GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Fashion

 
  Share
Dubai, UAE, August 10, 2017:  Michael Kors a global luxury fashion brand, is pleased to announce a host of new products and initiatives designed to further the growth and excitement generated by last fall's launch of MICHAEL KORS ACCESS, the brand's line of smartwatches and activity trackers. 
 
The cutting-edge technology, which runs with both iPhone and Android phones, is made possible through a partnership with Google, using their Android Wear™ smartwatch platform. John Idol, Chairman and CEO of Michael Kors, and David Singleton, VP of Engineering for Android Wear, announced the launch at Baselworld 2016, the watch industry's premier trade show.
 
Designed to show that technology and social connectivity should be seamless, the MICHAEL KORS ACCESS line proves that access can be both glamorous and effortless. “It's clear to me that the future of fashion will combine great design, personal style and innovative technology,” says Michael Kors, “and the amazing response to MICHAEL KORS ACCESS has confirmed that that future is now. We're thrilled to be able to offer this next generation of smartwatches and hybrids.” 
 
Of special note: 
  • A SIGNIFICANT EXPANSION OF MEN'S SMARTWATCHES 
Michael Kors believes that men's smartwatches represent an important opportunity for the future. In addition to the new touchscreen smartwatch, the brand is also introducing two new hybrid smartwatch styles for men and expanding the existing Gage hybrid assortment. Together, these new options will offer the Michael Kors man a broad range of exceptional-looking smartwatch designs enhanced with the fitness tracking, sleep tracking and notifications he finds most useful.  
  • THE EVOLUTION OF THE MICHAEL KORS ACCESS MICRO APP
The next iteration of the app will feature exciting, socially driven functionality, as well as new customizable digital watch faces. My Social is a feature that allows the user to link to her or his Instagram account and set a personal post photo as a watch face. The app allows you to scroll through your Instagram feed, select a favorite image, and even apply filters, creating a watch face that's as personal as your life. By the end of 2017, the brand will have released 15 new digital watch faces, all with multiple customizable elements.
 
“MICHAEL KORS ACCESS display smartwatches have been extremely popular choices for users who wish to wear watches that are both stylish and functional,” says David Singleton, Vice President of Android Engineering, Google. “We're very excited to continue the partnership with Michael Kors to create beautiful new devices that let people express their style while staying connected through the latest features of Android Wear 2.0.”
 
“When we launched, we stated that we would grow our wearable technology line by listening closely to our customers,” says John Idol, Chairman and CEO of Michael Kors. “They have made it clear that they love being connected, love the ease of notifications from their favorite apps, and can never get enough customization. We're pleased to be introducing exceptional new smartwatches and software that deliver on those fronts and others, and in more markets than ever.” 
 
ABOUT MICHAEL KORS ACCESS TOUCHSCREEN SMARTWATCHES 
All MICHAEL KORS ACCESS touchscreen smartwatches offer customizable features perfect for the brand's sophisticated, busy and socially connected customers: 
  • Exclusive Michael Kors display watch faces, which change with a swipe—whether it's a digital chronograph designed for the gym or glittering, animated pavé for night 
  • Hundreds of possible combinations of display face, color and sub dials 
  • A touchscreen display smartwatch powered by Android Wear 2.0 so you can: 
    • Download third-party apps easily through the on-watch Google Play Store
    • Meet your Google Assistant™ by holding the power button or saying “Ok Google.” Ask about weather, set a reminder, get directions and more.
    • Customize watch faces, color combinations and information to suit your style, your mood and your life
    • Track runs, bike rides, strength training (e.g., pull-ups and push-ups) and more through Google Fit
    • Measure calories, pace, distance and additional exercises based on settings
    • Streaming music right from the watch when you are connected to phone or WiFi with the Google Play Music app.
  • Interchangeable leather, silicone and stainless steel straps 
  • Styles for men and women 
  • Magnetic charging 



Posted by : GoDubai Editorial Team
Viewed 26651 times
Posted on : Thursday, August 10, 2017  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Introducing the Fall 2017 GUESS Accessories Collection Advertising Campaign
Next Story : Grand Optics Launches “Kids Right to Clear Sight” Initiative
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
GUESS Trend Alert | The Summer Blues
Hair Rituel by Sisley Now available at Paris Gallery
Beautiful Freaks
Alfahim Announces New Three-year Partnership With UAE Triathlon Federation
Danube Properties launches Dh550 million Lawnz project at International City, ad...
Samsung Introduces Sunrise Gold and Coral Blue Editions for the Galaxy S9 and S9+
UAE Team Emirates Blend Youth and Experience as They Announce Line-up for Italia...
Back to the 90s with GUESS Originals
RAYMOND WEIL Freelancer ACDC Limited Edition
Shop and earn Skywards Miles at The Dubai Mall
The Rado True Open Heart Automatic
Keep cool with Marks & Spencer's linen collection
Tommy Hilfiger introduces latest SS18 women's watch collection
TAG Heuer celebrates the 50th anniversary of the Gulf victory in the 24 Hours of...
Realty exhibition brings plethora of investment opportunities for expat Indians
Skyline Suhoor Night 2018
What's better than a good breakfast on your Birthday? One that is free!
The 22nd edition of Indian Property Show to take place in Dubai from 21-23 June 2018
Eberhard & Co. Scafograf Black Sheep
Dubai Tourism Launches State-of-the-art Airport Installation to Inspire Dxb Tran...
Make a style statement on your wrist
Learn to enhance your body and home energy quotient
EU Reinforces Position at the Forefront of Global Energy Transformation, Says IRENA
Fatima Bint Hazza Inaugurates Abu Dhabi Ladies' Club
Sharjah's Economic Realities Focal Point of Statistics and Community Development...
Saint Honore Allure Lady-Charming colour
KHDA accredited Parent Education Courses equip parents with positive parenting tools
Orolia Awarded $34 Million Contract to Deliver Personnel Recovery Devices to the...
TAG Heuer back at the 24 Hours of Le Mans
Abu Dhabi International Airport Achieves Sustainability Milestone
Emirates Motor Company wins prestigious global award for outstanding customer se...
Dubai Customs showcases its experience to Chinese delegates
RAYMOND WEIL celebrates the stellar world with the new Maestro Moon Phase
Abu Dhabi Airports Opens New Sleeping Facility for Transfer passengers in Terminal 3
DAMAC Properties to showcase five of its Dubai flagship properties at LPS Beijin...
Drive home in a Dodge RAM, dance with your favourite Looney Tunes stars and rev...
Hyperloop Transportation Technologies Signs Agreement for Commercial System in U...
A Fresh New Look to the World's Oldest Islamic Bank
The New Limited Edition Bremont Endurance - Tested Beyond Endurance on Trans-ant...
Swiss Soccerr Star Ricardo Rodríguez Signs With Lucerne-based Watch Manufa...
Connected aircraft to save aviation industry $15 billion per year and 21.3 mill...
Zurich launches Allocated Passive funds, offering investors a new, simple, low-c...
Why The Global Sukuk Market Is Stalling In 2018
Audi A8 most innovative model of 2018
Malabar Gold & Diamonds conducted ‘Safety for All' training in association with ...
Commitment and Protection – the increasing importance of DIFC Wills amid economi...
Rashid Hospital becomes the first in Dubai to implement sacral nerve stimulation...
Making the leap from leasing to UAE home owner
Dubai Cares launches ‘WASH UP! Girl Talk' program in Zimbabwe to promote healthy...
Infinix Partners With Google to Launch New Mobile Innovation in the Middle East ...