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    Featured in Fashion
    GUESS Opens 18th New Store in Dubai, UAE at The All New BurJuman

    Dubai, UAE, January 23, 2017:  GUESS is pleased to announce the opening of its 18th store in the United Arab Emirates. Located in the all new BurJuman, the brand new GUESS store will showcase its latest collection of accessories for the upcoming Spring season, consisting of the most sought-after footwear, eyewear, jewelry, watches and handbags.  Commenting on the opening, Victor Herrero, Guess?, Inc. CEO, said, "The all new BurJuman is an inspirational new shopping destination, and we are extremely excited to establish our presence in the mall and continue the expansion of the brand across the region in partnership with Al-Futtaim. GUESS offers the latest trends and styles, and we are eager to bring our new Spring 2017 accessories collection to an even broader customer base.” The new GUESS store at BurJuman ......read more

    MAX&Co. Spring/Summer 2017 Collection

    Looking To Los Angeles For Inspiration, Relaxed Tailoring, Hothouse Florals And A Fresh Take On The Athleisure Trend Headline The New Collection. Olivia Palermo Returns To Front The New Campaign. Dubai, UAE, January 22, 2017:   This season MAX&Co. looks to the easy, relaxed style of California with a Spring/Summer 2017 collection that takes inspiration from the different aspects of the quintessential LA girl’s look. Languid silhouettes, lightweight fabrics and sunny shades capture the laidback west coast attitude, while tailored elements introduce a polished Italian overtone.  A bright and breezy mood is captured by the season’s colour palette – sky blue, inky navy and jolts of metallic reinvigorating sandy neutrals, and sun-scorched white. MAX&Co.’s International Style Ambassador, the ......read more

    Steve Madden pointed toe stiletto!

    Featuring a pointed toe and tall stiletto heel, the Steve Madden PROTO is classically your new go-to pump for chic femme fatales. Pair with a midi skirt and blouse and transition seamlessly between the office and post workday cocktails!

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    REDTAG Underpins Positive GCC Sales Forecast With Continuation of Cyrine Abdelnour Celebrity Brand Ambassadorship

    Extended partnership with Arab model, actress and singer Cyrine AbdelNour signals REDTAG’s confidence in GCC fast fashion market  Dubai, 22nd January 2017:  Declining oil prices, a strong dollar and political instability continue to cause concern for retail analysts who speculate that the region will experience a turbulent year ahead prompting many brands to adopt strategies to ride the storm and protect profit margins. That is, perhaps, with the exception of the region’s fastest growing grassroots fashion brand REDTAG who today confirmed it has extended its celebrity ambassadorship agreement with popular Arab artist, Cyrine AbdelNour for 2017/18. This recent move by REDTAG signals a contrast to the more conservative approach adopted by many of the value fashion brand’s competitors as the battle for ......read more

    Max goes Digital and Transforms the Customer Experience

    Value fashion retailer makes shopping easier and more convenient as it launches new, innovative services, online and in-store. Dubai, United Arab Emirates – January 22, 2017:  MAX, the largest value fashion brand in the region, has recently undergone a digital transformation to simplify and enhance the shopping experience for its customers.   Based on customer feedback around their shopping preferences, Max launched a number of innovative services that continue to build on its regional success.  Starting with a single store in the UAE in 2004, Max now serves customers in over 350 stores across 16 countries.  Max’s digital transformation is underpinned by the launch of its new online shopping website (www.maxfashion.com) and cutting-edge applications for iOS and Android devices. Max also launched a ......read more

    UGG opens in Dubai: Evolving perception of the iconic brand

    Dubai, UAE, January 22, 2017:  UGG® (a division of Deckers Brands NYSE: DECK) today announced that it opened its first store in UAE at Mall of Emirates in Dubai. The space is over 1,100 Square feet and is operated by Apparel Group. Founded in 1978 by a surfer on the West Coast of the United States, UGG® is a global lifestyle brand renowned for its Californian heritage and iconic Classic boot. This boot was the first modern-day celebrity “it” shoe, worn by Hollywood royalty, fashion editors, and then the world. Since then, the brand has expanded beyond its original icon. Drawing inspiration from its place of birth as well as the Classic boot’s timeless style and emotional resonance, UGG® now designs and retails footwear, apparel, accessories, and homeware. With an uncompromising attitude towards ......read more

