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    Featured in Technology
    Samsung Announces New Partnership with GQ Middle East ahead of 2021 Man of the Year Award Ceremony

    The brand will showcase Galaxy Ecosystem flagships as an event sponsor with the Samsung pioneer award winner earning coverage on a future GQ Middle East magazine cover  Dubai, UAE – 6 December 2021:  Samsung Gulf Electronics today announced a new partnership with GQ Middle East, the leading fashion and lifestyle brand, ahead of the annual ‘Man of the Year’ award ceremony, which is taking place on 8  December at Dubai Opera Promenade in the UAE. As part of the collaboration, Samsung will be showcasing the Galaxy S21 Ultra and Galaxy Z Series, with the former capturing an exclusive feature story of images to be published in GQ Middle East in due course. Osman Albora, Senior Director – Mobile Division, Samsung Gulf Electronics, said: “We are delighted to be collaborating with GQ Middle ......read more

    Live Healthier, Eat Better With LG Food of the Day Culinary Challenge

    Not Only Tasty but Visually Appealing, LG Calls on UAE Residents to Show off their next Wellness Meal  Dubai, 05 December 2021 – LG Electronics (LG) believes in empowering home cooks and providing them with the innovative tools they need to make the most of their time in the kitchen. As consumers look to continue cooking at home, the menu has shifted to prioritize healthier meal choices as the wellness trend accelerates. To encourage and inspire even more cooking at home, LG Electronics (LG) has introduced a new digital campaign, LG Food of the Day Challenge #LGFOTD. Running exclusively in the UAE throughout December, the delightfully delicious campaign challenges consumers to create culinary magic for their friends and family and sharing it on social.  With its complete range of innovative kitchen appliances, LG ......read more

    My Take About LG'S PuriCare Wearable Air Purifier

    Since the onset of the pandemic, wearing masks has become somewhat of a norm. As we all know, wearing masks for long periods can get uncomfortable. LG, a brand renowned for its research-centered technology, recently launched their Wearable Air Purifier, yes, you heard me right! it is a portable air purifier built into a mask.   It comes in an ecofriendly and fully recyclable box. It contains. The main Unit(Mask) Face guard PuriCare Filters Inner Cover Charging Cable Strap Extender Portable Pouch Plastic Pack and Owner's Manual/Warranty Card   Another impressive aspect is that I no longer needed to speak louder whilst wearing this mask as LG's Wearable Air Purifier has a built-in VoiceOn microphone which enables you to have a normal conversation without having to remove the mask!   LG has an APP that ......read more

    LG'S GAMING COMEPTITION CONCLUDES WITH ULTIMATE GRAND PRIZE WINNER

    Almost 8,000 participants from Saudi Arabia participated in the Month Long Fortnite Competition Which Offered a Range of Premium Prizes from LG  JEDDAH, 01 December 2021 – LG Electronics (LG) #SpotofTriumph concluded today after a month where almost 8,000 participated in the online gaming competition across the Kingdom. The game, which was a collaboration with Fortnite, offered gaming enthusiasts of all abilities the chance to participate in a series of battles for top prizes. Throughout the month gamers participated in weekly challenges for top prizes like LG’s Ultra Gaming Monitor, Gaming speaker and an LG OLED 65” as a grand prize. Players participated in Fortnite with their performance monitored automatically and added to LG’s leaderboard on LG.com.  LG hosted a series of challenges every week ......read more

    Ericsson Mobility Report Mobile data traffic increased almost 300-fold over 10 years

    Special ten-year edition of Ericsson Mobility Report highlights 5.5 billion additional smartphone users since 2011 Mobile data traffic in Q3 2021 more than all mobile traffic generated up until the end of 2016 4.4 billion 5G subscriptions forecast for the end of 2027 – equaling around half of all mobile subscriptions at that time Ericsson (NASDAQ: ERIC) global insights reveal an almost 300-fold increase in mobile data traffic since 2011 – the year in which Ericsson Mobility Report was first published. The findings, based on current and historical network data, are included in the special ten-year edition of the Ericsson Mobility Report November 2021. The report looks back at some of the key trends and events that have shaped the last decade, as well as revealing the latest forecasts toward 2027. The premise ......read more

    eLife celebrates UAE National Day with free speed upgrades for customers

    Up to 1Gbps speed upgrade for eLife subscribers for free Offer starts on 1st December until end of the month    Abu Dhabi, 01 December 2021: Etisalat today announced a limited time free speed upgrade for eLife subscribers as part of the UAE National Day celebrations for the entire month of December delivering customers the best experience to enjoy high broadband speed home entertainment.    With the country, all set to celebrate its golden jubilee this upgrade will set yet another benchmark for fixed network speeds in the country and the region pushing the UAE further to the forefront of the telecom industry.    Supporting this commitment elife Unlimited plans are the number one choice for home broadband entertainment in the UAE, setting the benchmark for super-fast home broadband ......read more

    ‘PLANET JAPAN BY M-TEchX' to Showcase Japanese Innovations at EXPO 2020 Site

    First-ever display of ‘MAGIC FIBER’ in the Middle East - showcasing the world’s most advanced nanofiber products and applications   • Next-generation energy systems, world-class animation-related products, devices that generate water from air, cosmetics, supplements, wearable devices, and more on display   • M-TEchX set to usher in next-generation industrial revolution in Middle East. To set up nanotechnology production plants in UAE   • Introduction of disinfectant spray effective against Coronavirus and world’s first wireless earphone with AI noise cancelling function   • Global regenerative medicine market size growing at a CAGR of 20.5% to reach USD 79.33 billion by 2026. Pioneering regenerative medicine technology products on ......read more

    Samsung Electronics Sold One Million Units of ‘The Frame' in 2021

    November 30, 2021 – Samsung Electronics Co., Ltd. today announced that it has sold more than one million units of ‘The Frame’ this year, making it Samsung’s first single-year million-seller in its Lifestyle TV lineup. Total sales since The Frame’s 2017 launch are expected to exceed two million units by year end, driven by heavy demand in North American and European markets. "The Frame is not just a device for watching TV, but a lifestyle product which enhances a space with its design and enriches consumers’ lives with an extensive art collection," said Simon Sung, Executive Vice President and Head of the Sales & Marketing Team of the Visual Display Business at Samsung Electronics. "We continue to look for ways to strengthen The Frame’s offerings to find innovative ways to ......read more

    Samsung Announces One UI 4 Update Rollout to further Enhance Galaxy Ecosystem Experiences across the UAE

    The latest software overlay provides even greater customization, privacy, accessibility and has first been integrated with the Galaxy S21 Series ahead of expansion  Dubai, UAE – 29 November 2021: Samsung Gulf Electronics today announced the official launch of One UI 4 across the UAE, confirming that the latest software overlay generation will first be rolled out through the Galaxy S21 Series effective immediately. Comprising new customer-centric customization options, valuable privacy features, and seamless access to Samsung’s Galaxy Ecosystem, One UI 4 promises to deliver enhanceed smartphone experiences that further empower end users, with new benefits and more now available with the Galaxy S21, Galaxy S21+, and Galaxy S21 Ultra.   “As technology advances and consumer demands evolve, Samsung ......read more

    LG Launches New Ultragear Gaming Monitor in the Gulf Region

    With Speed, Clarity and Enhanced Ergonomics, LG’s Latest Model Aims to Serve as the Ultimate Gaming Companion for Professionals and Hobbyists Alike Dubai, Nov. 25, 2021:  As the popularity of gaming continues to rise exponentially in the Gulf region, major gaming developers, publishers and technology manufacturers are creating new products and experiences to cater to this demand. Joining this trend, LG Electronics (LG) has established itself as a front-runner in the gaming category over several years, developing industry acclaimed monitors to support gaming talent. LG UltraGear™ gaming monitors are designed to give gamers the edge, offering lightning-fast reaction, superior detail and wide color gamut to deliver true immersion. Now launching in the Gulf region, the latest LG UltraGear monitor (model 27GP850-B) ......read more

