GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Fashion and Lifestyle

 
  Share
  • For GROHE, 2018 was all about strategic partnerships and the digitization of water.
  • At the 2019 ISH, for the first time GROHE will present itself as one of the leading global brands for complete bathroom solutions, kitchen systems and intelligent water management.
 
7 February 2019. GROHE, a leading global brand for complete bathroom solutions and kitchen faucets, continues on its road to success in 2019. In the past year, GROHE has evolved from a mere hardware manufacturer into a driving force of the digital transformation within the sanitary industry, offering its own Internet of Things (IoT) products. The intelligent water control system GROHE Sense Guard has now arrived in the world of smart homes.
 
“All GROHE products, innovations and activities are based on our claim to be actively involved in handling water with a view to the future,” says Michael Rauterkus, CEO of GROHE AG. “It's about finding answers to the most pressing issues of our time. At this year's ISH, our big topic will be about which solutions we as GROHE can contribute in all areas of water management.”
 
GROHE Forms Partnerships Against Water Damage
Strategic alliances with insurance companies such as Provinzial Rheinland or Gothaer Allgemeine in Europe and Munich Re's subsidiary, the HSB Group, in the US have opened up new sales channels for GROHE in 2018. In addition, the GROHE Sense water sensor can now be connected to Magenta SmartHome from Deutsche Telekom and GROHE Sense Guard to Nest home appliances. Thanks to the partnership with IoT expert relayr, it will be even more flexible and faster to connect the intelligent water security system to other IT ecosystems and platforms. Further strategic alliances will follow in 2019.
 
GROHE Invests in Innovations
Another milestone was the inauguration of the laboratory extension in Hemer, Germany, in September. With a total investment of 1.1 million euros, GROHE now combines all previously decentralized activities of the research laboratory in one place, enabling even closer interaction within the main departments of research and development and ensuring even more efficient development processes for more innovations. 
 
GROHE Acclaims International Success as a Global Brand
Customers in 33 countries worldwide were excited about GROHE's Truck Tour which celebrated its 100,000th visitor in March. Further international highlights: The new Atrio faucet collection was creatively presented in an art installation during its launch in the renovated GROHE showroom at the Milan Design Week and inspired customers, partners and the media alike. In Asia, GROHE fascinated visitors of the flagship store in Singapore with a new virtual showroom, featuring the motto 'Showering Without Getting Wet'. Even the World Cup in Russia took place with GROHE's participation: All FIFA-certified arenas were equipped with GROHE products.
 
Multiple Awards Honour Commitment to Sustainability and Innovative Strength
GROHE's commitment to smart, water-saving technologies has been acknowledged and appreciated. For example, at this year's German Sustainability Award, the brand was voted among the top 3 “most sustainable big companies in Germany” for the third time. In addition, with 63 design awards, 2018 is the most award-winning year in GROHE's history. 
 
2019 ISH: GROHE Sets Another Milestone
Currently, GROHE is working hard to prepare for the 2019 ISH, the world's leading trade fair for the responsible use of water and energy in buildings, which will take place in March in the German city of Frankfurt am Main. With a new booth concept, new event formats and many innovations, GROHE will set new standards, just like at the 2017 fair. For the first time, GROHE will present itself comprehensively as the leading global brand for complete bathroom solutions, kitchen systems and intelligent water management. At the same time, GROHE will remain true to the ISH motto of its successful and award-winning 2017 trade fair presentation, applying 'Water. Intelligence. Enjoyment” as its ambition to develop high-quality, intelligent and sustainable solutions with a design that goes beyond form and function. 



Posted by : GoDubai Editorial Team
Viewed 9614 times
Posted on : Thursday, February 7, 2019  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : IKEA's TILLTALANDE Collection - Made in collaboration with Jordanian and refugee women artisans and ...
Next Story : The five-star dry cleaning company only uses eco-friendly practices
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
Longchamp X Nendo A “!” Moment Around Le Pliage®
Amorepacific Group holds an event for its 1st anniversary in the Middle East
IKEA Collection Launch | TÄNKVÄRD
Johnson's participates in Arab Hospitals Federation
HUGO BOSS watches Legacy Collection
Supercharged Innovation: Galaxy S10 encompasses breakthrough camera technology
Al-Futtaim Toyota rewards customers ahead of the holy month of Ramadan
The Beauty Oasis Spa Introduces ‘glowinface' - a First of Its Kind Facial Yoga T...
Get Instantly plump and luscious lips with Kocostar's Plump Lips Capsule Mask
CLAUDE MONET Limited Edition Collection
Celebrate with the new AIGNER Ramadan collection
Protect your little ones skin during summer time with Fifi & Friends
Ralph Lauren Unveils the Earth Polo, Made Completely From Recycled Materials
UAE to spend AED 8.8 bn on personal care 2022 with 2.2% annual growth
Yas Waterworld earns Guinness World Records title for “Most Nationalities in a S...
Spend an exciting evening with your family learning about science at Foremarke school
Express Yourself With the New Scents of Life Fragrance Collection From the Body Shop
Dubai to host the first-ever Mega City Infrastructure Week
The Asbestos Disease Awareness Organization (ADAO) Launches 15th Annual “Global ...
Caparol Paints rebrands packaging on a ‘go green' drive
Malabar Group Headquarters (M HQ) wins the Forbes India Design Awards 2019
GUESS Partners with Model Roz To Unveil Its Beautiful New Ramadan Collection
UAE's First Digital Government presents Ajman's Digital Transformation Journey a...
Worldwide Distribution Center Showcasing Thousands of Health and Beauty Products...
Dubai School represents UAE at Landrover 4x4 World Championship 2019
Tumi Introduces Alpha 3
Record results and renowned awards for Dubai Customs in 1st quarter 2019
DP World, UAE Region to Unveil Door-to-door Solutions at GPCA
CND™ Sweet Escape: The Collection Awaken the Senses
Samana Developers launches Samana Hills in Arjan with 8 year payment plan
TMS launches Ship Finance and Trade conference
Seasonal Offers from THT to keep you Pampered to Perfection this Ramadan
Dubai Theme parks industry estimated to generate $ 5 billion in annual revenue b...
One Giant Leap for Resolution: Samsung Announces Availability of the UAE's first...
Tally Solutions to host latest edition of SMB Pulse in Dubai to help boost SMEs'...
Three designer brands to launch exclusively at DIVAlicious 2019!
Emirates Post Recognized for Outstanding Customer Services by Universal Postal U...
Curtin University adds six new programs and rollouts expansion plans for their t...
Ramadan 2019 Listing | Manzil Downtown
Stand Proud and Be Part of Building Lasting Jiu-jitsu Legacy
Ericsson and ABB join forces to accelerate wireless automation for flexible factories
AMD at NAB 2019: Radeon ProRender plug-ins for Blender 2.80 Beta, AI-Accelerated...
The UAE's Minister of Economy Welcomes Italy's Deputy Prime Minister During Ital...
Maserati at Milan International Design Week Maserati Crafting Italian Experiences
Formula 1 whizzed down the Bahrain circuit with Airbus Tetra technology
Diva Abaya's Ramadan 2019 Collection - A fusion of tradition and fashion!
Emirates NBD announcement
Islamic Affairs and Charitable Activities Department announces the launch of the...
Dubai Police supports green vision with addition of 13 Renault ZOE electric cars...
Capture the Ramadan Spirit with Home and Soul Dubai