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    Featured in Technology
    HONOR Launches Powerful HONOR X9 with Flagship-Level Features and Great Value

    Comes equipped with 66W SuperCharge capability and ultra-large screen with super narrow bezel design   UAE, 19th May 2022: Further expanding the HONOR X series portfolio, global technology brand HONOR today announced the launch of HONOR X9 5G in United Arab Emirates. After the success of recently launched HONOR X7, with HONOR X9 HONOR brings users extraordinary charging speeds, an ultra large screen with super narrow bezels, all-round powerful performance, and a sleek and stylish design, all at an affordable price point. Equipped with a 4800mAh   large capacity battery, the HONOR X9 5G delivers long-lasting, worry-free battery life for uninterrupted use, alongside 66W HONOR SuperCharge, which can juice up the device by 50% from flat in just 15 minutes and 81% in just 30 mins . Running Android 11 with Google Mobile ......read more

    Samsung's Global President & Head of Mobile eXperience Business visits MENA region and holds market talks with Samsung MENA executives

    19 May 2022:  In line with Samsung Electronics’ efforts to continuously coordinate with global markets on growth strategies, and the latest industry trends while also highlighting product launches and remarkable milestones, TM Roh, President and Head of Samsung Electronics’ MX (Mobile eXperience) Business, visited the MENA region where he met with the senior MENA executives of Samsung’s markets in Morocco.   During the visit, TM Roh commended the achievements of the MENA markets in the mobile division including the significant leap in sales for the S22 series and its sustainability vision.  In his comments, TM Roh said “Our vision is to become an innovator of new mobile experiences and the success of the Galaxy S22 series is living proof of that commitment. We take a user-centric approach ......read more

    iPhone SE 4 Launch: A Preview

    Meta Description: Looking ahead to the iPhone SE 4 launch in the UAE. Our predictions for the latest addition to the iPhone SE range, and what we’re expecting in the iPhone SE 4.  iPhone SE 4 Rumors: What could the new model entail?   March 2022 saw the launch of the iPhone SE 3 in the UAE and it attracted some serious praise from even the harshest of critics. Having such an affordable iPhone is a rarity in the Apple world. But now, the brand’s mobile devices are a lot more accessible around the world, and to those in Dubai.   A lot of cool stuff was added to the iPhone SE 3 above and beyond what the SE 2 had to offer, let alone the original SE. So, it’s probably fair to say that a lot more could still be added to the iPhone SE 4. We just hope that it remains at such a good ......read more

    Abu Dhabi to host the first Amazon UNIVERSITY Esports Masters in the MENA Region

    ■ Universities from KSA, UAE, Egypt, and Morocco will participate in a live event hosted by Pixel Gaming in the UAE capital city, from July 14-17 ■ Students will compete in League of Legends and VALORANT, and the winners will share the total prize pool of $10,000   Dubai, UAE, May 17, 2022 - Amazon UNIVERSITY Esports Masters MENA Series (Amazon UEM) is officially kicking off its first edition in the history of this region with a live event to be hosted by Pixel Gaming headquarters (Al Quana Shopping Center, Abu Dhabi), from July 14th-17th. University teams from KSA, UAE, Egypt, and Morocco will participate in the event taking place in the UAE capital city.   These countries have shown rapid growth and high demand for modern games, and are steadily becoming some of the best markets to support and ......read more

    Lenovo Combines Stealth with Apex Performance in the Latest Legion 7 Series Gaming Laptops

    • The new generation of Lenovo Legion Slim 7i and 7 are the world’s most mobile 16-inch gaming laptops1 • The new Lenovo Legion 7i and 7 are the world’s most powerful 16-inch gaming laptops2     May 17, 2022 – Lenovo announced today its latest generation of stylish and savage gaming laptops: the Lenovo Legion 7i and 7 (16”, 7) portable powerhouses, and the thin and light Lenovo Legion Slim 7 and 7i (16”, 7) laptops. Sitting at the apex of gaming performance, the new Lenovo Legion 7i and 7 are now the world’s most powerful 16-inch gaming laptops.2 And joining the 16-inch QHD gaming category are Lenovo Legion’s thinnest and lightest gaming laptops yet – the new Lenovo Legion Slim 7i and 7 – now available in a taller 16:10 display for when productivity ......read more

    Wisdom for a Better Life Technology Paving the Way to a Better Life for All

    Today, technology plays a pivotal role in the way people work, play, learn and live. To ensure that everyone, regardless of age, disability or lifestyle, can reap the benefits of the latest advancements, leading tech companies are developing new solutions to make their sophisticated products more accessible.  Here’s a closer look into how inclusive technology is paving the way to a better life for all.  Making Things Easier with Universal Design: Sometimes, it’s not the software design that presents an obstacle for the user, but the design of the hardware itself. In recognition of the everyday hurdles that “appliance architecture” can create for certain users, the concept of Universal Design has emerged. For instance, the “SideKick” pedestal washer from LG, which can be used instead of a ......read more

    Sony Re-Writes the Rules with their newest Industry-Leading Noise Cancelling Headphones – Introducing the WH-1000XM5

    • Immerse yourself in your sound and nothing else thanks to the new WH-1000XM5’s industry-leading noise cancelling  with eight microphones and Auto NC Optimiser • Experience exceptional sound quality and industry-leading call quality  that can be tailored to your world • Enjoy super comfortable wearing and all-day listening with a new design and up to 30 hours battery life    Dubai, UAE - 13 May 2022 – Sony today announced the newest edition of its award winning 1000X series – the WH-1000XM5 wireless, noise cancelling headphones. This new model brings a whole new immersive, distraction-free sound experience to its users and thanks to the implementation of new technologies, they elevate the already industry-leading noise cancelling and audio quality on the WH-1000XM4, to a ......read more

    Saif Nabeel Joins Pubg Mobile Musical Line—Up with a New Original Track and Music Video

    Celebrating the fans in the region, PUBG MOBILE proves to be bigger than just a game with another key celebrity collaboration from the region Al Riyadh – May 13, 2022 – PUBG MOBILE continues to celebrate fans in the region and collaborates with one of the most prominent stars in the Arab World – Saif Nabeel, for an exciting music video launching on the 13th of May. This one-of-a-kind collaboration introduces a new, edgy side of the popular artist in the action-packed PUBG MOBILE music video. After a month of celebrations, including a special appearance during the PMSC 2022 – Ramadan Edition, partaking in an exciting in-game event during the Holy Month, as well as the launch of exclusive game items and giveaways, the celebrations continue in the Middle East with the roll-out of the original track ......read more

    HONOR Confirms Launch HONOR X9 5G in Saudi, the first 5G X Series with very Aggressive Pricing

    HONOR X9 5G comes with an innovative 66W HONOR SuperCharge technology and class-leading 120Hz HONOR FullView Display    Riyadh, KSA 12th May 2022: Global technology brand HONOR announced the upcoming launch of the HONOR X9 5G. The HONOR X9 5G is the latest and best addition to of HONOR’s reliable X Series, further expanding the brand’s product portfolio to bring HONOR’s powerful technology to more users than ever before. Backed by HONOR’s major technical innovations, the HONOR X9 5G boasts 66W HONOR SuperCharge technology, industry leading slim and narrow bezels, and is one of the first smartphones in the industry to be powered by the Snapdragon® 695 5G Mobile Platform. HONOR X9 will be available soon in two versions – 4G and 5G – in Saudi markets with exciting ......read more