    LG Electronics Announces New CEO and Other Changes to Aggressively Tackle 2022 and Beyond

    Advancing Business Portfolio with Greater Focus on Digital Transformation    Nov. 25, 2021 — LG Electronics (LG) today announced that William Cho, its Chief Strategy Officer, will also take on the responsibility of Chief Executive Officer effective December 1. LG’s top strategist since 2019, Mr. Cho was responsible for establishing LG’s Business Incubation Center and fostering new businesses opportunities in the form of in-house ventures as well as startup partners during his six-year tenure as president of LG North America.  Having joined Goldstar in 1987 and spending four years in LG’s overseas office in Germany, Mr. Cho has a storied career including roles as president of LG Canada, Australia and the United States. A graduate of Pusan University, Mr. Cho received his master’s degree ......read more

    Business Accounting Software: The Benefits for SMEs

    The company's turnover is one of the things that must be kept under control, as well as customer and supplier data. This is essential for businesses, regardless of the sector they belong to. This operation can be performed in a much more functional and practical way through a company accounting software. As we will see below, these business management software are useful for monitoring the company's turnover and administering the accounting of small and medium-sized businesses quickly, quickly and intelligently. But let's see in detail. What is meant by corporate accounting? It would certainly be useful to know the real definition of business accounting first. With this term we refer nothing more than to those procedures for registering all economic transactions, therefore the entries and exits, of the company. These ......read more

    LG's PuriCare Range Introduces New Personal Air Solution Wearable in UAE

    Backed by Years of Research the New LG PuriCare Wearable Air Purifier offers Smart Breathing Comfort with Lighter Design   22, November 2021:  Air quality has been a common concern in recent years as consumers are educated on the effects it can have on their personal wellbeing and the environment. Clean air is essential to a person’s health and well-being and both indoor and outdoor air can cause exposure to different pollutants.  Cooking, cleaning supplies, heating and pets can all affect the air breathed indoors while nearby construction, changing of the seasons and passing cars can impact outdoor air comfort. With this in mind, LG Electronics (LG) is investing even more in research and development to increase its technological capabilities and better understand the science behind air quality. Remaining ......read more

    Data Helps Accelerate Innovation on Path to Net Zero, Industry Leaders Say at AVEVA Sustainability Panel

    Sustainability and Environment Leaders from Microsoft, Neste, Ørsted, Schneider Electric, and AVEVA Offer Actionable Takeaways to Realize Climate-Positive Targets   22 November 2021:   AVEVA, a global leader in industrial software, driving digital transformation and sustainability, joined companies across the technology and energy spectrum to underscore the multifaceted role of digitalization in helping to achieve net-zero carbon emissions across the ecosystem. Delegates at the recent landmark conference, AVEVA PI World, heard how data-led innovation can help unlock sustainability benefits at every level. The unanimous message was delivered by sustainability and environment leaders from Schneider Electric, Ørsted, Neste, Microsoft and AVEVA on a Sustainability Panel.    Nine in 10 ......read more

    LG Honored With 24 Awards for Innovation Ahead of CES 2022

    Various Products From LG Recognized for Contributing to Innovation, Including OLED TVs, Home Appliances and B2B Products   November 22, 2021:   LG Electronics (LG) has been recognized once again for its excellence in technology with CES 2022 Innovation Awards, collecting a total of 24 accolades leading up to the largest industry trade show in January.   Every year the Consumer Technology Association (CTA) selects the most innovative products among those being unveiled at the organization’s trade show. For CES 2022, Innovation Award recognitions were extended to the most advanced and unique products among LG’s portfolio for the coming year. Most notably, 2022 marks the 10th consecutive year that LG OLED TV has been recognized with a CES Innovation Award, a testament to the advanced ......read more

    Samsung Takes the Smartwatch Experience to the Next Level with Galaxy Watch4 and Galaxy Watch4 Classic

    November 21, 2021:  Smartwatches have become a powerful tool for keeping us focused on our fitness goals and managing a busy lifestyle. With Galaxy Watch4 and Galaxy Watch4 Classic, Samsung is taking the Galaxy smartwatch experience to the next level, setting a new standard for the category. Designed to empower you to live healthier every day, the Galaxy Watch4 series is packed with exciting new additions to Samsung’s health and fitness features, including a new Body Composition measurement tool that puts your skeletal muscle and body fat percentage measurements right at your fingertips. With more guided workouts than ever available, as well as group challenges that help you connect with your family and friends, it’s easier to be your best every day with Galaxy Watch4 and Galaxy Watch4 Classic. Check out the ......read more

    du Showcases 5G Controlled Robot Over Private 5G SA Network Leveraging AWS and Athonet Technologies

    Abu Dhabi, 18th November, 2021:  du, from Emirates Integrated Telecommunications Company (EITC), showcased at ADIPEC a live use case of a 5G controlled robot, powered by du’s 5G Private Network with Athonet’s cloud native 5G Standalone (5G SA) core network, and running on Amazon Web Services (AWS) Snowball Edge. The live demonstration relied on robotic solutions from Energy Robotics, and can be adapted to a variety of use cases, including providing 5G ultra reliable low latency connectivity (URLLC) to remote-controlled robots that handle on-site inspection in hazard environment such as energy applications, manufacturing, security surveillance, and others. These robots would have the capability to see, hear, measure, move, and act autonomously in any challenging and hazard environments. This improves the safety of ......read more

    Kissflow Partners with Four Saudi IT Companies to Accelerate Cloud Transformation in Saudi Arabia

    With Saudi Arabia accounting for 50% of the Kissflow’s MEA revenues, the company is doubling down on investments in the Kingdom as it targets 40% growth in the country in 2022 November 18, 2021:  The recent Saudi Arabia CIO Survey by IDC has found that more than 25% of enterprises in Saudi Arabia have plans to deploy cloud infrastructure. Recognising this market demand, through 2021, Kissflow, a leading Software as a Service (SaaS) company with customers in over 160 countries, has established itself as a key enabler of cloud and digital transformation for Saudi enterprises with its market-leading No-code citizen developer platform. Building on this momentum, the company today announced that it has signed partnership agreements with four Saudi IT firms – Raqmiyat, LABS KSA, Nuummite Consulting, and Multisolutions - ......read more

    Etisalat Launches SMB Awards 2021

    Awards to recognise achievements of the UAE business community across 10 categories   Dubai 16 November 2021: Etisalat today announced the launch of SMB Awards 2021 to celebrate the success of the business community and show appreciation for its outstanding performance and contribution to the UAE’s economy.   This year’s Awards will recognise 10 categories, namely Emirati Business, Women in Business, Digital Transformation, Artificial Intelligence, Top Sustainability, Business Mobility, Top Healthcare, CSR, Tech for Good, and SMB of the Year.    Esam Mahmoud, Senior Vice President, SMB, Etisalat, said: “Small and medium businesses today make up for about 98 percent of businesses in the UAE representing over 60 percent of the country’s GDP, therefore an important segment in ......read more

