GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >>

 
  Share
Google's first digital skills program in Arabic designed to help youth find jobs, grow their careers or start their own businesses.
  • Online learning platform offers 100 lessons across 26 core topics, all in Arabic and free of charge
  • Google.org to award $1 million grant to INJAZ Al-Arab, a regional nonprofit organization, which will offer in-person trainings to students in rural areas and underprivileged communities
  • Google signs agreement with MiSK Foundation to roll out in-person trainings to students across Saudi Arabia in one year
  • Total of 200,000 people to be trained by INJAZ Al-Arab and MISK Foundation, with a target of 50% female participation 
Dubai, UAE, April 16, 2018:   Google announced today the launch of ‘Maharat min Google', a free digital skills-building program in Arabic, in an effort to help people in MENA find jobs, advance their careers or grow their businesses. Based on a blended learning model, ‘Maharat min Google' provides free courses, tools, and in-person digital skills training to students, educators, job seekers and businesses. 
 
The online platform — g.co/Maharat — has 100 lessons across 26 core topics in digital marketing that include search engine marketing, social media, video, e-Commerce, geo-targeting, and data analytics, among others. Google will provide a certificate upon completion of the full course, which takes about nine hours to complete. 
 
“We're delighted to be bringing ‘Maharat Min Google' to the Middle East and North Africa — our contribution to the future of the workforce in MENA. This program is free of charge, available in Arabic and accessible on any platform. ‘Maharat Min Google' draws on our 20-year history of building products, platforms, and services that connect people and businesses, helping them grow and succeed online. We know how valuable digital tools are to MENA's future and we at Google are proud to be an engine supporting their growth,” said Matt Brittin, Google's president of business operations across Europe, Middle East and Africa. 
 
Google also signed an agreement with Mohammed bin Salman bin Abdulaziz Foundation (MiSK) which will conduct in-person trainings to more than 100,000 students across Saudi Arabia. Both collaborations with Injaz and MISK will target 50 percent female participation. Google is looking for further local partnerships across the region with governments, universities, private-sector businesses and nonprofits to expand the reach of its ‘Maharat min Google' program. 
 
“At the Misk Foundation, we emphasize the importance of this initiative as it is an extension to the our commitment to develop the Saudi youth's skills, focusing in particular on 21st century skills which will result in a ready-to-market generation as well as prepare the next generation of entrepreneurs and innovator. And since obtaining digital skills is the cornerstone to achieve this, the Misk Foundation partnered on this initiative with Google and the other participating and sponsoring organizations,' said Deema Al Yahya, Adviser and CEO of MiSK Innovation. 
 
Google also announced at the launch event that Google.org, Google's philanthropic arm, is granting $1 million USD to INJAZ Al-Arab, a regional nonprofit organization, which will roll out in-person trainings to 100,000 students across 14 countries in MENA focusing on youth in underprivileged and  rural areas. 
 
Akef Aqrabawi, CEO of INJAZ Al-Arab, said: “We are very happy with Google's support to offer digital literacy skills across the MENA region and to expand the reach of a program like ‘Maharat min Google'. We share a common vision with Google and want to support the Arab youth, especially those in rural areas and underprivileged communities, in preparing them for future job opportunities and in empowering them to become successful entrepreneurs.” 
 
In a recent study by the World Economic Forum, 1 in 5 jobs in the Arab world will require digital skills that aren't widely available today . 51% of youth consider unemployment their biggest concern and only 38% believe their education gives them the skills they need to enter the workforce . In MENA, there are 30 million women educated, connected and of working age, which represents the largest economic opportunity in the region today.  More than 50% of university graduates are females , yet only 25% participate in the workforce.
 
Courses are available on g.co/Maharat and new lessons will be added in the future.



Posted by : GoDubai Editorial Team
Viewed 6515 times
Posted on : Monday, April 16, 2018  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Toshiba Releases New, Powerful Surveillance and Video Streaming Internal Consumer Hard Drives
Next Story : KeyBS showcases latest payment technologies at Seamless ME 2018
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
Express Your Signature Style
The Memovox Adventure
Cerruti 1881 Infinite Love
OMEGA's second "Speedy Tuesday" sells in 01:53.17
Manero Peripheral (43 Mm) Classic Watchmaking Meets State -of-the - Art Technology
Olivia Burton Watercolour Florals
Ulysse Nardin Salutes Us Navy With Limited Edition Executive Skeleton Tourbillon
Ferrari takes the “Red Dot: Best of the Best” design award for the fourth year r...
New short indie movie ‘The Peril' is a wake-up call to parents about internet sa...
Beat the heat with mini dresses
Innovative Chronofighter Superlight Carbon is replete with Graham's formidable m...
Marchon Eyewear and G-III Apparel Group Sign Exclusive Global Licensing Agreemen...
DKNY Fall 2018
Oh, Sweetie Lipcolour!
Tissot T-Race Cycling An adrenaline-fuelled ride
Travel Light with Beauty Essentials from Glambeaute.com
Jaeger-Lecoultre Main Sponsor of the 75th International Film Festival of La Bie...
Enjoy an all-day breakfast at Sophie's Café
Dubai Camel Racing Club Honours Al Tayer Motors
Open Dairies by Parmigiano Reggiano Consortium: A gastronomical event for touris...
Inspired by legends, worn by new heroes, PUMA FOOTBALL brings you the AC MILAN 2...
DHL Express drives energy efficient solutions with new electric vehicles in Dubai
Go Down Memory Lane with Fashion Trends from the '90s
Dubai Creek Harbour Project Celebrates 5 Million Man Hours with Zero Lost Time A...
Enjoy DSS 2018 Offers at Parah
Outstanding Guide programme launched by Sharjah Museums Authority
Launch of PINAR Water - Turkey
Sighting Immediate Hiring of UAE Nationals, Union Coop Organizes Exclusive Recru...
Summer Love by Mouawad
Abu Dhabi Airports Celebrates Success at CIPS Middle East Supply Management Awards
Cromia Offers Amazing Discounts during DSS
2XL launches luxurious Louna sofa set in velvet
Dubai Business Women Council witnesses 28.3% growth in total membership during f...
Tommy Hilfiger Dressed Up Collections
New hope for patients as world's first and only approved therapy to treat two ty...
Mobile Fiesta at Jumbo Electronics this DSS 2018
DS Podium Chronograph - Sporty as ever, now with PrecidriveTM
HP Collaborates with Abu Dhabi's Danat Al Emarat Hospital to Re-invent Patients'...
Huawei's New Range of Artificial Intelligent Smartphones Set to Change Your Self...
Finnair launches off-airport baggage collection and check-in service in London w...
Ferrari's turbo-charged V8 is voted the best engine of the last 20 years
Experts urge residents to recognize early signs of Heart Disease
Take your mobile gaming to the next level
Martin on a Mission as He Claims Sixth Spot for UAE Team Emirates in Stage Five ...
A new time machine – Time Machine 3 (TM3) by Florian Schlumpf, now available at ...
PCFC and GDRFA helped 511 employees tie the knot over last 7 years
dnata celebrates 25 years of international growth
Confidence in Follower Counts
Gulf region's automation industry on track for double digit growth
Al-Futtaim and PVR signs a Memorandum of Understanding to establish a Joint Ve...