    Bella Hadid wears Tommy Jeans in New York

    Photo credit: Getty Images WHAT:     Tommy Hilfiger, which is owned by PVH Corp. [NYSE: PVH], announces that Bella Hadid wore a metallic silver puffer jacket from the Fall ’16 Tommy Jeans collection in New York on Sunday, January 15. Tommy Jeans is available in select Tommy Hilfiger stores worldwide and on tommy.com. WHEN:     January 15, 2017. WHERE:      New York City About Tommy Hilfiger With a brand portfolio that includes Tommy Hilfiger and Hilfiger Denim, Tommy Hilfiger is one of the world’s most recognized premium designer lifestyle groups. Its focus is designing and marketing high-quality men’s tailored clothing and sportswear, women’s collection apparel and sportswear, kidswear, denim collections, underwear (including robes, sleepwear and ......read more

    Mango Special Accessories Spring/Summer 2017

    Complete your outfit and be different with the latest Mango Special Accessories Spring/Summer 2017. About MANGO An internationally famous multinational which designs, manufactures and markets women’s and men’s clothing and accessories. At present, MANGO has over 13,456 employees, 1,800 of whom work at the Hangar Design Centre and at its Headquarters in Palau Solità i Plegamans (Barcelona). However, beyond the statistics, it is made up a young and enthusiastic team, with an average age of 29, and 86% of which is female. Hangar Design Centre, the biggest design centre in Europe, has a total surface area of 10,000 m2 and houses more than 550 professionals dedicated to creating fashion garments and accessories for women. The Design, Purchasing and Quality departments are located there. The central offices have a ......read more

    REDTAG Opens New Store in the UAE in Al Wahda, Sharjah

    United Arab Emirates, Dubai, January 19th 2017:   REDTAG, the region’s favourite value fashion and lifestyle brand this morning opened the doors to their one of the biggest store in the UAE. Located on Al Wahda Street in Sharjah, the new store is almost 1,600 m2 and is spread across two floors to cater to the busy neighbourhood.  The store is designed for the whole fashionable family, offering REDTAG’s stylish and affordable collections for men, women and baby and child as well as an extensive range of homeware. With the customer in mind, REDTAG has supplied 100 free shared parking spots on site, to ensure the customer journey is as enjoyable and convenient as possible. Shehbaz Shaikh, Chief Retail Officer at REDTAG said, “At REDTAG, we prioritize customer satisfaction above all, which is why we have set ......read more

    KARL LAGERFELD Launches Exclusive Range for Valentines Day 2017

    Dubai, UAE, January 19, 2017:  PARIS, FRANCE - KARL LAGERFELD is pleased to present an exclusive range of accessories perfect for Valentine’s gifting.  The range of accessories is inspired by the annual celebration and provides a desirable selection of love tokens. A colour palette of pink and red dominates the range of keyrings, phone covers and bags, which launch at KARL LAGERFELD stores, selected retailers and online at Karl.com from January 12, 2017. The theme of gifting is made quite literal in the phone cover and minaudiere – an iconic KARL LAGERFELD piece. An oversized red bow on a pink glitter hard case complete with a Karl signature tag is an unforgettable present. Playful and bold, the collection is designed to endure long after February 14. KARL LAGERFELD COMPANY PROFILE  As one of the ......read more

    REDTAG opens doors to its new store in the UAE in Al Wahda, Sharjah on Thursday, January 19th at 10am

    WHAT: REDTAG, the region’s favourite value fashion and lifestyle brand will open one of their biggest stores in the UAE, located on Al Wahda Street in Sharjah. WHERE: REDTAG store Al Wahda Street Opposite City Centre Sharjah Sharjah, UAE  WHEN: Ribbon cutting at 10am WHY: Come down and celebrate the opening of the biggest REDTAG store in the UAE with special offers of 25% off and the chance to win one of ten iPhone 7s. 

