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BREAKTHROUGH BUSINESS SOLUTION FOR MEDICAL PRACTICES AND PROFESSIONALS IN THE MIDDLE EAST

www.doctoruna.com provides online marketing and appointment setting platform to increase operational efficiency and bottom line

Dubai, United Arab EmiratesA new online medical directory and booking service launched in Dubai this month will offer the medical fraternity an instant and effective marketing platform to showcase their services and an efficient tool to maximise appointment setting.

As a medical directory www.doctoruna.com offers doctors and medical practices a bilingual English and Arabic online shop front that enables them to profile their expertise, qualifications and key details regarding their services dramatically increasing their web presence with world-class expertise. 

In addition to the marketing opportunities presented by the website, DoctorUna provides a simple but technologically advanced appointment setting system that enables appointments to be requested or scheduled 24/7 even when the practice is closed.  The booking system can be easily integrated with any existing system, be it off-the-shelf or bespoke, or can be implemented as a practice's appointment system, to reduce pressure on time-stretched receptionists and to fill vacant appointment slots in one easy step. 

Yaasen Dalal, CEO of DoctorUna explained:  “With more than 10,000 medical practitioners and specialists registered in the UAE, it is a real challenge for doctors to raise their profile and public awareness of their services.  It is equally challenging for them to keep their appointment schedules filled because of late cancellations and no-shows.

“DoctorUna provides a highly cost-effective marketing proposition for medical practitioners that delivers direct access to a database of potential patients, and converts patient search into actual appointments.  The value DoctorUna offers in tangible terms is considerable, and the medical fraternity is already recognising this with more than 150 doctors already subscribing to the site before the official launch.”

Annual subscription costs for doctors to list on DoctorUna are low, equating in monetary terms to the revenue generated by only one extra appointment per month.  The website already has access to a regional database of over 9 million potential patients to whom DoctorUna service is offered free.

“DoctorUna helps to overcome traditional, subjective and often time consuming methods patients use to find a doctor - through friends and family, word of mouth, or lists from insurance companies that can often be out of date,” said Dalal.  “We provide a reliable source of up-to-date information to make the process of finding a doctor and making an appointment as simple and painless for patients as possible.  At the same time we directly improve appointment efficiency for the doctor to ultimately benefit the bottom line.”

With DoctorUna, patients can now book and confirm their appointment instantly online, and take advantage of last-minute openings in doctors' schedules. Reminders are sent by SMS and email and changes in appointments can also be done quickly and easily without having to remember to call the receptionist. To date, more than 97 percent of appointments booked through DoctorUna were confirmed and honoured.     

Dalal said DoctorUna's online booking system also results in quicker appointment times for patients, with 40 percent of patients using the website outside of normal practice hours to schedule their appointments. The booking system is secure with no confidential information seen or stored on the site. 

“DoctorUna is quite possibly the most cost-effective means of adding revenues to medical practices in the region,” said Dalal.

DoctorUna plans to extend its service to all major cities in the MENA region, with launches in Amman, Jordan and Cairo, Egypt scheduled before the end of the year.

For more information visit www.doctoruna.com 

About doctoruna.com:www.doctoruna.com is the first comprehensive online medical directory and booking service that enables patients to search for doctors and medical specialists, and book appointments.  The fully bilingual English and Arabic website offers both doctors and patients an easy, convenient, reliable and efficient online solution to maximise appointment setting:  patients can make appointments at their convenience even when the medical practice is closed, and doctors can increase efficiency in the number of appointments made and patients seen.  The service which is free for patients, helps to overcome traditional, subjective and often time-consuming methods of finding a doctor through friends and family, word of mouth, or lists from insurance companies that can often be out of date.  Doctors pay a subscription fee for inclusion in the DoctorUna medical directory.  The appointment setting software provided by DoctorUna can be integrated easily in the doctor's current booking system.
With the aim to educate and empower patients in the region, DoctorUna's goal is to be the most trusted, No.1 booking website in the Middle East, and the definitive source for all information regarding medical practitioners and healthcare practices in all major cities in the MENA region. 


Posted by : GoDubai Editorial Team
Viewed 18398 times
Posted on : Monday, October 15, 2012  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
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