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    Featured in Technology
    Huawei Launches the Compact 16-inch High-Performance Laptop HUAWEI MateBook D 16 in Kuwait

    It boasts a 16-inch Eye Comfort HUAWEI FullView Display, a sleek metallic body, 12th Gen Intel Core H Series processor and Super Device features Kuwait – August 16, 2022:  Huawei Consumer Business Group (BG) launched the new HUAWEI MateBook D 16, a high-performance lightweight laptop with a 16-inch vast display. The Compact 16-inch high performance laptop new member of the Huawei Smart Office family not only carries MateBook series’ signature elements in aesthetics, innovation, and smart experience, but also brings numerous advancements, including a 16-inch eye comfort HUAWEI FullView Display, sleek metallic body, the high-performance 12th Gen Intel® Core™ H-Series Processor, as well as futuristic Super Device experiences. The new HUAWEI MateBook D 16 has transformed into a reliable companion for the hybrid ......read more

    Enterprise Metaverse: Lenovo helps in Gearing Up for a Digital Future

    Employees are willing to embrace a metaverse workplace, presenting an opportunity for businesses to usher in the future of work August 16, 2022 - Dubai, United Arab Emirates: Just as businesses are starting to adapt to hybrid working, the workplace has begun to evolve again with the emergence of the metaverse. According to a recent study by Lenovo, 44% of employees are willing to work in the metaverse and believe that it can deliver benefits like productivity to the workplace. In the UAE, a high-level committee has been set up to shape the future of artificial intelligence by investing in the metaverse. The committee, chaired by the Dubai Crown Prince, His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, will establish partnerships and support 40,000 virtual jobs in five years, with a goal of boosting the digital ......read more

    Samsung's all-new Galaxy Watch5 Series Available for Pre-order in the UAE

    Dubai, UAE – August 15, 2022: Samsung Gulf Electronics today announced its latest smartwatch line-up is now available for pre-order in the UAE. With a growing desire to better understand and act on individual health goals, Samsung has set out to provide in-depth monitoring and practical data offering users the information they need to help them along their health and wellness journey. The Galaxy Watch5 and Galaxy Watch5 Pro showcase intuitive insights, advanced features, and even more powerful capabilities – all under a personalized and sleek design, running with an enhanced durability.    “Packed with holistic innovations, the new Galaxy Watch5 series is designed to enhance everyday health and wellness. Created for those that love the great outdoors, the Galaxy Watch5 Pro is the newest addition to the ......read more

    The Ultimate Elegant High-Performance Flagship laptop HUAWEI MateBook X Pro Launches now in Kuwait

    It boasts a 3.1K Real Colour HUAWEI FullView Display, 12th Gen Intel i7 processor and visionary Super Device features The Ultimate Elegant High-Performance Flagship Laptop HUAWEI MateBook X Pro, is now available on Huawei’s official website and select retailers in Kuwait. There are many exciting colours for you to choose from, including the Ink Blue and White of the Premium Edition, as well as the Space Grey of the other edition. Priced at KWD 649.9 along with FREE GIFTS worth KWD 124.9, the HUAWEI MateBook X Pro brings the MateBook series’ signature design and innovation DNA with a new and unique minimalist design highlighted by a 3.1K Real Colour FullView Display and an ultra-slim magnesium alloy body. Thanks to the EvoTM certified 12th Gen Intel® Core™ processor, consumers can expect unparalleled peak ......read more

    89th Mahzooz Draw sees 1,227 Participants take Home Total Prize Money of AED 1,720,700

    • Lucky numbers are 2,7,21,36,43 • 22 second prize winners shared AED 1,000,000   United Arab Emirates, Dubai - 15, August 2022: More fortunes changed at the 89th Mahzooz weekly draw, which took place on Saturday 13th August, and witnessed 1,227 participants take home AED 1,720,700 in prize money. Operated by EWINGS, Mahzooz, the leading weekly draw in the UAE has created 27 millionaires since inception and continues to change lives for the better.   As many as 22 participants matched four out of five numbers and shared the second prize of AED 1,000,000 securing AED 45,455 each. 1,202 other winners matched three out of five numbers and received the third prize of AED 350 each.   As always, the weekly raffle draws saw three participants share AED 300,000 among them. The lucky winners who ......read more

    Indians and Arabs are among Top Winners in the 88th Mahzooz Weekly Draw

    • UAE tops the Arab countries with 7 out of 22 second prize winners in the 88th draw • Indians, followed by Filipinos among 23 other nationalities who shared the top and second prizes • AED 260,000,000 distributed to over 183,000 winners to date   United Arab Emirates, Dubai, 11 August 2022: Mahzooz, the UAE’s leading weekly draw that has created 27 multi-millionaires in a span of two years since inception, has been growing in popularity thanks to its frequent chances of winning and generous prize money given away on a weekly basis. To this date, Mahzooz has given away over AED 260,000,000 to more than 183,000 winners representing 183 countries.   This summer has been phenomenally different for Mahzooz, as in a span of less than two months, 5 lucky participants have won the top prize 2 of ......read more

    LG Levels Up Security of Its Commercial Displays with Advanced Eavesdropping Detection

