GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Fashion and Lifestyle

 
  Share

Dubai, UAE, June 11, 2018:  Excitement is building and the countdown has begun – in just a few weeks, the most successful national soccer teams from around the globe will meet in Russia as they battle it out to be crowned world champions. The Swiss team will also be there, and its players will be accompanied by an especially stylish ambassador from their home country: the Manero Flyback by Carl F. Bucherer, which was personally presented to each player during the last training camp prior to soccer's premium event.

The partnership between Carl F. Bucherer and the Swiss Football Association (SFA) has existed since 2016 and is set to enjoy a new highlight with the upcoming soccer milestone in Russia. As official timekeeper of the Swiss national soccer team, the Swiss luxury watch manufacturer from Lucerne has issued the players a timepiece selected by the squad itself to mark this historic event: the striking Manero Flyback in rose gold with a black dial and black strap.

Ceremonial Presentation

On May 31, 2018, in Lugano, the watches were presented to each player in person during the final train- ing camp prior to the team flying to Russia. The presentation took place in the presence of Renato Bonina, Executive Vice President Sales Europe at Carl F. Bucherer, and Claudio Sulser, Delegate of the Swiss national team. As part of the ceremony, the players also signed an atmospheric picture of the watch. The signed complete work of art will be auctioned off as part of the Golf Trophy Engelberg charity golf tourna- ment, with the proceeds going toward youth development at FC Luzern.

The Perfect Team

Just like in soccer, everything in the world of watchmaking revolves around time and teamwork. All of the individual parts within a movement must fit together perfectly in order to perform well as a whole. This understanding is also expressed in the campaign slogan of the partnership between the Swiss Football Association and Carl F. Bucherer: “A single second can change history.” Over the 90 minutes of a soccer match, and longer in some cases, every shot and every piece of action can make the decisive difference – and even write history.

Accompanied by a Piece of Lucerne Wherever They Go

In keeping with the motto of the global Manero Flyback campaign, “Wherever time takes you, Lucerne travels with you,” the watch will accompany the players to Russia as a valuable piece of their home. “We are delighted that the team chose a watch that is reminiscent of the strong roots of Carl F. Bucherer. These roots should also give strength to the players during their time in Russia,” says Sascha Moeri, CEO of Carl F. Bucherer. As official timekeeper of the national soccer team, Carl F. Bucherer will be cheering on the Swiss team as they enter the playing field in Russia in a few weeks' time – boosted by a piece of home on their wrist.



Posted by : GoDubai Editorial Team
Viewed 48641 times
Posted on : Monday, June 11, 2018  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Tissot Chrono XL Tour de France Special Edition Cycling just got big
Next Story : Hamilton Jazzmaster Maestro Auto Chrono
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
Rolls-Royce Motor Cars Achieves Historic Business Record
Celebrate the Month of Love with a Brighter Smile at The Smile Bar
Introducing Burberry Bespoke Fragrances
Longchamp Spring/summer 2019 Show
Malabar Gold & Diamonds opens a new showroom in Millennium Dubai Airport Hotel t...
Hankook 24 Hours of Dubai kicks off the 2019 season for Audi
Global Village presents Scheherazade, a timeless tale of intrigue and adventure
Always take the front row with this 7.2” supersized smartphone screen
Making many tones from one
Turkish Airlines reached the 80.2% Load Factor in December 2018.
Celebrate Valentine's Day With a Quintessential Timepiece From D1 Milano
Eberhard & Co. Gilda makes an extraordinary Valentine's Day gift
Tag Heuer Demonstrates Watchmaking Mastery With Its New Carrera Calibre Heuer 02...
Third Edition of Al Shira'aa International Horse Show Concludes with Thrilling Finale
Epson to participate at SGI 2019 for the 10th year highlighting high value solut...
The Preston watch collection by Coach
A Chaumet Valentine's Day Sentimental jewellery
Beef Sushi- Love at first bite
Bring out the Chef in your little ones at 800 Degrees Pizzeria
Bollywood Actor Anil Kapoor to inaugurate 2 new outlets of Malabar Gold & Diamon...
Dubai Festival City Mall's Festival Bay transformed with a new, larger-than-lif...
Persil Appoints Nancy Ajram as the new Regional Brand Ambassador
Shane Breen Wins Grand Prix Qualifier at Al Shira'aa International Horse Show fo...
Smart City Services at Silicon Park Reach Advanced Level of Completion
Flying Grand Regulator now available in new colour combinations
Joyalukkas Shopper wins BMW Car in DSF Mega Promotion
Time for Unsung Heroes to Be Recognised With Citizen Campaign
Nicole Kidman at the Golden Globe Awards
Walid Atallah's “Dream Dress”: The new revolution in the World of Fashion 2019
Al Mouj Muscat pays tribute to Oman with Layers of Oman Exhibition
Tissot PRS 516 Alpine Limited Edition A sporting tribute
Canadian University Dubai (CUD) launches degree program in Climate Change in par...
Union Coop Among the ‘Elite' Sponsors of The FAZZA Championships for People of D...
ADEK's Winter Activities Program in Abu Dhabi hailed a resounding success
S@TIS' traceability software packages to feature at Arab Health 2019
The Kingdom of Saudi Arabia's Minister of Energy, Industry, and Mineral Resource...
Audi turns the car into a virtual reality experience platform at CES
Citi UAE opens Citigold lounge in Abu Dhabi.
OMEGA reintroduces the iconic Calibre 321
Luxury jewelry house Dhamani 1969 launches exclusive CHRYSALIS collection
Scuderia Ferrari presents PILOTA Family Collection
Alawwal bank becomes first Middle East firm to offer AI training for all staff
DLD records growing demand on its smart applications
SteelFab 2019 attracts the participation of the largest leading companies in the...
2020 Cadillac XT6 Makes Global Debut
Emirates Nuclear Energy Corporation Celebrates 3rd Barakah Excellence Awards
Airbus achieves new commercial aircraft delivery record in 2018
Global Energy Forum: His Excellency Khalid Al-Falih's address on day three
The Region's Most Anticipated Shopping Festival Is Back at Burjuman
DLD strategic partner of Egypt Mega Property Show in Cairo