GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Real Estate and Retail

 
  Share

Centrepoint study shows quality time with family leads to increased happiness and encourages families to put their loved ones first.

Dubai, UAE, May 6, 2017: The Middle East has always been a region that places high importance on family values. However, recent studies show that there is an increasing imbalance between time spent at work versus quality family time. Centrepoint, Middle East's largest fashion retailer, conducted a survey last year that showed over 48% of respondents claimed that they do not get sufficient time with their family. This year the brand surveyed over 500 people across the region and found that close to 40% state that they've missed out on a special occasion due to work obligations.

Research has shown that close bonds to family and having a strong emotional support system have a significant positive impact on our health. Centrepoint has taken it upon itself to encourage families in the region to balance their priorities and make time for loved ones to celebrate the upcoming World Family Day on May 15th The region's leading retailer understands the benefits that quality family time can have on an individual's well-being and wants to play its part in the happiness of its customers across the Middle East.

In these tech-drenched, immediate-gratification days, individuals are in a constant need to be living in the fast track and striving for successful career growth. With many parents working longer hours, there is lesser time spent with children. The recent survey also showed that over a fifth of the respondents have less than one meal a day with their families, leading to loved ones complaining that they do not get to spend enough time with them. Studies have shown that a start of a healthy work life balance is having a meal with your children away from distractions such as the TV, video games and cell phones. This goes a long way in encouraging conversations that you would like to, or need to have with your children.

Among the respondents surveyed, an overwhelming 96% live with families. This continues to be a popular trend in the region and the numbers are significantly higher than families in the Western world. However, despite a high rate of individuals living with families, lack of quality time spent with family continues to be an issue that can be addressed. However, it is heartening to note that a majority of the respondents claimed that they treasure meaningful one-on-one time spent together with family. In particular, parents surveyed said that balancing your priorities as parents also teaches children to bring balance to their lives.

Centrepoint's latest initiative, #MakeTimeForFamily highlights the most important factor in balancing your priorities through a campaign that stems from the brand's continued work in support of families in the run up to World Family Day. Centrepoint has partnered with Khaleej Times, UAE's leading newspaper portals to encourage their readers in a productivity-driven society that we are living in, to be able to adequately fulfill their roles both at home and at the workplace. It has also collaborated with Fun City to gift free rides passes in UAE, Kuwait, Qatar, Bahrain, Oman and select stores in KSA for every purchase made on 15th May.

Simon Cooper, Head of Centrepoint, says,” It wasn't always the case where I realised how much I have been consumed by work obligations until I started missing on important events. Promising my personal time to my family at least once a day is important to develop that quality time with them. I want my children to start balancing their priorities and we at Centrepoint have always encouraged our loyal customers to never take quality time with family for granted and create irreplaceable memories.”

This year, Centrepoint stores will have a special Family shopping counter in store during May. The brand is sharing family conversation series on social media to show different scenarios of parents putting their families first, and is also launching a video contest on social media encouraging fans to share their own shared family moments as short videos, in order to win family vouchers.



Posted by : GoDubai Editorial Team
Viewed 10413 times
Posted on : Saturday, May 6, 2017  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Abu Dhabi's Increase in Retail Space is a Good Tiding for Mall Operators
Next Story : aswaaq receives the Dubai Quality Award and Dubai Service Excellence Scheme Award
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
Reverse the effects of hair fall with Crescina Re-Growth HFSC Shampoo
Achieve whiter teeth at home with Spotlight Teeth White Strips
Time for Some AIGNER Love
Noble™ Anti-aging Skin Care Products
Golden Bridge Rectangle Diamonds Celebrates The Virtuosity Of Art Deco Design Genius
RUNWAY DUBAI creates a new buzz campaign for fashion tourism
Skyline Conducted Women of Substance: A Panel Discussion on Women Empowerment
UAE National Day celebrated in Skyline Carnival 2017
SUC signed MOU with Waldorf Astoria Ras Al Khaimah
SUC conducted Tour Guide Training Program for SCTDA
Calvin Klein Presents Steadfast Collection
Gift gorgeous skin this festive season.
Mohammed bin Rashid Launches UAE Astronaut Programme
Mido's Multifort Escape - An uncompromising timepiece for exploring new horizons
NIVEA MEN and Real Madrid Extend Partnership Globally Covering 70+ Countries
Sthan, bringing you authentic Frontier food from beyond borders, is now open in Dubai
Eberhard & Co. celebrates 130th Anniversary with special commemorative Edition C...
Coach Women's Lex Stainless Steel Bracelet Watch Collection
Absolutely Rejuvenated Skin to Start the New Year
‘Artistry' - Branded Jewellery show at Malabar Gold & Diamonds' outlet in Meena ...
BOSS watches presents Navigator Collection
Celebrate the Festive Season With the Galleria on Al Maryah Island in Abu Dhabi
Together for Egyptian Cinema: A Million happy viewers
Feast your way into the festive season at The Coffee Club
Bovet Presents Brilliant Is Beautiful Gala Benefitting Artists for Peace and Ju...
Dubai Land Department Launches its Smart Archiving System
Svelte BU4108-11H dress watch in black and rose gold plating makes an impact
Gourmet Gifting at Tub of Butter
Hottest Smartphone ever! Go get a true luxury phone from HUAWEI
Over 200 developers across India participate in CREDAI's Indian Property Show
Robinsons National Day Trunk Show
The First “Dilmah Silver Jubilee Gourmet” in a Middle East Hotel Opens in Pullma...
Lg V30+ Launches in the Uae and Makes Its Way Into Customers' Pockets and Lives
Glamazle.com names a Lipstick after Yardstick Marketing as a testimonial to the ...
Step into 2018 with skinade & slow down the signs of ageing
Unilever's Lipton Jebel Ali Tea Factory First in MENA to Achieve Bronze World Cl...
Ghantoot present 17th Emirates Open Polo Championship International
With the Increasing Trend of Grooming Among Men, Kaya Skin Clinic Launches an Ex...
More Than 6,000 Bears Donated to Toys With Wings & Emirates Red Crescent for Nov...
Epson to showcases the future of large laser display technology at InfoComm MEA 2017
Automechanika Riyadh turns focus on exciting growth potential of Saudi automotiv...
Dubai Customs reaffirms efforts to combat counterfeit goods with Japanese partners
Awqaf and Minors Affairs Foundation, Family Village Celebrate 46th UAE National Day
The Verses of Peace Exhibition begins at the Abu Dhabi World Trade Centre
Switzerland wins a Good Design Award for the first chronograph-watch in history
Win 3000 Dollars with Splash
Saxo Bank 2018 Outrageous Predictions: 2018 will be a true roller coaster ride c...
Green Hope on Former US Vice President Al Gore's 24 Hours of Climate Reality telecast
The du Youth Council Holds a Volunteering Day at Al Ain Zoo with People of Deter...
Indian realty in revival mode, says industry expert