    To Give Corporate Customers the Level of Protection they Demand, Company is Applying Reliable Anti-Eavesdropping System to Latest Digital Signage Solutions  Jeddah, August 11, 2022 — LG Electronics (LG) is introducing an innovative eavesdropping detection solution for its commercial signage products. Going forward, the cutting-edge security system will be applied to the company’s flagship models, including LG LED All-in-One, LG LED Bloc and LG MAGNIT, as well as select video walls and UHD signage products supporting webOS 4.1. As demand for commercial signage products expands across multiple industries, so does the need for related technologies that serve the needs of companies operating in different sectors. Although counter-surveillance is important in every sector, some entities such as corporates, government ......read more

    Introducing Samsung Galaxy Z Flip4 and Galaxy Z Fold4: The Most Versatile Devices, Changing the Way We Interact with Smartphones

    Samsung pushes the boundaries of smartphone versatility with its fourth-generation foldables,  providing enhanced productivity, customization capabilities, and FlexCam experiences   SEOUL, Korea – August 10, 2022 – Samsung Electronics Co., Ltd. today announced the next generation of groundbreaking foldable smartphones: : Galaxy Z Flip4 and Galaxy Z Fold4. Both devices feature customizable form factors, tailored experiences, and upgraded performance. Now in its fourth generation, Galaxy Z series continues to break from convention to deliver new, impactful interactions that enhance everyday life.   “Samsung Galaxy foldables are built on the foundation of our openness philosophy, enabling new possibilities with complete customization both inside and out. Created in collaboration with our ......read more

    Samsung Leads Holistic Health Innovation with Galaxy Watch5 and Galaxy Watch5 Pro

    August 10, 2022 – Samsung Electronics Co., Ltd. today announced the Galaxy Watch5 and Galaxy Watch5 Pro–shaping health and wellness habits with intuitive insights, advanced features, and even more powerful capabilities. The Galaxy Watch5 enhances the features that consumers rely on every day, while the Galaxy Watch5 Pro – the newest addition to the Galaxy Watch lineup – is Samsung’s most durable and feature-packed watch yet. These new devices are a commitment to users that their goals and milestones can be met, and Galaxy Watch5 and Galaxy Watch5 Pro are there to help.  “We’re dedicated to giving our Galaxy Watch community the tools, data and resources needed to not only understand their overall health and wellness better, but to coach them on their journey,” said Dr. TM Roh, ......read more

    HONOR Announces the Upcoming Launch of the Best Vlog Phone HONOR 70

    Introducing an Industry-first Solo Cut Vlog Mode for Vlogging and delivering impressive photography and videography upgrades   Riyadh, KSA, August 10, 2022 - Global technology brand HONOR today announced the upcoming launch of the HONOR 70 in Saudi Arabia, the latest addition to its high-end N Series smartphone line-up. Featuring an impressive triple-camera system and a sleek and stylish symmetrical curved design, the new line-up brings innovations across camera, design, performance, and functionality, delivering a powerful and premium user experience. The industry-first Solo Cut Vlog Mode feature produces portrait vlogs that tracks a specific person in group video and two high-definition videos simultaneously, perfect for content creators who want to choose the hero of their story.  SONY IMX800 Camera Sensor and ......read more

    Gaming Phenomenon PUBG MOBILE hosts $3,000,000 World Invitational in Riyadh in Partnership with Gamers8

    o Saudi Arabia is the Gulf’s gaming powerhouse with the Saudi gaming market hitting $1 billion in 2021 and is expected to reach $6.8 billion by 2030.1 o The PUBG MOBILE World Invitational will take place in Riyadh as part of Gamers8 festival for two weeks from August 11th, where 18 top regional teams will compete for $3 Million USD prize pool. o PUBG MOBILE is the world’s most popular mobile Battle Royale game and the most watched mobile esports game.     Riyadh, 9 August 2022 – The second annual PUBG MOBILE World Invitational (PMWI) is due to kick off in Riyadh this week, where some of the best mobile video gaming teams from around the globe will compete for a $3,000,000 USD prize pool. The PMWI is being held in partnership with Gamers8, the Saudi global gaming and esports festival, and ESL, ......read more

    HUAWEI MateBook X Pro Depicted and Reviewed: It is Hand Down the Ultimate Elegant High-Performance Flagship Laptop

    Boasting an impressive 3.1K Real Colour HUAWEI FullView Display, Ultra-slim magnesium alloy body, 12th Gen Intel i7 processor, visionary Super Device features, and more   When the topic of flagship laptops is brought up, some of the things that might cross your mind are probable jaw-dropping design, outstanding performance, visionary capabilities, right? Essentially, a flagship laptop should stand out in every aspect with high-end specifications and features that enhance the overall user experience. This is what Huawei did with its newly released HUAWEI MateBook X Pro: It comes with a new, unique and minimalist design highlighted by a 3.1K Real Colour FullView Display and an ultra-slim magnesium alloy body. Its robust performance has been boosted thanks to the EvoTM certified 12th Gen Intel® Core™ processor in ......read more

    AED 10,000,000 Top Prize Scooped up by Two Winners in the 88th Mahzooz Weekly Draw

