefines Flagship Category Launches Two Devices in the UAE

    Dubai, UAE; March 23, 2022: Xiaomi launches the all-new flagship Xiaomi 12 Series in the UAE overlooking The Palm Jumeirah at The View at The Palm.  The launch event introduced two groundbreaking devices: Xiaomi 12 Pro and Xiaomi 12.   Designed to empower users around the world with a cutting-edge videography studio and entertainment powerhouse, Xiaomi 12 Series delivers impressive advancements in Xiaomi’s AI algorithm, flagship processing power, and an all-round elevated experience.     Capture cinematic shots at any time  Xiaomi 12 Series ......read more

    Sony Announces the World's Lightest Compact Constant F4 Wide-Angle Power Zoom G Lens™ FE PZ 16-35mm F4 G

    Latest Addition to Sony’s E-mount Lens Line-Up Offers Evolved Image Quality and Operability for Full-Frame Content Creation Dubai, UAE - 23 March 2022 – Sony now boasts a total of 66 E-mount lenses with the introduction of the FE PZ 16-35mm F4 G (model SELP1635G) – a wide power zoom with evolved image quality, high performance autofocus and superior operability designed to meet the needs of the world’s best creators.  The new lens packs Sony’s vast expertise in lens design into the world’s lightest  full-frame wide-angle power-zoom lens with ......read more

    Samsung Galaxy A53 5G Now Available for Pre-Orders across the UAE

    The Galaxy A53 5G gives you the power to make every day awesome, built with a stylish, sleek design, and packed with many of the powerful and fun features from the Galaxy S series Dubai, UAE – March 18 2022 – Samsung Gulf Electronics today announced that the Galaxy A53 5G is now available for pre-order across the UAE. Bringing you unfiltered creativity and openness, the latest addition to the Galaxy A series is designed for durability with water and dust resistance. Its Awesome display offers a window to see, explore and create with vivid outdoor visibility, coupled with ......read more

    HONOR introduces HONOR X8 with RAM Turbo Technology and Stunning Display

    Launches HONOR Online Store in UAE with exclusive benefits    UAE, 17th March 2022: Bringing HONOR’s innovative technology solutions to Middle East users, global technology brand HONOR today introduced the HONOR X8, the newest member of HONOR’s reliable HONOR X Series, a combination of cutting-edge technology, features and style. The HONOR X8 is a pivotal landmark in the series, it sets high standards by providing the customers an exquisitely slim and stylish design, a large screen with super narrow bezels and boasts an advanced memory capability the HONOR RAM Turbo, ......read more

    HONOR Introduces Powerfully Compact HONOR MagicBook X 14 and HONOR MagicBook X 15 featuring 10th Gen Intel® CoreTM Processors

    HONOR MagicBook X 14 and HONOR MagicBook X 15 deliver upgraded performance in a premium and slim body  March 17, 2022:  Global technology brand HONOR today unveiled HONOR MagicBook X 14 and HONOR MagicBook X 15 in UAE. Equipped with 10th Gen Intel® CoreTM Processors, the new HONOR MagicBook X 14 and HONOR MagicBook X 15 deliver upgraded performance in a premium and slim aluminum body. Featuring HONOR Magic-Link functionality for multitasking, a massive 56Wh battery , high speed dual-channel memory, a 2X2 MIMO dual antenna design and a Supersized Cooling Fan, the HONOR ......read more

    Meetings Run at Ease with LG Probream

    Take business meetings to the next level with LG’s ProBeam Laser projector technology Dubai, UAE - March 17, 2022: Business teams are now able to collaborate more closely during meetings through the advanced new ProBeam range of laser projectors from LG Electronics (LG). This new generation of projectors blend a whole host of exciting features such as high-quality image quality, connectivity and portability making them the ideal choice to deliver presentations during a business meeting, a school lecture and more. The new ProBeam projectors are the BU50NST, BU60PST, BF50NST and ......read more

    The 5 best Mother's Day Gifts brought to you by Samsung

    Mother’s Day is fast approaching, and customers are still searching for the perfect gift for their favorite person. This special day is like no other, it is an occasion to express our gratitude for the woman in our lives whose affection bears no obstacle. Samsung is always happy to play its part in meaningful events, a brand tradition carried throughout its history. This time around, a selected five of our innovations show for a brilliant gift and ensure March 21st, 2022, lives long in the memory: Galaxy S22 & Galaxy S22+  From work to home, Galaxy S22 and S22+ are designed ......read more

    HONOR X8 Smashes Competition with Revolutionary Features and Outstanding Performance

