GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Event and Exibitions

 
  Share

142 lucky shoppers took home 32 kilos of gold, several gold bars, 5 BMW luxury cars and 6 Samsung 65” inch TV during the 5-week promotion

Dubai; 10 February 2019: The 24th edition of the Dubai Shopping Festival (DSF) ends on a high note after 5 weeks of extensive promotions aimed at enriching shoppers experience and offering the deals that brought value to both residents and tourist alike. With 32 kg of gold, 5 luxurious BMW cars, several gold bars and Samsung smart TVs, Dubai Gold & Jewellery Group's (DGJG) promotions for gold & diamond shoppers were certainly the highlight of the shopping season.

For the first time since its inception in 1996, the group designed two separate promotions for gold & diamond shoppers. With over 250 participating outlets, the 39 days promotion saw as many as 142 winners taking home valuable and memorable assets making it the biggest season for shoppers so far.  As an initiative to offer something new and unique, the new introduced promotions as per the jewellery category boosted the interest of the shoppers and sales this year. 

Tawhid Abdullah, Chairman, Dubai Gold & Jewellery Group (DGJG) said “This is for the first time that we introduced separate gold and diamond campaigns and witnessed a significant increase in footfall and sales this shopping festival. This was well thought initiative and we have been successful to a large extent. The market has evolved over the years so did we in terms of our promotions. We saw a lot a millennial buyer from the Asian subcontinent, Arab world and Europe, which is a very encouraging sign. We hope to see a similar or even a better participation by the shoppers next year.”

Dubai Gold and jewellery industry is one of the very few industries that unite under one umbrella to offer such grand promotions consistently for the past 24 years. The group has given away a total of 950 kilograms of gold over the last 24 years, more than any other establishment in the world.

He added “Both gold and diamond are important from consumer demand perspective and the campaign focused highly on them during key shopping season”

Ahmed Al Khaja, CEO of Dubai Festivals and Retail Establishment (DFRE) added: “Our long-term partners, Dubai Gold & Jewellery Group (DGJG), have consistently offered incredible chances to win for residents and visitors to Dubai, enhancing the overall experience of Dubai Shopping Festival.  This year was no different, with even greater promotions and prizes on offer, accelerating its life-changing prizes proposition. We are encouraged to hear reports of such strong sales and footfall and thank our partners for their continued efforts in making the raffles schedule one of the most exciting elements of the festival. 
Their foresight in evolving the promotions offering to meet the changing needs of consumers is exemplary and testament to their commitment and passion to help make Dubai a must-visit retail destination.”

The last draw for this season was conducted by DGJG on the 3rd of February and it was graced by Mr. Chandu Siroya, Vice Chairman – Dubai Gold & Jewellery Group, Mr. Anil Dhanak, Board Member Dubai Gold & Jewellery Group, Mr. Fattallah Abdullah Fattallah (Manager, DED), Mr. Abdul Salam, Treasurer, Dubai Gold & Jewellery Group, Mr. Tomy Joseph, General Manager, Dubai Gold & Jewellery Group



Posted by : GoDubai Editorial Team
Viewed 18751 times
Posted on : Sunday, February 10, 2019  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Global Village offers convenience and comfort for families this school holiday period with special o...
Next Story : Celebrate Eid Al Fitr at Dubai Festival City
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
Cutting-Edge Technology Solutions from TP-Link for Work at Home or Distance Learning
Isolation Survival Guide
Huawei Mobile Services To Explore The Ultimate Potential On HUAWEI P40 Series
"Stay Home" Instagram Sticker Launches in the UAE
Marks & Spencer Introduces Its Cosy Loungewear Collection for Men
Winnie Harlow x Steve Madden Collection
Parmigiani Fleurier Tondagraph Slate
Airbus to Produce 3D-Printed Hospital Visors in Fight Against Covid-19
Dubai Cares Joins UNESCO's Global Education Coalition to Provide a Unified Respo...
Tonda 1950 Double Rainbow Flying Tourbillon
Brighten Up With KARL LAGERFELD
Top Personal Trainer Thanks Dubai Sports Council for “Be Fit, Be Safe” Campaign
Innovation Platform GELLIFY Forays into the Middle East
Majority of UAE Residents Know How to Contain COVID-19, Confirms Kantar Study
Make the Holy Month of Ramadan More Festive This Year With Our Exclusive Corpora...
Automobili Lamborghini Starts Production of Surgical Masks and Medical Shields f...
Dubai Chamber Launches Electronic Attestation Service and Enhances Its Range of ...
Trade Bank of Iraq Announces Capital Increase to USD 3 Billion Under New Three Y...
Corona Virus: A Curious Guide for Courageous Kids
Ralph Lauren Corporate Foundation Announces Global COVID-19 Relief Efforts
CND™ and Horst M. Rechelbacher Foundation Rally Beauty Industry with Grants Supp...
Ahmed bin Humaid Al Nuaimi launches new incentives for AFZ companies
MBRSC Extends Deadline for UAE Astronaut Programme Registrations
How To Get Your Home Ramadan-Ready With Sedar Global Interiors E-Commerce
Properties Investment Announces 3 Month Rent Relief for ‘The Market' Retailers
MBRSC Releases GIF Image Showing Decline of NO2 in the GCC
First NYU Abu Dhabi Student Awarded Prestigious Aker Scholarship
Aster DM Healthcare Launches Free Tele-Health Consultation Service in the UAE
Huawei Releases its 2019 Annual Report
Revolutionary Multi-Purpose and Multi-Use Sterilizer - SterilOx
Lenovo™ Legion Next-gen Gaming PCs to Feature NVIDIA® and Intel®'s Latest Techno...
Yousif Mirza Upbeat Ahead of Tokyo 2020 Postponement
Global Innovations Partnered with Hotelbeds
RAKEZ Launches Spring Packages With Online Set-Up Process for Hassle-Free Busine...
Fighting Stress, Anxiety or Depression Due to COVID-19? Psychologists to Help Pe...
COT: Commodities See Demand for Metals and Agriculture
COVID-19 Data Exchange to Curb the Virus' Propagation and Limit its Economic Impact
Ruw Waives Registration Fees for GCC Students Coming Home
Leading IVF Facility in the UAE Takes a Frontline Position to Safeguard Patients
Get Your Own Multi GDS Booking Engine
Mental Health and Corona Virus COVID 19 by Dr. Muhammad S. Tahir
Lootah BCGas and Dubai Chamber Announce AED 15 Million Covid-19 Support Programme
#StayHome – Samsung Extends Support to UAE Customers
Aster Announces Support Package for Kerala to fight COVID-19
Al-Futtaim Engineering Provides Safe and Effective Sanitization Services
Dynabook Meets Increased Demand for Home Office Working Solutions
Department of Health Abu Dhabi and SEHA Launch Drive-through Screening for Covid...
Saxo Bank Q2 Outlook: Commodities Look to Fiscal Bazooka for Support
Why Managing and Measuring Brand Reputation Matters in 2020
Ajman Sewerage Services to Go on Uninterrupted, Customers Urged to Use Online Se...