GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Fashion

 
  Share

Dubai, UAE, November 27, 2017:  Rado has teamed up with another major force in the design world – and to glowing effect. Together with Swiss design studio Big-Game, Rado has created the True Phospo: a limited edition timepiece featuring Big-Game's signature design approach as applied to one of Rado's most popular watch families.

Housed in a 40 mm matt black high-tech ceramic case with matching bracelet, the Rado True Phospo embraces minimalism, but with playful and unexpected elements. The black brass dial is perforated, allowing the Swiss automatic movement below to shine through – a thoroughly modern approach to the traditional skeleton watch. The perforations also provide an opportunity for the application of the luminescent indexes, which are created by filling the empty spaces with Super-LumiNova to create geometric shapes. Additionally, the hour and minute hands are tipped with Super-LumiNova, while the second hand is fully coated in the glow-in-the-dark substance.

'We like the contrast between the matt black ceramic and the phosphorescent Super-LumiNova coating,' comment the three designers behind Big-Game. 'This colour is not only beautiful, but also functional, as it allows the wearer to read the time in the dark.'

The watch is limited to 1003 pieces – 1000 for the general public, and one for each of the designers.

A little something extra 
Big-Game's design language is characterized by functionality, simple shapes, and a touch of the unexpected. Despite this minimalist approach, the creative trio manages to impart a highly distinctive character to the objects they create – an inventive ability that is perfectly reflected in the Rado True Phospo. “The key words of this project were minimalism and lightness, so we decided to make the design by removing material rather than by adding it,' says Big-Game. “In general we like functional and efficient design that beautifies people's lives. For us a good object must not only be practical and well designed, it must also have a little something extra that gives it emotional value.'

“As a luxury Swiss watch company we were of course thrilled to collaborate with the Swiss-based Big-Game, and we couldn't be happier with the result,” states Rado CEO Matthias Breschan. “With the True Phospo they succeeded in creating something quintessentially Rado: simple, beautiful and innovative.”

The Rado True Phospo is part of an exclusive series of limited edition timepieces launched by the brand this year, with renowned designers each applying their individual vision to the popular Rado True.

About Big-Game 
Augustin Scott de Martinville, Grégoire Jeanmonod and Elric Petit are Big-Game. The studio describes their work as simple, functional and optimistic. They produce a variety of products and accessories for well-known companies. Big-Game's work is often accessible, charming and, above all, useful. The studio has received numerous awards including the Swiss Design Award, the iF design award, the Wallpaper Design Award, the Good Design Award and Design Preis Schweiz. Big-Game's works are part of the collections of the Museum fuer Gestaltung, the Musée du Grand-Hornu, the Centre Georges Pompidou as well as the MoMA. The studio is based in Lausanne, Switzerland. In addition to their design work, the three founders of Big-Game also serve as professors at ECAL / University of Arts and Design Lausanne.



Posted by : GoDubai Editorial Team
Viewed 16818 times
Posted on : Monday, November 27, 2017  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : tuc tuc launches its festive Celebration Collection adding a little sparkle to your child's wardrobe
Next Story : New Exclusive Designer Collections Now Available at O concept store
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
MAC - Hyper Real Glow
Introducing Vitabrid C12, a brand-new, proprietary form of active Vitamin C bein...
M∙A∙C Mineralize Total Detox
5 things to know about collagen
Fresh Hair in an Instant with SHOW Beauty
PUMA and Sahntell Martin Unveil Debut Collection
Amadeo® Fleurier 39 “Fan”
Show/Pop-up Event “Pret-A-Cover™ Buyers Lane” to Be Launched in Dubai From March...
Mother's Day Gift Guide 2018 from The Little Birdy Group
Moreish Café in Dubai introduces a healthy Quinoa Burrito
True Colours
Robinsons Honored for Outstanding Store Design
UAE Team Emirates' Mirza Takes Gold at Asian Cycling Championships
Phenomenal development in falconry racing from small beginnings: HHC Deputy CEO
WGS 2018: Opening Session Highlights Importance of Embracing Smart Living to Enh...
Splash receives 2 awards
Arab Duo Showcase Team's Potential in Final Stage of Dubai Tour
RAK Hospital launches the biggest weight-loss challenge in association with MoHA...
2XL launches Malmo Bed with floral designs for a vintage shabby chic inspired ma...
Bridal Glow is Skin Deep: Tips for every bride-to-be in 2018
Food Lovers Rejoice: Dubai Food Festival Is Back This Month
Mealtop, Introducing a Whole New Dessert Experience
Al Ahli Holding Group to redefine the UAE value shopping category through an AED...
Optim-Eyes Lashes & Brows with Filorga
British Orchard Kids Kingdom Nursery wins Sharjah Economic Excellence Network Award
Global Dialogue for Happiness: Bestselling Author Advises Governments to Integra...
WGS 2018: Governments Need to Prioritize Wellbeing of Citizens, Say Internationa...
Voting for Superbrands 2018 has commenced
Under the Patronage and Presence of H.H. Sheikh Saud bin Saqr Al Qasimi, Member ...
The new BMW HP4 RACE arrives at Abu Dhabi Motors – one of just 750 built
NEZO launches new identity to guide consumers in selecting the best salt for the...
The Robots Are Coming: Ministry of Finance Brings Artificial Intelligence to Dub...
WGS 2018 Global Dialogue for Happiness: Australian Expert Underlines Importance ...
Leading Scientists, Astronauts Share Insights on why Space Exploration Matters a...
Qualcomm Extends Cash Tender Offer for All Outstanding Shares of NXP
ADNOC Schools Team Wins Etihad Artificial Intelligence Competition
New Report from Accenture and the World Government Summit Finds That Regulators ...
Potential automation of 20 million jobs in the Middle East
WGS 2018 Global Dialogue for Happiness: Former Finland PM Discusses Secrets of S...
First Ever UAE Race Car Fitted with Immensa 3D Printed Parts
WGS 2018: Innovation to Propel Dubai into the Next Century
Garbiñe Muguruza Hungry for Success at Dubai Duty Free Tennis Championships
Dubai Electronic Security Center Receives Overwhelming Interest From Regional an...
WGS 2018: Governments of the Future Must Work Smartly with Innovation and Technology
Turkish Airlines has announced its 2018 January passenger and cargo traffic results.
Global Expansion in sight for ICONS© Coffee Couture
Redefining the Skin Clinic Experience. #allnewkaya opens in Muscat City Centre!
WGS 2018: World-Renowned Author Opens Landmark Summit with Plea for Compassion a...
Global energy shifts set to transform the Middle East energy sector
Emirates firms up order for up to 36 additional A380s