GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >>

 
  Share

New Baking Center™ to train over 500 professionals each year

 


Dubai, UAE, October 31, 2019:   As curtains came down at the Gulfood Manufacturing showpiece, regional food processors and manufacturers were upbeat about the industry's performance and growth, which are mainly driven by a ballooning appetite for healthier options, safer products and efficient food production processes.


According to Gulfood Manufacturing, emerging trends that have been instrumental in the growth of the industry include food safety, which accounts for 47 percent and the increased use of natural ingredients in food manufacturing, with 36 percent.


Other notable trends include cost-cutting tech innovations with nine percent and sustainable food processing with eight percent.


Speaking to visitors at the Lesaffre stand while unveiling two of its revamped products - Saf-Instant and the 2in1 sourdough solution, Stéphan Béague, global brand and marketing content manager, Lesaffre International, noted that these trends, coupled with ever-evolving consumer preferences are largely expected to bolster the regional baked goods segment's growth.


“The local baked goods segment is experiencing a shift, which is driven primarily by emerging trends and widening consumer needs. As a key global player in the field of yeast and fermentation products, Lesaffre is constantly engaging with bakers to ensure that they get the right ingredients to produce healthier, safer and tastier baked food,” said Béague.


New bakers' facility


Lesaffre's announcement of its upcoming ultra-modern baking facility and a new sales office in Dubai also got bakers in the region excited with a section of the visitors who thronged the yeast and fermentation expert's stand terming it as a much-needed boost for the industry.


The new facility, which will train and equip professional bakers with modern skills, is set to be operational by early 2020. 


“We are excited to be opening a one-of-a-kind baking center in the region. Having monitored the market for a while, it was clear that the baked goods segment needed a facility where professional bakers could acquire new skills to ensure that they are able to produce quality foods that meet the consumers' demands,” said Béague.


The Lesaffre baking center will be the 47th facility worldwide and is expected to train over 500 professionals per year with 300 of them being specially trained in Saf-instant and other key products. The facility will also train local sales teams of distributors.


Making bakers' life easier


And as competition in the baked goods segment intensifies, bakers in the region are optimistic that the newly introduced Saf-instant will now enable them to reinforce their product offering, which will also help them compete favourably in the highly-competitive market.


Introducing its wide array of innovations at the just concluded international food manufacturing and processing fair, Lesaffre's new Saf-instant is now poised to make life easier for bakers in the region.


The newly revamped product is expected to provide yeasts of the highest quality, which according to Béague, will, in turn, enable the professionals to deal with the emerging challenges.

 



Posted by : GoDubai Editorial Team
Viewed 8247 times
Posted on : Thursday, October 31, 2019  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Balle Balle at Purani Dilli with the Punjabi Food Festival
Next Story : The Coffee Industry in the Middle East is to be valued at $44 billion by 2021
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
Drops of Youth
Start the Year with Gorgeous Glowing Skin with a Little Help from DERMAdoctor
Kanz Jewels proves to be a lucky destination for jewellery shoppers during DSF 2020.
Dubai Jewellers Expect a Steady Sale During the 25th Dubai Shopping Festival Pro...
Show your Support for Australia alongside THT – That Hair Tho
Malabar Gold & Diamonds - New Store opened in Kanpur, UP, India
The Winter Youth Olympic Games Lausanne 2020
OMEGA Ready to Time The Winter Youth Olympic Games Lausanne 2020
Foreo Reveals the Ultimate Valentine's Gift List for Women
Eberhard & Co. Gilda timepiece makes an extraordinary Valentine's Day gift
Zeitun Cosmetics Launch in UAE
Corum And Joachim Horsley Light Up The Folies Bergère
Elegant diamond-swathed Kalpa Kalparisma set to dazzle fine watch enthusiasts
160 Years Young: Tag Heuer Kicks Off a Milestone Anniversary With the Re-edition...
Beleaf's Top 5 Vegan Supplements
Seha Leads Discussions in Pediatric Medicine
Spice It Up With Szechuan! Shake Shack is Celebrating the Chinese New Year With ...
Oris pays tribute to the world's greatest jazz musicians with Art Blakey Limited...
Foreo Reveals the Ultimate Valentine's Gift List for Men
Fashion and Gifting for Valentine's Day - ECCO
Traversetolo Vitre in blue dial makes stunning impact
Etihad Airways and Easyjet Enter Into New Partnership
Why this is the right time for TMCs to automate their processes?
UAE Falconers League Kick Starts Competition with 10 teams in Al Ruwayyah
The Data Center Market in 2020: What to Expect
C Central Resort The Palm Welcomes 2020 with its Grand Opening in Dubai
Head to Freddy's for the Ultimate Frozen Custard Party
MoHAP's Training & Development Center Receives the Silver Award from the America...
Lg to Join Forces With Cerence on Ai-powered Connected Car Platform
HONOR Wins Big at CES 2020 with Growing Momentum of Wearables
Beleaf Opens its Fifth Store in Springs Souk
Secure Technologies and Artificial Intelligence in Focus for Airbus at Intersec 2020
HINO trucks dominate the UAE's fuel delivery sector
Filipino finds respite from a rare eye condition and poor vision
AU Offers 20% Discount to Ajman Government Staff
ETIHAD GUEST AND AIR MILES MIDDLE EAST PARTNER TO OFFER MORE WAYS TO EARN GUEST MILES
Emiratis deepen their love for falconry
Medical software company Evolucare Technologies presents its high-performance so...
Dalma Mall to Host Musical Evening With Takkat
Laetitia Casta in Ralph Lauren
World security, safety and fire protection experts converge in Dubai for Intersec
MBRU faculty performs pioneering surgery at Mediclinic to treat rare swallowing ...
Drive away in a brand-new Toyota for just AED 29 a day
Experience it all this DSF at Dubai Festival City Mall
Who wants to be a SHARE millionaire? Big wins await at Majid Al Futtaim shopping...
Sanad Powertech Awarded Shams Power Company Maintenance Contract
SteelFab 2020 introduces the latest Laser Metal Cutting Machine & the world's fi...
Lenovo and Nasr Esports partner to champion gaming talent in MENA
Volvo Cars and China Unicom collaborate on 5G communication technology developme...
DHA Drives Forward Patient Care with Pioneering 3D Printing Lab