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    Love is in the Wear with Blurred Lines, a romantic collection by international design label, Kara

    Kara, a high fashion prêt meets couture brand that has dignified the stages of the Mercedes-Benz Fashion Show, Doha among others, introduces its Blurred Lines collection for the season An international design label created by award-winning designer, Kanchan Kulkarni, Kara is a Dubai-based women’s fast couture brand with an artistic blend of shapes and design from several cultures to pay homage to the global spirt of fashion Buy a Kara original at Vesimi, JBR or shop online. Dubai, United Arab Emirates, January 18, 2017:  Kanchan Kulkarni, designer and owner of the internationally famed fashion label, Kara, a high fashion prêt meets couture brand from Dubai beholding the multiethnic beauty of UAE as its muse, introduces her Blurred Lines collection to pay homage to the fresh, romantic spirit of the ......read more

    TUMI Spring 17 - Alpha Bravo Collection

    Dubai, UAE, January 18, 2017:  Alpha Bravo exemplifies TUMI’s spirit of innovation with an assortment of casual and versatile travel, business and day bags for the contemporary modern man who needs the right accessories to complement his image. Marrying executive entrepreneurialism with casual cool, the Alpha Bravo series infuses style and attitude into TUMI’s iconic ballistic material with a focus on performance and fashion flair to match.  Available in a rugged, distressed yet still refined leather  – the Alpha Bravo Leather collection offers up effortlessly stylish silhouettes with an elevated sophistication. TUMI’s commitment to form, fashion and function shines through as this assortment beckons with its classic charm. From backpacks to briefs – every detail is accounted for to set the ......read more

    bebe's January 2017 Collection

      Dubai, UAE, January 18, 2017:  Introducing bebe's flirty, festive new collection filled with iconic glamour & striking design. It's undeniably bebe, with an of-the-moment vibe to inspire your style. In 2017 bebe takes a fresh approach to its branding campaign with playful, relatable imagery that embraces authenticity. Embracing the spirit of the season,  bebe headed to the Arabian Ranches to provide an upscale backdrop for bebe’s campaign shoot. Reflecting this mood, the collection is composed of bold colors, metallic tones, rich embroidery, lavish details, rebellious embellishment and strong, iconic styles featuring sensual details. Some secrets are better shared, we are now online… Go online or in stores to buy this collection.  

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    Maje Spring/Summer 2017 Collection

    A long and distant voyage. A never-ending desert. Ochre and saffron-coloured earth. From Maghreb to the Sahara and Tanzania, the SS17 Maje woman undertakes a solitary journey through the African continent. Over the weeks, she discovers a nature that is sometimes scorched by the sun and sometimes lush ; she develops a new link to her body and to her clothes that is intensely carnal and instinctive. Her wardrobe is both feminine and adventurous ; similarly to Marie Schneider in Antonioni’s The Passenger, she appeals to a nomadic imagination, bohemian yet clearly urban. Shades of faded lavender-blue, siena and vermilion red bring out flowing and oversized, discreetely structured pieces. Wild flowers have grown on maxi skirts. In the day time, she wears a neo-djellaba redesigned as a short denim tunic dress. At night time, she ......read more

    Get active with Marks & Spencer

    Dubai, January 17, 2017:  This season M&S have fused style and innovation to offer the perfect sportswear to set your fitness regime in motion. Super lightweight fabrics, breathable tops and slimming leggings create an individual style, for the gym, yoga and beyond. The collection also features key innovations to help make your day-to-day life that little bit easier. These include Light as Air™ sports bras in a lightweight, breathable and moisture wicking fabric alongside flexi wire for extra support whilst working out.  The new collection comes in a feminine palette of soft blues and greys alongside some vivid colourful pieces with bold blues and pinks creating a tie dye effect. And not just for the gym, these work out kits can be worn around town, ensuring you’re as comfortable as you are chic whether ......read more

    Roderer unveils innovative range of bespoke seamless wallets made of exquisite Saffiano leather for Valentine's Day

