Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Education and Training


Dubai, United Arab Emirates, 17 October 2017:  Education For Employment (EFE), the leading organization linking unemployed youth in the Middle East and North Africa (MENA) to tangible job opportunities, and MBC Hope, the CSR branch of the largest private media company in the Middle East, MBC, has launched #FirstJob – an awareness and action campaign that seeks to boost youth employment in the MENA region by changing how youth and employers view a first job.  Major corporate entities such as EFE partner Citi Foundation have collaborated in the campaign. The campaign uses narrative storytelling and social media to enable inspiring individuals to share with unemployed youth the story of how they secured their first job and used it as a springboard to success, supporting EFE's commitment to helping unemployed youth enter and thrive in the world of work.  Since 2010, youth unemployment rates in the Arab have become the highest of any region at over 27%, with the percentage continuing to rise.

Andrew Baird, President & CEO of Education For Employment – Global (EFE-Global) said: “We're pleased to launch our first regional campaign in partnership with MBC, and with long-standing EFE partners like Citi Foundation at our side.   Through the #FirstJob campaign, we are engaging some of the region's top business leaders, as well as young professionals early in their career, to share inspiring stories of their pathway to professional success. We believe that this is an innovative way to encourage youth to proactively seek job opportunities while motivating employers to hire first-time job seekers. The campaign also seeks to inspire more companies and foundations to invest in youth employment initiatives.”

Mazen Hayek MBC Group's Official Spokesman, Group Director of Commercial, PR & CSR said: “Unemployment has become a pressing issue in the Arab world. According to Union of Arab Banks research, the number of unemployed workers in the Middle East has risen to 120 million. To address this challenge, we must invest heavily to increase economic growth rates and build knowledge economy which will create millions of job opportunities annually. We must also educate the youth and equip them with theoretical and practical knowledge, as well as prepare them to enter the marketplace. This asserts the importance of #FirstJob and its role in educating the youth and utilising their capabilities in their first job, which will in turn foster their competitive-edge in the future.”

Commenting on the launch, Karim Seifeddine, Head of Public Affairs, Middle East and Africa from Citi said: “Citi is honored to be partnering with Education For Employment in the #FirstJob campaign to support young people in the region to develop sustainable economic futures and help reduce youth unemployment.  At Citi Foundation, we continue to support programs that catalyze economic growth and provide our youth with economic opportunities to thrive and promote continued progress through entrepreneurship training, mentorship, and leadership development.

Dima Najim, EFE's Managing Director – UAE noted that: “The #FirstJob campaign was launched in celebration of EFE's tenth anniversary.  Since the first youth graduated EFE programs a decade ago, over 50,000 unemployed youth across the MENA region have been connected to the world of work with support from EFE.  This impact is made possible by the support of over 2,300 EFE partners, such as MBC Hope and Citi Foundation.” 

EFE links youth to skills that reflect market demands, as well as tangible opportunities like jobs, internships, and business startup support – a distinctive approach in the region.  

Posted by : GoDubai Editorial Team
Viewed 10272 times
Posted on : Tuesday, October 17, 2017  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : SCTDA ‘My Destination' Program Kicked Off with SUC Students
Next Story : 3M inspires the youth through interactive experiences at WorldSkills Abu Dhabi
Email this article Print this article

Share this article with your friends and followers


Back to Top  
Most Viewed Press Release posted in the last 7 days
Bhima Jewellers Wows Women on International Women's Day
Foreo Declares 2018 the Year of Confidence
Built for the Way We Communicate Today: Samsung Galaxy S9 and S9+ Launches in the UAE
The Ultimate Mother's Day Beauty and Wellness Gifts
Filorga Launches Lift Range
The Sheet Mask Trend
Rise and Shine with Sophie's
Top Perfume Picks for Mother's Day @ Glambeaute.com
SMCCU opens its doors for SIKKA Art Fair
Mother's Day Offer from Blush N Curls Salon
It's Mother's Day!
Max launches its Inaugural Abaya Collection
Nissan's e-POWER technology wins environmental award
Al-Futtaim Honda launches 10th generation Honda Accord
“The Night of Italian Design” at D3 Attracts Design Enthusiasts
LULU Organic Food Activation
The Global Sensation UFO Lands in Europe at Cosmoprof 2018
Iconic milkshake brand Keventers to open 30 outlets across the UAE in 2018
An Open Secret - The new Flying Regulator Open Gear provides deep insights
Drink yourself to looking younger with Skinade
UAE Jiu-jitsu Federation® Conducted the Official Weigh-ins of Abu Dhabi Grand Sl...
Reading Champions Declared at 10th Emirates Airline Festival of Literature
Discover the MISA Cho Gong Jin Oriental and Herbal Skincare Range from Missha
Preps for the Fazza Championships for Shooting Saktoun Riffle begin on March 11
A Meet & Greet with the Pakistani Cricket Sensation Umar Akmal
The V-Tox Facial by Linda Meredith Skincare
Own your pores like a Bioré Princess!
Corporate Power Dressing redefined at Kachins Signature
Cadillac Alghanim kicks off world-class opportunity in Kuwait
OMEGA Launches its NATO Strap “Pop-Up Boutique” in Paris
The Dubai Mall unveils Fashion Avenue; the region's most prestigious luxury des...
GMC sets a new GUINNESS WORLD RECORDS title in partnership with Abu Dhabi Police
Milan-san Remo a Dream Target as Uae Team Emirates Announce Super-seven Line Up
The only line you'll love in your face – your perfect jawline!
Awqaf and Minors Affairs Foundation Attracts 1200 Emirati Job Seekers at Careers...
Elina Svitolina takes New York by storm and wins it all!
Johnson's® Baby Launches Its First Semi-therapeutic Product Range
The Spring Summer 18 Womenswear Collection
UAE's first ICU Symposium attracts over 150 of GCCs top healthcare professionals
Arabian Healthcare Group and Dignity Health USA team up to expand world-class cl...
Beyond Beauty partners with Platinum Records to position teen sensation Hala Al ...
ba&sh's Spring-Summer collection 2018
Sanofi introduces innovative therapy to help address high unmet medical needs of...
Velvet Caviar meets Roger Dubuis Diva power
GUESS Unveils the Kids Spring 2018 Collection and Campaign
10th Emirates Airline Festival of Literature Ends with a Bang!
Alexey Firsov Solo Exhibition
PCFC, GDRFA conclude Successful Marriage program ahead of 7th Mass Wedding