    Winning numbers are 7,9,17,19,21 139 winners shared the second prize of AED 1,000,000 AED 12,421,750 in total prizes given away to 3349 winners  United Arab Emirates, Dubai, 7 August 2022: For the first time in the history of Mahzooz, the top prize of AED 10,000,000 was claimed by two winners, who took home AED 5,000,000 each, in the 88th weekly draw, which took place on Saturday 6 August 2022 at the Mahzooz UAE studios. Close on the heels of three top prize wins a few weeks ago, the 88th weekly draw witnessed the creation of two new multi-millionaires!  The lucky top prize winners scooped up AED 10,000,000 after matching all five numbers which were 7,9,17,19,21. While the top prize winners’ lives have changed forever, the 88th Mahzooz draw saw 3349 other winners walk away with substantial prize money ......read more

    Huawei Launches the HUAWEI FreeBuds Pro 2 in Kuwait - The Ultimate True Sound Earbuds with Pure Voice Call

    It also comes with Intelligent dynamic Active Noise Cancellation 2.0 Kuwait, 8th of August, 2022 — At the HUAWEI Flagship Products Summer Launch Event, Huawei Consumer Business Group (BG) announced the launch of HUAWEI FreeBuds Pro 2, the new generation of ultimate acoustic flagship True Wireless Sound earbuds that offers a further uplift in consumers’ audio experience. Leveraging Huawei’s audio expertise in creating TWS earbuds, the latest earbuds live up to the HUAWEI FreeBuds family name, delivering true sound that brings beauty to your ears. Compatible with different devices from different operating systems including Android and iOS, the HUAWEI FreeBuds Pro 2 will be available on Huawei’s official website and across select retailers in Kuwait on the 4th of August, 2022, with a price of KWD 59.9 in ......read more

    The Journey to the Next Generation of Foldable Innovation Starts Today

    Stephanie Choi, EVP & Head of Marketing at Mobile eXperience Business, Samsung Electronics discusses how this year’s Unpacked embrace the next normal and opens up the Galaxy experience to everyone both on and offline.  For over a decade, Samsung Galaxy Unpacked events have been the culmination of innovation, engineering and celebration — bringing together Galaxy community from all over the world to unveil the latest Samsung Galaxy innovations. Since its inception in 2009, Unpacked has been more than just a new product launch. It’s an event that unites Samsung fans and recognizes the hard work from thousands of employees that goes into each new product. Samsung fans have tuned into Unpacked events to experience the next generation of Galaxy innovations that make up the true spirit of Samsung and push the ......read more

    How Sony is Transforming the Art and Technology of Listening

    Dubai, UAE, 2nd August 2022: Hearing is one of the five human senses that ensures that information is gathered, processed and interpreted effectively. Without sound, we would be unable to experience the world around us the way we do. New sensory experiences are transforming the way we consume sound today. From noise cancelling headphones to high-res technology that enhances the quality of sound, we are surrounded by a plethora of options. There is definitely a growing demand for audio products capable of delivering high-quality sound.    As people travel this summer, many will be turning to their favourite playlists to keep them company. The need for high-quality sound is truly appreciated on the road. Sony is developing multiple technologies that allow users to enjoy high-resolution sound through a range of experiences; ......read more

    2022 PUBGMobile World Invitational Powered by Gamers8 Afterparty Showdown Teams Revealed

    ● The 2022 PUBG MOBILE World Invitational (PMWI) will play host to two weeks of competition with a Main Tournament and Afterparty Showdown from August 11th - 20th ● The PMWI marks PUBG MOBILE Esports’ return to an offline event with a live crowd in Riyadh, Saudi Arabia   Al Riyadh, 1st August 2022 - PUBG MOBILE is pleased to share an updated list of the teams that will be competing at this year’s $3,000,000 USD 2022 PUBG MOBILE World Invitational (PMWI) powered by Gamers8. PUBG MOBILE fans have been voting for their favourite teams to take part in the PMWI Afterparty Showdown with RA’AD (MEA), Deadeyes Guys (South Asia), Bigetron Red Aliens (Southeast Asia), S2G Esports (Europe), ALPHA 7 ESPORTS (Americas), and R8 ESPORTS (KSA).   To offer more entertaining and exciting opportunities ......read more

    Three Reasons Why We Love the New HUAWEI Mate Xs 2 – The Ideal Foldable Smartphone

    The Ultra-Light, Ultra-Flat, and Super Durable foldable phone is now up pre-order in Kuwait Huawei today announced the launch of its stunning flagship foldable smartphone, the HUAWEI Mate Xs 2. The phone features an outwards folding design and is incredibly thin and light with an ultra-flat display and a durable build. This new phone is undoubtedly going to bring a whole new level of the smartphone experience. Behind the wafer-thin design of HUAWEI Mate Xs 2 is the new generation Double-rotating Falcon Wing Hinge that produces a display that is as flat as a mirror when unfolded. The 50MP True-Chroma Camera System supports HUAWEI XD Optics and takes the camera performance to a whole new level. The experience of using the phone is made even better by the new dynamic folding visual effect and the upgraded Smart Multi-Window. The ......read more

    LG Partners with Soundhound to Bring Voice Ai Technology to Its Next-Gen Ivi Systems

