GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >>

 
  Share

ICONS© Coffee Couture, a German Lifestyle Coffee Chain, expands its foothold beyond the GCC, starting with new franchise units in Austria

Dubai, United Arab Emirates, 15 February, 2018:   ICONS© Coffee Couture, a fashion and lifestyle coffee shop offering healthy options for delectable desserts, has recently opened doors in prestigious Klosterneuburg in Austria, a part of its strategy to create a global standing for the brand. Having currently opened seven owned branches and two franchised units across the UAE, the German concept is looking at setting up 6 more branches within 2018 in the UAE. The brand also has twenty-five franchise units in the pipeline with Master Franchise Partner, Eram International in the Kingdom of Saudi Arabia, as well as Qatar, Bahrain and Oman with another 15 franchise units. 

ICONS© is a brand launched with a sound business model that is consumer-oriented and based on creating its iconic flavor and feel through carefully selected Master Franchise Partners across the GCC, and beyond. The ICONS© franchise chain concentrates mainly on vegan, gluten-free, dairy-free and healthy foods, the world's most exclusive coffee ceremony, designer desserts and more, with the expansion in Europe to serve hard drinks for the evenings. The ICONS© development concept is based on a ripple-effect framework, with a concentration to expand across the world, one region at a time. 

Talking about the newest franchise opening, Elena Weber, Founder, ICONS© Coffee Couture, said, “We are quite excited about the new developments in Europe and its positive feedback since opening. While the main product offering ‘stays iconically sweet, ironically healthy' and very close to its origin around the globe, the Austrian franchise branch becomes a lounge setting in the evenings, with a selection of organic and regional wine and beers to suit the European market. The first branch in Austria opened recently, and because of the great feedback we're already scouting for more locations. Overall, we aspire to only sign 2 new, judiciously selected Master Franchise Partners a year, and are looking at further expansions across Europe and Asia and to complete the GCC with a Franchise Partner in Kuwait.”  

Flawlessly blending fashion and food, ICONS© Coffee Couture is set to introduce the Globe to a healthier, luxurious alternative to fattening and unhealthy coffees and cakes that are sure to take the city by storm, including its healthy ice-cream bar and the world's most exclusive coffee ceremony! With a menu innovated by a team of experts and former model and founder, Elena Weber ICONS© makes for a stunning lifestyle Coffee House experience. 

The German brand has also launched its branch in the Abu Dhabi Ladies Club, chaired by Her Highness Sheikha Fatima Bint Hazza Bin Zayed Al Nahyan as an effort to increase its footprint across the UAE. 

 



Posted by : GoDubai Editorial Team
Viewed 14982 times
Posted on : Thursday, February 15, 2018  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Jebel Ali Free Zone Food and Beverage Sector Records 12% Growth in 2017
Next Story : Middle East Fuji LLC exhibits the Gold medalist of Japanese branded “Kobe Beef” at Gulf Food
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
Let It Glow
Filorga Launches FLASH-NUDE Collection
Let All Your Photos Be Merry & Bright
HP ProBook x360 11 G3 and G4 Education Edition
The Rado DiaMaster Petite Seconde Automatic COSC The Rado watch at the top of th...
Chrono 4 Grande Taille - an extra-special timepiece
Tips and Tricks to Wash the Perfect Whites
30 Years of Ryder Cup Heroes Confirmed for the 30th Edition of the Omega Dubai ...
Nike Dubai, the largest Nike store in the MENA region, opens its doors in the Du...
Maintain Healthy Skin Year Round
PopSockets launches a new collection with crystals from Swarovski, the must-have...
American Eagle Is the Go-to Destination for Gifting This Holiday Season'
Free gold coins at Malabar Gold & Diamonds Festival
MIDO Baroncelli Lady Day & Night collection
Akshay Kumar Stuns Audiences With Transformation Into Surprising Look for 2.0
GAZOO Racing Wins Australia Rally at FIA World Rally Championship
Golden Mile Galleria's ‘A Cultural Flair' attracts hundreds of art lovers to Pal...
Newby Teas Launches Advent Calendar For Christmas 2018
Tissot Chemin des Tourelles
The Interiors Gift Guide with Home and Soul
Growth and inclusivity drive Avaya's channel strategy for 2019
Etihad Museum displays the UAE flag using 3D lighting
Time For Enchanting Moments
BharatMatrimony launches office in Dubai targeting 2 Million Indians
Holiday Handbags | GUESS
HE Sheikh Nahayan Mabarak Al Nahayan, UAE Minister of Tolerance opens In-Vitro F...
Kartik Aaryan attends Danube bash
France Attractiveness Scoreboard 2018 Released
International supervisory community meets to discuss challenges ahead for global...
UAE Exchange celebrates UAE National Day in association with RTA
Chinese Manufacturing Companies to Highlight Trade Opportunities in Middle East
Ring in a dazzling festive season at Ibn Battuta Mall
UOWD's quality management expert wins ASQ-UAE Quality Professionals Award
UAE Carriers announce aircraft formation to celebrate 47th National Day and Year...
Dubai's Most Magical Festive Market Opens at Dubai Festival City Mall
Global Knowledge Index 2018 and The Future of Knowledge: A Foresight Report shin...
Dubai Customs wins 3 awards from Ideas UK 2018
Voting on UAE Superbrands 2019 Begins
Middle East economies are still dominated by oil sector development
Green Hope's November Advocacy
FBMA and 47 Emirati women celebrate UAE National Day
New Zealand Crowned Dubai Champions
Five-Star Euro NCAP for Jaguar's Electric I-PACE
National Hospital offering special UAE National Day Health Package for AED 47th
New ACH145 Mercedes-Benz Style Cabin Model Highlights First Presence at MEBAA fo...
100 Day Countdown Begins for Special Olympics World Games Abu Dhabi 2019
Marina Mall sets new world record for Zayed legacy
BMW Group sales increase in October
Festive Gift Sets from Bubble T
UAE Innovation Award is now accepting submissions till the 20th December 2018