    POCO Reaches New Heights with the Apex Flagship POCO F4 GT

    Introducing to the UAE also POCO Watch for an immersive and premium user experience   Dubai, UAE: May 10th 2022  – POCO, a popular technology brand among the world's young techies, launches in the UAE its latest flagship POCO F4 GT smartphone, heralding the apex of power, along with POCO Watch - the brand’s first-ever AIoT products.    Living up to its potential, POCO F4 GT delivers an impressively apex performance with a flagship 4nm Snapdragon® 8 Gen 1 processor, backed by a sophisticated LiquidCool Technology 3.0, a flat AMOLED display with 120Hz refresh rate, magnetic pop-up triggers, and topped off by 120W HyperCharge. In addition, the new POCO Watch, which has more than 100 fitness modes built in, a 24-hour heart rate tracker and a battery life of up to 14 days, is designed ......read more

    Lenovo Unveils New Yoga PCs to Empower Consumers to do more, their way

    ● At the pinnacle of portable performance, the new seventh generation of the Yoga Slim premium clamshell laptop line offers power, flexibility, and collaborative features as well as the smart adaptive performance of Lenovo’s X Power paired with the brilliant visuals of Lenovo’s PureSight Display ● Designed for the modern home, the new Yoga AIO 7 has an easily adjustable screen hinge and endless device-to-device collaborative options for a hybrid lifestyle ● Thanks to Lenovo’s CO2 Offset Service, carbon emissions of the new Yoga PCs are offset from production through to the average lifecycle of the device across Europe, Middle East and Africa   May 10, 2022 – Lenovo has unveiled today the next generation of premium, ultra-slim Windows 11 Yoga laptops featuring:  ● ......read more

    Western Digital Details Mission to Unlock the Potential of Data

    Company Unveils New Flash and HDD Offerings Inspired by All of the Ways People Use Data   Al Riyadh - May 10, 2022 – What’s Next Western Digital Event – At its What’s Next Western Digital event held today at the Ritz-Carlton San Francisco, Western Digital Corp. (NASDAQ: WDC) detailed its mission to unlock the potential of data by harnessing the possibility to use it. In a series of keynotes delivered by company leaders, Western Digital also unveiled breakthrough HDD and Flash innovations inspired by the ways individuals and businesses use data to create what’s next.    In his opening remarks, David Goeckeler, CEO of Western Digital, expressed his belief that as the only company in the world to run industry-leading HDD and Flash technology franchises, Western Digital is strongly ......read more

    PUBG MOBILE Launches Second Collaboration with Global Sensation ‘Baby Shark'

    PUBG MOBILE and Pinkfong Baby Shark are once again partnering to launch exclusive Baby Shark-themed items in-game and release a new music video that brings the fun of Baby Shark to one the world’s most popular mobile games.   AlRiyadh – 9th May 2022– Today PUBG MOBILE is launching its second exciting partnership with Pinkfong Baby Shark, one of the most influential pop culture icons behind the most-watched YouTube video of all time. This time around, players can get their hands on a variety of different Baby Shark-themed cosmetic items, as well as enjoy an all-new music video featuring PUBG MOBILE and Baby Shark’s airdrop-hunting team!     Between May 9th and June 2nd, players will be able to grab a number of new exclusive Baby Shark items, from a motorcycle and parachute to helmets ......read more

    5 Types of Photography Styles to Master

    Creativity is in the eye of the beholder, capture your type of photos with Sony Middle East & Africa   Dubai, UAE:  5th May 2022 – Budding photographers, this is your time to experiment with the various genres of photography to find your niche. Once you’ve found what you enjoy, hone your skills towards that genre and excel in it.    With so many different genres of photography to choose from, here are the 5 types of photography styles to master. Most importantly, when it comes to any kind of photography, a sturdy camera, a set of lenses, and a dash of creativity and patience will come in handy to shoot outstanding photos.    #1 Portrait photography: Capturing fun elements in the most natural state Portrait photography is a common genre among photographers that capture an ......read more

    Breathe Clean Air with LG

     LG PuriCare Lineup Delivers Personalized Fresh Air Anywhere at Home Dubai, United Arab Emirates, May, 5, 2022 – 23 million people suffer from asthma worldwide. World Asthma Day is observed every May to spread awareness and care around the globe about the causes and effects of asthma. LG Electronics’ (LG) all-in-one home air solutions are well-designed to deliver the utmost care to those who suffer from asthma and seek a healthier, cleaner lifestyle. Developed to adhere to the needs of people’s at-home lifestyles, the LG air solutions are air purifiers, fans, and heaters. LG air purifiers offer personalized comfort that make any indoor beneficial and pure to its surroundings.   LG’s lineup of PuriCare™ air care solution is certified asthma & allergy friendly because it is ......read more

    Samsung Internet 17.0 Puts Privacy and Security Front and Center

    The official version of Samsung Internet 17.0 is now ready for download on Google Play or Galaxy Store  May 5, 2022 – Samsung Electronics Co., Ltd. officially released Samsung Internet 17.0 today , an upgrade that brings user-centric privacy and security features to the browser. The latest version includes Smart anti-tracking and HTTPS priority access set as defaults, with new ways of web authentication. The overall user experience has also been enhanced, with drag and drop tabs, and additional language options for translation to meet a wide variety of user needs. “With each new generation of Samsung Internet, we have committed to engineering a superior browsing experience that never compromises on privacy or security,” said Heejin Chung, Head of Web R&D Group at Mobile eXperience Business, Samsung ......read more

    Your top 6 Eid El Fitr Gifts from Samsung

    As Eid El Fitr is now fast approaching, customers are searching for the perfect gift for their family. Holding a special place in our calendar, this occasion is all about showing gratitude, appreciation and sharing with loved ones. Samsung is happy to propose a selection of six innovations on this meaningful occasion, ensuring Eid El Fitr this year, lives long in the memory: The Frame Calling out all the creatives of the family! The Frame is a perfect for all who love art and take pride in experiencing a beautiful home interior. If your family does too, The Frame is another standout choice as a gift this Eid El Fitr. A TV when it’s on Art when it’s off, The Frame upgrades any home appearance by acting as both a TV and vessel into the world of art. Because of its frame-like design, TV becomes a part of your personal ......read more

    Samsung Partners with Microsoft to Enhance user Experiences

    Dubai, UAE – April 29, 2022:  Samsung Gulf Electronics Co., Ltd. announced its partnership with Microsoft to extend Microsoft 365 subscription opportunities to its customers upon purchasing the latest addition to the Galaxy Portfolio, the Galaxy S22 Ultra and the Galaxy Tab S8 series, now with storage options on OneDrive amounting to 1TB. The partnership reinforces the brand’s mission to continue delivering the best services to its customers.  Osman Albora, Head of Mobile Experience Division, Samsung Gulf Electronics said, “Our longstanding partnership with Microsoft is a token to our common goal to breaking the barriers of innovation and enhancing customer experiences throughout. I am delighted to be announcing this new offer which is a reflection of our common efforts with Microsoft. Together, we have ......read more