    Cisco Simplifies Software and Services Buying Program at Partner Summit 2021

    News Summary   • New Enterprise Agreement (EA) aims to accelerate customers digital transformation and fuel software revenue growth with partners  • Easier for partners to sell and transact Cisco offers and solutions such as Hybrid Work, Full-stack Observability (FSO) and Secure Access Service Edge (SASE) • Cisco Capital financing mitigates credit risk and protects the balance sheets of customers and partners   Dubai, United Arab Emirates, 17 November, 2021 – At their 26th annual Partner Summit conference, Cisco announced a new Enterprise Agreement (EA) to make it easier for partners and customers to buy, sell, and manage Cisco software and services. The single contract increases access to Cisco’s portfolio and solutions, offering predictable costs, more choice, and greater ......read more

    LG Brings Ultimate Gaming Sound to UAE With Ultragear Speaker

    Designed With Gamers in Mind, LG’s Audio Solution Offers Optimized Sound, Design and Features with Built-in Mics for Clear, Headset-Free Voice Chats Dubai, Nov 16, 2021 — LG Electronics (LG) has announced its first-ever sound solution designed specifically for gamers for gaming. LG UltraGearTM Gaming Speaker (model GP9) is the perfect companion to LG’s premium UltraGearTM gaming monitors, able to take players deeper into the action with three-dimensional, game-optimized sound. LG GP9 offers easy control, seamless compatibility with PCs and the latest gaming consoles, with a stylish yet unobtrusive design to boot.  LG UltraGear Gaming Speaker is a key component of LG’s strategy to expand its UltraGear ecosystem with new innovations that take the gaming experience to exhilarating new heights. With ......read more

    Samsung's New Bespoke Refrigerator Line-Up Now Available for Pre-Order Across the UAE

    Consumers seeking customization, modularity, and performance can choose new bespoke refrigerators with pre-orders running until November 20 Dubai, UAE – 14 November 2021:   Samsung Gulf Electronics today announced that UAE consumers can now pre-order the brand’s latest bespoke refrigerator line-up ahead of nationwide availability. Designed for you, by you, the upcoming arrival of these unique appliances will empower people to express their own style and bring dynamic performance to changing households. With changeable color panels, adjustable functions, and modular system, the bespoke refrigerator’s imminent arrival represents the next chapter of audience customization and satisfaction. Consumers have up until November 20, 2021 to place their pre-orders and replenish kitchen interior according to their ......read more

    HUAWEI Care - more than just an After-Sale Service, it is a Customer Service Philosophy Now

    From November 11th to December 4th users in the UAE can benefit from 25% discount on HUAWEI Care Products for the new HUAWEI nova 9 and more. Dubai, United Arab Emirates – 10th November, 2021: Are the technical specifications of an electronic device the only thing to consider when making a purchase? Although the specifications of any device have a significant impact on the user experience, they are not the only factor to be considered: In recent years, a growing percentage of shoppers started looking into the after-sale service too. As a result, and in order to stand out in a fiercely competitive market, many brands are shifting their focus to service optimization as Post-Purchase Customer Experience becomes a priority. According to Kantar's BrandZ™ Most Valuable Global Brand Rankings for 2021, HUAWEI had its name ......read more

    No more Mundane Car Rides with Sony's New XAV-AX3200

    XAV-AX3200   Dubai, UAE, 8 November 2021– Leave mundane car rides behind with Sony’s new XAV-AX3200 in-car media receiver.    An array of smart features is embedded in the XAV-AX3200 for better in-car connectivity experience – navigation, entertainment, and communication. The XAV-AX3200 further enhances in-car entertainment with the addition of an auxiliary A/V input that allows smooth connection with more audio-video sources, making every car ride even more enjoyable.    Key Features of the XAV-AX3200 Media Receiver   • 6.95-inch display features lighter touch operation and improved visibility with anti-glare touchscreen as well as space saving installation with a single-DIN rear chassis   • Auxiliary A/V Input – The rear connection ......read more

    Abu Dhabi Festival Promotes the Microtonal Polyphonic Maqam System

    by composer Qoutayba Neaimi The new musical system offers a revolutionary solution to harmonize oriental maqam   Abu Dhabi, UAE – November 7, 2021:  As part of its “Composers Platform”, the 18th edition of Abu Dhabi Festival, held under the theme ‘The Future Starts Now’, announced its support/endorsement of a historic innovation in the field of Arabic music: the Microtonal Polyphonic Maqam System.   Invented by Belgian-Iraqi composer and researcher Qoutayba Neaimi, who specialises in both Western and Arabic music, the system allows polyphonic music to be written using the maqam system of musical scales (including the microtonal 3/4 tones). The system can be applied to every Arabic and oriental Maqam, thus preserving the rich identity of Arabic music and linking the musical ......read more

    Five Reasons Why the New HUAWEI Nova 9 is the Trendy Flagship and Camera King Smartphone we have been waiting for!

    It has a gorgeous design, a 50MP Ultra Vision Main Camera, cool front camera vlog features, HUAWEI SuperCharge and Super Device Features   31st October 2021, Dubai, UAE – Huawei today announced the launch of the Trendy Flagship and Camera King – the HUAWEI nova 9 in the UAE during a regional Middle East and Africa launch event that was held in Dubai. The newest stylish iteration to the popular HUAWEI nova Series comes with a stunning design highlighted by a unique Colour No. 9, a staggering 50MP Ultra Vision Camera, 66W HUAWEI SuperCharge and a host of Super Device and EMUI 12 cool features, which make it the hottest tech gadget to get right now.     Available in two scintillating colourways – Colour No. 9 and Black , The HUAWEI nova 9 will be available in the UAE at a price of AED 1,799 ......read more

    Samsung Announces New Personalization-based Opportunity for UAE Customers Purchasing The Frame

    Consumers can now select their favorite bezel type and color at no extra cost when buying The Frame Dubai, UAE – 30 October 2021:  Samsung Gulf Electronics today announced the launch of a new customer-centric promotion exclusive for The Frame lifestyle TV. Consumers purchasing the next-generation innovation across the UAE have an opportunity to choose the bezel of their choice at no additional cost. With customization more popular nowadays, this latest offer allows Samsung customers to add the finishing touches to their new entertainment outlet in line with their own visions and style preferences. The Frame bezel comes in three different design types, with the modern option equipping personal space with a contemporary hint, the beveled type presenting an authentic picture frame appearance, and the limited edition ......read more

    Safety and Security: How Samsung Ensures User Data and Smartphones are Protected

    October 28, 2021:  In today’s digital-first world, data security and user privacy are essential. With countless millions of consumers relying on their smartphone devices to communicate, transact, and conduct business, everyone demands and deserves the peace of mind that their personal information is safe and their devices are capable of upholding this requirement. And as a leading producer of smartphone devices, Samsung continues ensuring consumer data is secure in line with the highest possible standards through advanced security features. More specifically, Samsung Knox is the security platform that ensures such efforts are successful 24/7, providing next-level personal data security and protection.    A holistic security approach  Samsung believes openness and collaboration are critical to offering the ......read more

    Telematics, OpenTEC and NEC sign Strategic Partnership to introduce Smart Guest Check-in Kiosk in the UAE

    Intuitive, automated interface transforms guest experience and boosts safety, security, and efficiency Dubai – October 28, 2021 – Telematics, the region’s leading ICT and ELV engineering, integration, and maintenance service provider, in collaboration with OpenTEC, ME’s leader in Document Scanning, System Integration and Guest Facing Solutions, and NEC Enterprise Solutions, global leader in Communications & IT solutions, today announced the market introduction of Smart Guest Check-in Kiosk, a revolutionary self-service solution that streamlines the check-in and check-out process for Hotels, with an easy-to-use, automated interface that walks a guest through the check in/check out process automatically. Craig Vance, General Manager at Telematics, said: “The technology world is dynamic, and change is ......read more