    Dubai, UAE, January 17, 2017:  Roderer, the Dubai-headquartered luxury leather goods and accessories brand, have announced the launch of their new Trophy line of bespoke men's wallets, intricately hand-crafted from the finest Saffiano leather. The new signature Trophy range is the latest quality offering from Roderer, whose range of superbly-designed and luxuriously appointed leather goods, is inspired by years of international travelling experience. The Trophy range is exclusively available online through the brand portal www.roderer.info. Each Roderer item is designed as a passport to the world of bespoke travel experiences and to serve as a trustworthy companion for the truly selective global citizen of impeccable taste, all at a highly competitive price point. Olivier Birault, CEO of Roderer said: "Our goal is ......read more

    Madonna wears Salvatore Ferragamo eyewear.

    Dubai, UAE, January 17, 2017:  Madonna wearing a pair of black cat-eye Salvatore Ferragamo sunglasses at "Billboard Women In Music", New York. SF830S This cat-eye silhouette features sharp-cut lenses and a unique color palette. The combination of different acetate elements creates a color blocked effect inspired by the fashion world. The dynamic design is enhanced by the special structure of the metal bridge. Available in Black, Dark Havana/Green, Light Havana/Red and Blue/Ivory.

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    Longchamp Valentine's Day Collection 2017: KISS & LOVE

    Colors entwined in a passionate embrace for the most lighthearted and romantic holiday of the year Dubai, UAE, January 16, 2017:  At Longchamp, we adore joining all the lovers out there to celebrate Valentine's Day, so we created the KISS & LOVE collection, a line of accessories that are just tickled pink and fuchsia. Two shopping bags in split cowhide profess their feelings, showing off a couple of cute pockets with notes daintily silkscreened and embroidered in sequins or Lurex thread. Maybe your heart is full of love, so you choose the words L’AMOUR TOUJOURS. Or you're simply bursting with passion and you show it with KISS or LOVE written in colors as emboldened as your feelings. If your heart has skipped a beat, you should go for one of our exquisite silk scarves known to whisper sweet nothings. But we ......read more

    MICHAEL Michael Kors Spring 2017 Accessories

    Dubai, UAE, January 16, 2017:  Mod silhouettes and tactile richness combine in this delivery billowing bell sleeves and flares start the season on a 70’s-inspired note, while a velvet tuxedo takes center stage in statement cinnabar red. Lace insets instill culottes and blouses with a flirty newness. Outerwear gets seriously opulent in bright, textural faux fur. Timeless staples are lavishly renewed with crystal embellishments. Plush quilted-leather satchels, sequined clutches and peep-toe ankle boots finish looks with a playful yet polished sensibility. 

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    CH Carolina Herrera Children Spring/Summer 2017 Collection

    Dubai, UAE, January 16, 2017:  Versatility, color and comfort combine in the latest CH Carolina Herrera Spring/Summer Children’s Collection. Bright tones and light fabrics create a cheerful set that brings us the joy and relax of and endless summer. The color scheme, in orange, yellow and pink is softened by the distinctive CH red as well as navy and white shades. This palette, sparkled with flower prints and polka dots, evokes the spontaneity of the season. Clothes with personality and comfortable pieces can be easily matched due to their flexible forms. The boy’s collection features polo shirts, t-shirts, knitwear, shorts and jeans that are ideal for any adventure. The girl’s collection includes lively dresses, flared skirts and original tops and t-shirts that reinterpret the women’s collection ......read more

    Max announces latest Denim and Activewear collections across all stores in the MENA region

    United Arab Emirates, 15 January 2017:  Max, the largest value fashion brand in the region, has announced the launch of its latest Denim and Activewear collection for men, women and children. This season’s denim collection is inspired by antique indigo washes, in a deep and dark cast. The Activewear collection features a range of apparel for performance with a unique style that makes a powerful statement. Both collections will be available across all Max stores in the MENA region and online in UAE from January 18th. Denim collection This season’s denim collection will feature placement prints and 3D-effect slogans for men, and added embellishments for women. The classic vintage trucker is given a new sense of life with precise cut and fit modifications. Seam manipulations on oversized 80’s fits create new and ......read more

