GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Technology

 
  Share

Dubai, UAE, December 13, 2017: LG has paved the way for a plethora of electronics and home appliances, however its commitment to the development of televisions and in particular OLED technology has set a new standard of excellence by which televisions today and in the near future, will be measured. LG has succeeded in increasing its share of the premium TV market via its OLED TVs, which the company first began manufacturing in 2013.

With OLED making huge strides, LG has successfully established firm grounds within the OLED industry with LG's technological expertise within the OLED technology. LG OLED TVs have been dominating the TV rating slots, earning the title “the king of TV.”

The importance of OLED cannot be overstated. The technology represents a seismic shift in television design, utilizing a light source made from organic material to allow each pixel to both light up and turn off individually. OLEDs contain pixels that can individually emit the red, green and blue light required to form a complete image. Black is created by switching pixels off, rather than by blocking a backlight. The result is the true-black that LG's OLED TVs have become well-known for. OLED displays boast lighter, durable screens, wider viewing angles, excellent color rendering and superior picture quality without distortion.

“OLED is the future of televisions not just in the Middle East and Africa region, but is setting a firmer ground across the world,” said Mr. Yong Geun Choi, President LG Electronics Gulf. “People who watch TV want a more immersive experience. They want to be captivated within the images running on the screen and want to experience the movie or show with unbeatable image clarity. OLED TV's breaks all these boundaries and provides exceptional images, colours and contrast that will ensure that viewers get the best possible experience today and in the years to come.”

With the growing demand for premium TV's, the LG Home Entertainment Company reported its highest quarterly operating profit of USD 404.39 million and record high operating margin of 9.9 percent. Sales improved 12 percent from the same period in 2016 to USD 4.09 billion. LG's strategy to overcome volume competition by expanding the premium component of its TV business focusing on OLED and Ultra HD TVs is proving to be a success. Sales of OLED units by the end of the third quarter were equivalent to the total number of units sold in 2016 which was more than double the 2015 figure.

LG OLED TV's share of the premium market (as defined by TVs prices 2500 or above) rose significantly over the last year, allowing the company to successfully launch new premium models and leverage its position in the markets.
2017 also witnessed the debut of LG's amazing and incredible LG SIGNATURE OLED TV W. This outstanding feat of engineering was honored with the widest collection of TV awards at CES 2017, winning this year's Best of the Best award.

Defined not only by its amazing picture quality, but also by its jaw-dropping design, the 77-inch LG SIGNATURE OLED TV W flaunts a previously impossible form factor, featuring an amazingly thin, semi-flexible screen that attaches to the wall with magnets. Not designed to stand by itself on legs or a pedestal, it is mounted on a wall, resembling nothing like a TV. It is the ultimate expression of cinema-quality experience for the home and is now available to the avid TV consumers across the GCC.

LG's OLED TVs have been recognized for their superior performance and are used by Technicolor as consumer reference displays in the production of home delivery versions of major Hollywood movies and television content such as Logan and Sense 8. This recognition from Technicolor verifies LG's longstanding claim that its OLED TVs enable users to enjoy premium viewing experience.

“Supported by numerous accolades and reviews over the past years, LG will continue to take efforts to ensure that the latest and the best technology is implemented to provide its consumers with the best viewing experience ever. Even after OLED's incredible reception over the past few years, LG has never been one to rest on its laurels”, added Choi.

Televisions of the future will be powered by OLED technology and LG is pioneering the way forward in developing this technology to ensure users get the most out of their experience. Soon people will not just have the best viewing experience in their homes, they will have it on their phones and across a plethora of touch points to interact and engage with users as we venture into a more immersive and entertaining world.