    DUBAI, 15 MARCH - As a leading technology brand, HONOR continuously strives to create and deliver the most cutting-edge technology. From its iconic design to its superior performance and smooth and seamless user experience, HONOR has refreshed its X Series with a brand-new device “HONOR X8” that combines premium innovations and sleek design.  With the aim to change the market forever, the HONOR X8 comes with a host of exceptional capabilities, exquisite design, stunning display, outstanding photography and videography features and powerful performance that surpass its ......read more

    du to Showcase State-of-the-Art Security Solutions at World Police Summit 2022

    du’s latest innovative technologies are designed to streamline processes and enable a more efficient collection of critical information in emergency situations   Dubai, UAE, 14th March, 2022: du, from Emirates Integrated Telecommunications Company (EITC), has announced its participation at the World Police Summit, taking place from 14-17 March 2022 at Dubai Exhibition Centre, Expo 2020. As a prime sponsor, du will showcase its latest next-generation solutions and technologies and share best practices in an effort to support security forces empower a better quality of life ......read more

    Samsung's New Galaxy Tab S8 Series Now Available across the UAE

    Unlock your multitasking abilities with Samsung’s latest addition to the Galaxy Tab family, the new Galaxy Tab S8 series Dubai, UAE – March 11, 2022: Samsung Gulf Electronics today launched its new Galaxy Tab range, introducing the Galaxy Tab S8, S8+ and S8 Ultra in the UAE. Developed with sophisticated hardware, the new Galaxy Tab S8 series showcases a beautiful display that is both functional and sleek and allows you to experience the most powerful performance, powering you through your day and night. “It is my utmost pleasure to be introducing the new Galaxy ......read more

    HONOR X8 is coming soon with HONOR RAM Turbo that promises to be a Game-Changer in the Industry

    The cutting-edge HONOR compress technology aims to foster a groundbreaking experience through smart RAM expansion Dubai, UAE - March 11, 2022: Global technology brand, HONOR, geared up to launch its HONOR X8 – part of HONOR X series line up - smartphone, the brand-new HONOR X8 will feature HONOR’s state-of-art technology “HONOR RAM Turbo”. This innovative technology will grant users the ability to enjoy top-tier performance and seamless experience while playing intensive games and opening multiple applications simultaneously while maintaining the highest efficiency ......read more

    Samsung Launches its Latest Galaxy S22 Series in the UAE

    Available in three models, Galaxy S22, S22+, and S22 Ultra offer the most cutting-edge display ever yet, powered for creativity, self-expression and to carry you through your busiest moments.    Dubai, UAE –March 10, 2022: Samsung Gulf Electronics today launched the Galaxy S22 Series across the UAE. Galaxy S22, S22+ and S22 Ultra are all equipped with the latest technologies to power you through your day, and night whilst offering a sleek display and revolutionary camera features to inspire creative experiences.    Osman Albora, Head of Mobile Experience ......read more

    The All-Around Ace POCO X4 Pro 5G is Now Available in the UAE

    POCO X4 Pro 5G delivers an all-around flagship-level experience with a 120Hz AMOLED display, 108MP camera, and 67W turbo charging   POCO M4 Pro entertainment powerhouse combines unbeatable affordability, quality, and performance   Dubai, UAE,  9 March 2022: POCO, a popular technology brand among the world's young techies, held the global launch of POCO X4 Pro 5G and POCO M4 Pro last month during the Mobile World Congress (MWC) Barcelona 2022, the world's most influential exhibition for the mobile industry.   This was the company's first official ......read more

    Presentations on the Go With One Quick Share

    LG Offers Easy Meeting Solutions for new ways of Remote Working, Mobile Presentation Solution Dubai, March 09, 2022 - Technology has revolutionised the way we work. Thanks to video conferencing, the majority of employees could continue doing their work from the comfort of their homes, saving time and money. Yet, despite all the technological advancements, individuals never seem to find a way around all the wires. Each gadget like a camera, laptop and projector, makes work a bit more trouble-free and the table more cluttered. Similarly, for those who aren’t tech savvy, it brings the ......read more

    Samsung Livestreams Unpacked 2022 at Decentraland, its First in the Metaverse

    Dubai, UAE, 4 March 2022:  Samsung Electronics has once again proven its pioneering innovative quest to cater to its audiences, mainly GenZ, through the broadcasting of Unpacked, which took place on 9 February in Samsung 837X, an immersive virtual world in Decentraland modelled after the company’s flagship store in New York City. The new experience highlights sustainability and the changes we can all make towards a positive environmental impact. For the first time ever in the metaverse, fans watched Galaxy Unpacked live in the Connectivity Theater, where Samsung set an epic new ......read more

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