    Companies Aim to Improve the In-Vehicle Experience via Seamless Integration of Virtual Assistant into LG’s Infotainment Solutions Jeddah, August 01, 2022 — LG Electronics (LG) has signed a memorandum of understanding with SoundHound AI, Inc. (SoundHound), a global player in voice artificial intelligence (AI), to jointly develop advanced voice AI technology for the next-generation of in-vehicle infotainment (IVI) systems.  The partnership will leverage LG’s innovative IVI systems and SoundHound’s advanced voice AI platform, which enables conversational voice control, to bring an up-to-dated convenience to the driver and passenger experience. As an intelligence driven consumer electronics and IT business, LG has been trying to inspire the auto industry with new form-factors. Simultaneously, LG always ......read more

    BLACKPINK and PUBG Mobile Release Special Track “Ready for Love” New Music Video Ahead of Second Virtual Concert Weekend

    The K-pop phenomenon drop a previously unreleased tune and music video in collaboration with PUBG MOBILE ahead of second and final virtual concert extravaganza this weekend     Today, BLACKPINK have released “Ready for Love”, a new special track and music video developed in partnership with one of the world’s biggest mobile games, PUBG MOBILE. After teasing the song for the first time ever last weekend at the groundbreaking in-game concert, “THE VIRTUAL”, fans can now watch the full music video for “Ready For Love” on PUBG MOBILE and BLACKPINK’s official YouTube channels or in the esport centre inside PUBG MOBILE.   Catch the epic “THE VIRTUAL” concert experience once more inside PUBG MOBILE from July 29th to 30th in North and South America, and July 30th ......read more

    87th Mahzooz Draw Sees 1,712 Participants Take Home Total Prize Money of AED 1,885,900 and a Lucky Winner Bagging 1 Kilogram of Gold In The Golden Summer Draw!

    • Lucky numbers are 11,12,13,21,23 • 34 second prize winners shared AED 1,000,000 • Lucky participant wins 1 kg of gold in the Golden Summer Draw   United Arab Emirates, Dubai, 31 July 2022:  More fortunes changed at the 87th Mahzooz weekly draw, which took place on Saturday 30 July, and witnessed 1,712 participants take home AED 1,885,900 in prize money. Operated by EWINGS, Mahzooz, the leading weekly draw in the UAE has created 25 millionaires since inception and continues to change lives for the better.   As many as 34 participants matched four out of five numbers and shared the second prize of AED 1,000,000 securing AED 29,411 each. 1,674 other winners matched three out of five numbers and received the third prize of AED 350 each.   As always, the weekly raffle draws saw ......read more

    Huawei Releases a New Lineup of Flagship Products during Summer Launch Event in the Middle East and Africa

    Pre-orders in the UAE start today for the Ideal Foldable Phone HUAWEI Mate Xs 2 and the Elegant High-Performance Flagship Laptop HUAWEI MateBook X Pro Dubai, United Arab Emirates [July 27, 2022] Huawei Consumer BG held a Flagship Products Summer Launch Event in Dubai; showcasing a new lineup of flagship devices including the ideal flagship foldable phone HUAWEI Mate Xs 2, a flagship laptop HUAWEI MateBook X Pro, a flagship tablet HUAWEI MatePad Pro, HUAWEI FreeBuds Pro 2 as well as HUAWEI MateBook 16s and HUAWEI MateBook D 16. Come endowed with technological innovations in aesthetics, display, performance, connectivity, and interaction, these products are designed for maximum creativity and easy communications. "In many domains, Huawei has been working to make people's dream come true. We are always working to bring the ......read more

    LG Introduces New UltraGear Gaming Monitor in the UAE

    With Ultra-Fast Reaction, Vibrant Colours and Sharp Details, the New Monitor Delivers  Pro-Level Gaming Experience  DUBAI, July 27, 2022 – Keeping up with the growing popularity of gaming and e-sports in the region, LG Electronics (LG) expanded its premium UltraGear gaming lineup with the new LG UltraGear gaming monitor (model 32GQ850) which will soon be available in the UAE. Designed to meet the needs of today’s gamers, the monitor delivers ultra-fast refresh and response rates, vivid colours, superior details and borderless design for the ultimate gaming experience.  Breathtaking Speed  Allowing users to immerse themselves in the heart of the action, the new LG UltraGear monitor delivers fast and fluid gaming experience with 240Hz (O/C 260Hz) refresh rate and 1ms (GtG) response time. Officially ......read more

    Sony Future Filmmaker Awards

    Major new awards program for short films announced    Dubai, UAE - 27th July 2022: Creo is delighted to announce the launch of Sony Future Filmmaker Awards, a major new annual awards program for short films, providing a gateway for the development of creative excellence. Sponsored by Sony and free to enter, the Awards set out to elevate original voices from around the globe with a fresh perspective on storytelling.   Thirty shortlisted filmmakers will be selected and flown to Los Angeles for the Awards ceremony, taking place on February 22, 2023 in the Cary Grant Theatre at the historic Sony Pictures studio lot in Culver City, California. Winners from six categories - including the Environment and Future Format - will be announced on the night and rewarded with cash prizes and a range of Sony’s Digital ......read more

