Cookie Consent by Privacy Policies Generator website Global Expansion in sight for ICONS© Coffee Couture : GoDubai.com

GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Food Industry

    Share

ICONS© Coffee Couture, a German Lifestyle Coffee Chain, expands its foothold beyond the GCC, starting with new franchise units in Austria

Dubai, United Arab Emirates, 15 February, 2018:   ICONS© Coffee Couture, a fashion and lifestyle coffee shop offering healthy options for delectable desserts, has recently opened doors in prestigious Klosterneuburg in Austria, a part of its strategy to create a global standing for the brand. Having currently opened seven owned branches and two franchised units across the UAE, the German concept is looking at setting up 6 more branches within 2018 in the UAE. The brand also has twenty-five franchise units in the pipeline with Master Franchise Partner, Eram International in the Kingdom of Saudi Arabia, as well as Qatar, Bahrain and Oman with another 15 franchise units. 

ICONS© is a brand launched with a sound business model that is consumer-oriented and based on creating its iconic flavor and feel through carefully selected Master Franchise Partners across the GCC, and beyond. The ICONS© franchise chain concentrates mainly on vegan, gluten-free, dairy-free and healthy foods, the world's most exclusive coffee ceremony, designer desserts and more, with the expansion in Europe to serve hard drinks for the evenings. The ICONS© development concept is based on a ripple-effect framework, with a concentration to expand across the world, one region at a time. 

Talking about the newest franchise opening, Elena Weber, Founder, ICONS© Coffee Couture, said, “We are quite excited about the new developments in Europe and its positive feedback since opening. While the main product offering ‘stays iconically sweet, ironically healthy' and very close to its origin around the globe, the Austrian franchise branch becomes a lounge setting in the evenings, with a selection of organic and regional wine and beers to suit the European market. The first branch in Austria opened recently, and because of the great feedback we're already scouting for more locations. Overall, we aspire to only sign 2 new, judiciously selected Master Franchise Partners a year, and are looking at further expansions across Europe and Asia and to complete the GCC with a Franchise Partner in Kuwait.”  

Flawlessly blending fashion and food, ICONS© Coffee Couture is set to introduce the Globe to a healthier, luxurious alternative to fattening and unhealthy coffees and cakes that are sure to take the city by storm, including its healthy ice-cream bar and the world's most exclusive coffee ceremony! With a menu innovated by a team of experts and former model and founder, Elena Weber ICONS© makes for a stunning lifestyle Coffee House experience. 

The German brand has also launched its branch in the Abu Dhabi Ladies Club, chaired by Her Highness Sheikha Fatima Bint Hazza Bin Zayed Al Nahyan as an effort to increase its footprint across the UAE. 

 



Posted by : GoDubai Editorial Team
Viewed 15896 times
Posted on : Thursday, February 15, 2018  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Jebel Ali Free Zone Food and Beverage Sector Records 12% Growth in 2017
Next Story : Middle East Fuji LLC exhibits the Gold medalist of Japanese branded “Kobe Beef” at Gulf Food
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
Swiss Arabian Launches New Unisex Fragrance Line to Honor the Region's Heritage ...
Lulu Launches Campaign to Promote Local Products
The OMEGA Trésor is Enlivened With a New Malachite Dial
In limelight of a new Guinness World Record PACE Education Group
Joyalukkas Announces Biggest Sale of Year for 5 Days!
Malabar Gold & Diamonds Launches its first Artistry Concept Store in Somajiguda,...
SEHA marked Commemoration Day across its Facilities
In Commemoration of the UAE's 50th National Day Ariel, Tide, and Bonux along wi...
Bernhard H. Mayer celebrates the 50th year of UAE; launches limited-edition watc...
Union Coop Pays Tribute to the Brave Martyrs on Commemoration Day 2021
Lincoln Marks the UAE's Golden Jubilee with a Unique View of the Country from 1,...
aswaaq Retail Celebrates UAE's 50th National Day with a Dedicated Store Fully Op...
Kanoo Machinery Showcases Innovative Machines, Equipment at Materials Handling O...
‘PLANET JAPAN BY M-TEchX' to Showcase Japanese Innovations at EXPO 2020 Site
National flag of Kazakhstan hoisted at EXPO 2020 Dubai
Al Maya Group Congratulate UAE Leaders for 50 Years Celebrations
14 French companies visit Expo 2020 Dubai, UAE to export Normandy Region in the ...
Patchi Celebrates The Nation's Success Story on UAE Year of the Fiftieth
EWEC To Conduct Second Clean Energy Certificates Auction in December
Hotpack Scoops four Honours at PRIME Awards 2021, MD chosen MEA Personality of t...
Asha's at Wafi Celebrates 50 years of UAE in an authentic way!
Sunny Varkey Launches Tmrw, a new Learning Operating System (LearnOS) for Global...
Cartoon Network Middle East Study Reveals Increase in Cyberbullying During Pandemic
DHA's Social Fund Programme Receives Financial Contribution from Al Rostamani Group
Samsung Announces One UI 4 Update Rollout to further Enhance Galaxy Ecosystem Ex...
Angola's First Lady Empowers Senior Citizens With Project Dikota
Newborns in Dubai Hospitals Receive Gifts and Car Seats to Mark 50th UAE National Day
The Swiss Pavilion at Expo 2020 Dubai hosts “No time to Waste” Exhibition
Summary of Weekly Real Estate Transactions for the Week Ending 30 November 2021.
Emirates Post Group to unveil region's first NFT stamp in commemoration of the 5...
Abu Dhabi Lights Up for Welcome Return of Mubadala World Tennis Championship
NAMA Panel at Expo 2020 Promotes Gender Responsive Budgeting to Achieve Gender E...
Ajman University Organizes Week-Long Celebrations for 50th UAE National Day
Euro Cup Dragon Boat Championship to make its debut Outside of Europe at Dubai's...
eLife celebrates UAE National Day with free speed upgrades for customers
Belgian F&B Retail Reps. Visit Union Coop
FilMe to Feature ‘Jai Bhim' and ‘Matsya Kaand'
Fatima bint Mohamed bin Zayed Initiative & UNHCR raise AED 263,625 for Women & ...
Team Abu Dhabi Primed for Big XCAT Title Battle After 222 Offshore Win Fujairah ...
Samsung Electronics Sold One Million Units of ‘The Frame' in 2021
Dubai Police and Mohammed Bin Rashid University of Medicine and Health Sciences ...
Stunning “From Desert to Mars” NFT Artwork Collection Showcasing the UAE's Succe...
CLIC-CLAC: A New Mark of Allure
5 Million Flower Seedlings
SEHA announces operational hours for UAE National Day
Scotland Shares National Celebrations with the Rest of the World at Expo 2020 Dubai
Dubai Chamber to host Mohammed bin Rashid Al Maktoum Business Awards in December...
Wizz Air Abu Dhabi Launches New Promotion as Part of UAE Golden Jubilee and Nati...
UAE Adopts Largest Legislative Reform in its history
Sharjah Big Shopper Sale is back again, Third Time this Year