GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Events Exhibitions

 
  Share
20th Edition of Dubai Summer Surprises Offers Six Weeks of Sales

Dubai, UAE 24 May 2017: Dubai Summer Surprises (DSS) is back for a record year from 1 July to 12 August 2017. The 20th edition will offer residents and visitors an exciting six week calendar of sales and family entertainment. Organised by the Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (Dubai Tourism), this year's DSS will run for 43 days under the slogan ‘Enjoy 6 weeks of sales.'

DSS 2017 will feature a series of retail promotions offering the best deals and discounts and the opportunity to win fabulous prizes at malls run in collaboration with the Dubai Shopping Malls Group. Thousands of retail outlets will reward visitors with special offers and discounts of up to 75 per cent on a wide range of merchandise. This year's DSS is also the time for families to make the most of their summer, with a range of entertainment including Arabic concerts, Modhesh World, the region's most popular family indoor edutainment centre; and a variety of cartoon character performances and world-class shows (including Transformers, Aladdin, Ghostbusters, Pirates in the Caribbean) taking place at malls across the city.

With a view to attracting as many visitors from around the world, the organisers will launch a marketing campaign in international markets with a focus on digital platforms and social media.



Posted by : GoDubai Editorial Team
Viewed 12218 times
Posted on : Wednesday, May 24, 2017  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Next Story : Dubai's 3-Day Super Sale Kicks Off on 18 May
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
Rimmel - Brow Squad: Don't Follow the Rules - Define Them
Parfums de Marly, Delina - From the perfumed court to personal fragrances
New Must-Have Beauty Products from GOSH this October
In The Spotlight at Paris Gallery - The Fragrance Edit
Skyline University College Signed a MoU with Sharjah Police Punishment and Corre...
Four UAE Designers Take Home LG Signage Design Award
Tissot Everytime Swissmatic
Panasonic Defines New Frontiers of Technology at GITEX 2017
LPG Endermologie Offers A Chronobiological Slimming Gel
His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum Experiences the Tr...
Western Digital showcases its industry leading and latest storage innovations at...
Actress Bhavana inaugurates designer Rehana Basheer's first outlet in the UAE
Ulysse Nardin Classic Lady Dual Time
Al-Futtaim ACE Outdoor Furniture Collection
Carl F. Bucherer Patravi TravelTec II: Two Colors and Three Time Zones for Trave...
Understated elegance distinguishes the Sirius Regulator Jumping Hour from Chronoswiss
The great taste of Lavazza coffee now available in an instant!
The Rado True Stratum - Exclusive new timepiece co-developed with Austrian desig...
Experience Emirati Soul Food at Mama Tani Café
His Highness Sheikh Khalifa bin Zayed Al Nahyan Issues Federal Law No. (8) of 20...
Sharjah Police to Issue 150 Specialized License Plate Numbers in Online Auction
The Graham Chronofighter Vintage GMT is the tough guys' ticket to time travel
FixOnClick.com - A Services-Matching Platform to Help Fix your Services Need Eas...
Classic to contemporary, United Furniture unveils new bedroom sets
Level Shoes Hosts Christian Louboutin for “Dear India”
GUESS Autumn/Winter 17 BRITTA Handbags
Moving on Up! Saudi Arabia to Underline Status as Regional Food Manufacturing Fo...
Better Life launch premium range of large kitchen appliances from Siemens
Ali & Sons Audi unveils all new Q5 and SQ5 in Abu Dhabi and Al Ain
Capital Club to Host Exclusive Dinners featuring Michelin Star Chef, Augusto Valzelli
ICONIC Youth Fashion Show Experience
MICHAEL Michael Kors: Fall 2017 Sadie Large Leather Satchel
Sharjah Tourism organizes a promotional tour in Saudi Arabia and Kuwait
Diamonds Are Everyone's Best Friend! VOD Dubai International Jewellery Show 2017...
The Lacoste 12.12 Kids Collection
GUESS Launches Stunning Array of Collections for Fall17
Huawei unveils the long-awaited HUAWEI Mate 10 and HUAWEI Mate 10 Pro
Coffee at the touch of a button with ‘Quespresso'
CNN's Marketplace Middle East uncovers the DIFC's central role in Dubai's econom...
Renault Middle East celebrates Saudi women in the driver's seat with model giveaway
Reinventing Raymond Weil's Emblematic Chronograph - The Refined Swiss Watchmakin...
Esmod Dubai Opens New Branch in Dubai Design District
Plentiful Cinema-based Activities Offered by SICFF 2017
Introducing FitFuse by COÉGA Sunwear
Masdar welcomes Luxembourg royal delegation
Etisalat Showcases Digital in Mobility at GITEX Technology Week
The Dubai Mall celebrates Diwali with a splash of colour
Dubai International Motor Show in a league of its own with eye-catching line-up ...
Regional Storytelling Takes Centre Stage at DIFF With Muhr Feature Category
The New 2018 Range Rover – to be Revealed for the First Time in the Region at Du...