Cookie Consent by Privacy Policies Generator website Max Factor Welcomes Priyanka Chopra-Jonas As Global Ambassador And Creative Collaborator : GoDubai.com

GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Fashion and Lifestyle

    Share

Photo Credit: Tom Monro

 

Max Factor is delighted to introduce dynamic actor, philanthropist and producer Priyanka Chopra-Jonas as the new global ambassador and creative collaborator. 

Priyanka joins Max Factor as the face of major beauty campaigns and product launches throughout 2021 and beyond, starting with the new Facefinity All Day Flawless Airbrush Finish 3in1 Foundation campaign. 

Max Factor is on a journey of transformation; with heritage rooted in Hollywood, the brand's refreshed approach focuses on empowering its community to step into the spotlight, by co-creating effortless transformation through the brands portfolio of products. 

As a multi-faceted philanthropist, UNICEF Goodwill Ambassador, and advocate of women around the world, Priyanka Chopra-Jonas is a champion of the empowerment that comes with transformation, driving relevant and purposeful conversations that inspire today's women. 

Stefano Curti, Chief Brands Officer at COTY said, “Priyanka is the modern embodiment of our diverse Max Factor audience, and a champion of the empowerment that comes with transformation. We couldn't be more thrilled to partner with her and know we will be able to achieve so many extraordinary things together.”
Founded during Hollywood's Golden Age by Mr. Max Factor, a visionary makeup-artist, wig maker and inventor, who coined the term, ‘make-up', artistry continues to be central to Max Factor's DNA as the brand embarks on this journey of transformation. Priyanka will be joined by a network of makeup artists around the world who will continue to provide an expert professional lens on how to use Max Factor products to deliver effortless transformation.  

“A brand with a rich heritage that spans more than 100 years, Max Factor is behind the most iconic and effortless beauty transformations in pop culture, and I am honoured to be collaborating as their new global ambassador,' said Priyanka Chopra Jonas. “Confidence can be someone's most powerful asset, and it's important to trust that your beauty products will deliver. From make-up artists to people all over the globe, I know I'm in good company in sharing my excitement for Max Factor's new product launches and I'm proud to be part of the brand's next chapter.”

Kicking off this partnership, Chopra-Jonas stars in the first creative spot launching the brand's new FaceFinity All Day Flawless Airbrush Finish 3in1 Foundation. Chopra-Jonas was very involved in the language used in the spot, ensuring its authenticity to her voice and her personal experience with the brand and the product. Max Factor's FaceFinity All Day Flawless Airbrush Finish 3in1 Foundation is the first foundation created to combine primer, concealer and foundation to effortlessly transform the look of your skin giving you a professional airbrush finish.

 

 



Posted by : GoDubai Editorial Team
Viewed 45338 times
Posted on : Wednesday, September 1, 2021  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Max Factor X Priyanka Chopra Jonas: Matte Confidence Look
Next Story : Aesop's Skincare+ Range: The Cruelty Free Brand With Your Favorite Products
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
First Technology Event in 2022 in Dubai Opens with a Resounding Success
Shenzhen Brand Products Exhibition Come to Dubai Physically on January 2022
Mysterious Ancient Tombs Reveal 4,500-Year-Old Highway Network in North-West Arabia
Are You Ready for Valentine's Day? - Omega Says 'Show Me Love'
Sony Middle East & Africa Broadens Availability of 360 Spatial Sound Experience ...
Oris Big Crown X Cervo Volante
RAKEZ Facilitates Bank Account Opening for Clients through RAKBANK's Quick Apply...
Ajman University Set to Host the "Year of the Fiftieth" Commencement C...
The First-Ever Chupa Chups Room in the World Launches in Dubai, UAE
Symbols and Colours by Pandora: Little Symbols of Big Dreams
Loeb Closes the Gap Again to Turn Up Dakar Pressure
Maserati: Back to Racing. The First Italian Brand to Compete in the ABB FIA For...
Samsung Launches Galaxy S21 FE 5G - The Ultimate Smartphone Designed for Fans in...
Region's First World of Coffee Opens at Expo 2020 Dubai
Discover The Infectious Waste Disposal Solution at Arab Health
The Best Clean Beauty Brands at THAT Concept Store
Zoho's Dubai Headquarters To Operate On New Working Week
BRX Trio Stage Top Ten Show As Dakar Heads for Finish
United Arab Bank Implements Complete Data Protection for Data Backup, Replicatio...
The Republic of Paraguay's Diversity in Focus as a Tourist Destination at Expo 2020
Arabian Automobiles Wins Two Major Awards: Agency Workshop of the Year, Agency B...
Kuwaiti Photographer Displays Wildlife Photos at Expo 2020 Dubai
Xposure 2022 exhibitions mark a celebration of culture, adventure, beauty, and more
LG Levels Up the Laundry Experience With the Latest in Washing and Drying Solutions
Emirates Post Group in collaboration with Emirates Philatelic Association. UAE ...
Samsung's Monitor Lineup Sets New Record for CE Accolades With Nine Awards
Invesco Outlook: Inflation Sets the Stage for 2022
LG's Newest Innovations Earn Wide Range of Honors at Ces 2022
Ozka's Step Challenge is Back at Global Village with a Chance to Win an Amazing ...
SEHA Announces Closure of Mina Rashid Covid-19 Drive-through Services Center
Enjoy Jashn-E-kebab on Zafran's Outdoor Terrace
IBPC Retail Conclave 2022
Malabar Gold & Diamonds Inaugurates 2 New Showrooms in MG Road, Bengaluru and So...
Al Ghurair Properties Announces Partnership with Siemens to Implement Sustainabl...
SEHA Extends its Working Hours for COVID-19 Drive-Through Services Centers in Ab...
Arabian Automobiles offers Nissan, INFINITI Owners' Industry-Leading Free Pick-U...
Byredo Iconic Scents will Soon be Part of the Immersive Stay Experience at Inter...
Tashkeel Launches 2022 Exhibition Programme with the Work of Six Emirati Photogr...
Dubai Shopping Malls Group's Up to 1 Million Dirhams Prized Weekly Raffles, a Hi...
Dubai Culture and Zoho Partner to Support Digital Transformation for Creative En...
MAX&Co. SS 22 Rock Chic
Sony Exhibits at CES 2022
Joyalukkas Shopper Wins Big in the ongoing DSF Season of Big Winnings'
Stellar Q3 Helps TCS Hit $25 Bn in Annual Revenue
Lenovo's New Yoga PCs Blend Elevated Design with Sustainability
International Panel of Experts to Decide Honoree(s) of Zayed Award for Human Fra...
Chile Pavilion Showcases Destination Diversity at Tourism Week
LG Joins IBM Quantum Network for Advance Industry Applications of Quantum Computuing
Advanced Ford F-150 Boasts an All-New SYNC 4 and its Host of Innovative Technolo...
SEHA Wins Two Globally Recognized Awards for Excellence in Nursing Healthcare