    GUESS Jeans Women and Marciano collections

    We are delighted to share with you the updated collections from GUESS for GUESS Jeans Women, GUESS Jeans Men and Marciano Collections. About GUESS, Inc. Established in 1981, GUESS began as a jeans company and has since successfully grown into a global lifestyle brand. Guess?, Inc. designs, markets, distributes and licenses a lifestyle collection of contemporary apparel, denim, handbags, watches, footwear and other related consumer products. Guess? products are distributed through branded Guess? stores as well as better department and specialty stores around the world. As of October 29, 2016, the Company directly operated roughly 915 retail stores in the Americas, Europe and Asia. The Company's licensees and distributors operated roughly 740 additional retail stores worldwide. As of October 29, 2016, the Company and its ......read more

    ICONIC Spring 2017 Collection

    WOMENS WEAR 1- Eclectic Voyage 2- Stately Nomads  3- Wayfarer’s mix 4- Fearless Romance Eclectic Voyage Captivate in chic separates and flowing silhouettes with bohemian undertones. The look is inspired by the 70’s smart boho trend with the classic shapes taking center stage in a clean and streamlined casual line with offbeat pairing. Making you believe in the power of a woman to change attitudes and life and ultimately the world around her. Can’t go wrong with tapestry, jacquard, and cotton and patterned knit. Decorate Paisley, Paisley mixes with oversized checks, and ditsy medley inspired print are some such details that create that statement. Key colors Astral Aura Radiant yellow Zinfandel Key Pieces Printed column maxi dresses cold shoulder tops Placement printed shirts Stately ......read more

    Bershka: #bershkatrend VELVET!

    Dubai, UAE, January 14, 2017:  Velvet is the key material for the coolest fashion pieces this season, being part of a trend that keeps coming back: the 90´s. Regardless the color or style and accessories, you can never go wrong with velvet rocking day and night outfits. We have applied new technics to the fabric as the wet and shimmering effect and a great palette of colors.  

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    Other Top Stories from Fashion
     
    Reserved Lookbook Winter 2016

    Dubai, UAE, January 14, 2017:  Dressing up in wintertime doesn't mean giving up the esthetics, for the sake of functionality. Reserved made a collection for those who don't want to compromise on style. Harmonious combination of design, beauty, comfort and modern approach to fashion is the most important thing. Ad campaign that promotes Reserved's winter collection is like brief note that summarizes season's most influential trends. Raw esthetics of the studio snaps displays crucial idea of the winter collection: versatility of clothes. There are outfits for many ......read more

    Lanvin Homme Pre-Collection Summer 2017 Ready-to-Wear Trend

    Dubai, UAE, January 12, 2017:  At Lanvin, the wardrobe is a dialogue taht is ceaselesslyrenewed, creadted from unusual correspondences. Taken to the paroxysm of nonchalance, this new masculine elegance allows one to address every circumstance of life with the same aplomb. Lucas Ossendrijver has chosento state still further the modernity of his offer. A clear choice, the Pre Summer 2017 Collection is easier to wear that ever, with strong patterns, club stripes or vintage asian drawings. With, as ever particular care taken with details, from the raw edges to the contrasting stitching. ......read more

    Sportmax Spring-Summer 2017

    Dubai, UAE, January 11, 2017:  Sportmax sought inspiration for Spring Summer 2017 from the pages of “Shima no Ama”, a Japanese photo book by Kusukazu Uraguchi published in the early eighties. “Women of the sea” depicts pearl fishers amongst the waves and shoreline busy in their pursuit of the lustrous treasures. Between these faded monochrome pages were such current images, so dynamic, so fresh, so graphically pleasing. But what made them even more arresting were the broad smiles,happy expressions and a joy of life these women seemed to share. Carefree about their ......read more

