GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Automobile

 
  Share

Extensive distribution network sees premium automotive parts brand gain market share in the UAE and MENA region

Dubai, UAE, August 1, 2017:  Federal-Mogul Motorparts, a division of Federal-Mogul LLC, has strengthened its strategic partnership with regional distributor Rolman World to advance its premium automotive parts in the Middle Eastern market. 

The deepening partnership is boosting growth for Federal-Mogul Motorparts products in a market that traditionally favors incumbent brands and rewards an extensive local presence. 

“Federal-Mogul Motorparts is making inroads in MENA markets by partnering with a widening distributor network, and creating outreach via trade platforms. We have a strong association with Rolman World, a brand that is leveraging its market relationships to supply the region with high-quality Federal-Mogul Motorparts aftermarket parts,” said Tim Paustian, Regional Sales Director for MENA, Federal-Mogul Motorparts.

The UAE automotive aftermarket is driven by the need to maintain 2 million vehicles on the road, and also serves export customers across Asia, Africa and the Middle East. Saudi Arabia's aftermarket is spurred by the 7 million plus vehicles on the country's roads. While a relatively smaller market with fewer than 1 million vehicles, Lebanon's importance is enhanced by its status as re-export hub.  

Rolman World is expanding its lineup of Federal-Mogul Motorparts premium automotive products. The distribution partnership started with the Champion range of spark plugs and is now expanding to encompass the full range of Champion products. 

Rolman World is in the process of launching the Federal-Mogul Motorparts line of Ferodo braking products as well as the Moog, Jurid and Beral lines. The launches are being bolstered by active participation in regional trade events and exhibitions.

“Federal-Mogul Motorparts is showcasing its product lines at regional trade shows. For instance, we participated at Automechanika Dubai, the largest international trade show in the Middle East, via distributor brands including Rolman World. Platforms such as these help us improve helped us improve brand equity and recognition in the GCC market while making exciting new connections,” added Paustian.

From his side, Tim Green, Sr. VP Global Business Development, Rolman World commented: “Rolman World has been supplying quality products for automotive and industrial applications since 1969, and has grown into the largest and most established authorized distributor and stockiest for these industries in the EMEA region. Federal-Mogul Motorparts quality aftermarket products are an excellent fit for our portfolio, and we look forward to deepening our relationship with the brand. Rolman World is aiming for 10% market growth in the EMEA region over the next 5 years, and Federal -Mogul Motorparts products will be key drivers of this expansion”.

Rolman World's headquarters is based in Jebel Ali, Dubai, and the brand is represented in 70 countries by a broad network of distributors. 



Posted by : GoDubai Editorial Team
Viewed 12816 times
Posted on : Tuesday, August 1, 2017  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : The New Jaguar F-type Four-Cylinder: a Pure Sports Car with Even Greater Agility and Efficiency
Next Story : UAE's transport projects' value reaches $87 billion in H1 2017
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
Season's Greetings 2018
Twelve Holiday Gifts for the Beauty-Obsessed Woman
The Smile Bar Opens Its First Store in the UAE
Purely Pandora Classics With a Twist
New 1948 Seamaster Watches Join the Ranks
Festive Gifting Guide
Add a festive sparkle to your eyes with Palladio Beauty
Tryano Launches Elemis
The Geo-Graham Orrery Tourbillon presents a galaxy you can reach out and wear Ge...
Amp up your skincare routine with The Organic Pharmacy's new corrective serums
Parmigiani Fleurier, new Friends of the Brand – ice-hockey superstar, Evgeniy Ma...
Hour Choice presents Coach Park Collection
Chloé Eyewear's Feminine Appeal Seen Through the Lens of the New “Rosie” Style
Certina DS PH200M collection
Joyalukkas brings joy to hundreds around the world with gold bar giveaway this f...
Tissot T-Race Marc Marquez
LACOSTE presents its new Legacy collection
Coca-Cola Puts Extra Fizz Into Its Factory Thanks to Digitisation
Oh So Heavenly! Bath Sets from Glambeaute.com that make a great gift this festi...
Sawalef Perfumes is now available at Mirdif City Centre
Introducing Nokia 3.1 Plus to the UAE
Introducing the GUESS Holiday 2018 Collection
The Custodian of the Two Holy Mosques King Salman bin Abdulaziz honored Huawei w...
The new BMW 8 Series Convertible.
Zoho launches its cloud accounting software in Bahrain
Department of Culture and Tourism – Abu Dhabi Organises ‘Herfaty' Programme in A...
Jameel Arts Centre, Dubai opens with an ambitious set of exhibitions and program...
The Ultimate Festive Guide For Little Ones
Souq.com's Biggest Ever White Friday Sale
Jaguar F-Type Rally Cars Celebrate 70 Years of Sports Car Heritage
Superhero Color Runners Prove We Are All Unstoppable!
Puma Launches RS-X Toys
Alstom delivers first Dubai metro trainset on time
Special Olympics Will Create a Legacy of Inclusion Through Art
Celebrate a Month-long Festive Feast at Swissôtel Al Ghurair
Puma Drops Cali in New Colorway
Mademoiselle Longchamp
Sheikh Mohammed Bin Rashid Al Maktoum Global Aviation Award
Epson's Saudi roadshow highlights environment friendly Inkjet printers in line w...
MDC Business Management Services Wins ‘Best Shared Services Initiative in UAE' Award
Audi Innovation Award Winner Announced at Dubai Design Week
HE Abdulla Ali Bin Zayed Al-Falasi officially opens HR Summit & Expo 2018
Celebrated singer and songwriter Atif Aslam set to perform at BOLLYWOOD PARKS™ Dubai
Roda Hotels and Resorts named front-runner and pioneer of the regions hospitalit...
The Central Bank's Higher Sharia Authority Discussed the Sharia Governance for t...
Kors Dubai: Michael Kors Celebrates A New Middle East Flagship Store and Specia...
Turkish Airlines reached 83.4% Load Factor in October
The IKEA Soft Toy Drawing Competition Is Back to Bring a Child's Dream Toy to Life!
Groundwork begins at historical Mina Al Sultan Qaboos
‘Successful Food Factories of the Future will be Driven by data' – Opening of Ag...