    PUBG MOBILE Kicks Off Collaboration with Iraq Football Association

    PUBG MOBILE and Iraqi Football Association team-up for Lions of Mesopotamia celebration.  Players can enjoy Lions of Mesopotamia limited-edition items, a football game mode, and more!    Al Riyadh, Saudi Arabia – 26, July, 2022 – PUBG MOBILE, one of the world’s most popular mobile games, is officially launching its partnership with the Iraq Football Association, to share their love for the ‘Lions of Mesopotamia’ team. Through this collaboration, PUBG MOBILE’s fans will be able to access special edition items themed around the Iraqi national team, and participate in exciting in-game features, starting from the 22nd of July.  The team up with the Iraq Football Association is a celebration for PUBG MOBILE’s fans and gaming community in Iraq, and will give players a ......read more

    How Samsung is Paving its Way to the Future of Foldables

    In just a short, decisive time, phones that users can fold and flip have gone from a nostalgic memory to cutting-edge mobile technology. Foldables are now a mainstream concept once more and will soon see a further explosion in popularity. Samsung Electronics is not only embracing this future but is driving it. Its highly precise manufacturing processes allow for the production of bendable, ultra-thin glass at scale and its facilities are well prepared to accommodate an exponential climb in foldable market demand. Check out this video and join Samsung on August 10 for the next Galaxy Unpacked event to learn more about the company’s latest advancements in foldable solutions.

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    Team Falcons Wins First Place and $1,500,000 USD at PUBG Mobile PRO League Arabia Fall 2022

    The top teams from the PUBG MOBILE PRO LEAGUE ARABIA FALL 2022 (2022 PMPL Arabia Fall) went head-to-head for a $1,500,000 prize pool. PUBG MOBILE crowned Team Falcons the winner at the 2022 PMPL Arabia Fall Championship   Al Riyadh, Saudi Arabia – 26th July 2022 – PUBG MOBILE is proud to announce Team Team Falcons the new champion team in the latest 2022 PMPL Arabia Fall Championship with 4 ‘Chicken Dinners’ during the finals and 271 total points. Topping the overall leaderboard, Team Falcons scored 80 points higher than their closest competitor and earned a total of $13,500.  The first runner-up, R8 Esports had a great comeback performance in the last two days of the championship scoring 3 ‘Chicken Dinners’ and 191 points. Securing their second place in 2022 PMPL Arabia Fall, R8 ......read more

    The 86th Mahzooz Weekly Draw Transforms 1,248 more Lives for the Better with AED 1,724,550 in Cash Prizes!

    • Lucky numbers are 8, 10, 28, 38, 39 • 35 second prize winners shared AED 1,000,000 • Three raffle winners, bagged AED100,00 each    United Arab Emirates, Dubai, 24 July 2022: More fortunes changed at the 86th Mahzooz weekly draw, which took place on Saturday 24 July, and witnessed 1,248 participants take home AED 1,724,550 in prize money. Operated by EWINGS, Mahzooz, the leading weekly draw in the UAE has created 26 millionaires since inception and continues to change lives for the better.   As many as 35 participants matched four out of five numbers and shared the second prize of AED 1,000,000 securing AED 28,571 each. 1,213 other winners matched three out of five numbers and received the third prize of AED 350 each.   As always, the weekly raffle draw saw three participants ......read more

    Western Digital Extends HDD Technology and Areal Density Leadership Across

    Smart Video, Network Attached Storage (NAS) and IT/Data Center Channel Segments Now Shipping 22TB WD Gold™, WD Red™ Pro and WD Purple™ Pro HDDs  Al Riyadh, Saudi Arabia– July 25, 2022 – When it comes to data, everything is growing – quantity, size, format, resolution, use cases, applications, value and more. As people and businesses look for solutions to effectively and efficiently store their data in the zettabyte era, Western Digital® HDDs continue to play a critical role in delivering massive capacity, performance and reliability. Extending its innovation and technology leadership across its portfolio, Western Digital (NASDAQ: WDC) today announced that it is now shipping new 22TB¹ HDDs targeting three key segments: WD Gold™ HDDs for IT/data center channel customers; WD ......read more

    Huawei Brings the Ideal Foldable Phone HUAWEI Mate Xs 2: Ultra Light, Ultra Flat, Super Durable to Kuwait

    The latest foldable phone boasts a New Falcon Wing Design, True-Chroma Camera System, and an All-new Smart Multi Window Immersive Experience {Kuwait, 24/07/2022} – Huawei Consumer Business Group (BG) today announced the launch of its flagship foldable smartphone, HUAWEI Mate Xs 2, which embodies Huawei’s new explorations in the development of foldable phones. Inheriting Huawei’s classic outward folding design, the HUAWEI Mate Xs 2 leverages its strengths of being ultra-light and ultra-thin, ultra-flat and ultra-reliable, to bring consumers the best experience.  Through the new generation Double-rotating Falcon Wing Hinge, Huawei bestowed HUAWEI Mate Xs 2 with an elegant unibody design, which boasts a flat and seamless fold. The phone is also equipped with flagship features, including an industry-leading ......read more

    All Eyes on HONOR X8 5G, the Best 5G Phone Under SAR 1000

    With 5G support and a 5000mAh battery, pre-orders begin today, priced at SAR 949 with Free Gifts Worth SAR 827   Riyadh, KSA July 21 - Global technology brand HONOR, rolled out today the brand-new HONOR X8 5G in the KSA market.  With an ethos to create a top-tier performance perfect for gaming, working and entertainment, HONOR’s X8 5G is the ideal affordable 5G smartphone, packing a range of exciting features and functionality to help users stay entertained. After the exceptional success of HONOR X8 4G launch, HONOR brings users extraordinary 5G connectivity, a huge 5000mAh battery, all-round powerful performance, and a sleek and stylish design, all at an affordable price point with HONOR X8 5G version. Equipped with a 5000 mAh large capacity battery, the HONOR X8 5G delivers long-lasting, worry-free battery life ......read more

    The New Fashionable HUAWEI WATCH FIT 2 Blew Our Minds!

