Time to celebrate dad
(Dubai, UAE – 2017) Swiss watchmaker Rado is presenting a duo of dapper timepieces to help you celebrate Father's Day.
Featuring handsome angular lines and avant-garde high-tech ceramic construction, the Rado Ceramica is the perfect addition to the modern man's wardrobe. The iconic timepiece was relaunched last year in collaboration with renowned industrial designer Konstantin Grcic, which gave the unique geometric timepiece a contemporary new look.
Two models are on offer for the father figure in your life. The high-gloss black version offers a classic look with edge, making an impact on the wrist while still retaining versatility thanks to its minimalist silver-coloured detailing. The matt black timepiece is ideal for men who appreciate the unexpected: The watch features unique design elements such as satin-finish black ceramic construction and a small second subdial.
For the fashionable father
As the name suggests, the Ceramica is crafted from high-tech ceramic, a material used in high-end watchmaking because of its incredible marriage of lightness and scratch resistance. The aesthetic properties of high-tech ceramic are no less impressive: An attractive range of shapes and finishes can be crafted from this futuristic material, which was first used in the medical and aerospace industries before Rado introduced it into the watchmaking world. High-tech ceramic is also hypoallergenic and adapts readily to the wearer's body temperature, making it gentle and comfortable against the skin.
The result is a watch that combines visionary design with with all the benefits of high-tech ceramic – superb scratch resistance, comfortable light weight, and masculine good looks – making it ideal for fathers with a fearless sense of style.
Rado is a globally recognised brand, famous for innovative design and its use of revolutionary materials to create some of the world's most durable watches. Ever since its beginnings in Lengnau, Switzerland, Rado has had a pioneering spirit, with the brand philosophy “if we can imagine it, we can make it” still holding true today.
Rado Ceramica (classic)
Rado Ceramica (small second)
Movement (classic) 8 ¼ ETA E61.111, quartz, 8 jewels, 3 hands, date at 6 o'clock
8 ¼ ETA E61.511, quartz, 9 jewels, 3 hands, small second at 6 o'clock, (date at 12 o'clock)
Case black high-tech ceramic monobloc case (classic: polished; small second: matt)
black PVD coated titanium case back
black high-tech ceramic crown
curved sapphire crystal, metallised and glued
water-resistant to 5 bar (50m)
Dial (classic) lacquered polished black
rhodium coloured applied indexes
white printed minute track and Rado logo
lacquered polished black
white printed indexes with Super-LumiNova®
grey printed arabic indexes, minute track and Rado logo
Hands (classic) rhodium coloured with white Super-LumiNova®
black, white Super-LumiNova®
Bracelet black high-tech ceramic links (classic: polished; small second: matt)
black PVD coated stainless steel inner chain
brushed titanium 3-fold buckle
30.0 x 41.7 x 7.6 (WxLxH in mm)