    Bedaya Offers 10 Free Websites for Startups

    Doha, Qatar – 25 October 2021: Bedaya Center for Entrepreneurship and Career Development (Bedaya Center), a joint initiative by Qatar Development Bank and Silatech, in collaboration with “Fatora” – the e-commerce and online payment gateway, announced the opening of registration for startups to avail the opportunity of wining one of 10 free offered websites.  The last day of Registration and application process will be on Sunday, October 31, 2021 through Bedaya website. Startups possessing a commercial or homebased registration and have been in business for less than two years, this collaboration with ‘Fatora’ offers them an excellent opportunity to bag a fully integrated website that works on both mobiles and computers. The website offers an attractive and easy-to-use interface, ......read more

    Samsung Electronics Solidifies Its Brand Value with Top-Five Ranking in Interbrand's Best Global Brands 2021

    The company ranked fifth in Interbrand’s 100 Best Global Brands with a brand value of USD 74.6 billion, achieving a 20% increase compared to 2020   October 25, 2021 – Samsung Electronics Co., Ltd. today announced that it had reaffirmed its position as a top-five brand in Interbrand’s Best Global Brands 2021.   According to the Best Global Brands list announced by the global consulting firm Interbrand on October 20 (local time), Samsung ranked fifth with a brand value of USD 74.6 billion, a 20% increase compared to last year. On the back of its strong financial performance, which has recovered to reach pre-pandemic levels, the company’s brand value surged by 20% this year, twice the average brand value growth rate among the top 100 brands in 2021.     Since entering the ......read more

    Sony's Alpha 7 IV goes beyond ‘Basic' with 33-Megapixel Full-Frame Image Sensor and Outstanding Photo and Video Operability

    Sony also launches two new flashes to evolve powerful Alpha Lighting System   25th October 2021 – Sony today announced three new additions to its imaging line-up — the interchangeable-lens camera Alpha 7 IV (model ILCE-7M4) with newly developed 33- megapixel (approx., effective) full-frame image sensor and two new flashes, the HVL-F60RM2 and HVL-F46RM.   The Alpha 7 IV takes ‘basic’ to the next level for full-frame cameras with excellent image quality and performance, redefining the original standard set by the Alpha 7 III. The new model features many of Sony’s most advanced imaging technologies including the latest BIONZ XR™ processing engine and advanced AF (autofocus) capabilities based on the flagship Alpha 1 model, combined with streamlined operability and enhanced ......read more

    HONOR Launches its First Vlog Smartphone HONOR 50 in Saudi Arabia

    The Ultimate Smartphone for Vloggers and Content Creators   Riyadh, KSA, 24th October 2021 – With an aim to reinforce its ambitious plans in Middle East, global technology brand HONOR today announced the launch of its first vlogging smartphone the HONOR 50 in Saudi Arabia. The HONOR 50 comes with GMS and is the first smartphone to feature Qualcomm’s SnapdragonTM 778G Mobile Platform. The premium model is equipped with multi-video shooting modes, with combinations that use the front and rear cameras at the same time. In just one take it allows the users to choose from six modes which makes the vlogging experience fun, exciting, and engaging. With this the HONOR 50 also features an immersive 6.57-inch 75° curved OLED display which delivers a smooth surface experience visually and in hand, boasts 66W SuperCharge ......read more

    LG's First QNED Mini LED TVs Now Available in Saudi Arabia

    Ushering in a New Era for Premium LCD TVs, LG’s Latest Models Deliver High-Quality Picture with More Authentic Color Reproduction to Heighten Immersion   Jeddah, Oct. 23, 2021 – LG Electronics (LG) has today announced the availability of its first-ever QNED Mini LED TVs in Saudi Arabia – leading its premium LCD lineup. LG’s latest TVs leverage Quantum Dot NanoCell color technology and Mini LED backlight technologies to deliver brightness and contrast far superior to that of conventional LCD televisions. LG’s QNED Mini LED TV lineup consists of 8K QNED99 and QNED95 series models, alongside 4K QNED90 series models, in screen sizes ranging from 65 to 86 inches.    Mini LEDs, an advanced light source technology, are significantly smaller than the backlights found in conventional LCD ......read more

    Verloop.io Showcases Conversational AI Solutions for Customer Support at GITEX 2021

    Dubai - 20, October: Verloop.io, the world’s leading customer support automation platform, brings its conversational Artificial Intelligence (AI) customer support solutions at the 41st edition GITEX, the region’s largest information technology show, which kicked off in Dubai on October 17, 2021.  The advanced conversational AI solutions for businesses are developed to enable brands to build delightful experiences for their customers and enhance value in the marketplace. Commenting on the participation, Mr. Gaurav Singh, Founder & CEO of Verloop.io, said, “With our AI-powered conversational customer support solutions, brands can build delightful experience to their customers on different channels like WhatsApp, Instagram, Websites, mobile apps, Facebook Messenger and Voice. Our mission is to enable brands ......read more

    ‘YA WELI', The Latest Nikon and Neha Pandey Collaboration All About ‘Love'

    Dubai based and Indian origin artist Neha Pandey drops her second Arabic track ‘Ya Weli’, a love song, in collaboration with Nikon MEA   Dubai – UAE:  Introducing ‘Ya Weli’, song by Dubai-based Neha Pandey in collaboration. The catchy track combines peppy and soulful beats to create magic that can only be felt. Literally translated, ‘Ya Weli’ means ‘oh gosh’ - the song monuments and memorializes a woman’s expression of love – the passion for herself, her life or her desires.   ‘Ya Weli’ connects with listeners on a individual level and encourages listeners to embark on their unique journey of interpretation. Shot in collaboration with Nikon Middle East FZE., the video compliments the soulful track to portray a woman in love with ......read more

    Emirates Integrated Telecommunications Company reports Q3 2021 Results

    Emirates Integrated Telecommunications Company PJSC announces 6.9% growth in its quarterly revenues, an EBITDA of AED 1,100 million and a Net profit of AED 283 million   19 October 2021 - Emirates Integrated Telecommunications Company PJSC (“EITC”) announced its financial results for the third quarter of 2021. Revenues grew 6.9% to AED 2,874 million on sustained demand for broadband services and 5G handsets. More importantly, mobile services continued its recovery thanks to a buoyant postpaid segment. EBITDA amounted to AED 1,100 million thanks to cost optimisation which helped contain margin pressure from direct costs. Net profit was AED 283 million in spite of higher depreciation and amortisation charges.   Operating highlights  • Mobile customer base reached 6.5 million. The postpaid ......read more

    LG Micro LED Technology Secures Top Presidential Award at International Light Convergence EXPO

    Innovation Opens Up Opportunities for Micro LED Displays with Enhanced Picture Quality, Deeper Blacks and Customization Options   Oct. 19, 2021 — LG Electronics’ Micro LED technology has been named the recipient of the Presidential Award at the International Light Convergence EXPO 2021. LG developed a new application method by which the RGB chips are transferred directly on the Thin Film Transistor (TFT) glass backplane rather than the traditional printed circuit board, taking the technology to the next level. LG’s innovation opens the door to exciting new possibilities offering high-resolution images with blacks that are deeper and more realistic. Micro LED delivers stunning picture quality with exceptional brightness, contrast and clarity and are self-emissive, employing tiny light-emitting diodes. The ......read more

    AppGallery Expands Its App Offering by Adding Aramex Mobile App

    17th October 2021, Dubai, UAE:   AppGallery, Huawei's official app distribution platform, has recently added to its growing app portfolio, Aramex Mobile, Aramex’s innovative mobile app. This latest addition to the AppGallery places Aramex onto one of the top three app marketplaces globally, with more than 550 million monthly active users across 170 countries, allowing it to benefit from a large customer base in the Middle East and Africa region and beyond.   Aramex Mobile app offers the users numerous features that make the process of sending, tracking, and delivering shipments an easy and enjoyable experience. Once installed on the smart devices, users can track their packages in real-time via an interactive map that shows their routes, beginning from the country of origin until delivery to the final ......read more

