GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Fashion and Lifestyle

 
  Share

NYX Professional Makeup's mega annual FACE AWARDS event offers regional talents a chance to win the title of ‘Makeup blogger of the year”, a trip to LA, a year's supply of products and 50,000 SAR

Dubai, UAE, November 13, 2017:  NYX Professional Makeup named Mohammad Dashti, @arabia.felix, as the 2017 “Makeup Blogger of the Year” during the 2nd Annual Arabia Face Awards Event which was held on September 10 at The Music Hall in Dubai. 

This year's edition of the Arabia Face Awards began with a series of themed video make-up challenges for beauty vloggers across the region. Over nearly four months, hundreds of award entries from different countries were shortlisted before the live event. It also brought together a panel of 4 coaches: Maya Ahmad (@themayaahmad), Dalal Al Doub (@dalalid), Bouba (@makeupbybouba) and Sara Al Wadaani (@sara_wad3ani). In addition the final six contestants were judged by four esteemed local and international personalities which included superstar and singer Maya Diab (@mayadiab), International beauty influencer Chrisspy (@chrisspy), contouring Maestro Samer Khouzami (@samerkhouzami) and renowned makeup artist Hanan Al Najadah (@hananalnajadah). The event was hosted by the famous fashion influencer Noha Nabil (@nohastyeicon). 

Speaking about the event, Thierry Houssin, Managing Director of L'Oréal Middle East said: “Our millennial audience is made of digitally-forward makeup enthusiasts who are always looking for new inspiration online. The Face Awards is a unique program that empowers this audience and supports the upcoming makeup talents in our region. It's a distinctive platform that allows the makeup community to express themselves and shine by showing off their creativity. We are super proud of the talented contestants and extremely grateful for the support we receive from this ever growing community over the past two years”. 

Mohammad Dashti competed live against Sara Fadel (@susiibeauty.sfx), Alicia Goveaz (@dubai_faceandbodyartist), Rasha Al Madhyan (@rasha_makeup), Seddiqa Al Ansari (@salansariimakeup) and Afnan Hamdan (@afnan_hamdan). Contestants—working from the theme “Artistry Fair “which coincided with the theme of the event—produced a video featuring the beauty look they had created for this final challenge. The unveiling of each video onstage drew cheers from adoring fans. All the contestants wowed the crowd with their colorful designs and skilled artistry, but with Mohammad's mesmerizing final work and catalog of looks he created throughout the competition, he ultimately secured the title of “Makeup Blogger of the Year, SAR 50,000 prize, a year's supply of products and a trip to LA with NYX Professional Makeup.

The Face Awards ceremony invited guests to experience the magic of “Artistry Fair “through fun games and digital interactive booths such as the Google Tilt brush, a digital vending machine and a GIF photo booth. Other forms of artistry, like the Sharmila dance crew, Maya Diab's exclusive performance, body painted models at the entrance all added to the vibrant atmosphere.  Live artistry make-up stations, where guests got their make-up done by the team of experts from NYX Professional Makeup, was a huge attraction. 

Arabia Face Awards is a culmination of NYX Professional Makeup's year-long initiatives to support, encourage and elevate the Professional makeup community. These initiatives include the opening of the first stand-alone boutiques in Abu Dhabi and Lebanon in addition to training of makeup schools, community gatherings and content creation platforms. 



Posted by : GoDubai Editorial Team
Viewed 59377 times
Posted on : Monday, November 13, 2017  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : FOREO: Futuristic Gifting Ideas
Next Story : Alessandro International mystifies with its launch event for its Winter Collection
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
BodyO launches officially its AiPod for a full body check-up during the Gitex Fu...
The World of Aigner Wunderkammer
Halloween “Catwoman” mask using BROW products
Fifi & Friends - Now available at more outlets across the UAE
Win up to 250,000 Gold coins at Malabar Gold & Diamonds this festive season
Corum Heritage Eleganza- Dedicated to the stylish woman
Michael Kors to Introduce a Special-edition Whitney Handbag for the Middle East
BOLLYWOOD PARKS™ Dubai introduces 11 new shows with a new line up of performance...
Hour Choice presents Coach Park Collection (Suede straps)
Dubai's newest social hub - Bar Baar introduces ‘Thela Baar Brunch'
Sunglasses Trends for Fall/Winter 2018
Scuderia Ferrari Aspire Watch Special Edition Gift Set
Dubai Shopping Festival Returns With Much-awaited Mega Raffles
Saddle Up With kate spade Fall 2018
Neymar Jr. Partners With GaGà Milano as Brand Ambassador
CITIZEN Unveils 100th Anniversary Limited Edition Collection
Rado DiaMaster Ceramos Automatic
Trust Corine de Farme for Sulfate-Free Baby Products
L'oréal Among the Top 10 of Thomson Reuters Diversity & Inclusion Index
W Motors and Safe City Group introduce the BEAST PATROL at GITEX: One of the mo...
Introducing the Nokia 7.1 to the UAE
Malabar Gold & Diamonds partners with NBF for the second NBF Fujairah Run
Be Thankful with Tub of Butter This Thanksgiving
Sharjah Government pavilion highlights digital transformation of Sharjah at GITE...
HUGO BOSS Watches Jump Collection
Tissot Bella Ora Round Style incarnate
8 Jours Grande Taille a modern take on a classic timepiece
Toyota's legendary King goes urban with the 2019 Land Cruiser Grand Touring Edition
Nissan to Make Official On-track Formula E Debut
Tazio Nuvolari – Time is legend
Western Digital powers AI-enabled storage for futuristic surveillance and security
Cell Phones, Sporting Goods, and Soon, Cars: Ford Innovates with “Miracle” Mater...
Lacoste Kyoto Collection
Rado HyperChrome Diamonds
Golden Bridge Titane Dlc: The Clash Of The Titans
Happy Anniversary – Celebrating 30 years of the Regulator!
Baroncelli Big Date collection from Mido
Dubai Festival City Run 2018 to take place on November 9th
Eberhard & Co. Presents Scafograf 100
Avivo's Ribbon of Life Walk in support of Breast Cancer on 19th October
Healthcare leaders sign in Dubai a Call for Action to raise awareness about ‘sil...
Epson Introduces the New A3 and A4 business inkjet aimed at busy workgroups duri...
Daikin eyes significant expansion of business in the UAE
Dubai Business Women Council witnesses 36.5% growth in total membership since th...
Synx, Pand.ai, and AIMLedge named winners of startAD's Artificial Intelligence V...
Jeddah Airport delegation applauds Dubai Customs' experience in facilitating tra...
Roger Dubuis opens a new boutique in Monaco
Motiongate Dubai's Fright Nights Offers Something for Everyone this Halloween
National Day Camel Marathon set to take place in February
#MyDubai Competition offers Expatriates the Chance to Win a Trip for their Frien...