GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >>

 
  Share
Game-changing security service and new PCs shine at HP's global partner conference
 
News Highlights:
  • Introducing security as a service with HP DaaS Proactive Security Service
  • Innovating for growing businesses with new HP ProBooks and HP ProDesk
  • Reimagining conferencing and collaboration solutions with HP Zoom Room Solutions 
  • Delighting consumers with design, mobility, and performance features across HP ENVY laptops and x360s
Dubai, UAE – March 20, 2019:   At HP Reinvent, the company's largest global partner event, HP Inc. unveiled a variety of bold new offerings – including a ground-breaking security service, a cutting-edge commercial virtual reality (VR) headset, and stunning consumer and commercial PCs – all designed to transform experiences across work and life. 
 
“As customers' expectations for amazing technology is higher than ever, collaborating with our partners to meet the evolving needs of the next generation has never been more critical,” said Anne-Sophie Hadberg, General Manager, EMEA Personal Systems Business, HP Inc. “By creating ways for customers to manage, detect and defend against security threats with HP DaaS Proactive Security Service and bringing commercial and consumer premium PC design mainstream, we remain passionate about creating the world's most exciting devices and intelligent solutions.” 
 
Transforming Experiences for Work
 
Security as a Service
 
The security landscape continues to evolve, with endpoints being one of the most common attack vectors, and 64 percent of companies experiencing a significant breach via an endpoint in the last year alone . 
 
HP is taking the lead in addressing these endpoint security challenges, unveiling a new security-focused managed service designed to enforce policies, actively monitor, proactively respond, and defend against the threat of undetected attacks. 
 
HP DaaS Proactive Security Service, a significant extension to HP's award-winning device as a service offering, is designed to go beyond anti-virus solutions and provide a critical extra layer of defence. As the world's most advanced isolation security service for files and browsing on Windows 10 PCs , HP DaaS Proactive Security Service extends protection and security intelligence to transform endpoints from your biggest risk to your best defence. HP DaaS Proactive Security provides real-time malware protection for computing endpoints and threat analytics through HP TechPulse. Additionally, specialised Service Experts are available to enforce endpoint protection compliance and provide insights with detailed kill chain analysis to IT teams. 
 
In the U.S, the service also includes a security self-assessment tool  and scorecard, and cyber security solutions including assessment, incident response and cyberinsurance services from Aon , a leading global professional services firm.  HP has joined forces with Aon in the U.S to bring complete security solutions to commercial organisations that span assessment, endpoint security, and breach response and cyberinsurance. This combination of security as a service and professional services from Aon provides the most complete, tightly integrated service experience for customers.
 
Bringing Premium Experiences Mainstream
SMBs are passionate about their business, and having technology that helps them save time and grow their business is paramount. They seek durability and value. With nearly half of all SMBs still running Windows 7 , now is the time for growing businesses to begin the switch to a powerful new Windows 10 machine that securely unlocks the performance that gets the job done both in and outside the office. 
 
Designed for the modern SMB workforce, HP has expanded its AMD commercial portfolio with the addition of the HP ProBook 445R G6, HP ProBook 455R G6, and the HP ProDesk 405 G4 Desktop Mini. 
 
Powered by 2nd Generation AMD Ryzen™ mobile processors, the HP ProBook 445R G6 and HP ProBook 455R G6  help professionals stay productive in the office and on the go. The new notebooks adopt the elegant design concept found across the HP EliteBook portfolio, featuring an ultra-slim aluminum chassis with crisp lines, clean edges and undergoes 9 MIL-STD tests  for durability. The 180-degree hinge allows users to lay the devices flat, making it easier to share content and collaborate, while HP Noise Cancellation reduces background noise by up to 20dB , providing a robust audio and video conferencing experience. 
 
The HP ProDesk 405 G4 Desktop Mini delivers the performance, expandability, and security that SMBs need in a compact and stylish design. The PC is the company's first 400-series desktop mini, featuring a 2nd Generation AMD Ryzen™ PRO processor with built-in Radeon™ Vega graphics and can support up to three displays , serving a new market of customers who need a powerful system to create content coupled with the advanced security and manageability capabilities of the AMD processor. 
 
Reimagining conferencing and collaboration solutions
Today's workforce prefers in-person meetings more than previous generations. Eighty-four percent of Gen Z workers prefer in-person communication and consider virtual solutions including Skype and Zoom, as a way to meet face-to-face with colleagues . Today, HP announced HP's Zoom Room solutions to make it easier for IT decision makers to choose a conferencing and collaboration solution that best meets the needs of their organisation. HP Zoom Rooms Solutions provide easy, customisable, and flexible meeting room options that are secure and manageable to small, medium, and large organisations. By providing the world's most versatile collaboration solutions , with HP Elite Slice for Skype and Zoom, HP makes it easier for workers to seamlessly communicate both in and outside of the office. 
 
Introducing Premium Services
HP also announced HP Premier Care Solutions to enhance its premium commercial notebooks, including HP EliteBooks and HP ZBooks. These set of must-have services provide the right protection, support, and service levels to maximise user productivity. 
 
Transforming Experiences for Life
Consumers want devices that integrate into their life and reflect who they are. Fifty-seven percent of millennials know the PC they want as soon as they see it , and 82 percent of this group consider the PC as a critical part of their life . Taking refined craftsmanship and performance cues from the HP Spectre premium portfolio, the new line-up of HP ENVY laptops and x360s features HP Command Center for powerful performance, sophisticated design with a geometric pattern for audio and thermal venting, and robust security – including a biometric fingerprint reader, a privacy camera kill switch, and optional HP Sure View privacy screen  to ensure screen content isn't exposed. 
 