    Max Mara Spring-Summer 2017: Tropical moderne

    Dubai, UAE, January 11, 2017:  Creative, radical, passionate; a woman with a vision years ahead of her time. Architect, designer and intellectual Lina Bo Bardi embodies Latin America’s compelling take on modernism; at once rational and sensual, sleek and luxuriant, athletic and sultry, hi-tech and artisanal. Bo Bardi was connected to Tropicalia, the avant-garde cultural movement whose touchstone was the ultimate exotic icon, Carmen Miranda. The eponymous 1968 album “Tropicália: ou Panis et Circensis” by a group of artists including Bardi’s friends, Caetano ......read more

    Kachins Group launches a luxurious Multi-designer hub in Dubai – The Rack by Kachins

    The new store is as stunning as the collection it houses. As Dubai celebrates the new year 2017, Kachins Group hosted the launch of their new showroom – The Rack by Kachins located at Al Wasl Road, Opposite Box Park, Jumeirah 2. Dubai, UAE, January 11, 2017: ​  Kachins Group, the iconic Dubai-based suit makers, have been operating in the U.A.E. for over three and a half decades, in which time it has become a pioneer trendsetter across the region in the bespoke fashion industry. The group has now launched its sixth showroom - a luxurious multi-designer hub to retail ......read more

    Michael Kors Releases 2017 Lunar New Year Campaign

    Dubai, UAE, January 10, 2017:  Michael Kors is pleased to share its 2017 Lunar New Year campaign, a luxe celebration of the Year of the Rooster. The content, comprising elevated still imagery and a dedicated video, features specially made feather details—an elegant nod to this year’s zodiac sign.   Returning to the traditional red and gold hues of Lunar New Year, the campaign highlights curated products from MICHAEL Michael Kors that are perfect for the sophisticated, jet set customer this holiday season. Additionally, for the first time ever, the campaign includes a ......read more

    COÉGA Sunwear to Support Around the World Charity Paddle

    Dubai, UAE, January 10, 2017:  Homegrown swimwear brand COÉGA Sunwear is continuing to broaden its support of community-led water sport activities across the region by partnering with the 8th Annual Around The World Charity Paddle (ATWCP) scheduled to take place on Saturday 28th January at Sunset Beach, in Jumeirah Dubai. Organized by Surf House Dubai, the ATWCP is a 30 kilometer paddle around the Nakheel World Islands, an archipelago of manmade islands off the stunning Dubai coastline and is being held in support of the UAE Red Crescent. The non-competitive event is open ......read more

    Sandro Spring–Summer 2017 Accessories

    Dubai, UAE, January 10, 2017:  It’s a bold move, but just right for the season. For its Spring-Summer 2017 collection, Sandro has opted for a perfect trio of pared down, yet eloquent style, technical workmanship and functional comfort - and pulled it off with aplomb. No longer confined to the supporting cast, these accessories are playing a leading role: awakening unexpected desires and taking the silhouette to places we never dreamed of. The models taking centre stage in leather goods are bold and self-assured. The Lou, for example. This bag combines a pure look with surprising ......read more

    Studded bags from Carpisa

    Dubai, UAE, January 10, 2017:  Elevate your style with glamorous studded bags from Carpisa. These bags have an effortlessly elegant style, ideal for transitioning from day to evening due to its compact and versatile silhouette. Featuring adjustable straps which can be worn at any length to suit your look, treat your essentials to a bag that will suit any style! ...read more

    Enjoy Exceptional Discounts at Ritu Kumar during DSF 2017

    Dubai Shopping Festival (DSF) is here and so is the mega SALE at Ritu Kumar stores in Dubai. Take advantage of the special DSF offers and enjoy fabulous discounts at the brand’s stores in BurJuman Centre and Dubai Festival City Mall. Ritu Kumar design house offers three brands: Ri, a premium bridal and couture line, Ritu Kumar, a traditional pret brand offering ethnic semi-formal wear and LABEL Ritu Kumar a contemporary pret line. Prices have been slashed up to 65 % on select items across all brands until 28th January. DSF is one of the most important events on Dubai’s ......read more

    GUESS showcases its latest GUESS Jeans Women, GUESS Jeans Men and Marciano Collections updates

