GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Banking and Investments

 
  Share
  • Participation as partner for dialogue on the topics of water management and sustainability strategy of the German federal government
  • Intelligent GROHE technologies such as GROHE EcoJoy and GROHE SilkMove ES play a key role in effective water management
  • Innovative products such as GROHE Blue and GROHE Sense reduce the consumption of CO2 and water
Dubai, United Arab Emirates - January 9th, 2018:  GROHE, the world's leading provider of sanitary fittings, partnered with the German Sustainability Day 2017, in Dusseldorf. At this leading two-day convention, experts from companies and administrations as well as from the fields of politics, research, media and society discussed the urgent issues of sustainability. The focus of the anniversary event in its tenth year was on water, climate protection and digitization. Regarding the topic of water, GROHE supported in organising and implementing the convention. GROHE consistently pursues a 360-degree sustainability approach that includes employees, suppliers, plants, processes and the contribution to society in equal measure. Sustainability is an integral and essential part of the corporate strategy and alongside quality, technology and design a core value of the GROHE brand.
 
Pioneering role due to decades of a consistent sustainability strategy
As a representative of the economy, GROHE participated in the panel 'A Common Goal – How Sustainability Strategies Interlink at Different Levels' and discussed with representatives from politics and institutions how the sustainability goals of the German government can be achieved together. GROHE is working intensively on the 17 Sustainable Development Goals (SDGs) of the UN, such as the availability and sustainable management of water and sanitation (SDG 6) and the development of sustainable consumption and manufacturing patterns (SDG 12).
 
Intelligent technologies as a key to effective water management
Climate change, economic growth and a growing world population make the resource of water more and more valuable. By 2050, the global demand for water will increase by about 55 percent. Sustainable water management is therefore becoming increasingly important. In addition to raising people's awareness of how to handle water, the development of intelligent technologies plays a key role. GROHE, whose mission is to develop smart technologies that enable people to use water consciously and sustainably, hosted the panel 'More Than Just an Element – the Contribution of Water Management at Home and in Businesses'.
 
Innovations reduce consumption of CO2, water and energy
Over the past few years, GROHE has launched numerous innovative products that enable the conscious and sustainable use of water such as GROHE faucets that reduce water consumption by up to 50 percent thanks to flow restrictors. GROHE Blue delivers filtered, chilled and optionally carbonated water straight from the kitchen tap, saving more than 60 percent of CO2 emissions compared to bottled water. The GROHE Sense and GROHE Sense Guard water safety system is a digital solution designed to detect unnoticed leakages – which account for 10 percent of private water use – and to shut off water immediately in the event of a burst pipe.
 
Sustainability is also the benchmark for production processes
When it comes to its own processes, GROHE also invests in long-term resource efficiency – the brand already controls 90 percent of its value chain. GROHE's combined heat and power plants at the production sites in Lahr and Hemer reduce CO2 emissions by 17,000 tonnes per year. In addition, GROHE generates part of its electricity itself.
 
Rewarded commitment – GROHE is changing the world
The sustainability approach of GROHE has already received many awards. Three times in a row, GROHE was nominated for the German Sustainability Award and achieved top rankings. The US business magazine Fortune added GROHE to its 'Change the World' ranking last September. Based on GROHE's extraordinary commitment to saving water and energy and avoiding waste, Fortune acknowledges GROHE as the only German brand that 'is changing the world”. In addition, GROHE was the first company in its sector to receive the CSR Award of the German federal government at the beginning of 2017.
 
Sustainability as part of the corporate strategy
“GROHE is convinced that a continuous debate on sustainability is indispensable, but at the same time, it is also a challenge”, said GROHE CEO, Michael Rauterkus. 'It's about finding the balance between economic success, environmental protection and social responsibility. However, this must not be defined exclusively through isolated projects. Rather, a consistently sustainable approach should be established as a matter of course and as part of the corporate strategy”, he added.



Posted by : GoDubai Editorial Team
Viewed 15073 times
Posted on : Tuesday, January 9, 2018  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Mashreq Bank offering credit cards for every passion
Next Story : DSI completes UAE debt restructuring with announcement of continued support from Tabarak Investment
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
Ralph Lauren offers the spring 2019 collection
Tame your Tresses
Nothing says ‘I love you' quite like MKS Jewellery Valentine's Day Top Picks
Le Meridien Al Aqah Beach Resort Rolls out Fabulous Deals for February
Great offers this February on Glambeaute.com
Delightful Duo Of Elegant Timepieces Make For A Special Valentine Day's Gift
Mesmerizing Gift Sets and Perfume for Her
Kappa Exclusive Collection
Valentine's Day Gifting Guide
Introducing Supergirl Make-Up
GUESS Launches JEANS SS19 Collection for Women
GUESS Launches Kids Collection
Belt Bags from Longchamp
Classic Smoky Eyes with Essence
GROHE Is the Driving Force of the Digital Transformation in the Sanitary Sector ...
Real Madrid & Manchester City Collections
Honor Gadget Gift Guide: Step Away from Anything that Wilts and Step up your Sma...
Amity University Dubai Hosts the World's Top AI Researchers at an International ...
The Rado HyperChrome Ultra Light
Chronoswiss Shows Off Twin Limited Edition Flying Grand Regulators
Deadline extended to register for first ever Dubai Corporate Sports Championship
Emirates Post commemorates silver jubilee of Emirates Center for Strategic Studi...
The Valentine watch collection by Coach
Fatima Bint Mubarak Ladies Sports Academy (FBMA) International Show Jumping Cup ...
Billy is 40 years old..
Facebook to launch fact-checking program in Arabic in partnership with AFP in th...
Treat your loved one to a romantic Venetian gondola cruise at Riverland™ Dubai o...
Dubai's first building biologist receives global recognition
Zayed Sports City Awards Scholarships to Students as Part of Mubadala Tennis in ...
Innovative, Adventurous and Accurate. It's what pilots need in a timepiece. And ...
Pirelli gives New Ice Zero 2 Studded Tyres Their Debut on Ice in Sweden at the W...
Dubai Customs receives Oman Chamber of Commerce delegation
Exclusive position in the front row of the grid: The BMW M850i xDrive Coupe Firs...
The Fall 2019 Michael Kors Collection Runway Show
Robinsons to launch its new luxury lighting department – the latest addition to ...
The Rise of Green Technology in Construction
Valentines Day Gift Guide from Anker
GSK sets to improve antibiotic adherence in the UAE with a new patient-friendly ...
Dubai Cares and UNICEF announce the Dubai Declaration on Early Childhood Develop...
Canadian University Dubai partners with Malaysia's top-ranking Multimedia Univer...
Turkish Airlines introduces its new The LEGO® Movie 2 Inflight Safety Video, bef...
Patented dental solutions, Dental Robotics and Digital Innovations attract visit...
Abu dhabi Grand Slam® Jiu-Jitsu World Tour fifth and final leg of season 4 heads...
MASmash Opens in Abu Dhabi at Manarat Al Saadiyat
Abu Dhabi University appoints outstanding leaders as Vice Chancellor and Associa...
Wellness Saturdays with H Retreats
10 things you didn't know about Space Grill
Healthy Passenger Demand Continues in 2018 with Another Record Load Factor
Ministry of Health and Prevention Launches its Media Campaign as Part of the “Wi...
Greece partners with VFS Global to launch Visa Application Centres in the Kingdo...