Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Lifestyle


Dubai, UAE, March 13, 2017:  Longines has leveraged its outstanding expertise in quartz technology to create the ultimate high-precision wristwatch: the all-new Conquest V.H.P. This collection constitutes another milestone in the history of quartz timepieces, successfully incorporating many features of today's smart connected watches, such as ultra-precision, technical sophistication and a sporty feel, without any of the drawbacks, and all this while preserving the brand's signature elegance. The watch also has an in-built system that resynchronises the hands after exposure to a shock or a magnetic field, a world first that guarantees timekeeping which is as accurate as the new-generation quartz movement itself. Around 100 journalists from across the globe had the opportunity to see this technological breakthrough for themselves as part of a guided tour of the history of the watchmaking brand.

For Longines, the Conquest V.H.P. signals a return to a technology that it has pioneered and perfected over the years, especially in relation to its timekeeping activities. The global launch of the new Conquest V.H.P. (Very High Precision) was held at Neuchâtel Observatory, a setting as spectacular as the timepiece itself. It was also at this iconic venue that the first quartz clock by Longines set a series of precision records back in 1954. Some 100 journalists and influencers from around the world attended the unveiling of this collection that celebrates precision and perfection. In this intimate and informal setting, Mr Walter von Känel, President of Longines, and Mr Juan-Carlos Capelli, Vice-President of Longines and International Marketing Director, accompanied guests on a fascinating journey through the history of Longines and its close relationship with quartz technology, from the very early days right through to the 2017 launch of the new Conquest V.H.P. 

The global launch was also an opportunity to free guests, albeit briefly, from the confines of the hyperconnected world. The fact that smartphones were not permitted inside the Observatory meant that everyone was able to immerse themselves fully in the experience. A temporary museum erected under the Observatory's glass dome retold the Longines story and the many technical and technological innovations it has achieved during its history. Following a few explanatory words by the hosts, guests were led to a second room, a veritable cabinet of curiosities, to finally feast their eyes on the Conquest V.H.P. Outside the Observatory, a special interactive space was created where guests were able to take a much closer look at and handle the timepiece, as well as chat to Longines management. All in all, a fitting end to this very special presentation. 
Longines' history with quartz has been one full of technical innovation and feats. In 1954, the brand developed a first quartz clock, which would quickly set a long series of precision records at the Neuchâtel Observatory. It was housed in the mythical Chronocinégines, an instrument that became a pioneer in the history of timekeeping, as it provided judges with a film strip composed of a series of prints at 1/100th of a second, allowing them to follow the movement of the athletes at the moment they crossed the finish line. In 1969, technological mastery led Longines to reveal the Ultra-Quartz, the first quartz wristwatch conceived to be mass-produced. A huge stride was made in 1984 with the quartz calibre fitted in the Conquest V.H.P., setting a precision record for that time.

As an extension of these historic milestones, the winged hourglass brand is now presenting its new Conquest V.H.P., equipped with a movement developed by the ETA manufacturing company exclusively for Longines. This movement is renowned for its high degree of precision for an analog watch (± 5 s/yr) and its ability to reset its hands after an impact or exposure to a magnetic field, using the GPD (gear position detection) system. These attractive features are likely responsible for its exceptional movement status, to which a very long battery life and a perpetual calendar must be added. In the true essence of Conquest, the ultimate sports line, this exceptional timepiece brings together high technicality and dynamic aesthetic. In its own way, and compared to connected watches whose disadvantages in terms of waves and recharging batteries it does not have, the Conquest V.H.P. has positioned itself as the standard-bearer of extreme precision. 

These steel watches are available in the 3 hands/calendar (41 and 43 mm diameter cases) and chronograph (42 and 44 mm diameter cases) versions. The chronograph displays hours, minutes and seconds, a 30-minute counter at 3 o'clock, a 12-hour counter at 9 o'clock and a 60-second counter in the centre. On each model, changes are made using the intelligent crown, while the E.O.L. indicator can preventatively signal the end of battery life. The Conquest V.H.P. collection models display blue, carbon, silvered or black dials. A steel bracelet with a folding safety clasp completes this exceptional piece.

Posted by : GoDubai Editorial Team
Viewed 30848 times
Posted on : Monday, March 13, 2017  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Invigorate your eye care routine with FOREO's next generation eye massager, IRIS
Next Story : Furless Electrolysis Permanent Hair Removal Centre Grand Launch
Email this article Print this article

Share this article with your friends and followers


Back to Top  
Most Viewed Press Release posted in the last 7 days
Top Perfume Picks for Mother's Day @ Glambeaute.com
Filorga Launches Lift Range
Nissan's e-POWER technology wins environmental award
The Global Sensation UFO Lands in Europe at Cosmoprof 2018
Discover the MISA Cho Gong Jin Oriental and Herbal Skincare Range from Missha
Drink yourself to looking younger with Skinade
The V-Tox Facial by Linda Meredith Skincare
Mother's Day Offer from Blush N Curls Salon
It's Mother's Day!
Corporate Power Dressing redefined at Kachins Signature
Al-Futtaim Honda launches 10th generation Honda Accord
GMC sets a new GUINNESS WORLD RECORDS title in partnership with Abu Dhabi Police
The only line you'll love in your face – your perfect jawline!
ba&sh's Spring-Summer collection 2018
OMEGA Launches its NATO Strap “Pop-Up Boutique” in Paris
Raymond Weil introduces the Maestro Blues
GUESS Unveils the Kids Spring 2018 Collection and Campaign
Cadillac Alghanim kicks off world-class opportunity in Kuwait
A Meet & Greet with the Pakistani Cricket Sensation Umar Akmal
Top Picks for Babies & Kids @ Glambeaute.com
Beyond Beauty partners with Platinum Records to position teen sensation Hala Al ...
Milan-san Remo a Dream Target as Uae Team Emirates Announce Super-seven Line Up
The Spring Summer 18 Womenswear Collection
Awqaf and Minors Affairs Foundation Attracts 1200 Emirati Job Seekers at Careers...
Samsung Mother's Day Blurbs 2018
Her Highness Sheikha Latifa bint Mohammed bin Rashid Al Maktoum Inaugurates SIKK...
Join the UAEs first Women's Warrior Challenge.
IKEA launches the OMEDELBAR limited-edition collection!
Scuderia Ferrari Father & Son Gift Set
From Jade to Diamond
SOUQ welcomes 3M's innovative products to serve everyday customer needs
The Collection by Phuong Dang
Lufthansa Group achieves best result in its history
Chloé Reinterprets the Iconic “Carlina” Sunglass With an Exclusive Twist Motif
Agreement signed in the presence of His Highness Sheikh Mohammed Bin Zayed Al Na...
The era of Quiet Rebels
Business of beauty goes green at Beautyworld Middle East 2018 as Natural & Organ...
2XL launches “Caspar” living room collection in grey
Dubai WoodShow takes off with more than 300 exhibitors from 55 countries and six...
10 Must-see Activities at Dubai International Horse Fair This Week
Galeries Lafayette Le Gourmet Food Fest returns back to City Walk
TAG Heuer Continues its Automotive Legacy On & Off the Track with 3 New Contempo...
Turkish Airlines Closes Airbus and Boeing Orders
The Bremont 1918 Limited Edition Collection
Blackberry® Keyone Bronze Edition Available Now in the Middle East
Nissan powers Abu Dhabi Desert Challenge for 15th year
Epson announces enhanced new SureColor SC-F2100
Keventers unveils Kids Special Menu for Mother's Day
A British expat's perspective on life in Dubai