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Free From Food Expo, Europe's leading innovation platform for the free from, organic, vegan, functional and healthy ingredient food industries, brings their recipe for success to the Middle East for their first ever event in Dubai. 


19th- 20th September 2023: In a post covid era with an increased consumer interest in health and wellness, it is clear that there is growing demand in the Free From & Healthy Food Markets, particularly in the Middle East. Due to the growing interest in healthy lifestyles, the trend towards healthy eating, the increased incidence of food intolerances like celiac disease, gluten and lactose intolerance, and the rise in disposable income, Middle Eastern consumers are hungry for more Free From & Healthy Products. The GCC gluten free food products market is projected to grow at a CAGR of 9% during 2021-2025, and sugar free, vegan/plant- 1 based food, protein rich foods, and non- alcoholic drinks are all expected to perform well. As evidenced 2 by the increased number of gymnasiums, fitness centers, and interest in “Better for you food,” the GCC is a market ripe with opportunity for International Free From Food and Functional Ingredient businesses. 


Free From Food Dubai will be a uniting force bringing together eminent international food manufacturers, distributors and local key decision makers in the retail, food services, catering, wholesale and all other ‘Free From' & Healthy Ingredient distribution channels. This two day, 100% B2B event, will feature a physical showcase of innovative businesses and products, extensive curated matchmaking program with guaranteed high numbers of meetings for participants, and a conference program with global industry expert keynote speakers. Presentations covering categories free from, vegan/plantbased, natural/organic, functional/healthy ingredients, and product features will provide invaluable market insights and education for professionals. 


Attendees and exhibitors will be able to make the most of their time with efficient matchmaking services organized by Global Management Dubai, meeting specialist and experienced organizer for the Saudi  Export Development Authority and Saudi Pavilion at Gulf Food. Previous attendees to the Amsterdam 

2021 and Barcelona 2019 Free From Food editions reported that the unique matchmaking is one of their favorite parts of the FFF event, with 97% attendees making new business connections, and 95% of attendees expecting sales following the event.


Since the UAE relies on agrifood import for 90% of food requirements, foreign companies can feel confident that local partners will be open to foreign business connections. With an innovative exhibition, and its extensive networking and matchmaking approach, Free From Food Dubai 2023 will be the premier event in the Free From and Healthy Food Markets in the Middle East. 

Pre-Registration is now open for exhibitors and visitors are encouraged to connect with their peers through Twitter, LinkedIn, or Facebook in advance of the show. For more information and to receive the latest updates, please visit

Posted by : GoDubai Editorial Team
Viewed 61902 times
Posted on : Thursday, October 13, 2022  
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