    With the 1.74-inch HUAWEI FullView Display, Bluetooth calling, 10 days battery life, and other interesting features. Continuing its trend of fashionable and functional wearables, Huawei recently announced its latest smartwatch, the HUAWEI WATCH FIT 2. Packing an attractive stylish look with its large 1.74-inch HUAWEI FullView display, Bluetooth calls and message quick reply, 10-day battery life and numerous health and fitness features, this new smart watch is here to impress. The HUAWEI WATCH FIT 2 is compatible with Huawei devices as well as other Android and iOS devices. We got our hands on the latest mid-range smartwatch from Huawei and using it for a short while blew our minds. Available in two Editions – Active Edition and Classic Edition. Huawei’s latest smartwatch is now available in Kuwait starting from KWD ......read more

    vivo Gears Up to Release its Turbo-Charged T Series Smartphones

    UAE, 21 July, 2022 - vivo will soon be unveiling a new smartphone series that combines turbo performance, premium photography, and revolutionary design all at an affordable price point. Known as the T series, vivo’s new offering will comprise the T1 5G and T1x models, which have been geared towards mobile gamers and others who demand peak performance from their device. The vivo T1 5G’s 778G Snapdragon processor acts as a strong engine for any demanding gaming experience, with a dynamic screen for a crisp HD experience. The device’s camera is as effective as a portable DSLR and delivers multiple shooting modes for personalized output. Meanwhile, its stablemate, the vivo T1x, provides equally impressive performance thanks to its own powerful Snapdragon 680 chip and versatile 50MP main camera. Both models will boast ......read more

    The Mainstream Moment for Foldable Smartphones Is Here

    I have worked my entire career as an engineer, and I have seen many innovations at Samsung that have pushed the limits of what’s possible with smartphones. Our mission is, and always has been, to create technology that makes people’s lives better. Ten years ago, we set out to create a transformative technology by looking at the one thing all smartphones were synonymous with — a flat rectangular display. We asked ourselves a simple question:How can we have it all – a bigger screen and better portability?   We saw an opportunity not only to design a new shape but also to create new experiences that had never been possible with a smartphone before. Overcoming many technological hurdles, we successfully introduced the first-ever foldable smartphone in 2019 and have changed the future of our industry ever ......read more

    HUAWEI Mate Xs 2 Reviewed and Depicted: It's the Ideal Foldable Phone – Ultra-Light, Ultra-Flat and Super Durable

    HUAWEI Mate Xs 2, Huawei's brand-new flagship foldable smartphone, has taken a great design to even more heights. This Ideal Foldable phone is now ultra-flat, ultra-thin, ultra-light and super durable, thanks to the combination of innovative hardware with the ultimate smartphone experience. The new Falcon Wing Design design of the phone is a unique but functional approach as it brings with it a slew of advantages in terms of aesthetics and usability. Adding to it is the phenomenal True-Chroma Camera System and all-new Smart Multi-Window feature. But there's more.   HUAWEI Mate Xs 2 Innovative materials and the new Falcon Wing Design HUAWEI Mate Xs 2 brings you the industry's first Double-rotating Falcon Wing Hinge design to achieve an ultra-flat foldable screen. When the phone is opened, the screen becomes as ......read more

    UAE Claim VALORANT Victory in the first Amazon UNIVERSITY Esports Masters MENA Series Grand Final

    ■ 40 students representing more than 30 universities from UAE, KSA, Egypt and Morocco have experienced the first Amazon UNIVERSITY Esports international tournament, and competed for a share of $10,000 prize pool in Abu Dhabi (UAE) ■ In VALORANT, UAE’s team ‘Zoomers’ got victory over Moroccan’s ‘Team 2G’, becoming the first university esports champions in the history of the MENA region  ■ 168 universities, 1,700 teams and more than 8,600 players from these countries have participated since November 2021, to reach the first finale edition of the Amazon UNIVERSITY Esports Masters MENA Series   Abu Dhabi, UAE - July 20, 2022: The UAE team ‘Zoomers’ (comprising students from University of Birmingham, Curtin University Dubai, Abu Dhabi University and ......read more

    Dreams Come True for Long-Term UAE Residents during the 85th Mahzooz Draw

    • Three Raffle Draw winners from India, United Kingdom and Philippines scored a total of AED 300,000    United Arab Emirates, Dubai, 20 July 2022: EWINGS, Managing Operator of Mahzooz, the leading weekly draw in the UAE that has created 25 millionaires since its inception, changed the lives of numerous people with its 85th draw last week. The three UAE residents who each won AED 100,000 are eager to improve the quality of life for their loved ones.     The raffle draw winners are Sharon from the Philippines, John from the UK, and Ramamoorthy from India. Thanks to Mahzooz, all three raffle winners now have the chance to transform their lives.   44-year-old Tamil Nadu Native, father of two, Ramamoorthy has been living in the UAE for more than 20 years. An office worker at a legal firm, ......read more

