GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Food Industry

 
  Share
  • Speciality and quality coffee shifts consumer demand to boost business
  • Dubai International Hospitality Week provides full spectrum of coffee supplies

Dubai, UAE, September 10, 2017:   The ‘third wave' coffee movement is fuelling growth of the Middle East's coffee industry, which is expected to climb to US $4.4 billion by 2021, according to Euromonitor International. The new movement has seen a shift in consumer appreciation of coffee as an artisan, specialist and quality experience, rather than a commodity. As a beverage with multi-cultural appeal, coffee consumption in the region is growing twice as fast as the global average, putting pressure on the foodservice industry to stay relevant to its customers.

Providing a solution to meet the demands of this changing landscape, Dubai International Hospitality Week (DIHW) is the ultimate platform for the full spectrum of coffee sourcing. Taking place from 18-20 September at the Dubai World Trade Centre, the three-day event encompasses six trade shows under one roof, to source the very best coffee supplies, from high-tech coffee machines to specialist beans from across the world. 

“Coffee has long been a beverage enjoyed cross-culturally, and a profitable item on the menu. However, a changing coffee culture has meant that the foodservice industry must be adaptable. Everything from the café dining experience and the trained baristas to the origins of the beans should be strongly considered to remain competitive in the market. Key trade shows held during Dubai International Hospitality Week have been designed to be at the forefront of changing consumer behaviour, providing an invaluable opportunity to connect with international suppliers, elevate coffee offerings and stay relevant to today's customer,” said Trixie LohMirmand, Senior Vice President, Exhibitions & Events Management (DWTC)

One such show is the original speciality food event for the MENA region, Speciality Food Festival - a dedicated event for sourcing specialist food from around the globe, including regional and international coffee brands procured by HORECA businesses and food retailers across the board. Exhibitors at Speciality Food Festival showcasing the world's best speciality coffee include Boon Coffee, Caffe Di Artisan, Easternmen & Co., Karam Foods Industries and Lavazza.

Organic specialty coffee roaster Boon Coffee, provides the finest, freshest and most skilfully roasted coffee beans from Ethiopia. Orit Mohammed, founder of Boon Coffee said: “We are proud to be able to offer 100% pure, single-origin, Arabica coffee beans sourced directly from Ethiopia - the birthplace of coffee. That single cup of coffee is not just a source of caffeine, it is a story of hardworking farmers and all those who took part in its creation. At Boon Coffee, we have a story that resonates with consumers – a story of passion, heritage, and tradition passed down from generation to generation, which we look forward to telling at Speciality Food Festival.”

Speciality Food Festival will host a dedicated area for coffee masterclasses, held by Lavazza at the ‘Lavazza Bar'. This will include “Lavazza experts” from Italy who will give master classes, guided food pairings and coffee tasting experiences. The inaugural National Barista & Latte Art Championship will also be held this year to find the UAE's top baristas. Certified by World Coffee Events (WCE) and organized by the Specialty Coffee Association UAE Chapter (SCA/UAE), the National Barista & Latte Art Championship will see the UAE's best baristas prepare coffee in a rigorous and demanding competition format that puts their knowledge and coffee expertise on full display. All baristas are welcome to compete in either the National Barista Championship or Latte Art Championship - entrants can register their interest by emailing contact@scamena.com.

Dubai International Hospitality Show also incorporates GulfHost 2017, the first dedicated hospitality equipment and foodservice expo in the Middle East. Highlighting the latest, most efficient and innovative equipment to master the art of coffee, exhibitors include Bella Coffee, Bravilor Bonamat, Cimbali, La Marquise International, Lelit Espresso, Quality Espresso and Schaerer.

La Marquise International offers one of the largest ranges of world leading professional equipment across the GCC. It provides the latest equipment and solutions to perfect the skill of coffee making. Olga Cassidy, Marketing Manager at La Marquise International, said: “In a world of constant innovation, it has never been more important to stay ahead using the latest technologies. Our range of coffee machines provides a new experience to help cafes engage more with their customers, from our latte art printer to our touch screen coffee machines.” 