    Lenovo Launches Versatile Yoga Tab 13 in the UAE

    Premium tablet features large 2K display, immersive Dolby Atmos audio and Wi-Fi 6 certification for supercharged entertainment and productivity ..Only Android Tablet With HDMI port for Extended / Second Screen   Dubai, United Arab Emirates, 28 April, 2022 – Lenovo has today announced the launch of its Yoga Tab 13 in the UAE, delivering a supercharged audio-visual experience in a sleek and elegant form factor. The introduction of the company’s latest premium tablet offering comes during a time in which more consumers are investing in portable devices to enhance the hybrid worlds of work, learning and play.  An Entertainment Powerhouse The Lenovo Yoga Tab 13 features a large 13-inch 2K display with 400 nits of brightness and 100 percent sRGB color gamut. The panel is also powered by Dolby Vision® HDR, ......read more

    Sony Middle East & Africa Introduces New FE 24-70mm F2.8 GM II, the World's Smallest and Lightest F2.8 Standard Zoom Lens

    Newest G Master™ Series Lens in Sony’s Mirrorless E-mount Lineup with Industry-leading Optical Design, Unique Actuator Technologies, Advanced Autofocus and More.   Dubai, UAE - 28, April 2022 – Sony Middle East & Africa announced the 67th lens in its mirrorless E-mount lineup – the highly-anticipated, FE 24-70mm F2.8 GM II (model SEL2470GM2). Sony developed the world’s lightest F2.8 standard zoom lens1 using its leading lens technology to deliver stunning resolution and beautiful bokeh known to Sony’s “G Master” series. The FE 24-70mm F2.8 GM II is one of the most versatile lenses in the line-up and was created for photographers, videographers, and hybrid content creators.    “Six years have passed since Sony released the first 24-70 mm F2.8 G ......read more

    Nigma Galaxy wins 2022 PUBG MOBILE STAR CHALLENGE – RAMADAN EDITION

    With a prize pool of $100,000 Al Riyadh, Saudi Arabia – 26th April 2022 - PUBG MOBILE today announced crowning Nigma Galaxy the title of 2022 PUBG MOBILE Star Challenge Arabia – Ramadan Edition champions. Nigma Galaxy from Iraq managed to secure the grand prize after winning with a massive score of 201 points in a fierce battle during the final. Cryptic Esports from Morocco secured second place with 168 points, and Yalla Esports from UAE came in third place with 159 points. The tournament’s MVP is the player ID7 from Rico Infinity team, who secured incredible 32 eliminations. All 16 teams share prize pool of $100,000, with the winning team taking home $35,000. 2022 PUBG MOBILE STAR CHALLENGE Arabia - Ramadan Edition is a four-day competition, which took place from April 21st to April 24th, featuring 16 ......read more

    Discover LG's Top-Notch Gaming Arsenal to Battle Friends this Ramadan

    Players elevate their gaming environment through LG’s UltraGear Monitors DUBAI, UAE, 25 APRIL 2022 – Ramadan is known as the occasion people unwind with more time spent reconnecting with family and friends, also causing an increase in social gatherings. Ramadan is known for its late nights which gives the night owls the opportunity to engage with others more often, including gamers who get to spend more time online. With that said, LG Electronics (LG) has the perfect line up of products to elevate gamers experience this Ramadan. LG UltraGear Monitors have been known to deliver sublime gaming environments and the freedom to enjoy them anywhere this Ramadan.   LG UltraGear Monitor LG’s UltraGear Gaming Monitor is a powerful gaming display monitor with high performance features to amplify any gaming ......read more

    Huawei Consumer BG Enters Enterprise Market, with New Lineup of Office Products

    Dubai, UAE - April 25, 2022: Huawei Consumer BG will now enter the enterprise market officially, serving government and enterprise customers, as well as individual consumers. The announcement was made by Richard Yu, Huawei's Executive Director, Consumer BG CEO and Intelligent Automotive Solution BU CEO, at the Huawei Business Product Launch Event. Mr. Yu noted that Huawei would use its hardware and software ecosystems as dual pillars, to support a growing range of versatile office products that work seamlessly with a wide range of smart devices, including laptops, desktops, monitors, tablets, accessories, Visions, and wearables. These new office solutions will address the following key domains: government, education, health care, manufacturing, transportation, finance, and energy. Rollout of comprehensive enterprise-centric ......read more

    On Earth Day, Samsung Reaffirms its Commitment to Recycling across the UAE

    Now expanding to 18 Samsung Authorized Service Centers, the Recycling Program allows customers to recycle their unused and/or old phones  Dubai, UAE, 22 April 2022: Samsung Gulf Electronics today announced its expansion plans into 18 new Samsung Authorized Service Centers, including three in the UAE; three in Qatar; and six for each of Oman and Kuwait as part of the brand’s Recycling Program and broader ESG initiatives. Samsung is partnering with Enviroserve to reduce the impact on environment by promoting the culture of recycling, inciting customers to bring their unused and/or old phones for recycling instead rather than placing them in landfill sites with hazardous materials. As part of its ESG initiatives, Samsung continues to expand its recycling program into more locations. On this year’s Earth Day and for ......read more

    du Holds Ramadan Sports Tournament for its Employees

    Dubai, UAE, April 21st, 2022: Supporting the spirit of togetherness and community that Ramadan represents, du, from Emirates Integrated Telecommunications Company (EITC), has successfully concluded its special Ramadan Sports Tournament on April 19 at Brighton College in Dubai. The tournament featured various sporting activities, including football, badminton and padel tennis. Winners and runner ups were awarded medals by Fahad Al Hassawi. CEO at du. As a leading organisation, du has always stressed the importance of health and fitness and facilitated events that inspire team members to engage in an active lifestyle. Aligning with the telco’s #RamadanInYou campaign, the Ramadan Sports Tournament was a creative way to become a stronger and healthier group and celebrate the Holy Month with vigour and high spirits.  

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    Sony Products to Gift Loved-Ones during this Year's Eid Al-Fitr

    Dubai, UAE – 20, April 2022 – Looking for the perfect gift to mark the end of Ramadan? Here are the gift ideas from Sony Middle East & Africa’s latest products.    Sony LinkBuds: Never Off The brand new truly wireless LinkBuds are the perfect gift for your Gen Z kids. Featuring a unique open ring design with audio transparency, the LinkBuds link online and offline worlds for a ‘Never Off’ wearing experience. Powered by sensor and spatial sound technologies, the LinkBuds is creating new sound experiences such as AR gaming, new work from home experiences, sound AR navigation, and quick access to music. Priced at AED 849, Sony LinkBuds are available at Sony Boutique Store at The Dubai Mall and Sony MOE at Mall of the Emirates.    Sony WF-C500: Small Size, Big Sound The ......read more

    Kris Gopalakrishnan invests in Resorcio for a 8.19% stake

    Dubai: April 20, 2022: Kris Gopalakrishnan, co-founder of Infosys, invested in a 8.19% stake in Resorcio, a multilingual content aggregator start-up based in Trivandrum, Kerala, India.  The investment has been made through the family office, Pratithi Investments. Resorcio is conceptualized as an e-commerce platform enabling the creation, sharing and monetisation of knowledge. The platform supports multi-lingual content, across a plethora of subjects in various formats. In less than 5 months since its launch, Resorcio has clocked over 2 million unique visitors from across the globe. “Resorcio is an important step towards revolutionizing the growing demand for quality content. Irrespective of the field, the content market place has undoubtedly witnessed an upsurge. In a short span, Resorcio has emerged as a digital space for ......read more