Posted by : GoDubai Editorial Team
Viewed 41187 times
Posted on : Wednesday, December 13, 2017  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : du Opens New Business Centre Facility at Jebel Ali Free Zone (Jafza)
Next Story : Etisalat Digital, SonicWall to Deliver Advanced Digital Security Solutions to SMBs in the United Ara...
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
AIGNER Love
New Year, New Skincare!
Signature Scents for Your Home
Spring/Summer 18' Beauty Picks from Missha Cosmetics
Mido's Baroncelli Prisma - A sparkling play of prisms enhanced by 51 diamonds'
The Trésor Collection
5 Different Types of Denim and How to Wear Them
“12th Edition of SNF's Family Fun Fair”
Malabar Gold & Diamonds strengthens its global position as a leading jewellery r...
The Balmain de Balmain Moon Phase Collection - loves personalisation to the moon...
ESC's INDIASOFT to Bring Over 400 ICT Foreign Buyers To Bengaluru
Tommy Hilfiger Announces Fall 2017 Watches Collection
Seamaster Olympic Games Collection
EUROSTAR presents seven global tech majors at CABSAT 2018
Womenswear Preview and Showroom Connection: WHITE Man & Woman's Formula Bets on ...
Sophie's Café brings all the goodness to Barsha Neighbourhood
Defender Lives on: Land Rover Launches V8 Edition To Celebrate 70th Anniversary
Nissan reaffirms importance of electrification at World Future Energy Summit
Nissan and NASA extend research into autonomous mobility services
Dubai Tour team line-up announced: 16 teams of seven riders at the start
CG of India declared Champion at the 2nd Diplomat Cricket Cup by Skyline Univers...
Bioré's Baking Soda Range
LG to Launch UltraFine 5k Display Tailored for Mac Users
Dubai Outlet Mall celebrates DSF 2018 with amazing attractions for shoppers
HydroPeptide Launches Nimni Cream in UAE
His Highness Sheikh Hasher bin Maktoum bin Juma Al Maktoum Visits du's Stand on ...
LG Electronics Earns CES 2018 Best TV Product Honors for LG AI OLED TV
Dubai's Star Business Centre becomes the first commercial centre to accept crypt...
Bleu Blanc by David Myers announces its Friday Brunch and unique spa and dine Va...
HH Sheikh Hasher Bin Maktoum Al Maktoum opens CABSAT 2018
Ahlan Business Class Lounge by Dubai International Hotel wins Priority Pass Midd...
Masdar unveils locally manufactured all-electric Eco-Bus at Abu Dhabi Sustainab...
Masdar Institute and Cleanergy Partner in Research on Thermal Energy Storage for...
IRENA Commission to analyse how energy transformation driven by renewables will ...
ENEC CEO: Barakah will be the first nuclear energy plant in the Arab world, sett...
2018 ‘Camel Trek' of the UAE embarks from ‘Empty Quarter' in Abu Dhabi
IHG® partners with Global EVRT for ‘Electric Vehicle Road Trip Middle East 2018'
11th World Future Energy Summit Opens its Doors in Abu Dhabi
Major Business Deals Announced on Day Two of World Future Energy Summit in Abu Dhabi
Is this Abu Dhabi's Most Lavish Valentine's Day Deal?
Launching Scheme of Projects and Initiatives that Enforce Water and Electricity ...
Under the patronage of H. H. Sheikh Hamdan Bin Rashid Al Maktoum, 8th Emirates ...
Autonomous vehicle specialist NAVYA to realise expansion of Masdar City sustain...
Toyota and Lexus on a mission to drive decarbonized mobility at Abu Dhabi's Worl...
Pure Gold Jewellers Unveils Collection of Special Edition Diamond Pendants for V...
H.E Dr. Thani Alzeyoudi, Minister, Ministry of Climate Change and Environment, U...
Eighth General Assembly of International Renewable Energy Agency Kicks Off in Ab...
Emirates signs agreement for up to 36 additional A380s
Longlist, judges and dates announced for International Prize for Arabic Fiction 2018
Sheikh Mohamed Bin Zayed along with the President of Mauritania and the Crown Pr...