    We are delighted to share with you the latest collections updates from GUESS for GUESS Jeans Women, GUESS Jeans Men and Marciano Collections. About GUESS, Inc. Established in 1981, GUESS began as a jeans company and has since successfully grown into a global lifestyle brand.  Guess?, Inc. designs, markets, distributes and licenses a lifestyle collection of contemporary apparel, denim, handbags, watches, footwear and other related consumer products.  Guess? products are distributed through branded Guess? stores as well as better department and specialty stores around the world. ......read more

    Steve Madden tie-up Espadrille

    Dubai, UAE, January 9, 2017:  The Steve Madden REMMYY is the sweetest espadrille you will ever own. This adorable wedge features a flirty leg tie to secure the silhouette to your foot. Pair with a woven dress and simple jewelry for a chic look! About Steve Madden What began as a modest $1100 investment in 1990 has developed into one of the most iconic brands in footwear. From a factory in Queens, NY, Steve Madden has revolutionized the shoe industry, merging years of experience with unique and creative designs. Inspired by rock and roll and his New York roots, his vision to provide ......read more

    Casting Call: Max Fashion calls out “Real People” to showcase Spring Collection in February!

    Dubai, United Arab Emirates – 8th January, 2017:  MAX, the largest value fashion brand in the region, will reveal their Spring 2017 collection in February at a spectacular fashion show. Max ‘Fashion for Real People’ campaign celebrates the innate sense of style that all real people possess and aims to inspire millions more to accept their distinctive personality. As part of their ‘Fashion for Real People’ campaign, Max Fashion is calling out Real People to walk down the runway to showcase the new collection. Castings will take place at the below ......read more

    The New “Jeremy Scott for Longchamp” Bag Spring 2017 Collection

    EMPIRE STATE POPSICLE What could be more refreshing than a popsicle to kick off the new spring 2017 season! This tasty new ice pop has us watering at the mouth, especially in Jeremy Scott’s red, white and blue Empire State Building version for Longchamp. Don’t hold back! The “Empire State Popsicle” will be available from November 1st at Colette in Paris, and in all Longchamp points of sale from early December 2016. French luxury House Longchamp was founded in Paris in 1948 by Jean Cassegrain, and is still owned and run by the Cassegrain family today. ......read more

    DSF Showcases the Best in ‘Active & Cruise' Wear at Second Street Runways Event

    Women’s beach, sport and casual wear was on show at THE BEACH as fashion designers use the location to create a memorable show Dubai, UAE – 6 January 2017:  The popular Street Runways event made its second appearance at this year’s Dubai Shopping Festival (DSF) with last night’s active wear fashion show that was held at THE BEACH. The unique ‘Active & Cruise’ show was a great opportunity for shoppers at the mall to see all-new looks for women’s beach, sport and casual wear, with gymnastic equipment used as props during the show by local ......read more

    Sandro Spring/Summer17 January Highlights

    DENIM Sandro revisits a must from the woman’s wardrobe: denim. Reassembled like patchwork, stone washed, torn, adorned with pearls, it modernizes the figure for a firmly contemporary look. High-waisted and shortened lengths to exaggerate the silhouette, it can be combined with an oversized blouse or a knitted sweater. ...read more

    Introducing The Sofia Al Asfoor Mini Shield

    Dubai, UAE, January 5, 2017:  They say good things come in small packages; in this case it’s true. After much anticipation, Sofia Al Asfoor has finally designed yet another masterpiece, only this time, its mini. The mini Shield features a soft leather exterior, a soft-tothe- touch suede interior, a strong emblem embellishment and the convenience that comes with a smaller bag; lightweight, compact and practical. This is just the piece that has been missing, buts its finally here. The beautiful Mini Shield comes in both Signature and Lafina style; these will be available within ......read more

    Catch up on the latest children's fashions with BurJuman's Kids Fashion Show

    Children’s fashion to suit every style Dubai, UAE, January 5, 2017:  Struggling to find the perfect outfit for the young fashionista in your life? BurJuman is hosting The Kids Fashion Show to give shoppers a preview of the season’s latest fashion trends for children. Each weekend from 12th to 27th January, at 6pm and 8pm in BurJuman’s Main Atrium, shoppers will be treated to a high-energy show, reflecting the up-to-the-minute fashion trends.   Hosted by renowned emcee Oman Layal, The Kids Fashion Show will be an energetic and colourful affair. Showcasing ......read more