    Zamzam.com Signs MoU with AlBirr Society in KSA

    The agreement will see the online portal provide IT development services to the charitable association Riyadh, KSA, 19 April 2022:  Zamzam.com, the online portal facilitating Umrah booking services in the region, announced the signing of a Memorandum of Understanding (MoU) with AlBirr Charitable Society in Makkah Al Mukarramah. The MoU aims to help develop the Information Technology Unit at the association and was signed by the CEO of Zamzam.com, Mr. Omar Siraj Akbar, and Mr. Hisham Abderrahman Shilly, Vice Chairman of the Board of the AlBirr Charitable Society in Makkah Al Mukarramah. As part of its commitment to the Kingdom’s Vision 2030 to provide support to the society, and within the framework of its Corporate Social Responsibility (CSR)  initiatives, Zamzam.com joins hands with the first charitable ......read more

    Samsung Launches M8 Smart Monitor Across the UAE

    Dubai, UAE April 18, 2022:  Samsung Gulf Electronics today launched the M8, its latest addition to the Smart Monitor series across the UAE. The all-in-one screen caters to modern consumers’ lifestyles, merging the benefits of a smart TV with those provided by a monitor. The Smart Monitor M8 is the must-have item for the new era of hybrid work and streaming content. As versatile as it is powerful, the 2022 Smart Monitor M8 comes packed with enhancements that address consumers’ evolving needs. Featuring an upgraded, stylish design, the new M8 delivers Samsung’s iconic slim design with UHD resolution and a SlimFit cam. “I am delighted to be announcing the availability of our new addition to the Smart Monitor portfolio in the UAE. The M8 is packed with innovation, merging essential capabilities all into ......read more

    LG Releases Preliminary Earnings for First-Quarter 2022

    April 18, 2022:   LG Electronics Inc. (LG) today announced its preliminary earnings results for the first quarter of 2022.LG reported revenues of KRW 21.1 trillion in the first quarter of 2022, 18.5 percent higher than the same quarter the previous year. Operating profit for the first quarter was KRW 1.9 trillion, 6.4 percent higher than the same quarter the previous year. These figures are the tentative consolidated earnings based on K-IFRS provided as a service to investors prior to LG Electronics’ final earnings results including net profit. Details regarding each division which will be announced officially later this month.

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    Samsung's Galaxy S22 Series Premium Camera is Built to Make Every Moment Epic

    Today, consumers don’t just expect their smartphones to do a lot — they need their smartphones to do it all. They want to capture, explore and communicate with the world at their fingertips. Those experiences increasingly revolve around video — powered by premium camera capabilities. From streaming the latest shows, to communicating on video chat, to capturing high-res content of friends and family, video has become central to consumers’ daily lives. In fact, in 2022, video on smartphones is expected to account for 79% of all mobile traffic .  We all want the best when it comes to creating, viewing, and connecting with video. That means premium cameras, superfast connectivity, long-lasting batteries, and innovative new ways to share — everything the Galaxy name is known for — to make mobile ......read more

    Gaming Enthusiasts in KSA Can Play Call of Duty to Win in New LG OLED Competition

    Over 700 Participants Are Invited to Compete in the Week-Long Competition, Offering Premium Prizes from LG to Both Winners and Viewers of the Game   JEDDAH, 13 April 2022 – LG Electronics (LG) announces the beginning of its exciting new LG OLED gaming tournament, where players from all over Saudi Arabia will have the chance to compete in 128 teams of six in a bid to win the grand prize. This tournament follows LG’s latest gaming competition, Spot of Triumph, where over 7,000 Saudi gaming enthusiasts had the chance to participate in a month-long series of gaming battles and challenges to win the top prize.   In its upcoming OLED gaming competition, LG has partnered with STC play for Call of Duty to present participants with six stages of single elimination, search & destroy games that run from the ......read more

    Pro Vision Gaming: nubia Releases REDMAGIC 7 PRO for International Markets

    Dubai - April 13, 2022 – nubia released the international version of the REDMAGIC 7 PRO. For a truly ultra-clear display, the REDMAGIC 7 PRO is the "Pro Vision Gaming'' smartphone that challenges the limits of gaming smartphones, making it a beast for gaming and entertainment.   The REDMAGIC 7 PRO is equipped with Red Core 1, a dedicated gaming chip, the latest Snapdragon 8 Gen 1, a powerful 960 Hz multi-finger touch sampling rate: nubia's signature ICE 9.0 multi-dimensional cooling system with a built-in turbofan, and a large 5000 mAh dual-cell battery. The global version of the REDMAGIC 7 PRO is available to purchase from April 27, 2022, with an early bird offer from April 22, 2022.   The Pro Vision Gaming device is available in two models: Supernova with 16GB RAM + 512GB memory, symbolizing ......read more

    Sony World Photography Awards announces OVERALL WINNERS 2022

    PROFESSIONAL, OPEN, STUDENT AND YOUTH WINNERS ANNOUNCED     © Adam Ferguson   The World Photography Organisation is delighted to announce the overall winners in the prestigious Sony World Photography Awards 2022. The acclaimed photographer Adam Ferguson (Australia) has won the Photographer of the Year title and accompanying $25,000 (USD) cash prize and a range of Sony digital imaging kit. Also announced are the ten category winners alongside 2nd and 3rd place of the Professional competition as well as overall winners of the Open, Student and Youth competitions.    Winners are revealed in a celebratory announcement video featuring interviews and reactions from winning photographers, available to view via worldphoto.org/ceremony-2022   The Sony World Photography Awards 2022 ......read more

    Samsung Launches ‘Share The Goodness' Ramadan Campaign For A More Meaningful Holy Month

    Dubai, UAE, 12 April 2022: As Muslims around the world celebrate Ramadan and the values it instils, Samsung Electronics is launching its ‘Share the Goodness’ Ramadan campaign, which aims to inspire people to do better, enable a more meaningful season, and highlight the goodness that Samsung’s ecosystem of products offers to consumers.  Shafi Alam, Head of Direct to Consumer Business & Corporate Marketing at Samsung Gulf Electronics said: “Samsung is always happy to be contributing to meaningful events, a brand tradition carried throughout its history. This time around, we expect our exclusive offers to seamlessly enhance Ramadan celebrations, for families and individuals participating in the valuable moments of  community building on this Holy Month.” Samsung is always keen to provide ......read more

    Capture treasured Ramadan moments with the WIKO T3

    Riyadh, KSA - 12, April 2022: As families spend more time with loved ones during the Holy Month of Ramadan, allow the WIKO T3 to capture these treasured moments in stunning detail. Ramadan is a time of self-reflection, caring for others and creating new memories with the ones we love most. Whether that is for a Iftar meal with old friends or enjoying the atmosphere of an evening stroll through a souk, these are special memories that should be saved forever. Fortunately, the WIKO T3 is capable of doing this in superb detail with its powerful Triple AI camera setup, immersive display and large battery that allows users to take photos, surf the internet or watch their favourite Ramadan TV shows for longer.   But there is so much more to discover with the WIKO T3. Let’s take a closer look. Powerful 48MP ......read more

