ARMANI JEANS COLLECTION FOR BOTH MEN AND WOMEN COMBINES AN ELEGANT LOOK WITH A PRACTICAL FINISH
More comprehensive than ever, displaying a sportswear-chic style that is definitively contemporary, this Armani Jeans collection for women combines the elegant and the functional, presenting a contrast in proportions that achieves a fresh image without relying on classic forms.
Neat and sophisticated lines -- with masculine details providing a contrast to the feminine shapes -- impart a tailored quality to denim, emphasised by slim-line jeans, trenches (either three-quarter length or blouson-cut) and safaris. Highlighting the style of this section, called Timeless, light colours from beige and grey to white are teamed with the dark blue of denim.
Blue is very much the predominant colour of the season in its many versions, from electric blue to sapphire and midnight, in glossy and substantial fabrics like stretch cotton satin, chintz cotton taffeta, and fluid viscose for the knitwear. In the range called Blue Extreme, certain small items with a special piquant elegance stand out: the bustier with stretch mini pleating, the puffball blouson in chintz taffeta, and the mini skirt in pleated stripy cotton, for a saucy schoolgirl look.
Intended for mid-summer with its slow pace of life, a range of items with an ethnic, almost primitive simplicity, aptly named Beach Yoga, is focused on the natural and lightweight qualities of voile, linen, and satin in silk chiffon and jersey. Beach Yoga features shades of orange and light and dark red, in combination with sensual tones of flesh pink, sand and beige, sometimes off set by contrasts, such as the nylon detailing on the jacket and Bermuda shorts outfit.
Deserving of a special mention are the generous balloon jacket with drawstring and short sleeves, and the striped dress in silk and jersey. A nautical elegance and a keen sense of the conventions of that genre of dressing define the mood of Coast, which imparts an air of St Tropez and luxury cruises to traditional naval attire. Here we have gabardine, poplin and stretch denim, naturally, but also chalk stripe denim and striped jersey viscose, as the fabrics for tiny jackets, masculine waistcoats, mini skirts, stretch trousers and Capri pants.
A feast of colour -- tomato red, deep red and sea blue --‚ is the theme of the Colour range with its vibrant and carefree palette, in which glossy and unwashed nylon, garment dyed cotton canvas and cotton muslin are the perfect materials for parkas and blousons, vintage look salopettes and sporty fleeces. On the other hand, the Graphic line celebrates the impact of black and white, and beige and navy blue, and achieves a restrained and seductive silhouette. The archetypal Armani blazer in a viscose weave, the flared trousers in stretch denim, the embroidered top and see-through trench, all create a casual and nonchalant sense of elegance, so very Armani.
The choice of accessories is simply stunning: there are bags in leather or satin-effect nylon, ultra sporting sack bags in pierced leather or plastic, shoppers in raffia, canvas bags with leather detailing, sneakers in leather and nylon, flip-flops, beach sandals in clear plastic, and belts either in natural leather with logo, or in rope.
ARMANI JEANS MEN
Precision as an aesthetic canon, design with a moral dimension -- the thematic key is perfect good taste. The simplicity of colour revealed through minimal shades of beige, grey, khaki, blue and white in combination with the robust and matt treatment of the fabric results in a clear and well defined image.
Close attention to the principles of ergonomic construction emphasise the jacket's comfortable fit transformed by a number of subtle touches such as the pre-pleated sleeves and the cuts that shape the back. A nylon blouson, with its razor sharp 80's reference, a hooded parka in waterproofed cotton are both characterised by their close fit and the mathematical accuracy of the details -- a stripe, a coloured edge an unexpected piping effect created by a hollow mouse tail.
A restrained look with a flavour of the 50's distinguishes the co-ordinated two piece of trousers and blue shirt with double collar in striped poplin. Practical and casual, the ergonomic cargo pants, the leather blousons, the hemp jacket deconstructed in true Armani style, the long bermudas with their perfectly judged volume, all equally at home in the city. A bomber jacket, in white leather, features plastic inserts that emphasise the classic blouson construction. In tune with the web generation, graphic numbers and symbols in blown up proportions.
Source: Gulf Today