GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Fashion and Lifestyle

 
  Share

Popular Emirati and International designers to make their mark with the modest fashion collections. 

3 Day luxury lifestyle exhibition at Dubai World Trade Centre starts from April 20th

MENA fashion market has outpaced global industry growth by over 4.7 times since 2010

  • Witness scintillating Fashion Shows, Beauty Demos and exclusive launches
  • Handmade jewellery, artisanal chocolates, premium handbags, perfumes, accessories and finest home-ware brands to sparkle at the show.

April 12, 2017; Dubai, UAE: Feminine, Sophisticated, Luxurious – that's what Modern Woman Show has come to define. Artfully fusing local and global fashion flavours, the 2nd edition of Modern Woman Show is geared to bring an exciting, exquisite, chic and haute line-up of Emirati and international designers. The luxury lifestyle and fashion exhibition, scheduled from April 20th to April22nd at Dubai World Trade Centre boasts popular local designer labels, the likes of Latifa Al Shamsi and Hessa Falasi,along with exhibitors from India, Saudi Arabia, Indonesia, Bahrain and South Africa. 

Raising the curtain on the much-anticipated event, Sumansa Exhibitions organised a sneak peek into what to expect from the upcoming edition. The preview featured collections that will be exhibited at the event including exclusive collection by Latifa Al Shamsi, House of Meena, selected abayas by Das Collection and haute luxury masterpieces by Italian jewellery brand Vhernier. AW Rostamani Lifestyle showcased their exclusive Ramadan Collection. Khulood Khoory, Manager, Dubai Design and Fashion Council; Greig Fowler, CEO, AW Rostamani Lifestyle and Amaal Mustafa, Branding and Marketing Manager, Lootah Perfumes spoke at the event. 

The Modern Woman Show will feature niche brands, showcasing luxurious and extensive women-wear such as designer abayas, kaftans,jalabiyas, loungewear, evening wear, travelwear, coats, jackets, jumpsuits, gowns, ready-to-wear, dresses and much more alongside the premium artisanal chocolates, handmade jewellery, handbags, home-ware, perfumes, ouds, bakhoor, accessories, shoes among others. The show will also feature on-site beauty sessions on hair, makeup and nail art, fashion shows, product launches and makeovers.

The brainchild of Emirati Entrepreneur, Ms Reem Al Zarouni, Modern Woman Show is organised by Sumansa Exhibitions with Dubai Design District and Dubai Design and Fashion Council as the event's strategic partners. 

Commenting on the exhibition, Ms Reem Al Zarouni, co-organizer of Modern Woman Show said: “With its cosmopolitan nature and a reputation as a style icon, Dubai is an ideal place to showcase amazing fashion. The local designers have come a long wayand are being recognised on international platforms while global fashion has always been welcome in Dubai, catering to the preferences of a diverse population. I feel extremely proud to bring to you yet another successful edition of Modern Woman Show, which has all the elements to please our ladies who are used to courting elegance, class and luxurious styles”. 

“The event is an exclusive opportunity to witness the latest fashion and lifestyle trends, yet relax in the calm and comfortable surroundings that the show offers. The exhibition is more than a shopping experience; it's a treasure trove for those who believe in and appreciate the love, passion and imagination that goes into creating each unique piece on display, be it apparel, a handbag, jewellery or even delectable chocolates”,  she added.

CEO DDFC, Jazia Al Dhanhani said: “As a strategic partner to Modern Woman Show, we look forward to meeting up-and-coming designers who are interested in elevating their brands and taking their designs to the next level.”

Al Dhanhani further added: “As Dubai and the UAE lead the fashion scene in the Middle East, this is a real testament to the country's potential. The MENA Design Outlook report we released in collaboration with d3revealed that the MENA fashion market has outpaced global industry growth by over 4.7 times since 2010. The UAE has been pro-active and steady with its growth and while a large part of it has been supported by international imports and designers, the local and regional brands are flourishing too. This aligns with our vision to raise the profile of Dubai as a regional and global destination for design.” 

There will also be a special focus on the latest trends in modest fashion, catering to the sophisticated, yet demanding tastes of the Emirati and expat community in the UAE. Exhibitors will also present their unique limited edition pieces as well as special Ramadan line at the event. The modest fashion market has always had a huge spending potential. In the last few years the Muslim fashion world has taken off in a big way and will reportedly be upped to around $484 billion by 2019. Many well-known brands have already made their mark with modest collections.

The collections presented will be in line with the sentiments of modesty plus in sober colors like teal, emerald green, black and white with a lot of spring florals and white to go with the season.

Maitha Al Suwaidi, Executive Director of Marketing and Communications, Dubai Design District said: “Participation in this year's Modern Woman Show, alongside the Dubai Design and Fashion Council, demonstrates d3's support of the region's fashion industry. As we move to being an internally recognized design destination, supporting our region's designers across the many creative fields in the industry is both an important and strategic step for d3 and Dubai as a creative centre”.