    The All-New Version of HONOR X8 with 5G Connectivity Coming Soon in KSA

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    Sony Middle East & Africa Launches Shotgun Microphone ECM-G1 Perfect for Vlogging

    New Microphone Offers High Quality Sound, Anywhere, Anytime Dubai, UAE, 18 July 2022 – Sony Middle East & Africa introduces the new small and lightweight ECM-G1 microphone that enhances the standard of video recording through high-quality sound collection. With ambient sound suppression and clear frontal sound collection, users in the region can enjoy excellent sound quality when capturing content.  Enhance standard of video recording with high quality sound Clear, high-quality sound plays an important role when capturing content for video. The ECM-G1 boasts a large-diameter (approx. 14.6 mm) microphone capsule, providing clear sound collection whilst suppressing noise, greatly improving the quality of video production. The ECM-G1 is the perfect microphone for vlogging as it captures voices clearly, includes a ......read more

    5 Reasons Why We Love the New the Ultra-thin FullView Smart Band with Long Battery Life, the HUAWEI Band 7

    When thinking about a smart band, what usually comes to mind is a simple wearable that tracks fitness indicators and relays the data to an app. Their displays are often small and quite basic, and they lack more integrated health features, which are reserved for high-end smartwatches in most cases. However, bridging this gap is Huawei with its newly launched HUAWEI Band 7, the Ultra-Thin Smart Band with a Long Battery Life that comes with impressive health management and workout monitoring features. This stylish wearable is for both the young millennials and always on-the-move fitness gurus.  This Ultra-Thin Smart Band comes in four stylish colours: Graphite Black, Nebula Pink, Wilderness Green and Flame Red, broadening the options to satisfy a wide range of tastes. Here are five reasons why we love it.   HUAWEI Band ......read more

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    Canon unveils new imaging solutions to support the demand for 4K and 8K workflows

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    Samsung Unveils Newest Innovations at Harvey Nichols – Dubai With Unique Hands-on Experience

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    Canon reveals stunning winning image of its Redline Challenge competition

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    The Next Chapter in Mobile Innovation: Unfold Your World with Galaxy Z Fold3 5G and Galaxy Z Flip3 5G

    Samsung sets a new standard for mobile experiences with powerful premium foldable smartphones  August 11, 2021: Samsung Electronics Co., Ltd. today opened the next chapter in foldable innovation with two new smartphones, the Galaxy Z Fold3 5G and Galaxy Z Flip3 5G. Both devices are premium foldable smartphones built with the craftsmanship and flagship innovations Samsung users have come to love and expect. The third generation of these category-defining devices incorporates key improvements that Samsung foldable users have asked for—making them more durable with more optimized ......read more

    Media Statement on 2G Switch Off

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    Sony Middle East & Africa Launches BRAVIA XR Next-Gen TVs to Deliver the Ultimate Gaming Experience

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    Samsung Latest Home Entertainment Line-Up Now Available in the UAE

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    Samsung's 2021 The Wall is Now Available Worldwide

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    Nikai Launches First WebOS TV in the UAE; Revolutionizing the TV Viewing Experience

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    The Next Era of Smartphone Innovation is About to Unfold

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    Sony Middle East & Africa Introduces the New Interchangeable-Lens Camera Alpha ZV-E10 for Creators

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    Samsung Announces Exclusive Odyssey G9 Curved offer for UAE Consumers through the Brand's E-store and Amazon

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    Emirates Integrated Telecommunications Company Reports Q2 2021 results

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    Galaxy Ecosystem Excellence Emphasized through the Galaxy Tab S7 FE's Brilliance

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    Sony's BRAVIA XR TV with Cognitive Processor Redefines Immersive Experience for Viewers

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    Samsung Brings Advanced Mobile Innovations to Enhance the Olympic and Paralympic Games Experience for Athletes and Fans Worldwide

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    Lenovo's Sleek Tablets and Smart Clock Help You Streamline Your Connected Home

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    Why Galaxy Buds Pro is the most Powerful Generation of Earphones

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    Samsung Announces Availability of the Brand New Smart Laundry Line-Up in the UAE

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    Samsung Galaxy S21 Ultra 5G Awarded Best Smartphone at the Global Mobile Awards at Mobile World Congress 2021

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    LG Set to Launch Ultra-lightweight Gram Laptop Series in the UAE

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    Etisalat announces ambitious 6G plans

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    Global Innovations Reduced IT Costs and Increased Innovation Thanks to Cloud Computing

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    Mars and AdColony Achieve Remarkable Success with the Be-kind Nutrition Bar Mobile Gaming Campaign in MENA

    UAE - 29, June,  2021: AdColony, the top mobile advertising platform for brands and advertisers for more than a decade has created one of the most successful campaigns in the MENA region with Mars and its iconic nutrition bar, Be-Kind.   Mars, one of the world's leading FMCG brands represented by Mediacom Dubai, partnered with AdColony to promote its tasty fruit & nut and protein bars Be-Kind by using the undeniable power of mobile games. Being one of the world’s top brands, Mars, is well aware of the rising power of mobile games and couldn’t sit still ......read more

    Canon Middle East celebrates one year milestone of uniting industry experts through ‘Frontiers of Innovation'