    Samsung Equips the Museum of the Future With smart VRF Systems

    Designed to circulate continuous flows of cooling vertically, Samsung's VRF systems set to provide higher energy efficiency, individualised control and installation flexibility  Dubai, UAE - 8 March 2022: Samsung Gulf Electronics equipped the Museum of the Future with Variable Refrigerant Flow (VRF) systems. VRF systems deliver world-class energy efficiency and an unmatched Energy Efficiency Rating (EERa), and actively support the national sustainability goals by acting as the backbone of the recently opened museum. The Samsung VRF system was implemented across the operation area in the building with connected individual thermostats and building management system (BACnet) to facilitate and fasten cooling deliveries in real-time. As well as being the largest and most compact DVM system, the Samsung VRF system is also ......read more

    Why the HONOR X8 has the Best Camera Features for Night Owls

    Intelligent AI and Revolutionary Technology Bring Evening Shots to Life The evening can offer an intimate splendor for night owls. From special dining occasions, evening walks or desert adventures, there are many moments the nighttime presents. However, capturing these special memories can often be challenging, with cameras don’t have as much light to work with often unable to snap the moment properly. Some of the common of night photography includes photos that are blurry due to a slow shutter speed, grainy, or dark if your camera can't compensate for the low light. Global technology brand, HONOR, is tackling these challenges with the HONOR X8. Whether camping in the desert or enjoying the evening in the city the HONOR X8 has the latest camera features for nighttime photography. The smart device offers a ......read more

    Lenovo Commits to Hiring 12,000 R&D Professionals, and Outlines Vision to Achieve Net-Zero by 2050

    April 5th, 2022 – At Lenovo’s annual company kick-off to mark the start of Lenovo’s financial year, Chairman and CEO, Yuanqing Yang, set out the company’s bold vision for the year ahead. This includes building on its recent commitment to double investment in Research and Development (R&D) and announcing that the Group will hire 12,000 R&D professionals around the world over the next three years, as well as setting a vision to achieve net-zero by 2050*. The intensified commitment to innovation, underpinned by Environmental, Social, Governance (ESG) commitments, comes as Lenovo continues its transformation from a devices company to a global technology powerhouse that also includes services and solutions.  Lenovo’s CEO outlined the Group’s mission for the year ahead to build new growth ......read more

    Morocco's Mces Africa Esports Reigns Supreme in Free Fire Arab League Season 5

    Dubai, 5 April 2022: Free Fire Arab League Season 4 champions MCES Africa from Morocco overcame stern competition from the best teams in the Middle East and North Africa (MENA) region to win the fifth edition of the Free Fire Arab League.    In the Grand Final stage which saw the 12 qualified teams from across the MENA region go head-to-head, MCES Africa rose to the occasion to get their hands on the winning trophy.   As well as winning a share of the USD $60,000 prize money, MCES Africa also qualified directly to the Free Fire World Series Final Stage while the runner up All Stars Esports  will play in the Free Fire World Series Play-ins, with both representing the MENA region in the international competition in May.   All Stars Esports team, and All Star team whose players come from across different ......read more

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    Samsung Electronics Announces 2022 Initiatives to Make Home Appliances More Eco-conscious

    The new measures range from product innovations that provide more eco-conscious features to sustainable packaging that reduces waste  January 7, 2022 – Samsung Electronics Co., Ltd. today announced the 2022 sustainability initiatives that will accelerate the development of eco-conscious home appliances. With these measures, Samsung is acting against environmental issues through innovative products and services that can be used in everyday life. "At CES 2022, we outlined how Samsung will contribute in tackling some of the world's most pressing environmental and ......read more

    Pre-Registration Now Open in the UAE for Samsung's The Freestyle Portable Smart Projector

    The brand’s latest innovation features first-of-its-kind technology delivering optimal viewing and entertainment in a compact form  Dubai, UAE – 6, January 2022 – Samsung Gulf Electronics has opened pre-registration for consumers in the UAE to own the all-new portable smart projector and entertainment device, The Freestyle, following its global launch at CES 2022. Offering first-of-its-kind technology and flexibility to deliver optimal viewing and entertainment for customers looking to bring video and audio content wherever they go, The Freestyle features auto-level, ......read more

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    Why Dubai Is The Best Place To Start A Software Company

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    Samsung Electronics Unveils ‘Together for Tomorrow' Vision at CES 2022

    The company highlighted its plans to build a more sustainable, customized, and connected future with products and initiatives that minimize environmental impact, cater to consumers’ lifestyles, and make smart home experiences truly seamless January 5, 2022 – Samsung Electronics Co., Ltd. today unveiled its vision for the future, “Together for tomorrow,” during a pre-show keynote event at CES 2022. Keynote speaker Jong-Hee (JH) Han, Vice Chairman, CEO and Head of DX (Device eXperience) Division at Samsung, highlighted the company’s efforts to usher in a new age ......read more

    LG World Premiere at CES Showcases Today's Innovations for a Better Tomorrow

    Presenting Solutions for a More Inclusive, Sustainable, Connected Future  Dubai, January. 05, 2022 —  At CES 2022:   LG Electronics (LG) is presenting its vision for an enhanced lifestyle and a better future for all. Hosted by LG CEO William Cho, LG World Premiere will introduce the company’s diverse innovations for the new year and detailed its continuing efforts to create a more inclusive user experience and sustainable tomorrow. LG’s theme for CES 2022, The Better Life You Deserve, emphasizes LG’s ultimate goal to elevate all aspects of ......read more

    Sony Electronics Introduces 2022 BRAVIA XR TV Lineup, Featuring Innovative XR Backlight Master Drive Technology for New Mini LED Models

    Maximise new panel offerings with Sony's proprietary technologies for the most immersive viewing experience available   Dubai UAE, 5 January 2022:  Sony Electronics today announced the new BRAVIA XR television series, including MASTER Series Z9K 8K and X95K 4K Mini LED models, MASTER Series A95K, A80K 4K OLED model, and X90K 4K LED model.   Powered by Cognitive Processor XR™, the unique XR Backlight Master Drive precisely controls our latest generation Mini LED backlight in the Z9K and X95K series for incredible brightness. Enjoy an unprecedented ......read more

    Meet S21 FE 5G: Flagship Smartphone Designed for Fans of All Kinds

    The newest member of the Galaxy S21 family delivers fan-favorite S21 features – like powerful performance, pro-grade camera, and seamless ecosystem connectivity – all in refined, iconic design January 4, 2022 – Samsung Electronics Co., Ltd. today welcomed the S21 FE 5G to the Galaxy S21 series. The S21 FE 5G is a smartphone that delivers select fan-favorite Galaxy S21 premium features in a well-rounded package to empower people to explore and express themselves. It is equipped with some of the most-loved aspects of the Galaxy S21 — eye-catching design, powerful ......read more

    Samsung Electronics Unveils Its 2022 MICRO LED, Neo QLED and Lifestyle TVs with Next-Generation Picture Quality and Range of Cutting-Edge Personalization Options

    • MICRO LED, Neo QLED and Lifestyle TVs come with the latest advancements in picture quality, sound technology and smart features • Neo QLEDs optimized with the new Smart Hub that enables smart content curation, cloud gaming, video calls, on-screen multitasking, NFTs management and more • Expanded lineup and accessories offer increased customization for a tailored video and audio experience   03, January 2022 – Samsung Electronics Co., Ltd. today unveiled its newest MICRO LED, Neo QLED and Lifestyle TVs ahead of Consumer Electronics Show 2022. With ......read more