Exhibitors at the event include local brands such as Lootah Perfumes, AW Rostamani Lifestyle, Ash Style, Chosen By Fluke, The Trunk Store, Only Roses, Coco Jalila, Leo By S, Latifa Al Shamsi, Das Collections, Hessa Falasi, Flawless, Plisse Couture, Noor the label, Mariam Fashion Designs, Dar Najd, Aisha Baker and DNJ099. International line up is brought by Vhernier Jewllery and Kaizer from Italy, Harry Ibrahim and Susan Zhuang from Indonesia, Yataghan Jewellery from Turkey, Bahiya Couture and Ziva Couture from South Africa, Lilass Abayas from Bahrain, Diademe from Saudi Arabia, and Rajdeep Ranawat, Sunaina Khera  and Sakina Ahmed from India, among others. 

Modern Women Show is open to public on all three days from 12 noon – 10 p.m. 
Entry is free to the event.



Posted by : GoDubai Editorial Team
Viewed 14372 times
Posted on : Wednesday, April 12, 2017  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Roderer Launches Range of Bespoke Men's Bracelets
Next Story : Michael Michael Kors Feminine Luxe
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
MAC - Hyper Real Glow
Introducing Vitabrid C12, a brand-new, proprietary form of active Vitamin C bein...
M∙A∙C Mineralize Total Detox
5 things to know about collagen
Fresh Hair in an Instant with SHOW Beauty
PUMA and Sahntell Martin Unveil Debut Collection
Amadeo® Fleurier 39 “Fan”
Show/Pop-up Event “Pret-A-Cover™ Buyers Lane” to Be Launched in Dubai From March...
Mother's Day Gift Guide 2018 from The Little Birdy Group
Moreish Café in Dubai introduces a healthy Quinoa Burrito
True Colours
Robinsons Honored for Outstanding Store Design
UAE Team Emirates' Mirza Takes Gold at Asian Cycling Championships
Phenomenal development in falconry racing from small beginnings: HHC Deputy CEO
WGS 2018: Opening Session Highlights Importance of Embracing Smart Living to Enh...
Splash receives 2 awards
Arab Duo Showcase Team's Potential in Final Stage of Dubai Tour
RAK Hospital launches the biggest weight-loss challenge in association with MoHA...
2XL launches Malmo Bed with floral designs for a vintage shabby chic inspired ma...
Food Lovers Rejoice: Dubai Food Festival Is Back This Month
Bridal Glow is Skin Deep: Tips for every bride-to-be in 2018
Mealtop, Introducing a Whole New Dessert Experience
Al Ahli Holding Group to redefine the UAE value shopping category through an AED...
Optim-Eyes Lashes & Brows with Filorga
British Orchard Kids Kingdom Nursery wins Sharjah Economic Excellence Network Award
Global Dialogue for Happiness: Bestselling Author Advises Governments to Integra...
WGS 2018: Governments Need to Prioritize Wellbeing of Citizens, Say Internationa...
Voting for Superbrands 2018 has commenced
Under the Patronage and Presence of H.H. Sheikh Saud bin Saqr Al Qasimi, Member ...
NEZO launches new identity to guide consumers in selecting the best salt for the...
The new BMW HP4 RACE arrives at Abu Dhabi Motors – one of just 750 built
The Robots Are Coming: Ministry of Finance Brings Artificial Intelligence to Dub...
WGS 2018 Global Dialogue for Happiness: Australian Expert Underlines Importance ...
Leading Scientists, Astronauts Share Insights on why Space Exploration Matters a...
Qualcomm Extends Cash Tender Offer for All Outstanding Shares of NXP
New Report from Accenture and the World Government Summit Finds That Regulators ...
ADNOC Schools Team Wins Etihad Artificial Intelligence Competition
Potential automation of 20 million jobs in the Middle East
WGS 2018 Global Dialogue for Happiness: Former Finland PM Discusses Secrets of S...
First Ever UAE Race Car Fitted with Immensa 3D Printed Parts
WGS 2018: Innovation to Propel Dubai into the Next Century
Garbiñe Muguruza Hungry for Success at Dubai Duty Free Tennis Championships
Redefining the Skin Clinic Experience. #allnewkaya opens in Muscat City Centre!
Dubai Electronic Security Center Receives Overwhelming Interest From Regional an...
WGS 2018: Governments of the Future Must Work Smartly with Innovation and Technology
Turkish Airlines has announced its 2018 January passenger and cargo traffic results.
Global Expansion in sight for ICONS© Coffee Couture
Emirates firms up order for up to 36 additional A380s
WGS 2018: World-Renowned Author Opens Landmark Summit with Plea for Compassion a...
Global energy shifts set to transform the Middle East energy sector