    Building on its Great Success… The Fashion Walk Returns to City Walk for the Second Year in a Row

    A Highlight on the DSF 2017 Official Calendar 5 Days Showcasing the Work of over 50 Emirati Designers  Quadro repeats its success in fostering Emirati Talent Dubai, UAE, January 4, 2017:  After the great success achieved by Quadro Art Production & Event Management in organizing the event over the past two years, The Fashion Walk, Dubai’s leading local fashion design event, has been inaugurated yesterday. The event, which is now a part of the official DSF 2017 calendar, hosts more than 50 Emirati designers at City Walk, the modern urban shopping and ......read more

    Carpisa - Perfect arm candy to flaunt this new year!

    Get your 2017 off to a perfect start with these classy handbags from Carpisa. This stunning MARILISA collection by Carpisa features two comfortable and large handles and a practical zippered closure. The zippered pocket on the side is perfect to hold small items while the pendant in contrasting colours completes this model with a touch of style.  Available in a range of gorgeous hues, these handbags are sure to add a touch of magic to the new season ...read more

    Centrepoint SALE Campaign steals the show at Cristal Festival

    Dubai, UAE, January 3, 2017:   Centrepoint is one of the few homegrown fashion retailers in the region that has effectively used the strength of its digital muscle and engaged with new media to create innovative marketing campaigns that have both engaged its audience and elevated the brand in the mind of its customers. The regional big wig’s creative efforts have been rewarded at the recent award ceremonies that bestowed Centrepoint with the highest awards for its innovatively executed marketing campaigns and retail prowess.  The region’s largest family fashion ......read more

    Uterque New Collections

    About Uterqüe Uterqüe was set up in 2008 with a clear aim: to restore accessories to their rightful place in women's wardrobes. It is a Latin word that means 'one thing and the other'or 'both', and which nicely sums up the philosophy that accessories are the perfect complement to a well-rounded look. Since it was created, the company has evolved to include a carefully selected Ready To Wear collection in which quality materials and attention to detail are of the utmost importance. Limited-production collections, and a manufacturing process that is controlled from start ......read more

    Reserved Carnival Collection

    Dubai, UAE, December 31, 2016:   Brand's latest ad campaign featuring the carnival collection, has perfectly reflected spirit of the season. It's full of inspiring silhouettes – a quintessentially playful fashion. The shoot starring Polish Top Model show contestants captures them playing stylish glam partiers. Reserved Carnival Collection features the trendiest velvets and velours. Cult fabrics where incorporated to the designs in many different ways, like pleated flawless dresses for example. Glamorous evening feel is provided by light knits and elegant, smooth textiles ......read more

    Promod New Collection

    About Promod The brand was founded by Francis Charles Pollet back in 1975. He was an expert in fabrics and wanted to offer women upmarket elegant fashion to create feminine allure. By 1990, Promod was a major fashion retailer in Europe and opened the first Saudi Arabian store in 1999, going on to expand further in the Middle East. Also in 1999, Promod launched its first online shop as a pioneer in the fashion market. In 2006, the brand was introduced in Asia and, in 2013, we opened in America and the United Kingdom.  Today, the Promod brand promotes accessible fashion clothing, in ......read more

    Reserved Lingerie Collection

    Dubai, UAE, December 28, 2016:  Latest lingerie collection from Reserved is a wonderful option for long, winter evenings. For those wanting more seductive and feminine feel, Reserved has a broad range of beautiful lace sets. Nightwear from Reserved's winter collection are soft, warm and comfortable. Line consists of cotton pants and tops (long sleeved and short sleeved), as well as shorts and unique night robes. Apart from traditional red check items, there are some scandi-inspired sets featuring so-called Norwegian prints, and other wintery motifs.  Festive lingerie from ......read more

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