December 14, 2021:  2021 is coming to a close and that means it's time to start revamping our fitness, health and now, beauty goals for the new year. Unclogged pores, acne-free and smoother, firmer skin is on its way. While getting on a fitness regime on the 1st of January is always on the cards, it is important to have a skincare routine aligned and set in place too.

 

-417 (Minus 417), the newly launched and premium natural skincare brand is here to ensure your skin is not left behind. Packed with the essence of Dead Sea minerals, the luxe skincare brand brings some key beauty essentials to include in your beauty cabinet for the year.  

 

Skincare Resolution #1 – Wear antioxidant creams/serums!

 

Make 2022 the year you add antioxidants to your regular skincare routine. Antioxidants increase elasticity, collagen and firms the skin. In an antioxidant cream or serum, vitamin E helps towards hydrating and smoothens fine lines and wrinkles. The magic of Vitamin C works to reduce photo damage and protects skin from UV radiation while Vitamin A is just what you need to help  repair collagen and reduce pigmentation. -471's Beauty Miracle Sleeping Cream is the perfect pump of goodness your skin needs before you seal the night. Experience the sensational feel of the skin tightening and smoothing with the duel action effects of both a mask and a cream.

 

Skincare Resolution #2 – Say Hello to seasonal-appropriate masks!

 

Skin needs extra attention and treatment particularly in the summer and winter months when the extremes in temperature can make it harder to keep skin healthy. Combat the effect of the elements on your complexion with a treatment mask suited to the season. For the summer, opt for a clay while the winter could see more hydrating and moisture packed masks. A go-to mask to opt for this season includes the -417's Detoxfying Mud Mask that provides instant moisture and purifies your skin and gently exfoliates for fresh skin, which is suitable for all skin types.

 

Skincare Resolution #3 – Ditch The Facial Wipes!

 

Commit to choosing a make-up removing alternative that strays far away from the toxic reality of facial wipes. They might be affordable and easy to use, but have a negative impact on the environment. They don't probe deep enough to remove make-up entirely, and the scrubbing movements can cause unwanted irritation. Opt for a classic cleanser and invest a few more minutes into your routine and say hello to fresh and revitalised skin everyday. -417's Gentle Nourishing Milk Cleanser on a cotton pad does just the trick to effectively removes makeup, oil, dirt and the pollutants gathered from the day from the face and eyes.

 

Skincare Resolution #4 – Have Mercy On Your Hands!

 

While the focus is usually on the face, it's important to look after your hands and nails. Apart from the exposure of harsh ingredients and chemicals including hand sanitizers, disinfectants and surfaces during the day, your hands also end up losing moisture and are often left dehydrated and dry with the change in season. -417's Anti-Oxidant Hand Moisturizer Protects and soothes hands while improving moisture levels – with a scent that leaves you revitalised for the day!

 

Last but not the least, make skincare a wellness ritual. To get a great night's sleep, create an evening wind down wellbeing ritual. Whether your normal go-to is a bath, book or aromatherapy candle, spend some time nourishing skin with a complete range of skincare products. It can feel wonderfully relaxing and therapeutic and by having a regular nightly skincare routine, this will signal to your brain that it's time for sleep. Not only that but your skin will look fabulous.  Take some down-time and apply a generous potion of -417's Hydrating Dead Sea Bath Salt for the ultimate relaxation and soothing experience.

 

-417's internationally best-selling products are vegan, naturally sourced, 100% recyclable, and are packed with beneficial ingredients for a spa-like experience. 

 

Anti-Oxidant Hand Moisturizer

AED 79  

 

Detoxfying Mud Mask

AED 137

 

Beauty Miracle Sleeping Cream

AED 315  

 

Gental Nourishing Milk Cleanser

AED 116

 

Hydrating Dead Sea Bath Salt

AED 69

 

 

-417 is available at FACES UAE Stores in Yas Mall and Springs Souk as well as the Jumeirah mall -417 Experience Podium