Dubai, UAE, February 01, 2018: For the Spring-Summer 2018 season, the Sandro woman flourishes in multiple inspirations and audacious games of contrast, between a manifest floral presence and an androgynous aspiration spiced with Cuban rhythms. She freely composes a resolutely feminine look and opens the way to new aesthetic paths.
It all begins with colour, the unconscious starting point of the season. With the daylight lengthening, the longing is for tender pink, sky blue, anise yellow and light beige. The palette extends to more intense shades such as deep blue or pine green and composes a real flower garden. Spontaneously, the flowers become obvious and bloom over the collection. They blossom on blouses, dresses and combinations. They unfold like light chains on silks and summer cottons. Elaborated with retro accents, they are reminiscent of the free and wild American rockers’ prints from the 70’s. However, far from the artificial paradises, these are made for truly real desires.
To this floral atmosphere, Evelyne Chetrite confronts the masculine American sportswear and work-wear codes. At first, they were thought out to protect and even exaggerate masculinity, but here they reveal the woman. The suit trousers are ubiquitous but elaborated in light cotton and soft hues. The darted trousers are sharply cut at the ankles. The jackets are adjusted with suppleness. Severity is not the rule, either that of Wall Street bankers, or that of the workers, who see their work jumpsuits tinged in tender pink or imagined in an intense purple short dress version. From the American football players are borrowed the lacing plays that are applied to the sleeves of a suit jacket or to the deep cleavage of a knit tank top. The training jerseys are pinched and twisted into an off-white sweater with a deep V-neck.
As if to spice up the summer, the atmosphere of an old-fashioned Havana gives rhythm to the collection. Pearly beads boldly display the name of Cuba on denims and shirts. Vintage fashion t-shirts are flocked with «Made In Cuba». Zigzags are drawn on a green and yellow mesh dress. Above all, everything is blended freely, with strength and conviction. An immaculate lace dress is combined with a business-stripped, cotton-cut babydoll. A trench coat is associated with striped tracksuit bottoms. A button dress is transformed into a supple kimono, and worn over a bra and subtle black trousers.
For the Sandro Woman, it is by distorting the codes that she can explore her own style. All associations are possible as long as they are owned.