    New Kitchen Duo From LG Featuring thinq Recipe Service Upgrades the Cooking Experience

    LG’s 2022 Complete Kitchen Solution Delivers Advanced Cooking Technologies and Seamless Access to Smart Recipes   Dubai, December 30, 2021 — LG Electronics (LG) is about to make life in the kitchen easier than ever with the introduction of its latest cooking appliances, LG InstaView® Double Oven Range and Over-the-Range Microwave Oven. Featuring the company’s core cooking technologies, these premium appliances are the first to offer seamless integration with the new LG ThinQ™ Recipe service.1  Double Oven Range features LG InstaView ......read more

    Samsung Previews an Extraordinary Surprise With CES 2022 Teaser

    December 29, 2021:  Samsung Electronics has released a teaser video ahead of CES 2022, where it will be delivering its vision of “Together for Tomorrow”. The video, which features aliens going about mysterious tasks behind a frosted window, foreshadows the big things Samsung will be announcing at CES 2022 as it unveils its vision for the future. The one thing Samsung is guaranteeing ahead of this year’s CES? That consumers are in for an extraordinary surprise. ...read more

    Samsung Partners with Netflix to bring Iconic Style and Innovative Technology to the Second Season of Emily in Paris

    The collaboration pairs Parisian beauty with the latest fashion forward Samsung devices and innovations    Dec 27, 2021: Samsung Electronics Co., Ltd. today announced the latest development in its ongoing partnership with streaming giant, Netflix, to herald the release of the second season of its hit-show, Emily in Paris, produced by MTV Entertainment Studios. The Emmy-nominated show, renowned for its 21st century celebration of iconic Parisian style, has collaborated with Samsung to showcase world-class premium technology to fans of the series.    In the first ......read more

    Return of the Flip: TIME Names Galaxy Z Flip3 5G Among 2021's 100 Best Inventions

    Before the dawn of the smartphone era, manufacturers tried out a variety of different phone styles and designs to see what would stick.From candy bar phones with their clicking dial pads, to more advanced flip phones and sliders, to phones with full QWERTY keyboards. But in those days,it was the flip phone that really stole consumer hearts: compact enough to fit in your pocket, but expandable,to give you more features. Keeping that spirit of innovation alive,Samsung has been working hard to develop the next generation of mobile device – one that combines the power of today’s ......read more

    Sony MEA launches WF-C500 Truly Wireless Earbuds for Exceptional Listening Experience

    Dubai, UAE - 22 December 2021:   Sony Middle East & Africa has announced the latest addition of WF-C500 earbuds to its truly wireless segment. With easy to use Bluetooth® pairing, long lasting battery life and unique sound customization features, these earbuds make it easier than ever to listen to favourite music and content in even better quality.   The Sony WF-C500 earbuds come in a small and lightweight design with 10 hours continuous battery life with the charging case providing another 10 hours. The earphones feature a 5.8mm driver unit with a frequency ......read more

    Sustainability Takes Centre Stage

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    Etisalat Marks Historical Day with Over 100 Graduates onboarded in 2021

    •         Second cohort – the largest single day intake by far in the company’s history of Emirati graduates - is welcomed to Etisalat’s AI Graduate Programme  •         More than 75 percent of those 100 are female talent   Dubai 22, December 2021: Etisalat marked a historic Emiratisation milestone with the record intake of more than 100 graduates to the AI Graduate Programme in 2021.    This record achievement comes on the heels of Sunday’s onboarding of over 60 graduates to the ......read more

    LG's First-Ever UltraGear Gaming Laptop Delivers Maximum Power and Convenience

    Fully-equipped Gaming Laptop Boasts the Hardware, Performance and Features Today’s Gamers Demand    Dubai, December 22, 2021:  LG Electronics (LG) today unveiled its first gaming laptop (model 17G90Q), expanding its premium UltraGearTM lineup and bringing exciting news to gamers worldwide. A powerful performer with a seriously sleek design, the CES 2022 Innovation Award-winning laptop delivers sublime gaming experiences and the freedom to enjoy them anywhere, at any time.     LG’s take-anywhere gaming rig features an 11th Gen ......read more

    Sustainable Print High On The Agenda - Canon Frontiers Of Innovation, EXPO 2020 Dubai

    The print industry in Africa and the Middle East is growing despite predictions. Digital printing and personalisation are major growth drivers. Sustainability is high on the print industry agenda. Dubai, United Arab Emirates, December 21, 2021-The future of print in a digital world was in question even before COVID-19. Yet, according to regional experts, in discussion at a special edition of Canon Frontiers of Innovation during Expo 2020 Dubai, there is good reason for cautious optimism in Africa and the Middle East. Although the global print market experienced a pandemic-induced ......read more

    LG's Indoor Gardening Appliance Presents Modern Concept for Greener, Healthier Homelife

    Featuring Advanced Technologies Perfected Over Many Years of Home Appliance Experience, Smart Garden Lets Consumers Grow Their Own Greens All Year-Round Dubai,  Dec.  20, 2021:   LG Electronics’ (LG) updated concept of green living will be unveiled at CES 2022 with its modern freestanding indoor gardening appliance, LG tiiun.1 Tiiun, which means “to sprout” in Korean, is an apt name for LG’s newest appliance that enables even the most novice of gardeners to cultivate vegetables, herbs and even flowers in the comfort of their own homes, all ......read more

    Enjoy Life on-the-go With LG's Advanced Puricare Wearable Air Purifier

    With a Lightweight Design, Voice Projection Technology and up to 8 Hours Battery Life, LG’s Latest Device is the Ultimate Air Purification Solution   Dubai, 20 December. 2021:  As more time is spent frequenting public spaces and enjoying the outdoors, consumers are looking to invest in solutions which can keep them comfortable while maintaining peace-of-mind. Whether shopping for the festive season, visiting a new site or taking the daily commute, mask wearing remains an essential aspect of our lives. Yet, common pain points range from finding that glasses fog ......read more

    RIPE NCC and CMC Hold High-Level Government Discussions on Arab Internet Sector

    Event looked at key issues in development of Internet infrastructure December 19, 2021 - The RIPE Network Coordination Centre (RIPE NCC), in collaboration with the Communications and Media Commission in Iraq (CMC), successfully organized the 5th edition of the RIPE NCC Government Roundtable dedicated to Arab ICT ministries and regulators in the Middle East region on Monday, 13 December. The meeting was held virtually under the theme, “Internet in a Changing Environment”. The event was attended by ministers, regulators, general directors and high-level governmental ......read more

    Samsung Welcomes New Modularity and Customization Era with Next-Generation Bespoke Refrigerators Officially Available in the UAE

    Designed for you, by you, Samsung’s newest home appliances line-up enables every customer to express their own style and replenish their kitchen like never before  Dubai, UAE – 19 December 2021 – Samsung Gulf Electronics today announced that the latest bespoke refrigerator line-up is now available for purchase across the UAE. Designed for you, by you, these unique refrigerators make their official market entry following a highly successful pre-order campaign, with customizable design benefits and the promise of dynamic performance, interesting brand loyalists and ......read more

    Save and Spend: Samsung Announces Official Launch of Samsung Rewards and Holiday Season Offering in the UAE