    Samsung Announces New Artificial Intelligence Course to Empower Young People Across the UAE

    Samsung Innovation Campus will provide valuable education for future generations through online insights and exercises that enhance knowledge and skillsets  Dubai, UAE 16, October 2021: Samsung Gulf Electronics today announced that the brand’s global citizenship program, Samsung Innovation Campus, is launching in the UAE with a brand new Artificial Intelligence (AI) course to empower youth nationwide. With accelerated digital transformation across all business sectors and emerging technologies already delivering consistent impact across society, AI readiness is now critical to business adaptability, continuity, and long term success. Hand in hand with this is the high demand for technical talent in increasingly AI-driven professional environments. Samsung has carefully designed this AI course to enable youth with the right ......read more

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    Stay Ahead of the Game with HONOR Smartphones

    Optimize Next Mobile Gaming Match with Premium Features from HONOR   United Arab Emirates,  October 21, 2020:    With UAE mobile users increasing their time on their devices, research show that the most popular type of apps in the MENA region are online and mobile games.  As the MENA region is home to the world’s most active gaming community, reports estimate that the MENA gaming market will be worth US$6billion by 2021 . With the Middle East seeing a surge in mobile gaming it is no wonder consumers are looking for a mobile device to match their ......read more

    Make Family Meals Easier, Faster and Healthier With NeoChef™

    LG’s Advanced Microwave Ovens Bring Convenience and Creativity into the Kitchen   United Arab Emirates,  October 21, 2020:   As homeowners strive to maintain a work-life balance, preparing meals which are not only tasty, but are also healthy remain a top priority. Yet, finding the time to make such dishes can often be a struggle. Designed to make cooking faster and more enjoyable are LG’s NeoChef microwaves offer a host of smart features to enable even amateur chefs the opportunity to create healthy dishes in less time. Even Heating and ......read more

    Samsung Electronics Becomes Top Five in Interbrand's Best Global Brands 2020

    Samsung ranked 5th place with brand value of USD 62.3 billion, a twelvefold increase from its initial evaluation in 2000     United Arab Emirates,  October 20, 2020:   Samsung Electronics announced today that it has become number five in the Best Global Brands 2020 list announced by Interbrand, a global brand consulting company, with its largest-ever brand value of USD 62.3 billion.     Despite the challenging business environment brought on global companies by COVID-19 in 2020, Samsung saw a 2% rise in brand value from USD 61.1 billion ......read more

    How Smart Assistants Enhance Convenience and Connected Living

    HONOR Devices Simplify Daily Tasks with Huawei Assistant    United Arab Emirates,  October 19, 2020:  Intelligent virtual assistants (IVA) have seen tremendous growth as AI technology has enhanced its application across devices. The functionality offers accessibility and unrivaled convenience that have helped drive its success in the market.  Reports estimate that the global IVA market reached a value of US$ 2.75 Billion in 2019 , showing the increasing interest and value for this artificial intelligence.   In HONOR’s Intelligent Living ......read more

    du Announces Pre-Orders for iPhone 12 Pro and iPhone 12 Pro with 5G

    UAE customers can now place orders for the best iPhone ever with the powerful A14 Bionic, all-new design with Ceramic Shield, pro camera system and the biggest Super Retina XDR display ever on an iPhone Dubai, UAE, 17 October 2020: du, from Emirates Integrated Telecommunications Company (EITC), is bringing the iPhone 12 Pro and iPhone 12 to the UAE, with pre-orders starting from October 16 at 4pm to October 23 at 8am. Featuring the most 5G bands on any smartphone, iPhone 12 models offer the broadest 5G coverage worldwide. UAE customers can now enjoy the device’s next-generation ......read more

    Samsung Announces Availability of the Galaxy S20 FE Across the UAE

    The Galaxy S Series has delivered premium smartphone experiences for over a decade and the latest addition to the category has been created based on the feedback of Samsung enthusiasts Dubai, UAE, 17 October 2020:  Samsung Gulf Electronics today announced that the all-new Galaxy S20 Fan Edition (FE), the latest premium flagship smartphone, is now available for purchase in Samsung brand stores and authorized retailers  across the UAE. Created in line with Samsung users' recommendations, the Galaxy S20 FE comprises many features synonymous with the Galaxy S20 Series and a ......read more

    Reduce Food Waste With a Smart Refrigerator

    Intelligent Features from LG InstaView Maintain Freshness for Longer     United Arab Emirates,  October 14, 2020:  While more people are cooking at home, trying out new recipes and spending greater time enjoying meals with family, there is a prevalent issue taking place in the kitchen. And that is food waste. As more people choose grocery shopping over ordering meals in an effort to save money and eat healthier, food is still finding its way into the waste bin. According to the United Nations, about 1.3 billion tons of food is wasted each year globally, equivalent to ......read more

    Samsung's Twin Cooling Plustm Refrigerator: How Families Are Benefitting From a Flexible and More Dynamic Kitchen

    United Arab Emirates,  October 14, 2020:  The profile and popularity of Samsung's innovations continue to evolve across the GCC. Brand enthusiasts are increasingly eager to acquire the latest releases at every opportunity, products that comprise next-generation technologies and deliver new value. At Samsung, our mission to excite, delight, and empower you goes beyond the world of entertainment and professional life. Besides smartphones, TVs, tablets, and wearables, another area that also garners vast attention and interest is our home appliances segment. One of the standout ......read more

    Upscale Laptop Security with Enhanced Protection on the HONOR MagicBook Series

    HONOR PC Prioritizes Privacy with Smart Features   United Arab Emirates,  October 14, 2020:   As nationwide remote working has surged across the UAE, cybersecurity threats have increased as hackers take advantage of vulnerable devices. Laptop cameras are particularly susceptible and perhaps one of the most invasive forms of hacking. According to a survey conducted by HP  , the awareness of webcam hacking is high, with 79 percent of respondents understanding their privacy could be compromised via their laptop’s webcam. The majority of those surveyed physically ......read more

    Huawei Launches the HUAWEI FreeBuds Pro in the UAE

    Iconic. Smart. Comfortable. The world's first dynamic noise cancellation True Wireless Stereo earphones are set to redefine noise cancellation and are available in stores from October 22nd, 2020 United Arab Emirates,  October 14, 2020:   Huawei Consumer Business Group (BG) today announced the launch of its latest flagship True Wireless Stereo (TWS) earphones, the HUAWEI FreeBuds Pro in the UAE. HUAWEI FreeBuds Pro is the world’s first intelligent dynamic noise-cancelling earphones and this year’s flagship among Huawei’s audio products, further ......read more

    Realme Launches 7-series 65W Fastest Charging Phone in UAE

    The realme 7 Pro can charge up to 13% in just three minutes and 100% in only 34 minutes, making it the world’s fastest charging smartphone among its peers. Dubai - October 13, 2020: Realme, the fastest charging smartphone in the world, launched its 7-series dynamic smart phones in the UAE. realme offers unparalleled excellence and breathtaking design with its two new smart devices -- 7 and 7 Pro – with the brand’s key focus on catering to the needs of the younger generation and professionals. The devices are manufactured with trendsetting technology that is distinctive ......read more

    SITA Partners With Jordan's Ministry of Digital Economy and Entrepreneurship to Develop Young Talent

