GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >>

 
  Share

Dubai, UAE, June 23, 2018:  On June 24, 2018, women in Saudi Arabia will be legally able to drive on the roads of the Kingdom. This is a momentous time in history and we are delighted to be able to welcome Saudi women “to the front”, to the driver's seat.

Ford Motor Company was built on the belief that freedom of movement drives human progress, and we are thrilled to be part of this historical milestone, and have the opportunity to support women in the Kingdom during such an extraordinary time.

Quote

“This is a wonderful moment in history for women in Saudi Arabia because the moment you get behind the wheel of your own vehicle, life can change in so many positive ways. We look forward to supporting a whole new generation of women drivers in the Kingdom” – Jim Farley, Executive Vice President and
President, Global Markets, Ford Motor Company.

Ford Motor Company presents this video as a way of welcoming Saudi females to the front, and into the driver's seat, in an effort to recognise the hopes and aspirations of these women as they begin a new journey. Embracing the spirit of “geddam” -– a colloquial Saudi word, literally meaning “in front”,
or conversationally, to “go for it” – Ford hopes to inspire women in the Kingdom to take on their journey.

As we near the historical milestone of June 24, 2018, when women will be able to drive on the roads of Saudi Arabia, female employees from Ford Middle East have taken the time to share their thoughts and advice.

News Related to Saudi Women Driving

  1. As Saudi Women Prepare to Take to the Roads Ford has Produced a List of Top Car Buying
  2. Tips to Help New Drivers Through Their First Test Drive
  3. Al Jazirah Vehicles Agencies Co Prepares Its Riyadh Al Takhassussi Branch to Welcome
  4. Female Ford Customers
  5. Saudi Female Journalists Get a Taste for Automotive Writing with Ford in Dubai
  6. Ford and Effat University Further Women Empowerment Efforts with Global Debut of Ford
  7. Driving Skills for Life for Her in Saudi Arabia on International Women's Day
  8. Ford and Effat University Help Women Make History in Saudi Arabia with Safe-Driving
  9. Education Course

Video B-Roll

  1. Driving Skills For Life For Her – Effat University, Jeddah
  2. Al Jazirah Vehicles Agencies Co, Al Takhassosy branch, Riyadh with female sales team
  3. Al Jazirah Vehicles Agencies Co, Al Khurais branch
  4. Models of choice for Saudi women – Ford Edge, Ford Escape.

Video soundbites

  1. Maram Al Hazer, Manager, Customer Connection Centre, Al Jazirah Vehicles Agencies Co.
  2. Female students at Driving Skills for Life for Her – Effat University, Jeddah (4 sound bites)
  3. Crystal Worthem, Marketing director, Ford Middle East & Africa (English)
  4. Sue Nigoghossian, general manager, MENA Communications (Arabic)

Photography

  1. Driving Skills For Life For Her – Effat University, Jeddah
  2. Al Jazirah Vehicles Agencies Co, female sales team with female customers
  3. Ford Escape, Edge, Explorer – models of choice for Saudi women



Posted by : GoDubai Editorial Team
Viewed 8284 times
Posted on : Saturday, June 23, 2018  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Historic Day Marked by Female Racing Driver as Saudi Women Gain the Right to Drive
Next Story : Audi A8 most innovative model of 2018
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
BodyO launches officially its AiPod for a full body check-up during the Gitex Fu...
The World of Aigner Wunderkammer
Halloween “Catwoman” mask using BROW products
Manero Peripheral (43 Mm) Classic Watchmaking Meets State of,the Art Technology
Fifi & Friends - Now available at more outlets across the UAE
BOLLYWOOD PARKS™ Dubai introduces 11 new shows with a new line up of performance...
Corum Heritage Eleganza- Dedicated to the stylish woman
Win up to 250,000 Gold coins at Malabar Gold & Diamonds this festive season
With more collections and a more spacious car parking, Kalyan Silks moves to El...
Dubai Shopping Festival Returns With Much-awaited Mega Raffles
Joyalukkas Celebrates the Festival of Light with Irresistible Offers
Michael Kors to Introduce a Special-edition Whitney Handbag for the Middle East
Dubai's newest social hub - Bar Baar introduces ‘Thela Baar Brunch'
Hour Choice presents Coach Park Collection (Suede straps)
Saddle Up With kate spade Fall 2018
Introducing the Nokia 7.1 to the UAE
W Motors and Safe City Group introduce the BEAST PATROL at GITEX: One of the mo...
Sharjah Government pavilion highlights digital transformation of Sharjah at GITE...
Sunglasses Trends for Fall/Winter 2018
Be Thankful with Tub of Butter This Thanksgiving
Scuderia Ferrari Aspire Watch Special Edition Gift Set
CITIZEN Unveils 100th Anniversary Limited Edition Collection
Rado DiaMaster Ceramos Automatic
Toyota's legendary King goes urban with the 2019 Land Cruiser Grand Touring Edition
Sharjah Girl Guides Unleash their Power on International Day of the Girl Child
Nissan to Make Official On-track Formula E Debut
Western Digital powers AI-enabled storage for futuristic surveillance and security
Provacuno - Spain's largest Inter-professional Association introduces Spanish Be...
Dubai Festival City Run 2018 to take place on November 9th
Healthcare leaders sign in Dubai a Call for Action to raise awareness about ‘sil...
HUGO BOSS Watches Jump Collection
Epson Introduces the New A3 and A4 business inkjet aimed at busy workgroups duri...
L'oréal Among the Top 10 of Thomson Reuters Diversity & Inclusion Index
Daikin eyes significant expansion of business in the UAE
Avivo's Ribbon of Life Walk in support of Breast Cancer on 19th October
Dubai's Jehad Medical Clinic bags JCI for the third time
Neymar Jr. Partners With GaGà Milano as Brand Ambassador
Tissot Bella Ora Round Style incarnate
Synx, Pand.ai, and AIMLedge named winners of startAD's Artificial Intelligence V...
Dubai Business Women Council witnesses 36.5% growth in total membership since th...
Ministry of Human Resources and Emiratization (MOHRE) Honors Union Coop for its ...
Trust Corine de Farme for Sulfate-Free Baby Products
Jeddah Airport delegation applauds Dubai Customs' experience in facilitating tra...
FBN Next Generation Lombard Odier Award 2018 champions the next generation of en...
Swiss Chemicals & Building Material Giant “Sika” Expands Operations in UAE with ...
400 UAE residents come together on World Arthritis Day
Roda Al Bustan and Roda Amwaj Suites acclaimed as regional leaders in hospitality
Majid Al Futtaim Celebrates the Grand Opening of Aloft City Centre Deira
Dubai Health Authority showcases its smart services at GITEX 2018.
Nawah Energy Company Establishes World's First Nuclear Language Proficiency Standards