Built with mobility in mind, the HP ENVY 13 Laptop features the latest Intel processors to power up to 19 hours of battery life  (nearly a 41 percent improvement versus the previous generation). The new HP ENYY x360 13 features a powerful 2nd Gen AMD Ryzen™ processor and up to 14.5 hours of battery life15 in a convertible form factor. HP ENVY x360 15 offers versatility with either an AMD or the latest 8th Gen Intel® Core™ processor , with up to 13 hours of battery life15, a 28 percent top-bezel reduction versus the previous generation, and an optional AMOLED display for stunning colors and brightness for browsing or streaming video. The HP ENVY 17 Laptop is built for performance with an 8th gen Intel® Core™ processor and NVIDIA® GeForce® MX250 graphics for productivity, creativity, and entertainment. The 17-inch device offers a better screen-to-body ratio for a more immersive viewing experience, thanks to the 45 percent top bezel reduction versus the previous generation.
 
Pricing and Availability 
  • HP DaaS Proactive Security Service will be available across EMEA in April 2019. The Proactive Security service with Aon offerings will be available in the US in April 2019, with additional geographies to be added later this year.
  • The HP ProBook 445R G6 and HP ProBook 455R G6 is expected to be available in EMEA in May, starting at €499.
  • The HP ProDesk 405 G4 Desktop Mini is expected to be available in EMEA in May, starting at €389.
  • The HP Zoom Rooms Solutions are expected to be available in EMEA in August. Pricing will be confirmed closer to availability.
  • HP Premier Care Solutions are offered in three packages. The Essential Care package is available now. The Expanded Care and Enhanced Care packages are expected to be available in EMEA in the second half of 2019. 
  • The HP ENVY 13 Laptop is expected to be available in EMEA in April, starting at €899. 
  • The HP ENVY x360 13 is expected to be available in EMEA in April, starting at €749. 
  • The HP ENVY x360 15 with Intel processors is expected to be available in EMEA in June, starting at €899.
  • The HP ENVY x360 15 with AMD processors is expected to be available in EMEA in May, starting at €799. 
  • The HP ENVY 17 Laptop is expected to be available in EMEA in April, starting at €999.



Posted by : GoDubai Editorial Team
Viewed 14677 times
Posted on : Wednesday, March 20, 2019  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Eros Group builds on its promise of delivering the latest technology to the UAE.
Next Story : Italian Design Day returns to Dubai with the theme Internet of Things
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
A touch of elegance with Al Asel
Introducing Pestle & Mortar
Glamorous Gilda for elegant lady'
Versus Saint Germain
Tag Heuer Launches Limited Edition Green Aquaracer in the Kingdom of Saudi Arabi...
Nikon ME Launches Film Festival - Cinema Z
Protect your Hair with the New Hair Care Range from Color WOW.
CORUM announces Hu Bing as its new Global Brand Ambassador
Compact, yet spacious, Kia Pegas sedan to be sold in the UAE for the first time
Admiral AC-One 45 Chronograph Bronze
Burberry Beauty reveals its runway make-up look, inspired by the September 2020 show
As Official Timekeeper of the 2020 IIHF Ice Hockey World Championship, Tissot st...
Skin Care+ an Intensely Nourishing Range
Beauty beyond time OMEGA's fine jewellery collection
Epson partners with Tenaui to participate in Xposure photography festival
Al Yousuf Motors hosts the UAE debut of the new MG5
General Civil Aviation Authority launches 2nd edition of Global Investment in Av...
Bee My Love – Cocktail Rings
UAE-based investors to develop 5 Economic Zones in Bangladesh
Redtag's ‘just My Mood' Sleepwear Collection
GITEX Technology Week and GITEX Future Stars to show how next-gen technologies a...
Mintsa: Successfully launching in the UAE
Twelve Majid Al Futtaim shopping malls to participate in 11th annual ‘Feel the B...
MoHAP Organizes in Cooperation with Majid Al Futtaim an Awareness Campaign on th...
Emirates Steel to participate in the first Saudi International Iron & Steel Conf...
The Rack by Kachins Presents PS20
UAE investors set to inject US$10 billion into Bangladesh economy
Dubai FDI delegation promotes Dubai in Denver
Al Qemzi Keeps Team Abu Dhabi on Course for Quadruple World Title Success
The Trench Coat and Mac Edit
Educational Events of Mohammed bin Rashid Space Centre (MBRSC) and Japan Aerospa...
GEMS Education finds a way on how to effectively prepare when your child flees t...
Nursery to go paperless for a week as a mark of respect to the burning Amazon
Saxophone night with a view!
October Specials at Le Meridien al Aqah
Materials Handling Middle East racks up 12% visitor turnout for 10th edition
Bangladeshi pride on display as Bangla Tigers join Abu Dhabi T10
Ori Bag
A Proud Moment for the UAE as Pogacar Podiums at La Vuelta and Makes History for...
Top 10 Stage Finish Keeps Pogacar in Gc Contention at the Vuelta a Espana
Huge Crowd Turns Out at Arabian Center to celebrate Onam 2019
LACOSTE presents Key West (Sport Inspired) collection'
Turkish Airlines' load factor is 84.8 percent in August.
Refinitiv Announces the 2019 D&I Index Top 100 Most Diverse & Inclusive Organiza...
Finding the right balance between human touch and technology is the biggest chal...
“5G and digital transformation in the Energy Sector will bring immense opportuni...
Le Meridien Dubai Village Terrace presents a Bavarian Wonderland!
Bollywood actress Karishma Kapoor captivates Sharjah as she inaugurates Al Adil...
Mohammed Bin Rashid Space Centre and National Geographic Release First Film on U...
The Pointe at Palm Jumeirah gears up for a spectacular four-day Saudi National D...