    United Arab Emirates,  October 11, 2020:   Jordan’s Ministry of Digital Economy and Entrepreneurship (MODEE) has signed an MoU with SITA, the global IT provider for the air transport industry, to support the employment of new graduates in Jordan.  The agreement aligns with MODEE’s training and employment program that aims to secure jobs for young graduates specializing in IT and Telecommunications. The partnership is also in line with SITA’s vision to expand its Amman office and grow its global operations team. Currently 68 IT experts support over 300 ......read more

    LG Empowers UAE Businesses to Accelerate Air Solutions Agenda

    Company’s Sees Growth Across Air Conditioning and Air Purification Portfolio in 2020   United Arab Emirates,  October 11, 2020:   As the pandemic unfolded, the need for more advanced air solutions was quickly recognized by businesses the world over, with organizations accelerating their efforts to install new heating, ventilation and air conditioning (HVAC) technologies at unprecedented speed and scale.  With physical spaces now either fully open, or experiencing phased re-openings, from major transport hubs, hotels and entertainment venues, to offices ......read more

    Samsung's Uniquely Designed TV Products Portfolio Enhances Consumers' Lifestyles

    United Arab Emirates,  October 10, 2020:  Samsung’s latest lifestyle TVs have been developed to offer heightened elements of elegance and beauty. Unlike conventional TVs, each product of new range blends effortlessly into all surroundings, adding an artistic component and extra dimension never before seen in households through exquisite and incomparable design. Lifestyle and design have emerged as a way of life for today’s consumers, a concept that has brought increased demands for new products that complement the needs of users.  Through creativity, ......read more

    Galaxy Note20 Series: Five Outstanding Features Sure to Boost Creativity

    United Arab Emirates,  October 08, 2020:  The Galaxy Note20 Series has made a big impact on the smartphone market since its recent arrival. After months of anticipation and excitement among Samsung enthusiasts, the capabilities of these incredible next-generation devices have been explored in their entirety across the GCC since the regional launch. The latest additions to the popular Note series, the Galaxy Note20 and Galaxy Note20 Ultra 5G, have followed in the footsteps of their predecessors and exceeded expectations, enjoying commercial and critical success, delivering new ......read more

    With a Sleek Ultra-Light Design and Multi-screen Collaboration, the New HUAWEI Matebook X Changes How You Multi-Task

    UAE Pre-orders for the new flagship laptop start on October 8th, 2020 and include free gifts worth 1,299AED At its best technology is a trusted companion that can bring us better efficiency and help us be more productive. That is why having the right tool is key. The new HUAWEI MateBook X showcases Huawei’s artistry and top-notch technology. Weighing only 1Kg, Huawei’s latest Most Elegant Thin & Light Laptop is not only Ultra-light and thin but it also comes with a stunning 3K HUAWEI Infinite FullView touchable display, smart multitasking features, solid performance and so ......read more

    New and Exclusive NeckDoctor Products Launch for Laptops in the UAE Stand More, Sit Less

    United Arab Emirates,  October 07, 2020:  NeckDoctor, the original ergonomic monitor arm company launches two unique new products in the region. NeckDoctor for Laptops, the Portable Ergonomic Laptop Stand Desk Workstation and NeckDoctor for Laptops-L, the Height Adjustable Ergonomic Laptop Standing Desk Workstation offering high-quality solutions for office and home to prevent improper sitting postures that strain the muscles and connecting tissues around the neck, head, back, spine and shoulder. Founder Tarun K. Balani, & CEO – NeckDoctor, “Sedentariness begins ......read more

    Young Professionals Achieve Cross Device Compatibility with HONOR Magic-link 2.0

    Seamless Connectivity for the Modern Multitasker   United Arab Emirates,  October 05, 2020:   For the young professional, working on multiple projects is common practice. Meaning this modern multitasker is always searching for ways to increase productivity, streamline tasks and improve their focus. With an arsenal of intelligent devices, this digital consumer expects seamless connectivity to enhance workflow. Global technology brand, HONOR, has invested in ways to address this growing need with a unique operating feature as part of its all-scenario intelligent ......read more

    New Stop for Tech Lovers: Sony MEA Opens Second UAE Store at Mall of the Emirates

    Sony MOE will offer complete digital imaging products and solutions, including latest range of headphones, for tech savvy customers in the UAE  5 October 2020 - Dubai, UAE: UAE tech savvy customers can check out the latest digital imaging products and headphones at the second Sony branded store located in the Mall of the Emirates (MOE).  Formerly branded as the Kansas store, Sony MOE will offer the latest range of industry leading Alpha mirrorless cameras, lenses and fixed lens compact series cameras. The new store will also offer a photoshoot section where customers can test ......read more

    Realme to Launch 65W Fastest Charging Smart Phone 7 Series Soon in UAE

    Dubbed the fastest charging smart phone in the world, the new range brings spotlight on the young and trendy with devices loaded with seamless experience and top-end features Dubai – October 5, 2020:   Realme, the rapidly emerging smartphone brand in the world, is all set to launch its vibrant new realme smartphone 7 series in the UAE. The brand targets the younger demographic that is increasingly conscious for value-for-money products with top-end features and seamless experience. In just two years’ development, realme has entered 61 markets on five continents ......read more

    Huawei Announces New Most Elegant, Thin and Light HUAWEI MateBook X in the UAE

    The new flagship laptop is available for pre-orders from October 8th, 2020 and gives UAE users a smarter way to work with Multi-Screen Collaboration and an immersive viewing experience Dubai, UAE, 30 September 2020:  Huawei Consumer Business Group (CBG) today announced in the UAE the HUAWEI MateBook X, the latest addition to the HUAWEI MateBook line-up, transforming how consumers can work in this new era of mobile productivity. Featuring the series’ signature aesthetics, the HUAWEI MateBook X launches with significant enhancements to portability due to its Ultra-light and thin ......read more

    First Look: HONOR Watch GS Pro

    Unveiled at IFA 2020 the new smartwatch comes with enhanced GPS technology and weather alerts   United Arab Emirates,  September 30, 2020:  Global smartphone brand HONOR announced earlier this month the launch the HONOR Watch GS Pro. For adventure lovers to fitness enthusiasts, this smartwatch makes outdoor training and pursuing fitness goals more productive and with more style. The announcement was made at the 2020 IFA technology conference and is part of the brand’s unwavering commitment to helping consumers live a truly smart, productive and healthy ......read more

    Featherweight X1 Nano is Lightest ThinkPad™ Ever1

    Dubai, UAE, September 29, 2020 – Lenovo™ is very excited to unveil the latest addition to our premium X1 portfolio, ThinkPad™ X1 Nano. The lightest ThinkPad ever at just 1.99 pounds1 (907g) breaks new ground for performance and functionality in an incredibly featherweight package. Lenovo’s first ThinkPad based on Intel® Evo™ platform2 and powered by 11th Gen Intel® Core™ processors, the X1 Nano delivers supreme speed and intelligence3 while maintaining outstanding battery life4. Stunning visuals are delivered through a narrow bezel 13-inch 2K ......read more

    Beat the Expected with HONOR 9X Lite

    Affordable Smart Device Offers Innovative Features at an Accessible Price Point   United Arab Emirates,  September 28, 2020:  Global technology brand, HONOR, has strived to develop a comprehensive suite of products that meet the needs of digital consumers. With this ethos in mind it should come as no surprise that the latest smartphone from HONOR, the HONOR 9X Lite, is a feature-laden and affordable smartphone that promises to deliver intelligent experiences for today’s sophisticated and digital-first consumers. The HONOR 9X Lite, the latest member of ......read more

    How Smart Wearables Are Contributing Towards Your Fitness And Well-Being: HUAWEI WATCH FIT Does More Than That

