GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Education and Training

 
  Share

Chick hatching programme takes farm life and nature to 3,000 pupils across schools in Dubai

Dubai, UAE, October 1, 2017:   Emirates Modern Poultry Co., also known as Al Rawdah, has brought its chick hatching outreach programme to more than 3,000 plus students in Dubai's best schools for the third year running. The programme instils in students an appreciation of nature, and helps them learn about animal life and sustainable poultry rearing practices.

This year, the programme provided each participating school a comprehensive hatching kit with fertilised embryo-carrying eggs, incubator, brooder box, drinker and feeder. Students looked after the eggs and helped them hatch into downy chicks- supported by Al Rawdah's expert Hatching Staff. 

The third cycle of the hatching programme saw school participation explode, with well-known names in education climbing on board - such as the Indian High School, Deira International School, GEMs Wellington Silicon Oasis, Cambridge International School, Dubai International Academy, Australian International School, GEMs International School and GEMs Our Own High School. 

Previous participants of the Dubai Hatching Programme included the Al Ittihad Private School, JESS Jumeirah, Safa Community School, International Concept for Education Dubai, Collegiate American School, American School of Creative Science and the American Academy Al Mizhar.

This year, the GEMs Wellington school set up a live feed on periscope.tv for the duration of the programme. The feed attracted more than 14,000 viewers following the chicks' progress online. 

“Educating the community on the wonders of nature and the importance of sustainability is a key part of Al Rawdah's role. Our hatching programme creates hands-on learning and an appreciation of natural science to Dubai's schools. With Al Rawdah's help, children see the entire process of chick birth and growth first hand in the classroom, which gives them a new appreciation of animal welfare and the importance of rearing poultry in the right conditions,” says Jeanette Kristensen Alhaider, General Manager Sales and Marketing, Al Rawdah.

Al Rawdah experts taught students to monitor the birds' growth cycle from fertilisation onwards. By using candling techniques, children were able to identify fertile eggs, and to view the embryo within. The candling process illuminates the interior of an egg so children can see what lies inside the eggshell. 

The hatching of the newborn birds was a highlight of the programme. The eggs wobbled and cheeped before breaks appeared in their shells and inquisitive beaks popped out. Tiny chicks then slowly emerged and kicked themselves free. Students cheered on the newborn birds as they dried out and transformed into cute balls of fluff. The learners then helped transfer the chicks to their brooder boxes where they ate and took their very first drink before turning to socialise with their companions. 

Al Rawdah's Dubai Hatching Programme is designed to help students understand environmental issues better, and help them discuss key issues surrounding animal welfare and, food hygiene. It bridges the gap between farm and table to promote an understanding of where healthy food comes from.

“Apart from reaching out to the student community and offer them insight into poultry rearing, Al Rawdah's Hatching Programme also meets other societal goals for us. We want to highlight the importance of local produce, and show how poultry can and should be raised in environments conducive to animal welfare. We also want to start a discussion around buying local produce, and the health and environmental benefits this creates. We are delighted with the response our third chick hatching programme has received, where more than 20 schools have participated to take our message to over 3,000 students,” Ms. Alhaider.

Al Rawdah is the UAE's largest producer of poultry products, and has more than two-decade long track record of success. It was the first concern in the Middle East to be accredited with a HACCP accreditation, and has since followed that up with ISO 14001:2004 and ISO 22000/2005 certifications. Al Rawdah has been recognised as Superbrand since 2013, and has also won the 20th Golden Trophy for Food & Beverages in Germany. Moreover, Al Rawdah was the first poultry farm in the UAE to receive the ‘Halal' certificate from Emirates Authority for Standardization and Metrology (ESMA).



Posted by : GoDubai Editorial Team
Viewed 8381 times
Posted on : Sunday, October 1, 2017  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : HBMSU concludes retreat to develop strategic plan 2018-2021
Next Story : Skyline University College Signed a MOU with Orient Tours LLC
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
Fresh Hair in an Instant with SHOW Beauty
Amadeo® Fleurier 39 “Fan”
Mother's Day Gift Guide 2018 from The Little Birdy Group
Show/Pop-up Event “Pret-A-Cover™ Buyers Lane” to Be Launched in Dubai From March...
Moreish Café in Dubai introduces a healthy Quinoa Burrito
True Colours
Robinsons Honored for Outstanding Store Design
Splash receives 2 awards
UAE Team Emirates' Mirza Takes Gold at Asian Cycling Championships
Phenomenal development in falconry racing from small beginnings: HHC Deputy CEO
WGS 2018: Opening Session Highlights Importance of Embracing Smart Living to Enh...
RAK Hospital launches the biggest weight-loss challenge in association with MoHA...
2XL launches Malmo Bed with floral designs for a vintage shabby chic inspired ma...
Food Lovers Rejoice: Dubai Food Festival Is Back This Month
Bridal Glow is Skin Deep: Tips for every bride-to-be in 2018
Mealtop, Introducing a Whole New Dessert Experience
Optim-Eyes Lashes & Brows with Filorga
Al Ahli Holding Group to redefine the UAE value shopping category through an AED...
NEZO launches new identity to guide consumers in selecting the best salt for the...
Safilo Group Reveals Its Spring/ Summer 2018 Collection
WGS 2018: Governments Need to Prioritize Wellbeing of Citizens, Say Internationa...
Redefining the Skin Clinic Experience. #allnewkaya opens in Muscat City Centre!
The new BMW HP4 RACE arrives at Abu Dhabi Motors – one of just 750 built
The Robots Are Coming: Ministry of Finance Brings Artificial Intelligence to Dub...
Leading Scientists, Astronauts Share Insights on why Space Exploration Matters a...
Kate Spade New York Spring 2018 Collection
New Report from Accenture and the World Government Summit Finds That Regulators ...
ADNOC Schools Team Wins Etihad Artificial Intelligence Competition
Garbiñe Muguruza Hungry for Success at Dubai Duty Free Tennis Championships
First Ever UAE Race Car Fitted with Immensa 3D Printed Parts
Global Expansion in sight for ICONS© Coffee Couture
WGS 2018: Innovation to Propel Dubai into the Next Century
WGS 2018: Governments of the Future Must Work Smartly with Innovation and Technology
Catch Some Zzz's in the IKEA Nap Truck
Dubai Electronic Security Center Receives Overwhelming Interest From Regional an...
Turkish Airlines has announced its 2018 January passenger and cargo traffic results.
Global energy shifts set to transform the Middle East energy sector
Emirates firms up order for up to 36 additional A380s
Dubai Airports' new Modular Data Centre Complex (MDCC) a 'world first'
Al Ghurair Foundation for Education Event on ‘Graduating Work Ready Youth' Unvei...
Dual Investments Brand LE66 to Relocate from City Walk to New Dubai Location in 2018
WGS 2018: Global Policy Platform Panel Considers Supporting Female Entrepreneurs...
Do You Feel Sleep Deprived? Nearly Half of UAE Would Give Up Social Media for an...
WGS 2018: Renowned Innovation Expert Fast Forwards Time to Showcase Glimpse of t...
South African artisans of fine leather products look to make big impression at L...
Former Indian Space Chief Presents Country as a Global Low-Cost Provider of Sate...
WGS 2018: For the Future of Mankind, Mars is the Next Frontier, Says Renowned Ar...
15,000 participate in the Dubai Cares' annual Walk for Education 2018 in support...
Ground-breaking cellular therapy set to revolutionise treatment for children wit...
DAMAC Properties deliveries surpass 20,000 unit milestone as it reports net prof...