GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Food Industry

 
  Share

ICONS© Coffee Couture, a German Lifestyle Coffee Chain, expands its foothold beyond the GCC, starting with new franchise units in Austria

Dubai, United Arab Emirates, 15 February, 2018:   ICONS© Coffee Couture, a fashion and lifestyle coffee shop offering healthy options for delectable desserts, has recently opened doors in prestigious Klosterneuburg in Austria, a part of its strategy to create a global standing for the brand. Having currently opened seven owned branches and two franchised units across the UAE, the German concept is looking at setting up 6 more branches within 2018 in the UAE. The brand also has twenty-five franchise units in the pipeline with Master Franchise Partner, Eram International in the Kingdom of Saudi Arabia, as well as Qatar, Bahrain and Oman with another 15 franchise units. 

ICONS© is a brand launched with a sound business model that is consumer-oriented and based on creating its iconic flavor and feel through carefully selected Master Franchise Partners across the GCC, and beyond. The ICONS© franchise chain concentrates mainly on vegan, gluten-free, dairy-free and healthy foods, the world's most exclusive coffee ceremony, designer desserts and more, with the expansion in Europe to serve hard drinks for the evenings. The ICONS© development concept is based on a ripple-effect framework, with a concentration to expand across the world, one region at a time. 

Talking about the newest franchise opening, Elena Weber, Founder, ICONS© Coffee Couture, said, “We are quite excited about the new developments in Europe and its positive feedback since opening. While the main product offering ‘stays iconically sweet, ironically healthy' and very close to its origin around the globe, the Austrian franchise branch becomes a lounge setting in the evenings, with a selection of organic and regional wine and beers to suit the European market. The first branch in Austria opened recently, and because of the great feedback we're already scouting for more locations. Overall, we aspire to only sign 2 new, judiciously selected Master Franchise Partners a year, and are looking at further expansions across Europe and Asia and to complete the GCC with a Franchise Partner in Kuwait.”  

Flawlessly blending fashion and food, ICONS© Coffee Couture is set to introduce the Globe to a healthier, luxurious alternative to fattening and unhealthy coffees and cakes that are sure to take the city by storm, including its healthy ice-cream bar and the world's most exclusive coffee ceremony! With a menu innovated by a team of experts and former model and founder, Elena Weber ICONS© makes for a stunning lifestyle Coffee House experience. 

The German brand has also launched its branch in the Abu Dhabi Ladies Club, chaired by Her Highness Sheikha Fatima Bint Hazza Bin Zayed Al Nahyan as an effort to increase its footprint across the UAE. 

 



Posted by : GoDubai Editorial Team
Viewed 12596 times
Posted on : Thursday, February 15, 2018  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Jebel Ali Free Zone Food and Beverage Sector Records 12% Growth in 2017
Next Story : Middle East Fuji LLC exhibits the Gold medalist of Japanese branded “Kobe Beef” at Gulf Food
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
Mouawad Acquires The 51.38 Carat Dynasty Diamond From ALROSA
Cerruti 1881 MOLVENO timepiece and cufflinks
Nazih Introduces New Dr. Renaud Skincare Range
Five Awesome Reasons to Visit LEGOLAND® Dubai During the Eid Al Adha Holiday
Back-to-School Shopping Made Easy with SOUQ.com
Business Wear by Hugo Boss
The new Rado HyperChrome Chronograph in bronze and high-tech ceramic
Head to Modhesh World for Summer Fun Before the School Run
Spectacular live entertainment for the entire family at Majid Al Futtaim malls i...
Never Run Out of Space for Those Joyful Summer Holiday Memories With Western Digital
Eid Gift Guide 2018
Eberhard & Co. immortalizes a legend
Trend Alert! Clueless About Plaid? kate spade Found Fresh Ways to Showcase the G...
New Addition to the HUAWEI Nova 3 Series: On-trend and fashionable HUAWEI nova 3...
The Marriott International cyclist team completes 600km R2A cycle challenge
The Moon Collection From Lacoste
OMEGA Showcases its Passion for Golf at the 2018 PGA Championship
American Eagle Takes It to the Ne(X)t Level With Fall Jeans Campaign
Calligraphy, etching and Palestinian embroidery: Learn it all at Tashkeel this S...
Samsung Launches the Galaxy Note9 in the UAE
XTouch Announces the Launch of the Robot Family Range of Rugged Mobile Phones
Why Are Chipmakers Making Smaller and Smaller Processors?
du LaLiga HPC Top Talents Arrive in Spain for 21-day Annual Scouting Camp
Aperitivo di Ferragosto
Let your kids enjoy some dancing at James & Alex Dance Studios
LG to Introduce Advanced Stylers With Ai Voice Recognition and Mirrored Glass De...
Chronoswiss Limited Edition of Flying Grand Regulator Skeleton
The new Hamilton Khaki Field Mechanical
Raymond Weil unveils a new collaboration with Marshall Amplification
CASIO announces UAE launch of new 'Pro Trek WSD-F20A' outdoor smartwatch
Baroncelli Big Date collection from Mido
VIP Golf Austin Offers Golf Packages For the Avid Tourist
Free Wellness Workshop to address Physical and Mental health issues
Beauty at Robinsons
Aster Disaster Support Team mobilized to help Kerala flood victims
Feel Alive Again With the New IKEA 2019 Catalogue
Mohamed Bin Zayed Majlis for Future Generations Announces its Second Edition
Department of Culture and Tourism – Abu Dhabi brings excitement to children at S...
Secondary Infertility: A Confusing & Emotional Ride Affecting Millions of Women
Tommy Hilfiger Dressed Up Collections
Turkish Airlines posted USD 258 million Operating Net Profit in the first half o...
Balqees concert, Iftah Ya Simsim shows and Nabati poetry recital at Dragon Mart ...
Fun GUESS Handbags for Fall18
Skydance: The Sun – shining amid the immensity of the galaxy
ENEC Launches Youth Council to Empower the Next Generation of Emirati Nuclear En...
Huawei Recognizes Dr. Erdal Arikan, the Father of Polar Codes, for his Dedicatio...
Buy One, Get One Free Entry Ticket to Modhesh World With “Smiles by Etisalat”
2XL's Nicola dining furniture creates a welcoming space to enjoy a meal
DALBY and its 50 years of experience in hydraulic hooklifts will be present at t...
Yousif Mirza Back in Action for UAE Team Emirates at the Binck Bank Tour