    • Customers can earn points when buying their favorite products on samsung.com and later redeem those points on future online purchases • Gifting this holiday is even more rewarding with 3X Samsung Rewards points on select online purchases    Dubai, UAE – 16 December 2021:   Samsung Gulf Electronics has launched Samsung Rewards in the United Arab Emirates (UAE), the exclusive loyalty program through which customers earn points when they purchase their favorite Samsung products on the brand’s official website. Customers can redeem these ......read more

    UAE Holiday Gift Guide: LG's Tech Stocking Fillers

    Dubai, December 12, 2021 — As the festive season fast approaches, consumers are searching for the perfect presents to gift their friends and loved ones. With portable gadgets across health and wellness, gaming and audio, LG’s holiday gift guide provides an array of choice for every personality.    PuriCare Wearable Air Purifier (Second Generation) The new LG PuriCare Wearable Air Purifier is equipped with two H13 HEPA filters, the same as those found in premium air purifiers for the home, DUAL Fans and an automatic airflow control system to ensure the air the ......read more

    Consumer Technology Association Honors Samsung With 43 CES 2022 Innovation Awards

    December 11, 2021:  Samsung Electronics, a global leader in technology, announced today that 43 of its new product and service innovations received CES® 2022 Innovation Awards honors, including four Best of Innovations accolades, from the Consumer Technology Association (CTA)™. The annual awards program spotlights standout design and engineering across multiple consumer technology product categories. Samsung’s presence across multiple categories exemplifies its deep heritage developing cross-category innovations that propel the industry and society forward. This ......read more

    UAE Residents Invited to Explore Hotel LG VIVACE via New Campaign

    Animated Video Series and Competition Highlights the Ultimate Clothing Care Delivered by LG’s Advanced VIVACE Washing Machines   DUBAI, 08 December 2021 – Illustrating the power of its advanced laundry solutions, LG Electronics (LG) has today launched its Hotel LG VIVACE campaign, inviting UAE residents to experience escapism, learn more about the company’s latest washing machines and win top prizes.   The campaign features a light-hearted yet informative video series in which animated clothes visit Hotel LG VIVACE for the ultimate vacation. A spacious ......read more

    du's 5G Network Now Available in Ain Dubai

    • Ain Dubai’s cabins have been fitted with a wireless, state-of-the-art 5G solution from du  • Customers can share their experiences and connect with others through the fastest 5G network in UAE    Dubai, UAE, 8th, December 2021: du, from Emirates Integrated Telecommunications Company (EITC), has announced that its next-generation 5G network, the fastest in the UAE, will ensure people are seamlessly connected aboard Ain Dubai, that world’s largest and tallest observation wheel by Dubai Holding. Standing at over 250 meters tall, Ain Dubai is the ......read more

    DBWC, INSEAD National Alumni Association Team up to Enhance Women Empowerment Efforts ýin Business Community

    December 07, 2021:  The Dubai Business Women Council (DBWC) has signed a memorandum of understanding (MoU) with the INSEAD National Alumni Association in the UAE to enhance mutual cooperation in the interests of members of both organizations and to strengthen the evolving role of both sides in increasing the competitiveness of the business community in the UAE. The MoU was signed at the Dubai Chamber premises by Her Excellency Dr. Raja Al Gurg, President of the Dubai Business Women Council, and Natalie Sleiman, President, INSEAD National Alumni Association UAE, in the presence of ......read more

    Sony MEA Unveils Ultimate Holiday Gift Guide this 2021

    Dubai, UAE – 7th December 2021 – This holiday season, discover the hottest gifts for your loved ones from Sony’s gift guide ranging from its latest headphones, cameras, speakers and TVs. Whether it’s for him or her, Sony has something for everyone on your list.  Sony WF-C500: Small size but uncompromising sound An ideal gift option to those making a switch from wired earphones to wireless earbuds, Sony WF-C500 earbuds offers an ergonomic design resulting in a snug and secure fit. The earbuds feature Sony’s Digital Sound Enhancement Engine (DSEE) engine ......read more

    Samsung Announces New Partnership with GQ Middle East ahead of 2021 Man of the Year Award Ceremony

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    Live Healthier, Eat Better With LG Food of the Day Culinary Challenge

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    My Take About LG'S PuriCare Wearable Air Purifier

    Since the onset of the pandemic, wearing masks has become somewhat of a norm. As we all know, wearing masks for long periods can get uncomfortable. LG, a brand renowned for its research-centered technology, recently launched their Wearable Air Purifier, yes, you heard me right! it is a portable air purifier built into a mask.   It comes in an ecofriendly and fully recyclable box. It contains. The main Unit(Mask) Face guard PuriCare Filters Inner Cover Charging Cable Strap Extender Portable Pouch Plastic Pack and Owner's Manual/Warranty Card   Another impressive ......read more

    Ericsson Mobility Report Mobile data traffic increased almost 300-fold over 10 years

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    eLife celebrates UAE National Day with free speed upgrades for customers

    Up to 1Gbps speed upgrade for eLife subscribers for free Offer starts on 1st December until end of the month    Abu Dhabi, 01 December 2021: Etisalat today announced a limited time free speed upgrade for eLife subscribers as part of the UAE National Day celebrations for the entire month of December delivering customers the best experience to enjoy high broadband speed home entertainment.    With the country, all set to celebrate its golden jubilee this upgrade will set yet another benchmark for fixed network speeds in the country and the region pushing the UAE ......read more

    ‘PLANET JAPAN BY M-TEchX' to Showcase Japanese Innovations at EXPO 2020 Site

    First-ever display of ‘MAGIC FIBER’ in the Middle East - showcasing the world’s most advanced nanofiber products and applications   • Next-generation energy systems, world-class animation-related products, devices that generate water from air, cosmetics, supplements, wearable devices, and more on display   • M-TEchX set to usher in next-generation industrial revolution in Middle East. To set up nanotechnology production plants in UAE   • Introduction of disinfectant spray effective against Coronavirus and world’s first ......read more

    Samsung Electronics Sold One Million Units of ‘The Frame' in 2021

    November 30, 2021 – Samsung Electronics Co., Ltd. today announced that it has sold more than one million units of ‘The Frame’ this year, making it Samsung’s first single-year million-seller in its Lifestyle TV lineup. Total sales since The Frame’s 2017 launch are expected to exceed two million units by year end, driven by heavy demand in North American and European markets. "The Frame is not just a device for watching TV, but a lifestyle product which enhances a space with its design and enriches consumers’ lives with an extensive art ......read more

    Samsung Announces One UI 4 Update Rollout to further Enhance Galaxy Ecosystem Experiences across the UAE

    The latest software overlay provides even greater customization, privacy, accessibility and has first been integrated with the Galaxy S21 Series ahead of expansion  Dubai, UAE – 29 November 2021: Samsung Gulf Electronics today announced the official launch of One UI 4 across the UAE, confirming that the latest software overlay generation will first be rolled out through the Galaxy S21 Series effective immediately. Comprising new customer-centric customization options, valuable privacy features, and seamless access to Samsung’s Galaxy Ecosystem, One UI 4 promises to ......read more