    With the wide variety of smart devices surrounding us today there is no doubt we live in a connected digital era. Apart from smart phones, which act as a nexus point, one of the most popular smart devices seen with people are smart wearables. Modern smart wearables have woven themselves deeply into our daily lives, serving primarily as an extension of our smartphones. However, a key feature of wearables such as the newly launched HUAWEI WATCH FIT lies in their health and fitness tracking capabilities. With today’s world having everyone more concerned about their well-being, it’s ......read more

    Mega Electronics, Fashion Sale Set to Begin in Sharjah

    Expo Centre Sharjah rolls out Covid-proof plans for its second event this season Sharjah, 26 September 2020:  After the successful hosting of the first exhibition since the coronavirus outbreak, Expo Centre Sharjah is gearing up to host another key consumer event early next month. The Consumer Electronics Fashion - Big Sale 2020 will be the second major event that will be held at Expo Centre Sharjah after normal life and business activities started returning to normal in the UAE. Offering some of the biggest discounts in town, CEF - The Big Sale 2020 will showcase the best ......read more

    Dream Come True for Arabic Commentators Featured on New WWE Game

    United Arab Emirates,  September 24, 2020:  For the three Arabic commentators chosen to be part of WWE’s 2K Battlegrounds video game, the opportunity is a dream come true. Jude Aldajani, Faisal Almughaiseeb and Saeed AlGhamdi, who are all part of WWE’s Arabic commentary team, have plenty of experience between them having worked on huge KSA events such as Super ShowDown and Crown Jewel, where their words have helped describe action involving some of the brand’s biggest Superstars, including The Undertaker, AJ Styles and Braun Strowman, who faced Tyson Fury in a ......read more

    MENOG 20: Impact of COVID-19 on Internet in the Middle East

    First online edition of meeting served as strategic platform to discuss how COVID-19 impacted Internet operations in the Middle East 378 people from 48 countries tuned in for the meeting.     23 September 2020 - The 20th edition of the Middle East Network Operator Group Meeting and Peering Forum (MENOG) was held as a virtual event recently. The meeting took place as a 90-minute panel discussion and was broadcasted live on MENOG’s website.   During the meeting, panelists from across the region discussed the effects of COVID-19 on the Middle Eastern ......read more

    Etisalat Extends Partnership with Ericsson to Enable its 5G Business Support System

    • Etisalat to apply smooth, fast and cost-effective network evolution to 5G standalone  • Ericsson’s Charging and Policy to support new use cases including IoT, Network Slicing, augmented reality and virtual reality   • Partnership elevates Etisalat UAE subscribers’ experience to a new level, empowering users to customize packages and provide efficient and flexible offerings   United Arab Emirates,  September 23, 2020:  Etisalat, one of the leading telecommunication operators in emerging markets, has selected ......read more

    Huawei Offers UAE Users to Upgrade Their Smartphone's Battery With Genuine, Safe and Reliable Replacements Just for a 39AED

    The offer runs until September 30th, 2020, includes no additional charges, and gives UAE consumers the opportunity to replace the battery on their device with a genuine Huawei unit* Dubai, United Arab Emirates - September 23, 2020:  Huawei is it offering UAE consumers the option to replace the battery on their device with genuine, original long lasting, good quality, safe and reliable replacements for just 39AED as part of a limited time offer. The offer, which runs until September 30th, 2020, aims to encourage consumers to use Huawei Authorised Service Centers where they ......read more

    Samsung's Air Purifier: The Innovative Appliance Brining New Meaning to Indoor Air Quality

    United Arab Emirates,  September 22, 2020:  In today’s society, consumers are perhaps more conscious than ever before about the levels of indoor air quality. Health and well-being have emerged as a top priority for people of all age groups, with advancements in the science and medical fields illustrating the importance of promoting and encouraging measures to ensure endeavors in this direction are carried out at every opportunity.  Consumers require the air that they breathe to be purified. Recent events and the new normal have also placed an even greater emphasis on ......read more

    Enjoy Optimal Music Capabilities with HONOR 9A

    Bring the Party Anywhere with HONOR 9A’S Powerful Audio Features  United Arab Emirates,  September 21, 2020:  With the smartphone revolution, the way users listen to music has completely evolved. Thanks to advanced technology, smartphones are now considered the most dominant portable music players on the planet. Today, smartphones are adapting to the digital needs of young consumers and this means that the quality of smartphone audio has never been more important.  Recognizing the need to provide optimal music capabilities and exceptional audio quality, global ......read more

    UAE Invention That Brings Colour Into the Lives of the Visually Impaired Wins James Dyson Award 2020

    ‘Touch’ smart ring identifies colour and text for visually impaired or those with colour vision deficiency       • According to the World Health Organisation, more than 2.2 billion people around the world are estimated to suffer from vision impairment or blindness. *  • Of these, 1 billion have moderate or severe distance vision impairment or blindness as well as near vision impairment*. Touch allows users to reconnect with the excitement of discovering colours at their own pace.    United Arab Emirates,  September ......read more

    WWE Superstars Mark Launch of 2K Battlegrounds by Highlighting Passion for Gaming

    United Arab Emirates,  September 20, 2020:  To coincide with the release of WWE 2K BattleGrounds, two WWE Superstars - Xavier Woods and Tyler Breeze - have been speaking about their love of gaming.   Launched last week, WWE 2K BattleGrounds, which is available on PlayStation, Xbox and PC, features a roster of more than 70 WWE Superstars and Legends.   Woods and Breeze have been competing on various video games for many years, and such is their passion for gaming both men host their own dedicated YouTube channels in relation to the subject.   Woods, part of ......read more

    Sony Middle East & Africa Introduces Alpha 7C Camera and the Zoom Lens, the World's Smallest and Lightest Full-frame Camera System'

    New HVL-F28RM Compact Flash is also Announced   Dubai, UAE, 20 September 2020:  Sony Middle East & Africa announced several additions to their impressive imaging lineup — the Alpha 7C full-frame camera (model ILCE-7C), the FE 28-60mm F4-5.6 (model SEL2860) zoom lens and HVL-F28RM flash.  The Alpha 7C is the world’s smallest and lightest   full-frame body with uncompromising performance, featuring advanced AF (autofocus), high-resolution 4K video  capabilities and more. When paired with the world’s smallest and lightest  FE ......read more

    Mobily Trial 5G on 800/1800MHz Band using Ericsson Spectrum Sharing in Saudi Arabia

    • Mobily and Ericsson test 5G on low band for extended 5G coverage • Ericsson Spectrum Sharing will support Mobily in expanding 5G coverage    September 17, 2020:  Mobily has teamed up with Ericsson (NASDAQ: ERIC) to trial 5G on 800/1800 MHz band using Ericsson Spectrum Sharing. The trial showed 5G capabilities in a real-world environment over a live network, including tests on speed and latency.   Ericsson Spectrum Sharing allows both 4G and 5G to be deployed in the same band and on the same radio through a software upgrade – instantly ......read more

    Ooredoo Collaborates with Nutanix to Launch VDI-as-a-Service for Businesses in Kuwait

    Kuwait City, Kuwait, 17th September, 2020:  Ooredoo Telecom, the first to introduce innovative digital services in Kuwait, has signed a partnership with Nutanix, Inc. (NASDAQ: NTNX), a leader in enterprise cloud computing, to offer Virtual Desktop Infrastructure (VDI)-as-a-Service to businesses in Kuwait. The telecom service provider has implemented Nutanix Enterprise Cloud Platform combined with Citrix Virtual Desktops software in its datacentre with a view to provide a fully supported solution for desktop virtualization to small and medium businesses (SMBs) and enterprise ......read more

