GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >>

 
  Share
Europe Wakes Up to UFO Landing
 
Dubai, UAE, March 14, 2018:   Following an out of this world launch at CES in Las Vegas in January, the world's most highly anticipated facial device from Swedish beauty powerhouse, FOREO, the UFO, has just landed in Europe and will be at Cosmoprof 2018 in Bologna to showcase itself to the rest of Europe, before landing soon in the Middle East. 
 
The FOREO UFO, (Ur Future Obsession) will be on display at booth number D3 - E4 at the B2B Cosmoprime Hall 19, giving retailers, buyers, potential partners, media and consumers the very first look at the newest way to mask.
 
Hundreds will flock to the FOREO stand on day one to see for themselves the live demos and find out more about this new take on the traditional sheet mask, ahead of the global retail launch next month.
 
Since news broke of the UFO, retailers and potential partners have jumped at the chance to partner with FOREO, developing custom made sheet masks that fit the device so consumers can use their favoured sheet masks with it. Cosmoprof is expected to bring some new collaborations to FOREO, really giving weight to the new way to mask and revolutionising the traditional sheet mask regime as we know it and creating a global phenomenon for the beauty industry.
 
Speaking for FOREO, CEO Paul Peros mentioned it was important to showcase the UFO to Europe in this way to allow potential mask collaborators to see the opportunity first hand. “The UFO is a device like no other and it is quite simply a game changing product that the world hasn't seen before. The device works like an orchestra. The technology acting as the conductor to activate the components of the mask like an orchestra would play, and bringing out the ingredients to provide a spa-level facial in only 90 seconds. We have been developing the technology for four years and to bring it to our retail partners and offer them the chance to collaborate is the new way to do business.” says Peros.
 
The UFO combines LED light therapy with cryo-therapy, thermo-therapy and T-Sonic pulsations activated via a smartphone. It evenly distributes the mask essence across every area of the face, while various functions allow active ingredients to penetrate more deeply for superior results. 
 
The UFO features:
  • Utilizes hyper-infusion technology, combining heating to open pores, T-Sonic™ pulsations to instantly infuse active ingredients more deeply into the skin and cryotherapy to seal the active ingredients and firm the skin.
  • Includes a range of LED light therapy treatments to offer three photofacials, including anti-aging (red LED), brightening (green LED) and anti-acne (blue LED)
  • Each treatment incorporates a carefully chosen combination of temperature and pulsation intensity for maximum effect and soothing facial massage 
UFO-Activated Smart Mask Treatments: 
UFO Smart Masks are made from soft micro-fiber infused with plant and fruit extracts, concentrated botanical oils and natural flower water. Each mask is paired with a pre-programmed UFO treatment routine to boost their effects. There are two masks currently available at time of launch, with another five from the FOREO Skin Rehab Collection due to launch in April.
 
App-operated Features:
The UFO can be paired with the FOREO app to get the most out of the device. While the ‘Make My Day' and ‘Call It a Night' masks are pre-programmed into the device, the FOREO app gives access to all future mask treatments. In addition, users can reorder masks with a simple click and unlock UFO's full potential by customizing the intensity of all UFO settings to perfectly suit individuals skincare needs.
 
The app will be available for iOS and Android and can:-
  • Control the intensity of the T-Sonic pulsations
  • Control the light intensity 
  • Control the heating/cooling



Posted by : GoDubai Editorial Team
Viewed 18306 times
Posted on : Wednesday, March 14, 2018  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : The only line you'll love in your face – your perfect jawline!
Next Story : Filorga Launches Lift Range
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
Timeless Ties
COLAB - Dry Shampoo
ORANGE & BERGAMOT Awaken the Cult Icon New Additions
FOREO delivers the ultimate festival survival kit for a glow-on-the-go.
Samsung launches Exciting Smartphone Trade-In Program with Galaxy S9 or S9+
Enhance skin radiance, smoothness and brightness in just 14 days, with the new J...
Summertime Beauty Picks at Glambeaute.com
The Perfect Gift Mark
Dubai Sports Council Pavilion a big hit at Bangkok SportAccord
New XE 300 Sport Edition Wins Gripping Ice Race
Dubai-based Al Kasir Group launches three Crypto assets backed by diamonds
A Royal Ramadan Experience by Master Chef Mama in Pullman Dubai Creek City Centre
Skyline University College Economics Day 2018: One Step towards Tomorrow
Get Vibrant and lively hair with Rahua's new Color Full Range
Filorga Mesotherapist Derma Roller
du to Offer New 9.7-inch iPad With Apple Pencil Support
New Blow Out Bar and Make-Up Studio SWISH by Immaclife Opens in Abu Dhabi in Apr...
Rolling Cones, a new luxury ice cream concept, launches at the Hyatt Regency Dub...
Penny Scallan Design Launches in the Middle East
MINI at Auto China Beijing 2018
The new BMW M2 Competition
Mumzworld Announce Recruitment Drive To Empower Women in the Middle East
Abu Dhabi Ship Building Company Launches Two 64-Meter Landing Ships for the Kuwa...
Sheikh Sultan bin Ahmed Al Qasimi Leads Sharjah Contingent to Kuwait Arab Media Forum
Genesis G70 Luxury Sedan Arrives in Middle East
Pandora Shine Discover A New Way to Shine
Toshiba Releases New, Powerful Surveillance and Video Streaming Internal Consume...
Exclusive, Limited‐Edition, Swiss‐Made Cryptocurrency Watches
10 Kg gold for 100 winners at Malabar Gold & Diamonds
Olivia Burton Marble Florals - Embrace these styles for a new artistic way to wo...
Stylish Nursing wear at Mums and Bumps
Understanding what women want Balmain reveals the Madrigal Mini II
Gifts for Ramadan at Hour Choice
Airport Show Attracts Influential Aviation Leaders for Global Airport Leaders Fo...
Adamavi - Elegant, Timeles S, and Reliable
Pandora Spring Embrace Nature's Beauty
April Marks Autism Awareness Month at Nursery Chain
Tommy Fleetwood joins OMEGA's line-up of golfing greats
Mido Ramadan Watch Collection
Ashridge to help Saudi leaders explore and implement strategies for growth
In Its 100th Year, Panasonic Bullish On ME Growth
Village Street Sale at The Outlet Village offers designer outfits at great prices
Ras Al Khaimah (RAK) Ruler Delivers Keynote Opening Speech to 14th Arabian Hotel...
Tamouh unveils unique art piece dedicated to the late Sheikh Zayed at Cityscape ...
Mido Multifort Datometer Limited Edition - A piece of history on your wrist
Get ready for an exciting Ramadan at Danat Al Ain Resort
du LaLiga HPC U16 Crowned UAE FA Academy League Champions and City FC Win U14 ...
'Global Automotive Aftermarket Manufacturers Gear Up for Robust Business Growth ...
Mint Middle East to Collaborate with Interac in UAE
Dragon Mart appoints Ines Akari as its official Toy Detective