GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >>

 
  Share

OMA Emirates, a provider of cutting edge technology for the payment industry is set to announce the launch of its new multi-loyalty scheme ‘Benefits Beyond' at Cards & Payments Middle East 2016 on May 31 – June 1 at Dubai International Convention and Exhibition Centre. The company has been making strong strides in developing their portfolio of retail solutions that has stemmed from the tremendous research an experience they have in the payment industry.

Benefits Beyond is a Business-to-Business-to-Consumer loyalty program that enables retailers to collect to enroll for a co-branded loyalty program and analyze customer data and the supply chain data including distributors, dealers, and sales agents. It helps in developing targeted communication programs that will boost the revenue of retailers. The most critical feature of the program is that it allows customers to use the card across multi-stores to accumulate as well as redeem points.

“We have made strong investments in our research and development and over the years our in-depth knowledge of the industry has driven us to look beyond our existing product portfolio while making a conscious effort to make inroads into the IT services sector. We aim to provide value additions that will enable our customers to not only streamline IT processes but to also provide them platforms that will help them work closely with their customers and build on their loyalty programs. Our Benefits Beyond loyalty scheme has been designed to bring on a range of merchants under one umbrella and in turn help customers avail of the points across multi channels and locations,” said Niranj Sangal, Group CEO, OMA Emirates Group.

The loyalty scheme is built on the OMA Retail Suite which lays the foundation to connect the member retailers through a fully automated ERP system and represents an ecosystem of web portals and Windows, Android application.  The highly scalable solution is built for both large and small organizations and is capable of being used across business sectors.

“What is exciting for the customer is that they are now not limited to availing of their loyalty points in one store or location, but now have the advantage of using the card across all the merchants who will be a part of the program. This could span across branded stores, supermarkets, airlines and even avail of their points at places of entertainment. It can also be utilized to make bill payments as well as top up air time,” added Sangal.

The common branded card, 'Benefits Beyond‘ also works e-purse wallet (prepaid) that allows consumers to add money to the wallet to use along with loyalty points in real time across the OMA Emirates network of over 10000 POS terminals.

Benefits Beyond has been specifically designed to be white labelled to help large organizations create their personalized customer loyalty programs. Simultaneously it reaches out to smaller retailers who can now begin their loyalty program without the burden of large budgets. The cards include multi-features that make it extremely easy to use and include Smart Cards, Magnetic Stripe as well as Contactless options.

At Cards & Payments Middle East, OMA Emirates will be represented by senior executives who will assist customers and demonstrate some of the key solutions that the company has developed for the payment industry. OMA Emirates will be located at stand J50. 



Posted by : GoDubai Editorial Team
Viewed 10736 times
Posted on : Monday, May 30, 2016  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : UAE's growing themepark industry will trigger the need for skilled resources: Dulsco
Next Story : Employee Engagement' a key pillar for the growth of Qatar's corporate sector: HR Experts
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
Chlo's Iconic Carlina Sunglasses In a Precious New Interpretation
Holiday Hair-Styling Essentials from VIERRO
Luxe Beauty Gifts for your Loved Ones this Festive Season
'Tis the Season to Be Glamorous - Beauty Essentials from GlamBeaute.com!
Homegrown Jewellery Brand Sumaya Bakkar Collections Curated Festive Gift List
Your Holiday Gift Guide for Her
Arabic version of Zoho Creator launched to help businesses create custom applications
Berkan Steakhouse Launches in Dubai
Union Coop Pays Tribute to the Martyrs on Commemoration Day'
New year, New You with Lunette
ENEC Releases 'Tasamoh' a Rehabilitated Green Turtle and organizes Beach Cleanu...
Uncovering the Beauty of Mechanics'
China Homelife the Largest China Sourcing Platform Set to Showcase a Wide Variet...
Dubai Festival City Mall Visitors In for A Jolly Festive Season Like No Other in...
Dubai Cares' Volunteers bring hope to children in remote village in Senegal
Cole Haan Makes Its Debut at Sole Dxb 2019 Showcasing Footwear Collaborations
Emotional and highly dynamic: the design of the MINI John Cooper Works GP.
Free gold coins at Malabar Gold & Diamonds Festival.
NYU Abu Dhabi Class of 2017 graduate Alioune Fall named as 2021 Schwarzman Scholar
Customs World inks MoU with Indonesia to roll out World Logistics Passport
The Middle East Organic Market's Premiere Business Event Opens In Dubai
Statement Cardigans
GROHE received the Red Dot: Brand of the Year
Best Menswear Items
Weather-proof your hair with HASK
Set Up Stylish Outdoor Spaces with 2XL Furniture & Home Dcor
Hyundai's all-new 2020 Sonata now available in the UAE
DP World joins forces with Dubai Cares in giving a new facelift to Umm Al Qura S...
Reuben Kipyego and Vivian Kiplagat Win 2019 Adnoc Abu Dhabi Marathon
Annual DIAC Conference examines impact of UAE Arbitration Law
Air Cargo Peak Season off to Slow Start, Annual Demand down 3.5% in October
Al Qemzi Claims Abu Dhabi Grand Prix Pole With Brilliant Surge
Lewis Hamilton Tops Off Sixth World Title With Victory at Formula 1 Etihad Airwa...
Emiratis and expats set off to a two-week Camel Trek across the UAE desert
World Muslim Communities Council hosts first International Youth Forum in Abu Dhabi
Information City concludes "Al Saada" initiative
Truesteam Technology by Lg is Setting A New Standard for Hygiene
ENEC welcomes visit by senior Emiratis to headquarters in Abu Dhabi
Abu Dhabi Airports awards retail spaces at Midfield Terminal to Lulu Group
1247 Media joins du to offer free unlimited WiFi UAE data to RTA taxi users
EASA extends Part 145 certification of SriLankan Engineering
Give a cat a loving home
Eberhard & Co. and the new Quadrifoglio Verde chronograph, dedicated to the p...
Abu Dhabi Digital Authority's TAMM' initiative awarded with the Sheikh Salem Al...
'Herman Miller and DIDI announce the winners of the Ergo Chair - Student Design...
Pre-school launches initiative encouraging children to stay hydrated
Race Legend Back After Breaking Neck Sees More World Titles on the Way to Abu Dhabi
3rd Saudi Maritime Congress announced for March 2020
Federal Transport Authority inks MoU with International Maritime Organization in...