    Lenovo Introduces Laptop Sleeve Personalization for UAE Customers

    New tool empowers users to display their creativity and individual style   United Arab Emirates,  September 17, 2020:  Lenovo today announces the launch of its ‘Be Unique’ campaign, leveraging an in-house built AI engine and online platform to create bespoke laptop sleeves for Lenovo Yoga devices.  Lenovo’s ‘Be Unique’ campaign falls into the brand’s newly inaugurated ‘Experience Smarter’ platform which aims to deliver smarter experiences to consumers across Lenovo’s product portfolio for work, studying, gaming ......read more

    Philips Launches New Innovations to Help People Stay on Top of Their Health

    • Health-at-home accelerates and is here to stay – vulnerability of our health makes people feel the pressing need for preventative care and healthy living  • Philips introduces connected solutions that offer insights and empower people to make personalized, healthy lifestyle choices  • COVID-19 pandemic accelerates digitalization to meet the urgent need to stay (virtually) connected to caregivers     United Arab Emirates,  September 17, 2020:  Royal Philips (NYSE: PHG, AEX: PHIA), a global leader in health technology, today ......read more

    Sony Middle East & Africa Introduces Alpha 7C Camera and the Zoom Lens, the World's Smallest and Lightest Full-frame Camera System

    New HVL-F28RM Compact Flash is also Announced   Dubai, UAE, 16 September 2020:   Sony Middle East & Africa announced several additions to their impressive imaging lineup — the Alpha 7C full-frame camera (model ILCE-7C), the FE 28-60mm F4-5.6 (model SEL2860) zoom lens and HVL-F28RM flash.  The Alpha 7C is the world’s smallest and lightest   full-frame body with uncompromising performance, featuring advanced AF (autofocus), high-resolution 4K video  capabilities and more. When paired with the world’s smallest and ......read more

    Bentley Systems Announces Finalists in the Year in Infrastructure 2020 Awards Program

    Winners to Be Selected and Announced at Bentley’s Virtual Year in Infrastructure 2020 Conference, October 20-21 16 September 2020 – Bentley Systems, Incorporated, the leading global provider of comprehensive software and digital twins services for advancing the design, construction, and operations of infrastructure, announced the finalists in the Year in Infrastructure 2020 Awards program. The annual awards program honors the extraordinary work of Bentley software users advancing infrastructure design, construction, and operations throughout the world. Sixteen independent jury ......read more

    Mindware to Drive Acer's ME Market Share in the Commercial Sector by Signing Distribution Deal

    DUBAI, UAE, 16TH September, 2020 – Mindware, a regional leader in Value Added Distribution, today announced that it has signed a commercial distribution agreement across the Middle East with Acer. This will include the vendor’s commercial and education portfolio including Windows based laptops, Chromebook devices, accessories, projectors, Enduro and ConceptD devices. The main focus will be on the Travelmate Series, specifically designed both for the corporate world and the public sector. Mindware will drive the market penetration of these devices by mobilizing its extensive ......read more

    OPPO Set to Launch Its All-New Groundbreaking Reno4 Series in the Middle East this Month

    • UAE Consumers are urged to join the virtual launch event and “Own The Night” with the new OPPO Reno4 Series • Design-led series packs a punch with 5G and innovative offerings for a smartphone camera     Dubai, United Arab Emirates, 16 September 2020 – Global technology brand, OPPO, is set to launch the all-new Reno4 Series, together with its latest OPPO Enco wireless headphones in the Middle East later this month. Living up to its mission of elevating life through technological artistry, OPPO’s new range of products promises to not ......read more

    Updates to HarmonyOS 2.0, EMUI 11 and HMS will Empower Smarter All-Scenario Experiences

    United Arab Emirates,  September 16, 2020:   At this month’s Huawei Developer Conference 2020, the global technology brand announced major upcoming updates for HarmonyOS 2.0, EMUI 11 and HMS (Huawei Mobile Services). These improvements will empower global developers and ecosystem partners to provide enhanced and innovative user experiences for users.  HarmonyOS 2.0: Officially Open Source with Mobile HarmonyOS Beta Available to Developers by Year End Huawei announced its all-scenario experience operating system, HarmonyOS, back in 2019. Since then, a robust ......read more

    Huawei is Set to Dramatically Alter the Entry Level Smartphone Segment with the Launch of HUAWEI Y9a in the UAE

    The new addition to the Y series boasts a solid 64MP quad camera and a 40W HUAWEI SuperCharge and is available for pre-order on September 17th     United Arab Emirates,  September 15, 2020: Huawei today announced the launch of the HUAWEI Y9a, the new entry level smartphone that is designed for photography and Super performance. Offering a SuperCamera experience with a 64MP Quad Camera, 40W HUAWEI SuperCharge, large storage and a sleek design with good value for money, the HUAWEI Y9a promises to be the perfect choice for consumers at every age. Capture something ......read more

    HONOR Magic Earbuds: Control at Your Fingertips

    Enjoy A Seamless Music Experience with Intuitive Touch Controls   United Arab Emirates,  September 15, 2020:    Rise is demand for wireless earphone has grown substantially across the Middle East in recent years. As young consumers manage multiple electronic devices that require audio connectivity the appeal of wireless audio cannot be matched. The convenient, simple, and minimalistic design of wireless earbuds are ideal for  fitness enthusiasts, music lovers, college students, and professionals.   Living in a digital world, users are striving to ......read more

    UAE Ranks First on Regional Level's ICT Indicators in Global Innovation Index 2020

    Abu Dhabi, 14 September 2020:  The UAE maintained its Arab and regional leadership in a number of ICT related indicators, according to the Global Innovation Index Report 2020, which included results related to Global Competitiveness indicators for ICT sector.   According to the report, the UAE ranked first on the Arab and regional level in information and communication technologies (ICTs) pillar, ICT access indicator, and ICT use indicator. The UAE also ranked first in the Arab region in Generic top-level domains (gTLDs), and in Country-code top-level domains (ccTLDs) (.ae). This ......read more

    HyperX Releases First Arabic Layout Keyboard, Alloy Origins Core Tenkeyless RGB Mechanical Gaming Keyboard

    Dubai, UAE, September 13th, 2020:   HyperX, the gaming division of Kingston Technology Company, Inc., today announced that the HyperX Alloy Origins™ Core featuring HyperX Red mechanical switches will be their first keyboard available in Arabic layout.   Alloy Origins Core keyboard is built for performance and longevity with a shorter actuation point and 80 million click rating. It maximizes desktop real estate with a space-saving tenkeyless layout for ultimate mouse movement. The keyboard features RGB exposed backlit keys for brighter illumination with ......read more

    Huawei Announces New Developer Technologies Capable of Smarter All-Scenario Experiences

    United Arab Emirates,  September 13, 2020:  Huawei Developer Conference 2020 (Together) was held last Thursday at Songshan Lake. In the keynote speech, Huawei announced major upcoming updates for HarmonyOS 2.0, EMUI 11, HMS(Huawei Mobile Services), HUAWEI HiLink, and HUAWEI Research. These improvements will empower global developers and ecosystem partners to provide enhanced and innovative user experiences for users. At the event, Huawei also unveiled six new products that will contribute to Huawei’s all-scenario experience – HUAWEI MateBook X, HUAWEI MateBook 14, HUAWEI ......read more

    New Bose Frames — New for Sports, New for Style

    Premium Sunglasses and Premium Audio in One Revolutionary Wearable    United Arab Emirates,  September 12, 2020:   Bose today announces three new Frames — each combining the protection and style of premium sunglasses with the functionality of premium headphones in one revolutionary wearable.  The new Frames Tempo delivers the best performance in the Frames line-up and is engineered specifically for outdoor workouts — like biking, running, and climbing. The Frames Tenor and Soprano are for everyday use with improved style, design, and ......read more

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