    LG Launches New Ultragear Gaming Monitor in the Gulf Region

    With Speed, Clarity and Enhanced Ergonomics, LG’s Latest Model Aims to Serve as the Ultimate Gaming Companion for Professionals and Hobbyists Alike Dubai, Nov. 25, 2021:  As the popularity of gaming continues to rise exponentially in the Gulf region, major gaming developers, publishers and technology manufacturers are creating new products and experiences to cater to this demand. Joining this trend, LG Electronics (LG) has established itself as a front-runner in the gaming category over several years, developing industry acclaimed monitors to support gaming talent. LG ......read more

    LG Electronics Announces New CEO and Other Changes to Aggressively Tackle 2022 and Beyond

    Advancing Business Portfolio with Greater Focus on Digital Transformation    Nov. 25, 2021 — LG Electronics (LG) today announced that William Cho, its Chief Strategy Officer, will also take on the responsibility of Chief Executive Officer effective December 1. LG’s top strategist since 2019, Mr. Cho was responsible for establishing LG’s Business Incubation Center and fostering new businesses opportunities in the form of in-house ventures as well as startup partners during his six-year tenure as president of LG North America.  Having joined Goldstar in ......read more

    Business Accounting Software: The Benefits for SMEs

    The company's turnover is one of the things that must be kept under control, as well as customer and supplier data. This is essential for businesses, regardless of the sector they belong to. This operation can be performed in a much more functional and practical way through a company accounting software. As we will see below, these business management software are useful for monitoring the company's turnover and administering the accounting of small and medium-sized businesses quickly, quickly and intelligently. But let's see in detail. What is meant by corporate ......read more

    LG's PuriCare Range Introduces New Personal Air Solution Wearable in UAE

    Backed by Years of Research the New LG PuriCare Wearable Air Purifier offers Smart Breathing Comfort with Lighter Design   22, November 2021:  Air quality has been a common concern in recent years as consumers are educated on the effects it can have on their personal wellbeing and the environment. Clean air is essential to a person’s health and well-being and both indoor and outdoor air can cause exposure to different pollutants.  Cooking, cleaning supplies, heating and pets can all affect the air breathed indoors while nearby construction, changing of the seasons ......read more

    LG Honored With 24 Awards for Innovation Ahead of CES 2022

    Various Products From LG Recognized for Contributing to Innovation, Including OLED TVs, Home Appliances and B2B Products   November 22, 2021:   LG Electronics (LG) has been recognized once again for its excellence in technology with CES 2022 Innovation Awards, collecting a total of 24 accolades leading up to the largest industry trade show in January.   Every year the Consumer Technology Association (CTA) selects the most innovative products among those being unveiled at the organization’s trade show. For CES 2022, Innovation Award recognitions ......read more

    Samsung Takes the Smartwatch Experience to the Next Level with Galaxy Watch4 and Galaxy Watch4 Classic

    November 21, 2021:  Smartwatches have become a powerful tool for keeping us focused on our fitness goals and managing a busy lifestyle. With Galaxy Watch4 and Galaxy Watch4 Classic, Samsung is taking the Galaxy smartwatch experience to the next level, setting a new standard for the category. Designed to empower you to live healthier every day, the Galaxy Watch4 series is packed with exciting new additions to Samsung’s health and fitness features, including a new Body Composition measurement tool that puts your skeletal muscle and body fat percentage measurements right at your ......read more

    du Showcases 5G Controlled Robot Over Private 5G SA Network Leveraging AWS and Athonet Technologies

    Abu Dhabi, 18th November, 2021:  du, from Emirates Integrated Telecommunications Company (EITC), showcased at ADIPEC a live use case of a 5G controlled robot, powered by du’s 5G Private Network with Athonet’s cloud native 5G Standalone (5G SA) core network, and running on Amazon Web Services (AWS) Snowball Edge. The live demonstration relied on robotic solutions from Energy Robotics, and can be adapted to a variety of use cases, including providing 5G ultra reliable low latency connectivity (URLLC) to remote-controlled robots that handle on-site inspection in hazard ......read more

    Cisco Simplifies Software and Services Buying Program at Partner Summit 2021

    News Summary   • New Enterprise Agreement (EA) aims to accelerate customers digital transformation and fuel software revenue growth with partners  • Easier for partners to sell and transact Cisco offers and solutions such as Hybrid Work, Full-stack Observability (FSO) and Secure Access Service Edge (SASE) • Cisco Capital financing mitigates credit risk and protects the balance sheets of customers and partners   Dubai, United Arab Emirates, 17 November, 2021 – At their 26th annual Partner Summit conference, Cisco announced a new Enterprise ......read more

    Bringing advanced water filtration to commercial infrastructure

    Bringing advanced water filtration to commercial infrastructure DuPont launches TapTec™ LC HF-4040 17 November 2021, – DuPont (NYSE:DD)– DuPont Water Solutions (DWS) launched DuPont™ TapTec™ LC HF-4040 Reverse Osmosis (RO) membrane filter. Compact, affordable, highly reliable and effective, this product combines advanced features such as high flow rates, with reliability and ease-of-use. Reverse osmosis is the “go-to” solution for large, centralized water treatment and desalination plants.The membrane elements used there demonstrate a high ......read more

    LG Brings Ultimate Gaming Sound to UAE With Ultragear Speaker

    Designed With Gamers in Mind, LG’s Audio Solution Offers Optimized Sound, Design and Features with Built-in Mics for Clear, Headset-Free Voice Chats Dubai, Nov 16, 2021 — LG Electronics (LG) has announced its first-ever sound solution designed specifically for gamers for gaming. LG UltraGearTM Gaming Speaker (model GP9) is the perfect companion to LG’s premium UltraGearTM gaming monitors, able to take players deeper into the action with three-dimensional, game-optimized sound. LG GP9 offers easy control, seamless compatibility with PCs and the latest gaming consoles, ......read more

    Samsung's New Bespoke Refrigerator Line-Up Now Available for Pre-Order Across the UAE

    Consumers seeking customization, modularity, and performance can choose new bespoke refrigerators with pre-orders running until November 20 Dubai, UAE – 14 November 2021:   Samsung Gulf Electronics today announced that UAE consumers can now pre-order the brand’s latest bespoke refrigerator line-up ahead of nationwide availability. Designed for you, by you, the upcoming arrival of these unique appliances will empower people to express their own style and bring dynamic performance to changing households. With changeable color panels, adjustable functions, and ......read more

    HUAWEI Care - more than just an After-Sale Service, it is a Customer Service Philosophy Now

    From November 11th to December 4th users in the UAE can benefit from 25% discount on HUAWEI Care Products for the new HUAWEI nova 9 and more. Dubai, United Arab Emirates – 10th November, 2021: Are the technical specifications of an electronic device the only thing to consider when making a purchase? Although the specifications of any device have a significant impact on the user experience, they are not the only factor to be considered: In recent years, a growing percentage of shoppers started looking into the after-sale service too. As a result, and in order to stand out in a ......read more

    No more Mundane Car Rides with Sony's New XAV-AX3200

    XAV-AX3200   Dubai, UAE, 8 November 2021– Leave mundane car rides behind with Sony’s new XAV-AX3200 in-car media receiver.    An array of smart features is embedded in the XAV-AX3200 for better in-car connectivity experience – navigation, entertainment, and communication. The XAV-AX3200 further enhances in-car entertainment with the addition of an auxiliary A/V input that allows smooth connection with more audio-video sources, making every car ride even more enjoyable.    Key Features of the XAV-AX3200 Media ......read more

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