GulfHost 2017 and Speciality Food Festival are co-located with four other shows; yummex Middle East (jointly organised by DWTC and Kölnmesse) SEAFEX Middle East (organised by DWTC) and The Hotel Show and The Leisure Show (which are owned and organised by dmg events).

All shows are open between from 18-20 September 2017 and are for trade and business professionals only. General public and persons under the age of 21 will not be permitted entry. Free visitor registration is available now online at www.speciality.ae. Registration will also be available at the show upon proof of trade status. One pass provides free access to all six trade shows across Dubai International Hospitality Week (DIHW).



Posted by : GoDubai Editorial Team
Viewed 22015 times
Posted on : Sunday, September 10, 2017  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Italian Trade Agency Kicks Off F&B Promotional Activities in the UAE
Next Story : Choithrams concludes ‘Ramadan Goodness Campaign' in association with Dubai Cares
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
Australia's Number No.1 Natural Skincare Brand* Partners With Jessica Kahawaty
Matthew Fitzpatrick Wins the 2018 Omega European Masters
Introducing New Make-up From Rodial That You Need In Your Kit
Rado reimagines a bold 1960s classic for the 21st Century
Scuderia Ferrari presents Fall winter collection
NARS Erdem SS19 Beauty Report
Introducing VK Beauty Lounge & Bar
Alina Anwar Couture Launches in UAE
Introducing Home Fragrance at Robinsons, Dubai Festival City
Diana Arno Expands Online Shopping to Middle East
Defying Age With Skin Republic's Gold and Platinum Face Masks
British Classics Make a Comeback in Jack Wills AW18 Collections
The Future Is Here
Roberto Cavalli's Exclusive Duo of Fragrances
Bring a Touch of Sophistication to Your Home with The Exclusive SmegXDolce&Gabba...
Lacoste.12.12 Collection
Trevor Sorbie Range Relaunches in the UAE
Carl F. Bucherer Celebrates Debut of Its Online Boutique on Jd.Com Launch of Lim...
GROHE Smart Home: The App-Controlled Water Security System
Honda voted “Preferred Sedan Car Brand of the Year” for the fourth year in a row
FOREO To Attend TFWA: the World's Largest Travel Retail Show
William Collection by Hugo Boss
Le Meridien Dubai Hotel & Conference Centre's Restaurant Promotions- October
Al-Futtaim Toyota swoops another win at the Filipino Times Awards
PAN Emirates bedroom festival with discount up to 70%
Al-Futtaim ACE launches its stylish new Outdoor collection
Mousses Etoiles to reveal the latest luxury designs of commercial-use outdoor fu...
Dubai Design Week continues to grow, cementing Dubai as the design capital of t...
Tips & Toes Hits the Big 3-5!
Harmony and Sustainability Define Ideal Standard's ‘Esedra' Ceramic Bathroom Col...
Tata Communications launches a specialised cyber security lab at Shanmugha Arts,...
Pamper yourself at Perfumery & Co this month, at The Dubai Mall
Consonni Wraps Up La Vuelta a Espana With a Seventh Place Finish for UAE Team Em...
Akamai Unveils Solutions at IBC 2018 Designed to Mitigate the Challenges and Cos...
Abu Dhabi wins bid to host 2022 ITU Grand Final in world first
du Opens New Business Centre in DIFC for Enterprise Customers
Cheyenne Woods: Stepping out of Tiger's shadow
Sharjah's Recognition as ‘Accessible City for Physically Disabled' Hailed as His...
Etihad Cargo Increases Focus on Cold Chain Industry with ‘Freshfoward' Product
Cadillac XT4 Delivers Dynamic Driving Experience
International School of Creative Science Muwaileh celebrates outstanding student...
Volunteers from the UAE join hands with the community in Tasset Peulh village in...
New Homologations for Pirelli Tyres
The Dubai Business Women Council meets with the UN Assistant Secretary-General t...
Debut Jaguar I-PACE eTROPHY Calendar Announced
UOWD launches Ministry-accredited Foundation Studies Program to guide senior sch...
World's first cyborg on artificial senses
O Boticário Opens in Dubai its First Amphora Store outside Brazil Come Join...
Registration for the 5th edition of Camel Trek is now open
Masdar, ADFD and PUC partner to build solar power plant with battery storage in ...