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    Shahid VIP branded Remote Control Button to Launch on new Samsung Smart TVs

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    Powerful discussions on government of the future dominate first session of virtual ‘Digital Next Leadership Series'

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    Samsung's WindFree™ Air Conditioner Champions all your Air Conditioner needs for this Summer

    Samsung’s WindFree™ cooling technology keeps you pleasantly cool without direct exposure to wind June 22, 2021:  As temperatures increase and more time is spent indoors, continuous, direct exposure to air conditioner’s cold wind can dry out the respiratory system, making some consumers more sensitive to illnesses. Samsung Gulf Electronics’ WindFree™ Air Conditioner’s WindFree™ Mode was developed to alleviate this inconvenience. The air conditioner features 23,000 micro air holes, which gently disperse the cold air evenly throughout a room. ......read more

    Gamers Without Borders' $10 Million Elite Series Heads into its Second Week – with the World's Best Pro Esports Teams to Battle it out on CS:GO

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    Ericsson Strengthens Cloud RAN Portfolio with 5G Mid-Band Support

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    Canon Young People Programme Restarts In 2021 With UAE Project

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    Sony Middle East and Africa Announces New Mobile ES™ Series, Offering an Elevated Standard for Car Audio

    Dubai, United Arab Emirates, 20 June 2021:  Sony Middle East & Africa introduces Mobile ES line-up, the company’s top of the line products in the world of car audio. The Mobile ES line-up features car speakers and a subwoofer including XS-162ES, XS-160ES, XS-690ES, XS-680ES and XS-W104ES, setting a new standard for superior in-car entertainment.    The unparalleled sound and visual quality achieved with this line-up showcases the uncompromising passion of Sony’s engineers. Developed with various technical updates, the Mobile ES line-up helps customers ......read more

    2021 Q1: Amazfit and Zepp Ranked in the Top 4 in Global Adult Smartwatch Shipments and fastest growing smartwatch brands in the UAE

    UAE – June 19, 2021:  Zepp Health (NYSE: ZEPP) with self-owned brands Zepp and Amazfit, distributed by Eros Group in UAE, Oman, Qatar, Bahrain, ranked the Top 4 in terms of global adult smartwatch shipments  in the first quarter of 2021, according to data from the International Data Corporation (IDC) on the global wearable device market. Zepp Health sold over 1.65 million Zepp and Amazfit smartwatches in the first quarter, representing year-on-year growth of 68.8% in global unit sales – the highest growth among the top adult smartwatch brands.  Deepak Babani, ......read more

    Samsung Announces Three-year Extended Warranty for UAE Customers on All Home Appliance Purchases

    Available until August 31st, customers can receive two years’ additional warranty for three years in total as part of Samsung’s vision to provide peace of mind for all  Dubai, UAE – 16 June 2021:   Samsung Gulf Electronics today announced that an extended warranty offer is now available for customers across the UAE. In line with the brand’s enduring principle of going above and beyond to provide consumers with value and peace of mind, Samsung has confirmed that all home appliances products purchased in the promotion period up to Tuesday, August ......read more

    How the Galaxy S21's AI Improves Your Photos in the Blink of an Eye

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    Amplify Summer Sound With LG's Xboom Go Speakers

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    Samsung Launches New Recycling Program to help Safeguard the UAE's Environment alongside Enviroserve

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    Initiatives for Change This World Environment Day

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    Huawei Launches a New Range of “Super Device” Experience Products Globally, Soon to be Announced in the Region

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    NeckDoctor Products for TVs and Monitors Gain Traction in the UAE for a Healthier Work Environment

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    Samsung Brings the Stunning Next-Generation Neo QLED TV to the UAE

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    Celebrating their 1st Year Anniversary; Nikai Electronics Reports Impressive Growth in Egypt

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    Sony Middle East & Africa Introduces New X-Series Range with 3 New Powerful Wireless Speakers

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    Meet Galaxy Tab S7 and S7+: Your Perfect Companion to Work, Play and More

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    Philips Partners with MOHAP, Al Qassimi Hospital in Sharjah to Support better Clinical Outcomes with Installation of New Technology

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    A Good Night's Sleep Guaranteed with Samsung's Air Purifier

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    Enjoy Powerful Surround Sound with the New HT-S40R from Sony

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    Summer Entertainment Wish List: Ultra Large TVs From LG

    LG Brings Cinematic Viewing to Home Theatres   Dubai, UAE - 20, MAY 2021:   With home still the place to be in early 2021, many consumers are investing in ways to make their living environments more comfortable, convenient and a little bit more stylish. So much in fact that high-end home categories including premium home entertainment and designer interiors are seeing growth this year. With more time spent at home, consumers are fueling a boom in the home furnishings market as they find more time to curate their own living spaces. It might be argued that this ......read more

    Sony's Intelligent Sensors Redefine the Future

    May 17, 2021:  Cameras mean different things to different people: for preserving a precious memory, pursuing a career or a passion, telling a story, or simply building engagement with a hyper-connected user base on Instagram. It is for the manufacturers to understand these diverse needs and innovate to add more purpose, making a camera a companion that shares the same mindset, understands the challenges of the journey, and guides on the trickier stretches.  For generations of photographers, Sony has been that constant companion. Offering the latest imaging technologies ......read more

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